The 15 Most Powerful Tools for Selling Courses Online

Mike Gowans
20 Aug 202410:40

Summary

TLDRThis video offers an in-depth look at the digital tools and strategies used to successfully sell courses, coaching, online memberships, and masterminds. The presenter shares their experience making millions through digital products and highlights essential tools like School for community and course management, Stripe for payments, System for funnels and email automation, and Miro for creating engaging slideshows. They also discuss the importance of simplicity in digital sales and provide a free resource for learning how to profit from online course sales.

Takeaways

  • 😀 The speaker has made millions selling digital products like courses, coaching, online memberships, and masterminds.
  • 🛠️ School is a key tool used for hosting communities, courses, and coaching calls, featuring a calendar and leaderboard.
  • 💳 Stripe is the payment collection method of choice, integrated with School for monthly or one-time payments.
  • 🔗 System (with an 'e' on the end) is used for funnels and email automations, emphasizing simplicity and affordability.
  • 🎨 Miro is a tool for creating interactive slideshows and screen recordings, useful for e-learning.
  • 📹 Loom is loved for its screen, face, and voice recording capabilities, featuring AI enhancements for easy content creation.
  • 🎞️ ScreenFlow is a Mac alternative to Loom, offering more editing features for creating professional videos.
  • ✂️ CapCut is used for adding captions, cutting, and splicing videos, enhancing accessibility and engagement.
  • 📅 Calendly is essential for scheduling coaching calls and appointments, integrating with Google Calendar for convenience.
  • 📈 Zoom is a daily tool for conducting coaching, masterminds, and support calls, a staple for online interactions.
  • 📝 Traditional notepads and iPad notepads are still valued for note-taking and sketching, especially for preparing programs.
  • 🖼️ PixelMater and Canva are mentioned for creating graphics, thumbnails, and banners for digital products.
  • 📝 Google Docs and Google Drive are used for document creation and file sharing, respectively, for easy content delivery.

Q & A

  • What is the primary purpose of the video?

    -The primary purpose of the video is to introduce and explain the tools used to sell digital products like courses, coaching, online memberships, and masterminds, which have helped the speaker make several million dollars online.

  • What is School and how does it benefit the speaker's business?

    -School is a platform where the speaker hosts their community, courses, and weekly coaching calls. It also features a leaderboard and is described as an application tool that simplifies the process of selling digital products.

  • How does Stripe integrate with the speaker's business?

    -Stripe is used for collecting payments. It is integrated with School, allowing customers to pay monthly or one-time for courses, coaching, and masterminds.

  • What is the significance of System in the speaker's sales funnel?

    -System, with an 'e' at the end, is the speaker's tool for creating funnels and managing email automations. It is praised for its simplicity and cost-effectiveness.

  • Why does the speaker use Miro for creating content?

    -Miro is used to create slideshows and slide decks, allowing the speaker to scribble and draw while recording, which is beneficial for teaching and e-learning.

  • What features of Loom make it a valuable tool for the speaker?

    -Loom is used for screen recording, face recording, and voice recording, which helps in creating engaging content. It also offers AI features like automatic titles, chapter breaks, transcription, and basic editing.

  • How does ScreenFlow compare to Loom for the speaker's needs?

    -ScreenFlow is similar to Loom but offers more editing features and power. However, the speaker finds Loom sufficient for their needs without the additional time investment required by ScreenFlow.

  • What role does CapCut play in the speaker's content production?

    -CapCut is used for adding captions to videos, which helps viewers who prefer to watch without sound or need assistance in following along with the content.

  • Why does the speaker recommend using Calendly for scheduling calls?

    -Calendly allows the speaker to manage scheduling for coaching or one-on-one calls efficiently by integrating with Google Calendar and providing a link for potential clients to book available times.

  • How does Zoom fit into the speaker's online coaching and mastermind strategy?

    -Zoom is used for conducting coaching sessions, running masterminds, and hosting membership coaching and support calls, making it an essential tool for the speaker's daily operations.

  • What is the speaker's approach to note-taking and preparation?

    -The speaker uses both traditional notepads and digital tools like the iPad with the Apple Pencil for note-taking and preparation, appreciating the versatility and convenience they offer.

  • How does the speaker utilize PixelMater for digital product creation?

    -PixelMater is used for creating thumbnails, graphics, banners, and other visual elements to enhance the appearance and marketing of the speaker's digital products.

  • What is the speaker's view on the usefulness of Google Docs and Google Drive?

    -Google Docs is appreciated for its simplicity in drafting and organizing content, while Google Drive serves as a storage and sharing platform for delivering materials to clients.

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Digital SalesOnline CoachingCourse CreationPayment SystemsWebinar ToolsE-Learning PlatformsMarketing AutomationVideo ProductionContent CreationProductivity Tools
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