Use AI to create EPIC Promo Videos in Minutes with ChatGPT and InVideo

Discover how to rapidly create epic promo videos using the power of AI with ChatGPT and InVideo. This tutorial walks you through five straightforward steps to conceptualize, script, and produce high-converting promotional videos, even for beginners. Start by defining your target audience and the unique benefits of your product. Utilize ChatGPT to generate a script tailored to your promo video needs, including tone and length. Then, select a template from InVideo's extensive library and customize it with your text, media, and brand logo. Add a personal touch with a voiceover and adjust the music track to complement your narrative. Finally, export your video, ready for sharing across multiple platforms, all in a matter of minutes. This efficient process empowers businesses of all sizes to boost their online presence and attract leads with compelling video content.

Takeaways

• 📈 Brands are leveraging promo videos to generate views and leads for their business.
• 🚀 AI technology allows for the creation of high-converting promo videos quickly and without extensive video editing knowledge.
• 🎯 Start by defining the concept for your video by understanding your target audience, the problem you solve, and the benefits of your product or service.
• 🤔 Research competitors to understand what campaigns have worked for them and draw inspiration.
• 💡 Use AI tool Chat GPT to generate a script by providing prompts that include video type, product/service, target consumer, video length, tonality, and any additional details.
• 📝 Make necessary adjustments to the AI-generated script and refine it to fit your needs.
• 📹 Choose a video template from InVideo's library that aligns with your video concept and customize it by replacing placeholder text and media with your own content.
• 🔍 Use InVideo's editor to adjust text, media, and other elements to match your brand and message.
• 🎵 Select appropriate music to match the tone and pace of your video, and adjust the volume to ensure the voiceover is audible.
• 🎙️ Record a voiceover for your video to add personality and make it stand out, ensuring to edit out any mistakes.
• 🔄 Make final adjustments to the video's scenes to match the timing of the voiceover and preview the video before exporting.
• 📚 Utilize InVideo's support and resources, such as tutorials and articles, for additional help during the video creation process.

Q & A

What is the primary purpose of creating promo videos?

The primary purpose of creating promo videos is to generate thousands of views and attract hundreds of leads for a business, showcasing the brand's product or service to a target audience.

How does artificial intelligence help in creating promo videos?

Artificial intelligence, with the help of tools like Chat GPT, can create high converting promo videos in minutes. It assists by generating scripts or copy, eliminating the need for hours of learning to write or edit videos.

What are the three key questions to consider when locking the concept for a promo video?

The three key questions to consider are: who is your target customer or audience, what problem are you helping them solve, and what benefits about your product or service do you want to highlight.

How can one gain clarity on the concept for their promo video?

One can gain clarity by answering the three key questions mentioned in the transcript and by researching competitors' campaigns to understand what has worked for them.

What is the process of turning a concept into a script using Chat GPT?

The process involves signing into a Chat GPT account, using the prompt box to give the AI specific prompts based on the video type, product, target consumer, video length, tonality, and any additional details. The AI then creates the script in real time, which can be refined with additional prompts if necessary.

How does the InVideo platform assist in creating the video?

InVideo provides a library of over 5000 templates to choose from. Users can edit text, replace media with their own, customize music, add voiceover, and make other adjustments in InVideo's intuitive editor to create their final promo video.

Why is it recommended to record your own voiceover instead of using an automated one?

Recording your own voiceover helps to prevent any potential copyright strikes in the future and adds a personal touch to the video, making it more engaging and unique.

How can the same promo video be repurposed for multiple platforms or aspect ratios?

InVideo has a feature that allows users to auto resize the video for different social media platforms or aspect ratios. This maximizes the reach of the video with the same time and effort spent on creation.

What is the suggested export resolution for the best results on InVideo?

The suggested export resolution for the best results on InVideo is 1080p.

How can one get assistance while creating a video on InVideo?

If users get stuck or need additional assistance, they can access InVideo's 24/7 support team by clicking on the chat icon above the timeline. The response time is less than 30 seconds.

What additional resources are available for learning more about video creation on InVideo?

Users can access additional tutorials and articles on the help.invideo.io page for further learning and assistance in video creation.

How does the process of replacing placeholder text and media in the video template work?

Users first replace the placeholder text by copying lines from their script and pasting them into corresponding scenes on the timeline. Then, they replace media by uploading their own pictures or videos, or by using InVideo's stock library. Each clip's duration is trimmed to fit the scene, and the process is repeated for all scenes.

Outlines

00:00

🚀 Promo Video Creation with AI: An Overview

This paragraph introduces the concept of using promotional videos to increase business visibility and generate leads. It highlights the ease of creating high-converting promo videos with AI, specifically mentioning the use of chat GPT and in-video tools. The process is outlined in five steps, starting with concept lock, understanding the target audience, and identifying the product benefits. The example of a soda brand targeting health-conscious consumers is used to illustrate the process. The paragraph also emphasizes the importance of gaining clarity on key questions before creating a script, and it provides guidance on how to use AI prompts to generate the script efficiently.

