How to Sell Printable Wall Art With Low Competition Using Midjourney

The video discusses the viability of selling printable wall art in a saturated market. While acknowledging the saturation, the speaker suggests that not all niches are oversaturated and introduces 'japandi wall art' as a potentially profitable niche. The term 'japandi' is a blend of Scandinavian and Japanese design, characterized by minimalism and natural elements. The video provides a step-by-step guide on how to find success in this niche, starting with market research using E Rank to identify low competition keywords. It then validates the market demand on Etsy and Everb, before moving on to the creation process using Midjourney and Topaz Gigapixel AI for image generation and upscaling. The final step involves designing the artwork in KD, mockup creation, and optimizing the images for listing on Etsy. The video emphasizes the importance of thorough research and strategic use of keywords to stand out in the marketplace.

Takeaways

• 🎨 **Printable Wall Art Market:** The market for printable wall art is both saturated and not saturated, depending on the style and niche you choose to target.
• 🔍 **Finding a Niche:** Use tools like E Rank to find a profitable niche with high search volume and low competition, such as 'japandi wall art'.
• 🌿 **Understanding the Style:** Research the chosen style (e.g., Japandi, which combines Scandinavian and Japanese design elements) to ensure you're creating relevant products.
• 🔑 **Keyword Research:** Identify and use relevant keywords like 'Wabi Sai' and 'japandi print' to optimize your listings for search engines and marketplaces like Etsy.
• 📈 **Sales Validation:** Use platforms like Etsy and Everb to validate sales volume and dollar amounts for the chosen niche to ensure profitability.
• 🌟 **New Listings Success:** Focus on the success of new listings to gauge the current viability of the niche and adapt strategies accordingly.
• 🖼️ **Creation Process:** Use tools like Midjourney to create unique designs in the desired style, ensuring they resonate with the target audience.
• 📱 **Upscaling Images:** Utilize AI tools like Topaz Gigapixel to upscale images for higher quality prints.
• 🎨 **Design Adjustments:** Adjust saturation, contrast, and add texture to designs to match the style and preferences observed in successful listings.
• 📑 **Mockup Process:** Create professional mockups using platforms like KD and Creative Fabrica to showcase your designs effectively.
• 📝 **Optimization:** Download designs in optimized quality (PNG format) and use tools like Everb to analyze and improve titles and tags for better visibility.
• 📈 **Continued Research:** Continuously research and adapt to market trends and customer preferences to maintain a competitive edge in the niche.

Q & A

What is the general consensus on the saturation of the printable wall art market?

The market for printable wall art is considered both saturated and not saturated. It depends on the style of the art. If the art resembles common styles that many sellers are replicating, it is likely saturated. However, there are still niches and categories within printable wall art that are not saturated and present opportunities for new sellers.

What is the first step suggested for finding a profitable niche in printable wall art?

The first step is to begin research on E Rank, typing in broad keywords like 'wall art' and then narrowing down the search to find a niche with high search volume and low competition, indicated by green ratings on the platform.

What is 'japandi wall art' and how does it differ from other styles?

Japandi wall art is a blend of Scandinavian and Japanese design. It is characterized by its minimalistic style, incorporation of greenery, warm tones, and a natural aesthetic. It is a unique style that has not been overly saturated in the market.

What are some key keywords associated with 'japandi wall art'?

Key keywords associated with 'japandi wall art' include 'japandi', 'Wabi Sabi', and 'minimalist'. These terms are important for understanding the style and for optimizing listings for search on platforms like Etsy.

How can one validate the market for a specific style of wall art, such as 'japandi'?

Validation can be done by using platforms like Etsy and Everb to look at the volume of sales, listing ages, and success of recent listings. Checking for the presence of the style in new and successful stores confirms its market viability.

What is the significance of the 'Wabi Sabi' keyword in the context of 'japandi wall art'?

