Digital Crorepati MZ Alam's Success Story in the New Age of Marketing | Digital Azadi

Digital Azadi
29 Aug 202404:59

Summary

TLDRThe speaker, originally from West Bengal and currently in Delhi NCR, shares their journey from a farmer's son with limited educational opportunities to a successful businessman in the pharmaceutical industry. They recount the challenges faced during the COVID-19 pandemic, which led to a surge in digitalization, and how they adapted by learning and implementing digital systems. The speaker expresses gratitude to their mentor, Sandeep Bansal, for guiding them through the digital revolution, resulting in a significant increase in revenue. They emphasize the importance of mentorship and education, likening it to a mother's role, and welcome future participants to the Digital Freedom community, highlighting the supportive and familial atmosphere.

Takeaways

  • 🏢 The speaker is from Kolkata, West Bengal, and is currently living in Delhi NCR, involved in the pharmaceutical business.
  • 🌐 The speaker discusses the digital transformation that occurred in businesses during the COVID-19 pandemic, leading to confusion about how to adapt.
  • 💡 The realization that while everyone uses digital tools, not everyone understands how to properly implement digital systems or digitalization.
  • 🏆 The speaker's company achieved a 'Digital Literacy' award or certification after learning and implementing a digital ecosystem.
  • 🌱 The speaker reflects on their humble beginnings, coming from a simple farmer's family in a village without electricity or educational opportunities.
  • 🎓 Despite the lack of facilities, the speaker managed to attend college 50-70 km away and struggled through their education.
  • 🚀 The speaker emphasizes the importance of professional evolution and skill development, especially in the context of business growth.
  • 🤝 The speaker expresses gratitude to Sandeep Bansal and his team for their guidance and support in achieving significant business revenue.
  • 👨‍👩‍👧‍👦 The speaker feels a sense of belonging to the 'Digital Freedom' community, likening it to a family with a strong bond and mutual support.
  • 🌟 The speaker envisions a bright future for the upcoming generation of 'Digital Freedom' participants, encouraging them to utilize the platform for career and life aspirations.

Q & A

  • Where is the speaker originally from?

    -The speaker is originally from West Bengal, Kolkata.

  • What is the speaker's current location?

    -The speaker is currently living in Delhi NCR.

  • What was the speaker's profession before getting involved in the pharmaceutical business?

    -The speaker's profession before the pharmaceutical business is not explicitly mentioned in the script.

  • How has the digital wave affected the speaker's business?

    -The digital wave brought confusion and the need to adapt to new digital trends, which initially was challenging for the speaker's pharmaceutical business.

  • What does the speaker mean by 'Digital Freedom'?

    -The speaker refers to 'Digital Freedom' as the ability to understand and utilize digital systems and platforms effectively after the initial confusion caused by the digital wave.

  • What significant achievement did the speaker accomplish in their digital journey?

    -The speaker achieved a 'Digital Literacy' certificate, which they consider a significant milestone in their digital journey.

  • How has the speaker's life changed due to the opportunities provided by the digital era?

    -The speaker's life has transformed from being a simple farmer's son with limited educational opportunities to a successful businessman, thanks to the digital era.

  • What is the speaker's current revenue achievement due to digital transformation?

    -The speaker has achieved a revenue of over 1.57 crores due to the digital transformation of their business.

  • Who does the speaker credit for their success in the digital world?

    -The speaker credits Mr. Sandeep Bansal and his team for their guidance and support in achieving success in the digital world.

  • What is the speaker's message to the upcoming generation interested in digital freedom?

    -The speaker welcomes the upcoming generation to the digital community and encourages them to learn, grow, and fulfill their incomplete dreams with the help of the digital platform.

  • What is the importance of mentorship according to the speaker?

    -The speaker emphasizes the importance of mentorship, comparing a good mentor to a mother who never lets her child go in vain and provides the right guidance.

Outlines

00:00

🌐 Digital Transformation Journey

The speaker from West Bengal, Kolkata, who is also living in Delhi NCR, discusses their pharmaceutical business and the impact of the COVID-19 pandemic. They recall the confusion during the initial wave of digitalization in business, where new digital trends and tools were emerging rapidly. Despite the initial struggle to understand and adapt to digital systems, the speaker eventually embraced digital freedom, learning and implementing digital ecosystems. They highlight the importance of mentorship and guidance, crediting Mr. Sandeep Bansal for helping them understand and grow their business through digital means, leading to a significant increase in revenue. The speaker expresses gratitude towards the digital community and mentorship, viewing it as a family and welcoming future participants to this supportive environment.

