ROI of XR Episode 3 - Enterprise Use Cases

Summary

في حلقة البودكاست الثامنة، يناقش جورنال لـ XR للعمل مع دانا كيف يمكن استغلال الواقع الممتد (XR) لتحقيق عائد مالي (ROI) في مجالات تتجاوز الصناعة والسلامة. يناقش الضيف دانا التطبيقات التي يمكن مقياسها مثل تدريبات المهارات الناعمة والتوظيف الفعال، بينما يناقش سكوت الفوائد الغير مرئية مثل تقليل وقت التوظيف وتحسين التكامل مع التكنولوجيا. كما يناقشون التطبيقات الأخرى مثل التعاون الافتراضي والمشاركة البعيدة.

Takeaways

• 😀 السلسلة التعليمية 'Roi for XR' معًا مع Dana و Scott تناقش الفوائد الفعلية لاستخدام الواقع الممتد (XR) في الصناعة والعمليات التجارية.
• 🛠️ في حلقة المسلسل الأولى، تمت المناقشة حول كيفية الحفاظ على الآلات تعمل لفترة أطول وتقليل كفاءتها باستخدام تقنيات الواقع الممتد.
• 👷‍♂️ في الحلقة الثانية، تحدث عن الفوائد المتعلقة بالأمن والصحة في المؤسسات وكيف يمكن للواقع الممتد أن يساعد في تحقيق العائد المالي (ROI).
• 💡 في الحلقة الثالثة، يناقش الجمهور كيفية استخدام الواقع الممتد في الحالات التي لا تخص الساحة الصناعية أو الأمان، مثل التدريب على مهارات بسيطة للموظفين.
• 🧑‍💼 التدريب على مهارات بسيطة مثل التعامل مع ال불ertainty وإدارة فرق العمل يمكن أن يوفر ميزتي في عملية التوظيف وتحسين جودة المرشحين.
• 📈 يمكن قياس الفوائد المالية لتدريب الموظفين على مهارات بسيطة من خلال التقليل من دورات التوظيف وزيادة سرعة إدخال الموظفين في الوظائف.
• 🤝 استخدام الواقع المديد في المقابلات الافتراضية يمكن أن يوفر فوائد مثل تقليل وقت السفر وزيادة الإنتاجية.
• 🔍 يمكن للواقع المديد أن يساعد في تحسين تجربة التوظيف من خلال تحسين فرص الاختيار وال视网膜ة.
• 🏢 يمكن استخدام الواقع المديد في تعاون الREMOTE والعمل الافتراضي، مما يوفر فرصة للموظفين البعيدين للانضمام إلى اجتماعات وعمليات تعاون.
• 🏗️ في الصناعة، يمكن استخدام الواقع المديد لمراجعة منتج أو تصميم قبل الإنتاج الفعلي، مما يوفر ميزتي في التكلفة والوقت.
• 🔧 يمكن استخدام الواقع المديد لتحسين تجربة العملاء عن طريق مشاركتهم في مشاهدات 3D للمنتجات قبل الشراء أو ال承認.
• 🌐 تشير النقاش إلى أن الواقع المديد يمكن أن يفتح آفاقًا جديدة لتحسين تجربة العملاء والموظفين وتحسين العمليات التجارية.

Q & A

ما هي السلسلة التي يتحدث عنها الطرفان في النص؟

السلسلة هي 'Roi for XR'، وهي تفاعلية مع أصدقاء XR في العمل.

في الحلقات السابقة، ما هي الموضوعات التي تمت مناقشتها؟

في حلقات الحلقات السابقة، تمت مناقشة كيفية الحفاظ على الآلات في العمل لفترة أطول وتقليل الوقف، وتقليل وقت الاسترداد في الصناعة باستخدام تقنيات الواقع الممتد (XR).

ما هي الفائدة المتوقعة لاستخدام الواقع الممتد في التدريب على مهارات بسيطة؟

الواقع الممتد يمكن أن يساعد في تحسين جودة المرشحين عن طريق قصيرة دورات التوظيف وزيادة القدرة على تحليل م適يل الوظيفة بشكل أسرع، مما يؤدي إلى توفير وقت ومال.

كيف يمكن للواقع الممتد أن يساعد في تقليل وقت التوظيف؟

يمكن للواقع الممتد أن يوفر فرصة لإجراء محادثات ومقابلات تدريبية افتراضية مع المرشحين، مما يساعد على تقييم مهاراتهم وتناسبهم للوظيفة بشكل أسرع.

ما هي الفوائد المتوقعة لاستخدام الواقع الممتد في تقييم المرشحين في الوظائف؟

يمكن للواقع الممتد أن يوفر لصاحب العمل فرصة لمشاهدة المرشحين في إجراءاتهم وتفاعلهم مع التكنولوجيا، مما يمكن أن يساعد على تحسين الاختيار الصحيح للوظيفة.

في النص، ما هي التطبيقات الأخرى لاستخدام الواقع الممتد خارج المصنع؟

يمكن استخدام الواقع الممتد في التعاون الافتراضي، مثل مراجعة المنتجات الفعلية مع فريق العمل البعيد أو تقييم الموردين من خلال زيارة افتراضية للمرافق.

كيف يمكن أن يساعد الواقع الممتد في تقليل تكلفة النماذج الأولية؟

بفضل القدرة على مراجعة النماذج الافتراضية للمنتجات، يمكن للواقع الممتد تقليل عدد المرات التي يتم فيها إرسال النماذج للعملاء، مما يوفر على الشحن والزمن.