Wabi Sabi is a traditional Japanese aesthetic and worldview philosophy that values simplicity and the natural cycle of growth and decay. In the context of 'japandi wall art', it is a keyword that reflects the underlying philosophy and style of the artwork, which can be used to appeal to a specific audience on platforms like Etsy.

What tools are recommended for analyzing competition and optimizing listings for a new niche?

Tools like Everb are recommended for analyzing competition by looking at the titles and tags used in successful listings. This helps in optimizing one's own listings to increase visibility and chances of being found by potential buyers.

How does the creation process for 'japandi wall art' begin?

The creation process begins with generating ideas and styles using a tool like Midjourney. The creator then upscales the chosen designs using AI technology like Topaz Gigapixel, and further refines them in a design platform such as KD (Krita or a similar program).

What are the steps involved in upscaling and refining the digital art for 'japandi wall art'?

After generating the initial designs, they are upscaled using AI technology to improve resolution. Then, the images are refined in a design platform where adjustments to saturation, contrast, and texture are made to match the style seen in successful listings. Finally, the designs are exported in a suitable format for listing.

What is the recommended process for mocking up the final product before listing on a platform like Etsy?

The process involves using a design platform to create a new project with the desired print size and resolution. The upscaled and refined images are uploaded and adjusted within the project. A mockup canvas is created, and a suitable mockup template is used to display the artwork in a realistic setting. The final design is then exported in high quality for listing.

Why is it important to incorporate various keywords in the listing for a new niche product?

Incorporating various keywords in the listing helps to improve the visibility of the product on online marketplaces. It increases the chances of the product being discovered by potential buyers who are searching for terms related to the product's style, theme, or other relevant characteristics.

What advice is given for someone looking to create a brand around a specific niche, such as 'japandi wall art'?

The advice given is to consider offering additional products that complement the primary niche. For 'japandi wall art', this could include other home decor items like lamps or coffee vases that align with the same aesthetic. This strategy can help to establish a cohesive brand identity and attract a loyal customer base.

Outlines

00:00

🎨 Finding a Profitable Niche in Wall Art: Japandi Style

The video discusses the saturation of the printable wall art market, with a focus on the Japandi style, which combines Scandinavian and Japanese design elements. The presenter uses E Rank to find a niche with high search volume and low competition. After identifying 'japandi wall art' as a potentially profitable niche, they delve into research to understand the style and its key elements, such as minimalism, greenery, and warm tones. The presenter also highlights the importance of keyword research, discovering 'Wabi Sai' as a significant term in this niche. They then use Etsy to validate the marketability of the Japandi style and analyze sales data to ensure its profitability, focusing on new listings to gauge the success of recent entrants in the market.

05:01

🖼️ Creating and Upscaling Japandi Wall Art Designs

The presenter outlines the process of creating Japandi wall art, starting with generating ideas using a tool like Midjourney. They select subjects such as a Japanese cherry blossom tree, a frog, and a moon, which are popular in this style. The designs are upscaled using Topaz Gigapixel AI to enhance their resolution. The presenter then uses a design platform, presumably KD (Krita or a similar program), to adjust the colors, saturation, and add texture to the images, aiming to mimic the grungy elements seen in successful Etsy listings. After finalizing the designs, they are downloaded in PNG format, ready for the next step in the process.

10:04

🛒 Mocking Up and Listing Japandi Wall Art on Etsy

The final stage of the process involves mocking up the wall art designs using a 2000x2000 canvas within the design platform. The presenter selects a minimalist mockup style that aligns with the Japandi aesthetic and adds the upscaled images to the mockup. They ensure the images fit well within the frame by cropping and resizing them as needed. Once the mockup is complete, it is exported in PNG format. The presenter advises using a tool like Everb to analyze successful listings on Etsy to understand which titles and tags are effective for increasing visibility. The video concludes with a recommendation to watch similar content for further insights into finding profitable niches in the wall art market.