05:01

📝 Crafting the Perfect Script with AI Assistance

The second paragraph delves into the process of turning the video concept into a script using chat GPT. It guides the user on how to sign up and use the AI tool to generate a script by providing detailed prompts. The importance of including elements like video type, product, target consumer, video length, tonality, and additional details in the prompt is emphasized. The paragraph also discusses the iterative process of refining the script and making necessary adjustments. Once the script is ready, the user is directed to use in-video's template library to start creating the video, with instructions on how to replace placeholder text and media with their own content.

10:01

🎬 Customizing Video Elements and Adding Voiceover

This paragraph focuses on the next steps in video creation, which include customizing media elements and adding a voiceover. It explains how to replace the template's media with user-provided pictures or videos, and how to adjust text size, position, and formatting. The paragraph also covers the process of selecting and replacing the default music track with a more suitable one, and adding the brand's logo to the video. The voiceover process is detailed, including recording, editing, and adjusting the music volume to ensure the voiceover is audible. Finally, the paragraph guides on adjusting scene durations to match the voiceover timing and previewing the video before exporting it in the desired resolution.

📡 Repurposing Video Content for Multiple Platforms

The final paragraph discusses the option to repurpose the created video for various social media platforms and aspect ratios to maximize reach. It explains the process of using the 'auto resize for social media' feature in in-video to automatically adjust the video for different platforms. The paragraph concludes with a reminder to explore additional AI tools for video creation and how AI can be used to convert articles into videos quickly.

Keywords

💡Promo Videos

Promo videos are short, engaging films used to promote a product, service, or brand. They are designed to generate interest and leads, as mentioned in the script where brands use them to 'generate thousands of views and get hundreds of leads for their business.' In the context of the video, the main theme revolves around creating such videos for a soda brand targeting health-conscious consumers.

💡Artificial Intelligence (AI)

Artificial Intelligence refers to the simulation of human intelligence in machines that are programmed to think like humans and mimic their actions. In the script, AI is utilized to create high-converting promo videos quickly. It is highlighted as a tool that allows users to generate scripts in minutes without extensive video creation experience.

💡Chat GPT

Chat GPT is a reference to an AI language model that can generate human-like text based on given prompts. Within the video script, it is used to 'turn [the video] concept into a script for the video' by providing prompts to the AI, which then generates the script in real time.

💡InVideo

InVideo is an online platform that offers video creation tools and templates for users to create promotional and other types of videos. The script mentions using InVideo to select templates, edit text and media, and customize the video with personal content, showcasing it as a key tool in the video creation process.

💡Target Customer

The term 'target customer' refers to the specific group of people a product or service is intended to appeal to. In the script, it is emphasized as a critical component in creating an effective promo video concept, specifically mentioning a soda brand targeting 'health conscious consumers.'

💡Script

A script is a written text that serves as the dialogue or concept for a video, film, or theater production. In the context of the video, the script is generated using AI from Chat GPT and is essential for the narrative and structure of the promo video.

💡Templates

Templates in the video context refer to pre-designed video structures that can be customized by users. The script mentions choosing from 'a library of over 5000 templates' on InVideo to create the video, highlighting the efficiency and ease of use these templates provide.

💡Stock Media

Stock media consists of ready-made photos, videos, and audio recordings that can be used in various projects. In the script, it is mentioned as a resource available in InVideo's platform to replace placeholder media with user's own content or to use the platform's stock library.

💡Voiceover

A voiceover is a recording of a voice that is added to a video, typically to narrate or provide additional information. The script suggests adding a voiceover to the promo video for personality and to make it stand out, advising to record it personally to avoid copyright issues.

💡CTA (Call to Action)

A Call to Action is a prompt designed to encourage viewers to take a specific action, such as making a purchase or signing up for a service. The script indicates that the AI should include a CTA in the video output, which is a common practice in promo videos to guide viewers towards a desired response.

💡Sugar-Free Soda

Sugar-Free Soda refers to a type of beverage that does not contain added sugar, often marketed as a healthier alternative to traditional sodas. The script uses this as a key benefit of the product being promoted in the promo video, emphasizing its appeal to health-conscious consumers.

Highlights

Brands are using promo videos to generate thousands of views and hundreds of leads for their business.

Artificial intelligence enables the creation of high converting promo videos in minutes.

No need to spend hours learning to write scripts or edit videos.

Five easy steps to create a promo video with Chat GPT and InVideo.

Identify your target customer, the problem you solve, and the benefits of your product or service.

Check out competitors to understand what campaigns have worked for them.

Use Chat GPT to create a script in minutes by providing prompts.

Include key elements in your prompt for the AI to generate the right script.

Chat GPT creates the script in real time, and you can make changes with additional prompts.

Copy and paste the script into a word doc for minor adjustments.

Choose from over 5000 video templates on InVideo to create your video.

Edit the template by replacing placeholder text and media with your own.

Use InVideo's asset library to find stock media, text styles, and upload your files.

Add a voiceover to your video for added personality and to stand out.

Record your own voiceover to prevent copyright strikes.

Edit the music volume and fade controls to balance with the voiceover.

Trim and adjust the duration of video clips to match the voiceover timing.

Preview your video before exporting, and consider repurposing it for multiple platforms.

InVideo provides 24/7 support and additional tutorials for assistance.

Auto resize your video for different social media aspect ratios with InVideo.