SHS MIL Ep6: Sources of Information
Summary
TLDRThis educational video script explores the diverse ways indigenous communities communicate and preserve their culture through media and information literacy. It delves into the significance of indigenous media, the role of libraries and the internet, and the impact of mass media on society. The script challenges viewers to evaluate the credibility of information sources and encourages them to create their own content, reflecting on the importance of responsible sharing in the digital age.
Takeaways
- 📚 Indigenous media is a crucial way for indigenous peoples to communicate, preserve their culture, and pass on information through generations.
- 🎶 The music video 'Suwotku' serves as a reflection point for students to understand the central message of cultural conservation and pride.
- 🌿 Indigenous peoples express their oneness with nature through arts, crafts, music, dance, and celebrations, showcasing their cultural practices and beliefs.
- 👵 Indigenous knowledge (IK) is passed down orally and is unique to a community, often involving traditional medicine, folk dances, and folklore.
- 🏘️ Indigenous media, synonymous with community media, includes various forms like folk media, social gatherings, and oral instructions, controlled by the community itself.
- 🗣️ Indigenous communication is about local channels of information exchange for cultural preservation and adaptation, with historical roots like the 'Omaluhukan' in the Philippines.
- 📖 Libraries are essential repositories of information, evolving with technology to offer internet access and a wide range of data for users.
- 🌐 The internet has become a primary source for accessing information but also presents challenges in ensuring the credibility and accuracy of the content.
- 📺 Mass media, including television, reaches a large audience and is a significant part of daily life, with its business model centered around advertising and viewer engagement.
- 🔍 Evaluating information involves checking for accuracy, author credentials, currency, fairness, and relevance to ensure reliable and valuable content.
- 🎥 The assignment encourages students to become 'instant vloggers,' creating videos to showcase information flow in their communities and promoting media literacy.
Q & A
What is the central message of the song 'Suwotku'?
-The central message of the song 'Suwotku' is about the conservation of traditions, culture, and beliefs, and being proud of them.
How do indigenous peoples practice their culture and beliefs as shown in the video?
-Indigenous peoples practice their culture and beliefs through arts, crafts, music, dance, and celebrations that express their oneness with nature.
What is the role of indigenous knowledge (IK) in preserving a culture?
-Indigenous knowledge plays a major role in preserving a culture by passing down distinctive facts, information, and skills that originate in a community through word of mouth from one generation to another.
What are some examples of how indigenous knowledge is expressed culturally?
-Examples of indigenous knowledge expression include folk dances, traditional medicine, and folklore.
How is indigenous media defined and what are its functions?
-Indigenous media, also known as community media, refers to communicative tools and resources of indigenous peoples that are created, controlled, and used by the community for the community. It serves to open up spaces for discussion, preserve cultures and traditions, and provide culturally appropriate information.
What are the characteristics of indigenous media?
-Indigenous media characteristics include residing in stories that teach cultural lessons, specific and local language meanings, information storage in human memories, and the reverence of elders and storytellers who pass on knowledge.
What is the significance of the term 'Kapihan' in community information sharing?
-Kapihan refers to a place or session where community members gather to share stories over a cup of coffee, serving as a modern form of local meeting for information exchange.
How has the advent of the printing press impacted the way information is disseminated?
-The advent of the printing press in 1446 allowed for more books to be published and made information more accessible to the public through libraries, leading to a significant leap forward in the dissemination of information.
What are the key points to evaluate information according to Ball and Elder?
-The key points to evaluate information include accuracy, author credentials, currency, fairness, and relevance of the content to the topic or research.
What is the role of mass media in society and how has it evolved?
-Mass media refers to various media technologies reaching a large audience via mass communication. It has evolved with new technologies and the convergence of the internet, television, and radio, changing the interaction between the medium and the audience.
What is the importance of evaluating the credibility of information sources?
-Evaluating the credibility of information sources is important to ensure that the information provided is accurate, unbiased, and relevant, especially with the vast amount of information available on the internet.
Outlines
📚 Indigenous Media and Information Literacy
This paragraph introduces the topic of indigenous media and information literacy, contrasting modern information sources with traditional methods used by ancestors and indigenous peoples. It emphasizes the importance of understanding how indigenous communities communicate and preserve their culture and beliefs. The speaker, Mr. Brex, invites the audience to explore the role of indigenous media in society, and to consider the impact of media on culture, as highlighted by James Carey's quote. The paragraph concludes with a call to action for responsible information sharing and a prompt to reflect on a music video about indigenous practices.