Keywords

💡Printable Wall Art

Printable wall art refers to digital designs or images that customers can purchase and print out themselves to decorate their homes or offices. In the context of the video, it is the primary product being discussed for online marketplaces, with a focus on finding a niche within this market that is not overly saturated.

💡Saturated Market

A saturated market is one where there is an abundance of similar products or services, making it difficult for new entrants to establish a presence. In the video, the speaker discusses the challenges of entering a saturated market for certain styles of printable wall art.

💡E Rank

E Rank is a tool used for keyword research, helping to identify search volume and competition levels for specific terms. In the video, the speaker uses E Rank to find a profitable niche for printable wall art with low competition.

💡Japandi Wall Art

Japandi wall art is a fusion of Scandinavian and Japanese design elements, characterized by minimalism, greenery, and warm tones. It is identified in the video as a niche with high search volume and low competition, making it a potentially profitable market for printable wall art.

💡Wabi-Sabi

Wabi-Sabi is a traditional Japanese aesthetic and worldview philosophy that values simplicity and the natural cycle of growth and decay. In the video, it is mentioned as an important keyword for the Japandi style and a concept that can be incorporated into the design of printable wall art.

💡Etsy

Etsy is an online marketplace focused on handmade or vintage items and craft supplies. The video discusses using Etsy as a platform to sell Japandi wall art and the importance of researching keywords specific to this marketplace.

💡Midjourney

Midjourney refers to the process of creating digital art or designs. In the video, the speaker mentions using a tool or software called Midjourney to create the Japandi wall art designs, indicating a step in the content creation process.

💡Topaz Gigapixel AI

Topaz Gigapixel AI is a software used for image upscaling, which increases the resolution of images without losing quality. The video script describes using this tool to upscale the created Japandi wall art designs for better print quality.

💡KD (Krita or a similar design platform)

KD likely refers to Krita or a similar digital design platform used for editing and finalizing digital art. The video script describes using KD to adjust colors, add texture, and prepare the designs for download.

💡Mockup

A mockup is a representation of how a product will look when it is used or displayed. In the video, the speaker discusses using a mockup to showcase the Japandi wall art in a realistic setting, which can be appealing for potential customers on Etsy.

💡Everb

Everb is a tool for analyzing online marketplaces, such as Etsy, to understand which titles and tags are effective for successful listings. The video emphasizes the importance of using Everb to optimize the discoverability of the Japandi wall art listings.

Highlights

Printable wall art market is considered both saturated and not saturated, depending on the style and niche.

Selling generic printable wall art is challenging due to high competition from thousands of sellers.

There are still opportunities in niche and less saturated categories of printable wall art.

Using E Rank to find a profitable niche with high search volume and low competition.

Identified 'japandi wall art' as a potentially profitable niche with steady search volume and low competition.

Japandi is a minimalistic style combining Scandinavian and Japanese design elements.

Important keywords for Japandi wall art include 'japandi', 'Wabi Sai', and 'minimalistic'.

Etsy research is crucial for discovering specific keywords and understanding the style.

Everb is used to analyze sales volume and dollar amounts to validate the niche's profitability.

Focusing on newly created listings that are successful can indicate a profitable trend.

Incorporating the keyword 'Japanese' could improve searchability for Japandi wall art.

Midjourney is used for creating unique designs in the desired 2:3 ratio.

Subjects like Japanese cherry blossom trees and frogs are popular in Japandi wall art.

Upscaling images using Topaz Gigapixel AI for higher quality prints.

KD (KunaD) is the chosen design platform for resizing, color adjustment, and adding texture.

Adding a grungy texture to designs to match the trend observed on Etsy.

Mocking up the final designs on a 2000x2000 canvas within KD for presentation.

Using a mockup that aligns with the minimalist vibe of Japandi wall art.

Everb is recommended for analyzing titles and tags to improve visibility on Etsy.

The video provides a comprehensive strategy for entering the printable wall art market with a unique niche.