Mindmap

Keywords

💡Digitalization

Digitalization refers to the process of converting information, processes, or systems into a digital format. In the context of the video, the speaker discusses the impact of digitalization on their business, particularly during the COVID-19 pandemic. They mention how the sudden shift to digital operations was initially confusing but eventually led to a deeper understanding and implementation of digital systems, which improved their business operations.

💡Pharmaceutical Business

Pharmaceutical Business pertains to the industry involved in the research, development, production, and marketing of drugs. The speaker is involved in this sector and discusses the challenges faced due to the digital wave, emphasizing the need to adapt and evolve with digitalization to stay competitive.

💡Digital Ecosystem

A Digital Ecosystem is a network of interconnected digital platforms, services, and users that interact with each other. The speaker talks about creating a digital ecosystem for their company, which involves understanding digital tools and strategies to enhance business operations and reach. This ecosystem is crucial for the company's growth and adaptability in the digital age.

💡Digital Freedom

Digital Freedom refers to the ability to access and use digital technologies and the internet without restrictions. The speaker contrasts their life before and after experiencing digital freedom, highlighting how it has transformed their business and personal growth. It signifies the empowerment that comes with the ability to harness digital tools and platforms.

💡Education

Education in this context refers to the learning and development that the speaker underwent to understand and implement digital systems. The speaker emphasizes the importance of continuous learning, especially in the digital realm, to stay relevant and grow. The script mentions how education, particularly in digital skills, has been a game-changer for the speaker's business.

💡Revenue

Revenue is the income generated from the sale of goods or services. The speaker mentions achieving significant revenue growth, specifically exceeding 1.57 crores, after implementing digital strategies. This highlights the direct impact of digitalization on the financial success of the business.

💡Community

Community here refers to the group of people who share common interests or goals, in this case, the digital freedom community. The speaker feels a sense of belonging and support within this community, which is likened to a family. The community provides a platform for sharing knowledge, experiences, and support, which is vital for personal and professional growth.

💡Mentorship

Mentorship is a relationship in which a more experienced or knowledgeable person guides a less experienced one. The speaker credits their success to the mentorship of Sandeep Bansal, who provided guidance and support in navigating the digital world. The concept of mentorship is central to the speaker's journey, emphasizing the role of a guide in achieving success.

💡Content Creation

Content Creation involves the process of producing various forms of content, such as articles, videos, or social media posts, for digital platforms. The speaker mentions creating content as part of their digital strategy, which is essential for engaging with audiences and promoting their business online.

💡Implementation

Implementation refers to the act of putting a plan, strategy, or idea into operation. In the script, the speaker talks about implementing digital strategies and systems, which was a critical step in adapting to the digital world and growing their business.

💡Opportunity

Opportunity in this context means a set of circumstances that makes it possible to do something or a chance for advancement. The speaker reflects on how the digital era presented opportunities for growth and development, which they seized to transform their business and life.

Highlights

Living in West Bengal, Kolkata, and currently in Delhi NCR, involved in pharmaceuticals, businessmen, manufacturers, exporters, and recently involved in consulting.

A year ago, life was normal until the COVID-19 pandemic brought a wave of digitalization affecting all businesses.

The digital wave was overwhelming, with new things coming up, and it was challenging to understand what needed to be done.

Despite the pharmaceutical business running smoothly, the understanding of digital initiatives was lacking.

The realization of the importance of digitalization came with the advent of digital freedom, which was initially confusing.

The speaker's life was transformed by learning and generating a digital ecosystem, leading to a significant achievement in their company's profile.

Achieving a 'Digital Reach Award' or certificate signifies the understanding and implementation of digital systems.

The speaker's background is humble, coming from a simple village with limited access to electricity and education.

The journey from a rural background to achieving professional success is a testament to the opportunities provided by digital freedom.

The speaker emphasizes the importance of continuous learning and skill development for personal and business growth.

The speaker is exploring and expanding their business to a world-class level, thanks to digital freedom.