🌿 Understanding Indigenous Knowledge and Practices
The second paragraph delves into the concept of indigenous knowledge (IK), which comprises the unique facts, information, and skills native to a community and passed down orally. It discusses how indigenous peoples express their connection with nature through arts, dance, and celebrations, and how this knowledge is integral to their culture. The paragraph also explains the distinction between indigenous knowledge and international knowledge systems, and how indigenous media serves as a tool for cultural preservation and adaptation, controlled by the community for the community. It touches on the historical role of 'omaluhukan' in the Philippines as town criers and the characteristics of indigenous media, including its reliance on oral tradition and the importance of elders in knowledge transmission.
🗣️ Modern Communication and the Evolution of Community
This paragraph examines the evolution of community communication in the modern world, discussing local meetings such as 'kapihan' and 'barbero' as forums for sharing stories and debates. It contrasts these traditional methods with the advent of the printing press and the establishment of libraries as repositories of information. The paragraph also explores the impact of the internet on information dissemination and the challenges of ensuring the credibility of online sources. It highlights the importance of libraries and the internet as sources of information and the need for discipline in verifying online content.
📺 The Influence of Mass Media and the Importance of Evaluation
The fourth paragraph focuses on mass media as a significant part of daily life, with television being a staple in Filipino households. It discusses the business model of television networks and the role of television in advertising. The paragraph also addresses the importance of evaluating information based on criteria such as accuracy, authorship, currency, fairness, and relevance. It encourages students to consider the reliability of different information sources, including indigenous media, libraries, mass media, and the internet, and to apply critical thinking when consuming media content.
🎥 Engaging with Media: A Creative Assignment for Students
The final paragraph concludes the lesson with a creative assignment for students, challenging them to become 'instant vloggers' and create a one-minute video showcasing the information flow within their community. The video should highlight how information is received and transmitted among community members. Students are encouraged to upload their videos on YouTube and share the link on a designated platform with a specific hashtag. The paragraph ends with a reflective quote about the role of an educated person in an age of abundant media, emphasizing the importance of discernment in information consumption.
Mindmap
Keywords
💡Indigenous Peoples (IPs)
💡Indigenous Knowledge (IK)
💡Media and Information Literacy
💡Traditional Media
💡Oral Tradition
💡Community Media
💡Cultural Preservation
💡Information Exchange
💡Mass Media
💡Internet
💡Evaluation of Information
Highlights
Indigenous peoples communicate and spread information through their unique media forms, which are essential for preserving their culture and traditions.
The music video 'Suwotku' exemplifies how indigenous peoples practice their culture and beliefs through arts, music, dance, and celebrations.
Indigenous knowledge (IK) is passed down orally and is distinct to a community, playing a significant role in their cultural practices.
Indigenous media, also known as community media, is created and controlled by the community for cultural expression and information sharing.
Indigenous communication is a form of cultural preservation and adaptation, facilitated through local channels and community gatherings.
The role of elders in indigenous communities is vital for passing down knowledge and shaping the culture through storytelling.
Modern communication methods like group chats and local meetings have evolved from traditional indigenous information sharing practices.
Libraries are essential repositories of information, providing access to a wide range of sources for academic and cultural enrichment.
The internet has become a convenient alternative to traditional libraries, offering almost unlimited access to information but also presenting challenges in ensuring credibility.
Mass media, including television, reaches a large audience and plays a significant role in shaping public opinion and disseminating news.
Evaluating information involves assessing accuracy, author credentials, currency, fairness, and relevance to ensure reliable and credible sources.
Indigenous media is crucial for discussing indigenous issues and preserving their unique cultures and traditions.
Libraries are highly regarded for their reliability, accuracy, and value in providing academic information.
Mass media is the best source for current affairs but requires scrutiny to avoid bias and ensure credibility.
The internet offers varied information that requires discipline to check and validate for reliability and accuracy.
A challenge for students is to create a one-minute video showcasing the information flow process in their community, promoting media literacy.
Nicholas Davila's quote emphasizes the importance of knowing what to ignore in an age of media overload, highlighting the need for discernment in information consumption.
