When A Client Says No - Grant Cardone

Summary

The transcript captures a motivational speaker addressing various individuals in a room, discussing goals, business strategies, and personal experiences. He emphasizes the importance of surrounding oneself with positive, productive people and shares insights on growing a business through proven techniques. The speaker also talks about the value of persistence in sales, the need for a team to follow up with potential clients, and the idea that everyone in a company contributes to its success, regardless of their role.

Takeaways

• 🎯 The speaker has a goal of meeting many positive, creative, and hustle-oriented people to help grow their businesses and support their families and churches.
• 💡 The speaker emphasizes the importance of surrounding oneself with people who add value rather than being critical or hateful.
• 🤝 The speaker acknowledges the presence of various individuals in the room, highlighting their diverse backgrounds and roles.
• 🏆 The speaker discusses the earnings potential of salespeople, using Mike, a basketball player on the sales team, as an example.
• 🚀 The speaker encourages business growth through expanding the team, stating that every employee contributes to the company's revenue.
• 📈 The speaker suggests that even those who don't directly make sales are still valuable team members, using the analogy of a cook on a ship.
• 🚪 The speaker shares strategies for door-knocking and cold calling, emphasizing the need for follow-ups and persistence in sales.
• 📞 The speaker advises calling potential clients before visiting them, to schedule appointments and gauge interest.
• 📅 The speaker prefers to call on Thursday and Friday for meetings on Saturday, Sunday, or Monday, avoiding Friday commitments.
• 🔍 The speaker highlights the importance of following up with clients, even if they are not interested initially, as their interest may change over time.
• 💖 The speaker knew Elena would marry him due to her strong initial response, indicating that a forceful rejection could mean loyalty or a desire to maintain control.

Q & A

What is the speaker's goal in meeting people?

The speaker's goal is to meet as many positive people as possible who have more time to create and hustle than to be critical or hateful, and who want to add proven strategies and techniques to grow their businesses.

How does the speaker describe the ideal mindset for success?

The ideal mindset for success, according to the speaker, involves focusing on creation and hustle over criticism and hate, and being open to implementing proven strategies and techniques for business growth.

What is the significance of the speaker's comment about having 'babies' with Elena?

The comment about having 'babies' with Elena signifies the speaker's confidence in their relationship and his certainty that Elena would marry him, highlighting the importance of mutual support and shared goals in their partnership.

How does the speaker address the concept of team expansion?

The speaker emphasizes the importance of expanding one's team to handle the increased workload that comes with business growth. He suggests that every person in the company should contribute to the company's revenue and that team expansion is necessary to avoid missing opportunities.

What is the speaker's advice on following up with potential clients?

The speaker advises that one should have someone follow up with potential clients, even if they are not interested initially. He mentions that it's important to keep in touch because their interest may change over time, and maintaining contact can lead to future business opportunities.

How does the speaker handle cold calling and door knocking in his business?

The speaker uses a strategy of cold calling and door knocking to reach potential clients. He emphasizes the importance of persistence and follow-up, even when faced with initial rejection, as it can lead to long-term business relationships.

What is the speaker's approach to scheduling calls with potential clients?

The speaker prefers to schedule calls within a short time frame, such as two to three days, and avoids scheduling on Fridays for calls that are to happen the following Tuesday, as he believes people are less likely to commit to calls on Fridays.

How does the speaker react to a potential client's rejection?

The speaker takes rejection as a sign of loyalty or protectiveness from the potential client towards their current business partners. He uses this as an opportunity to further engage with the client, believing that their initial resistance might indicate a strong potential for future business.

What is the speaker's perspective on the role of different team members?

The speaker believes that every team member, regardless of their role, contributes to the company's success. He uses the analogy of a cook to explain that even those who may not be directly involved in sales or revenue generation play a crucial role in the overall functioning of the company.

How does the speaker view the concept of revenue sharing among team members?

The speaker believes that all team members should contribute to the company's revenue. He argues against the idea of having only a few people in the company making money, emphasizing that everyone should have a stake in the company's financial success.

What is the speaker's strategy for managing a growing team?

The speaker advocates for doubling the team size if the current team is already making money. He suggests that expanding the team will lead to increased revenue and that all new team members should be expected to contribute to the company's financial flow.