The speaker acknowledges the guidance and mentorship of Mr. Sandeep Bansal, which has been instrumental in understanding and implementing digital strategies.

The speaker has achieved a significant increase in revenue, surpassing 1.57 crores, with the help of the digital community.

The digital community feels like a family, with a sense of belonging and support, which is invaluable for personal and professional growth.

The speaker welcomes future participants in the digital community and encourages them to take advantage of the opportunities for career advancement.

The speaker expresses gratitude to Mr. Sandeep Bansal and his team for their guidance and support in achieving success.

The importance of mentorship is highlighted, comparing it to a mother's role in nurturing and guiding, which is essential for success.

The speaker concludes by emphasizing the need for learning and having a good mentor or teacher in life, like a second mother.

Transcripts

play00:00

हाय एवरीवन माय सेल्फ एम जड आलम बेसिकली

play00:04

मैं रहने वाला वेस्ट बंगाल कोलकाता की हूं

play00:06

बट करेंटली लिविंग दिल्ली एनसीआर पानीपत

play00:10

में एंड आल्सो आई एम फार्मास्यूटिकल

play00:12

बिजनेसमैन मनुफक्चरर्स

play00:14

एक्सपोर्टर एंड रिसेंटली आईम इवॉल्व इन

play00:17

कंसल्टिंग पिछले एक साल पहले मेरी जिंदगी

play00:19

में सब चल रहा था एक नॉर्मल आपको याद होगा

play00:22

जब आपके कोविड का टाइम था तो हर बिजनेस

play00:26

में एक डिजिटलाइजेशन की एक सैलाब आया था

play00:28

इस सैलाब से

play00:30

या डिजिटल वेब जो चल रहा था कि कुछ नया

play00:33

नया चीजों की नया नया ऐड आते थे और कहते

play00:35

थे कि

play00:37

हमें यह कर लो वह कर लो तो हमें समझ में

play00:40

नहीं आता था हमें करना क्या है

play00:41

फार्मास्यूटिकल बिजनेस था बिजनेस तो चल

play00:43

रहा था बट कौन सी डिजिटल करें कैसे करें

play00:46

समझ में नहीं आता डिजिटल आजादी से आने से

play00:49

पहले वाला जो जिंदगी था हमारा कन्फ्यूजिंग

play00:51

एक तरह का एक अंधेरे वाले जिंदगी था जब से

play00:55

हमने डिजिटल आजादी में आया और डिजिटल को

play00:59

सीखा और डिजिटल इकोसिस्टम को जनरेट किया

play01:02

तब हमें लगा कि डिजिटल होता क्या है

play01:05

डिजिटल एक्चुअली में हर कोई यूज करता है

play01:09

बट डिजिटल को प्रॉपर डिजिटलाइजेशन या

play01:12

डिजिटल इकोसिस्टम बनाना नहीं आता है जो

play01:14

हमें डिजिटल जाति से सिखाया जो हमारी

play01:17

डिजिटल इकोसिस्टम अपनी कंपनी की अपनी

play01:21

प्रोफाइल की बना के एक सर्टिफिकेट प्राप्त

play01:24

किया इसे हम डिजिटल रचियता का अवार्ड कह

play01:28

सकते हैं या सर्टिफिकेट टिट जो हमने अचीव

play01:31

किया तो दोस्तों मैं बताना चाहूंगा कि यह

play01:34

डिजिटल आजादी से आने से पहले मेरा जिंदगी

play01:38

की अगर बात करें अगर कोई कैप्शन की बात

play01:40

करें तो एक सिंपल गांव के किसान का लड़का

play01:44

और उस लेवल पे एजुकेशन का अपॉर्चुनिटी

play01:46

नहीं मिला था क्योंकि जहां से मैं बिलोंग

play01:48

करता था वहां इलेक्ट्रिसिटी भी नहीं था और

play01:50

ना ही इतने फैसिलिटी थे और 70 50 किमी दूर