Transcripts
[Music]
imagine the life of
our ancestors before imagine the life of
the war veterans
and the elders of the community imagine
how they communicated and passed on
information
[Music]
good day everyone how are you i hope you
are having a great time studying with me
in our modern world different
information sources have emerged
we have sophisticated libraries
constantly evolving mass media
and fiber internet connections
have you ever thought about indigenous
media how do the indigenous peoples
communicate explore
and spread information do maki let's
find it out
get your hashtag motd and get ready to
think wisely create smartly and share
information responsibly my name is mr
brex
this is grade 12 media and information
literacy
in the last episode you will recall that
we tackled the different types of media
we also did a comparison in contrast as
to how one issue or piece of news
is presented through print broadcast or
online
before we delve deeper into our topic
for today i would like you to watch this
short music video entitled
suwotku filmed here in mindanao
while watching the video please reflect
on the following questions
number one what is the central message
of the song
number two based on the music video how
do the different indigenous peoples or
ips
practice their culture and beliefs
[Music]
so
[Music]
[Applause]
[Music]
[Applause]
[Music]
[Music]
do
[Music]
okay
[Music]
oh
[Music]
oh
[Music]
[Applause]
[Applause]
[Music]
so what do you think is the central
message of the song
it is all about the conservation of
traditions culture
and beliefs and being proud of them
james carey once wrote that culture
could limit and divide
or liberate and unite it offers us
infinite opportunities to use media and
communication
for good if we choose to do so
how do the ideas practice their culture
and beliefs it was shown in the video
that the different ips practice their
culture and beliefs through their arts
and crafts
music dance and celebrations that all
express their oneness with nature
indigenous is synonymous with words such
as native or local
indigenous knowledge or ik refers to
distinctive facts
information and skills that originate in
a community of people
sharing the same beliefs ideas and
cultures this is passed down by word of
mouth
from one generation to another examples
on how indigenous knowledge plays a
major role in one's culture are seen in
folk dances
traditional medicine and quentin bayern
or folklore
according to warren in 1991 ik is local
knowledge
knowledge that is unique to a given
culture or society in contrast to the
international knowledge system
generated by universities research
institutions
and private firms in addition to that
according to the asia indigenous
people's fact ik is owed
controlled and managed by indigenous
peoples
this is for them to develop and produce
culturally appropriate information
in the languages understood by their
specific communities
they utilize indigenous materials and
resources reflecting community needs and
interests
visions and aspirations independent from
vested
interest groups indigenous media which
is also known as
community media refers to the
communicative tools and resources of the
indigenous peoples
this is any form of media that is
created in the community
controlled in the community for the
community
about the community and by the community
forms of indigenous media include folk
or traditional media
gatherings in social organizations
direct observation
written carved or oral records
and oral instruction information sharing
is sometimes limited only to the members
of the community
indigenous communication refers to the
information exchange via local channels
it is a way of cultural preservation and
adaptation
looking back at philippine history the
omaluhukan were known as the town criers
of the ancient barangays
and the well-organized independent
villages they announced laws ordered by
the data or chieftain
that had to reach the whole community do
you know the characteristics
of indigenous media first
it resides in the stories a culture
values and beliefs reside in the stories
it tells
these stories teach important cultural
lessons and preserve important cultural
traditions and values
oral or pre-literate cultures are those
without a written language
usually the indigenous peoples use oral
tradition
of communication they pass on stories
from generation to generation
the exchange is face to face and the
information is contained
within the borders of the community
second their language meanings are
specific and local
which make their communities closely me
they know each other intimately
and their members are highly dependent
on each other
for all aspects of life
another distinct characteristic of im or
indigenous media
is that they store information in human
memories
memory is crucial thus there is a big
possibility
that less and less information is
conserved through time
as repositories of cultural customs and
traditions
elders are revered they are responsible
for passing the knowledge on to the next
generation
these elders and storytellers indeed
play a vital role in shaping the culture
of each community
let's listen to one of the elders of
aubameyang community
and discover a bit more about their
story
okay
uh
[Music]
is
[Music]
in the modern world news and stories
typically reach the community
through local meetings known as kapihan
barbaro and group chats
kapian refers to a place or a session
where community members come together to
share stories
over a cup of coffee nowadays a similar
practice is done when people go to
coffee shops
to meet and chat with their friends
bali refers to a discussion or debate
where members are free to voice out
their opinion about a certain topic
members exchange ideas to come up with a
visible solution
to a community problem cuento barbero is
a filipino idiom that is often
associated to hearsay
its region may be stemmed from local men
who go to barbershops
not only to get a good haircut but to
listen to the barber stories
thus a barber story is passed down from
one customer to another
until it reaches the community
a group chat is a virtual platform where
a number of users exchange information
and communicate in real time
over time communities have become less
closely need
and their members less dependent on one
another the definition of community has
expanded to include people
outside the local area a culture's
memory
history and myth could be recorded on
paper with written histories
elders and storytellers began to lose
their status and
new elites developed take for example
homer
who became famous for his legendary
stories the iliad and the odyssey
there was a significant leap forward
ushered in by the gutenberg revolution
when the printing press system was
established in 1446
with the advent of the printing press
