Consulting for Equity: Become a Strategic Partner in Business

Summary

In an introductory video on Consulting for Equity, Chris Moore teaches how you can acquire a stake in someone's business by offering consultation and expertise instead of investing money. He outlines various approaches: solving a major problem in a company, taking over stressful day-to-day roles from a business owner, replicating your proven success in someone else’s business, or connecting companies for mergers and acquisitions. Chris encourages even those lacking experience to develop valuable skills, as business owners prioritize time and stress relief over money. By providing what owners truly want and need, you can partner with them and enjoy the upside.

Takeaways

• 😀 Consulting for Equity allows you to get ownership in a business without investing money, by providing your skills and expertise.
• 👨‍💼 You can help stressed business owners exit day-to-day operations by taking over major roles.
• 🏢 You can solve a major problem in a business using your experience and get equity in return.
• 🤝 You can be the middleman between buyers and sellers and broker deals for equity.
• 😊 Business owners care about time and stress relief, not just money.
• 📈 You can duplicate your successful methods from other businesses you've grown.
• ⏰ If you have time but few skills, you can exchange your time for equity.
• 🔍 People see your successes and want you to replicate that in their business.
• 💡 Real estate investors can use their deal-making abilities for business acquisitions.
• 👍 Earn while you learn skills that pay well, then pursue consulting for equity deals.

Q & A

What is Consulting for Equity?

Consulting for Equity is when you provide your skills and expertise to help grow someone else's business in exchange for equity in that business instead of getting paid as an employee or contractor.

What are some options for doing Consulting for Equity deals?

Options include solving a major problem using your expertise, taking over some day-to-day responsibilities to free up the business owner, duplicating your success from other businesses into their business, or connecting buyers and sellers to broker a deal and taking equity as your fee.

Who can benefit from doing Consulting for Equity deals?

Anyone with useful skills like marketing, team building, operations, etc. can offer their expertise. People with more time than skills can take over responsibilities for stressed owners. Successful entrepreneurs can replicate their system. Connectors can broker deals between buyers and sellers.

Why would business owners want to partner with someone less experienced?

Some owners value gaining time and reducing stress over money. A motivated partner can take over day-to-day work, allowing the owner to pursue other goals.

What do business owners really want?

The key things business owners want that you can provide are: solving core problems, improving systems and processes, increasing profitability, expanding growth opportunities.

What skills should people focus on developing?

High-value skills like digital marketing, sales, negotiations, raising capital, and investing. Skills that allow you to solve core business problems.

Should people work for others while building skills?

Yes, earn while you learn. Use your time resource to invest in developing skills that have high demand rather than taking big financial risks up front.

How can connectors benefit from equity deals?

By using their network and deal-making ability to broker mergers or pair buyers and sellers. Taking equity can be more lucrative than traditional broker/wholesaling fees long term.

How did Carl Allen benefit from an equity deal in the past?

Carl helped merge two marketing companies overseas and took 33% ownership in exchange. He later sold the merged company for a significant profit.

What's the first step to pursue Consulting for Equity deals?

The first step is to identify and deeply understand what business owners in your target area really struggle with and need help to solve. Position your value clearly around those needs.