play01:53

जाके कॉलेज में एडमिशन लेना पड़ा था और

play01:55

मुश्किल से 1314 दिन कॉलेज कर पाए थे और

play01:57

पता नहीं चला कैसे कॉलेज का दिन निकल गया

play01:59

बट प्रोफेशनली हमें इवोल्व रहना पड़ा

play02:02

थैंक्स गॉड कि आज हमें यह अपॉर्चुनिटी

play02:04

दोबारा मिला है बिजनेस को आगे बढ़ाने के

play02:06

लिए कंपनी को आगे बढ़ाने के लिए एंड अपने

play02:09

आप को स्किल डेवलप करने के तो मैं इतना

play02:11

कहना चाहूंगा कि करेंटली हम जिस लेवल पे

play02:14

अपने आप को एक्सप्लोर कर रहे हैं

play02:16

एक्सपेंशन कर रहे हैं यह वर्ल्ड क्लास

play02:18

लेवल की है जहां हमारे को डिजिटल आजादी से

play02:21

यह एजुकेशन लेने के बाद डिजिटल आजादी की

play02:26

मेंटर मिस्टर संदीप बंशाली सर इनकी

play02:29

मेंटरशिप से और इनकी इनविजिबल गाइडेंस से

play02:34

आज मैं अपने बिजनेस की हर एक पहलू को

play02:38

बारीकी से समझता हूं उसके ऊपर कंटेंट

play02:42

बनाता हूं और कंटेंट बनाकर उसे इंप्लीमेंट

play02:45

करता हूं और इंप्लीमेंट करने के बाद आज

play02:48

मैं धीरे-धीरे

play02:51

एक सिंपल जिसे कुछ नहीं पता था उस लेवल को

play02:57

अचीव करते करते करते करते न जाने में 1

play03:00

करोड़ 57 लाख से भी ज्यादा अपना रेवेन्यू

play03:04

को एडिशनल ड कर पाया जिसके लिए मैं संदीप

play03:08

भंसाली सर और उनकी टीम सभी को तहे दिल से

play03:13

धन्यवाद करना चाहूंगा और डिजिटल आजादी की

play03:17

जो परिवार है ऐसा लगता है कि हम सारे एक

play03:21

ही परिवार के एक ही हमारे घर के सारे

play03:24

मेंबर हैं कोई मेरा ब्रदर कोई मेरा सिस्टर

play03:27

कोई बड़े कोई छोटे कोई बुजुर्ग सारे इतने

play03:30

सारे में इतने अपनापन है सारे में इतना

play03:33

खिंचाव है कि दिखने से ऑटोमेटिक जब भी

play03:35

किसी से मुलाकात होती है या देखते हैं तो

play03:37

ऐसा लगता है कि हमारे सदियों का रिलेशन है

play03:40

तो मुझे इस परिवार में इस कम्युनिटी में

play03:43

आने के बाद मैं अपने आप को सौभाग्य शल

play03:46

समझता हूं कि मैं इसका पार्ट हो पाया और

play03:49

आने वाला जो जनरेशन होगी या जो भी हमारे

play03:52

आने वाले डिजिटल आजादी का पार्टिसिपेंट

play03:54

होंगे मैं उन्हें मोस्ट वेलकम करता हूं

play03:57

उनके भी ये शोभ होगा कि इस तरह का एक

play04:02

कम्युनिटी में जुड़े और जुड़ने के बाद अ

play04:04

अपने करियर को आगे बढ़ाए और अपने जिंदगी

play04:07

का हर व अधूरा सपना पूरा करें जहां वह एक

play04:11

बचपन में देखा करता था आज वह सपना पूरा

play04:14

करने के परफेक्ट प्लेटफॉर्म परफेक्ट

play04:16

मेंटरशिप मिस्टर संदीप बंशाली सर थैंक यू

play04:19

वेरी मच बाकी मैं क्या कहूं शॉर्ट में

play04:22

इतना ही बताना चाहूंगा कि लाइफ में कुछ

play04:25

करना है तो

play04:28

आपको सीखना प पड़ेगा और सीखने के लिए एक

play04:31

अच्छे मेंटरशिप अच्छे टीचर की जरूरत होती

play04:34

है और वो टीचर हमारे मां समान होती है और

play04:38

मां कभी अपने बच्चे को बेकार नहीं जाने

play04:40

देता ना गलत शिक्षा देता वह हमारे दूसरी

play04:43

मां संदीप बंशाली सर को तहे दिल से हजारों

play04:47

नहीं लाखों नहीं कोटि कोटि नमन करता हूं

play04:57

[संगीत]

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