more books were published
and later there were public places for
book lovers called the library
another source of information is the
library
the library as a repository of
information
as defined in the merriam-webster
dictionary a library is a place
in which literary musical artistic
or reference materials are kept for use
but not for sale
a library is one of the several places
where one can search for media sources
and information a library is where sets
of books
periodicals and other resources are
arranged through a specific system of
classification
and organization as mentioned earlier
libraries came into existence because of
the birth of the printing press
the main role of a library is to
organize various sources of information
and provide users the access to them
modern libraries are connected to the
internet
to provide library users a wide range of
information
sources and data in universities for
example
a library also serves as a common ground
literally or
figuratively for students from different
disciplines
to interact henry ward bitcher once said
that a library is not a luxury but one
of the necessities in life
do you agree with him when was the last
time that you visited the library by the
way
i am challenging you to visit one soon
another source of information is the
internet
the internet refers to a global system
that links computer networks
under the same set of communication
protocols
some scholarly articles that are not
available in print
are already accessible online
undoubtedly the internet has become a
more convenient
and efficient alternative that allows
users to find specific information
instead of having to browse through
volumes of printed books
however along with this almost unlimited
access to online information
is the challenge of ensuring that the
information provided
comes from credible sources aside from
indigenous media
the library and the internet as sources
of information
we also have the so-called mass media it
refers to a different array of media
technologies
that reach a large audience via mass
communication
it isn't deniable that an enormous
portion of our lives
is spent in interaction with mass media
television is now a basic commodity in
every filipino household
98 of all our homes have this set and
the televisions are usually turned on
for five to seven hours a day
in a typical filipino home according to
stanley baran
the usual business of television is
dominated by a few centralized
production
distribution and decision making
organizations
these networks link affiliates for the
purpose of delivering and selling
viewers to advertisers
on an ordinary sunday millions of
filipinos will tune in to a prime time
television
show indeed the remarkable reach of
television is because of its
attractiveness as an advertising medium
in exchange for the news and current
affairs we see and the entertainment and
other media contents we consume
let's also consider new television
technologies and the convergence of the
internet television
and the radio and how it has led to
changes in the interaction between the
medium
and audience according to a national
poll conducted by social weather
stations from december
13 to december 16 2019
less than half of filipinos who are 18
years old and above
are internet users the agency added for
comparison
83 percent of filipino households own at
least one cellular phone
79 own a television 31
owner radio and 14 own a personal
computer
my dear mil students it's a big help to
know how to evaluate information
based on the work of ball and elder of
the eastern kentucky university
libraries
you should look into the following key
points to evaluate information
accuracy content should be grammatically
correct
verifiable and cited when necessary
author ask yourself who created the
content
what are his or her credentials or
expertise is their contact information
provided
currency information is current and
updated frequently
examine if you know when the information
was originally published
and if the date is still acceptable
fairness you should take note of the
content as to whether it is balanced
and not just one-sided or biased
especially in current issues about
politics and society
ask yourself if there are various points
of view presented is the source also
free of advertisements
otherwise additional verification may be
necessary
lastly investigate the relevance the
content of the source should be relevant
to your topic or research
reflect if the purpose of the source
meets your needs
media and information sources are not
all the same
and are not created equal now let's
go through all the information sources
again
indigenous media is primarily used to
open up other spaces for discussion of
indigenous people's issues and
conditions
it is also used to preserve their
cultures and traditions
indigenous media is the best source for
indigenous knowledge
libraries of published books are often
considered highly reliable
accurate and valuable thus
libraries are the best source for
academic information
mass media is your best choice for
losing current affairs
however you have to ask yourself if the
source is free of advertisements
or political bias information found on
the internet on the other hand
may be quite varied in form and content
thus it is more difficult to determine
its reliability and accuracy
accessing information on the internet is
easy but requires more discipline to
check
and validate congratulations my dear
students for staying with me
until the end of this video lesson it's
now your turn to create
something the goal here is to interview
an adult in your community he or she
could be
a respected elder our veteran
professional journalist
or social media manager your role
is to become an instant vlogger you're
going to create a one minute video
showcasing the information flow process
of a certain community
the highlight of this mini project is to
feature how information is received
and transmitted or passed on to the
members of your community
please upload the video that you have
created on your own youtube channel
and post the link on our official mil
page and use the hashtag
immil i hope to see you again in the
next episode
together let's learn the different codes
and conventions
of media and information
oops before i leave you i would like to
serve you some food for thought
it's meal time nicholas davila once said
in an age in which the media broadcasts
countless pieces of foolishness
the educated man is defined not by what
he knows
but by what he does not know that
concludes our learning adventure for
today
my name is sir brex always remember
think wisely
create smartly and share information
responsibly
until next time here on deaf ed tv
[Music]
[Music]
[Music]
[Music]
you
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