ما هي الفوائد المتوقعة لاستخدام الواقع الممتد في تحسين تجربة التوظيف؟

يمكن للواقع الممتد أن يوفر للأشخاص فرصة لتجربة الوظيفة بشكل أكثر واقعية قبل التقديم، مما يمكن أن يساعد على تحسين الاختيار وتقليل الأخطاء في التوظيف.

في النص، ما هي التطبيقات التي تمت مناقشتها لاستخدام الواقع الممتد في التسويق؟

يمكن استخدام الواقع الممتد لعرض المشاريع الجديدة للموردين، مثل مشاريع المستشفيات الجديدة، مما يمكن أن يساعد على تسريع عملية الدعم المالي.

كيف يمكن أن يساعد الواقع الممتد في تحسين التصميم والتنسيق مع العملاء؟

يمكن للواقع الممتد أن يوفر لعملاء فرصة لرؤية التصميم النهائي وتقديم ملاحظات قبل التنفيذ الفعلي، مما يؤدي إلى تقليل التعديلات والتكلفة.

ما هي الأهمية المتوقعة لتطوير التكنولوجيا التالية في عالم الواقع الممتد؟

التطور المستقبلي في التكنولوجيا يمكن أن يوفر المزيد من الوظائف وتحسين تجربة الاستخدام، مما يؤدي إلى زيادة القيمة التي يمكنها التحقق من خلال الاستخدام الصحيح للواقع الممتد.

Outlines

00:00

😀 Introducing Extended Reality in Business

The podcast episode discusses the application of Extended Reality (XR) in business settings beyond the factory floor and health and safety. The hosts, Dana and Scott, explore the use of XR in soft skills training, such as leading through uncertainty and improving hiring practices by using virtual reality for interviews and cultural fit assessments. They highlight the potential ROI in reducing recruitment cycles and getting new hires into productive roles faster, as well as the soft ROI in standing out as an employer of choice in competitive markets.

05:02

🤔 Measuring ROI in XR Applications

This section delves into the challenges and methods of measuring the return on investment (ROI) for XR applications in business. It discusses the use of VR in job fairs for attracting candidates and assessing their fit for roles through immersive experiences. The conversation covers the benefits of using XR for remote collaboration, enhancing the hiring process, and the potential legal compliance issues to consider. The hosts also touch on the importance of technology in attracting a younger demographic and tech-savvy talent.

10:02

🛠️ Utilizing XR for Product Design and Collaboration

The paragraph focuses on the practical use of XR in product design and collaboration. It describes how companies can save costs by using VR or AR to review and iterate on product designs without the need for physical prototypes. The discussion includes the benefits of reduced shipping, faster production time, and fewer design iterations, which can lead to significant savings. The hosts also mention the soft benefits of positioning a company as technologically advanced and forward-thinking.

15:04

🔧 Remote Expert Use Cases and Beyond

This segment explores the use of XR for remote expert assistance in various scenarios, including factory settings and beyond. It discusses how remote expert calls can be applied in IT, supplier audits, and other areas to reduce travel time and increase efficiency. The hosts also talk about the potential for using XR in wayfinding applications within office spaces and the benefits of involving employees in the design process through virtual walkthroughs.

20:05

🏥 Innovative Applications of XR in Healthcare and Sponsorship

The conversation turns to innovative uses of XR in the healthcare sector, such as virtual walkthroughs of hospital campuses for accessibility audits and sponsorship opportunities. The hosts share a case study of a hospital that used VR to showcase potential sponsorship spaces to donors, allowing them to visualize their branding within the facility before construction. This approach is highlighted as a creative way to secure funding and engage stakeholders.

25:06

🚀 The Future of XR and Its Expanding Use Cases

In the final paragraph, the hosts reflect on the potential of XR technology and its expanding use cases across various industries. They emphasize the importance of leveraging XR to realize value today and being prepared to adapt as the technology evolves. The conversation concludes with an invitation for the community to share their experiences with XR and a teaser for upcoming guests and topics in future podcast episodes.

📢 Closing Remarks and Call to Action

The podcast concludes with a call to action for the audience to engage with the content, share their thoughts on XR applications, and subscribe to the podcast on various platforms. The hosts express their appreciation for the audience's engagement and look forward to continuing the conversation in future episodes.

Keywords

💡Extended Reality (XR)

Extended Reality هي تكنولوجيا تدمج الواقع الفعلي والافتراضي، وتتضمن الواقع المعزز (AR) والواقع الافتراضي (VR) والواقع المدمج (MR). في النص، يُستخدم XR لتحسين العمليات الصناعية وتقليل التكاليف وزيادة الإنتاجية، مثل التدريب على المهارات ال微软، وتحسين الأمان، وتحسين تجربة التوظيف.

💡ROI (Return on Investment)

أعدى Return on Investment عائد الاستثمارات، وهي مقياس يستخدم لتقييم الفوائد الفعلية من الاستثمارات. في النص، يُناقش كيف يمكن لتقنيات XR أن تؤدي إلى زيادة العائد المالي للشركات من خلال عدة أمثلة مثل التدريب على المهارات ال微软 وتحسين الأمان والتعاون الافتراضي.

💡Soft Skills Training

تدريب المهارات ال微软 هو تدريبات تهدف إلى تحسين مهارات الشخص ليس التقنية، مثل الإدارة، التواصل، ولقيادة. في النص، يُذكر أنه يمكن استخدام VR لتدريب مهارات مثل قيادة في ظروف مجهولة وإدارة التنوع والشمولية.

💡Virtual Collaboration

التعاون الافتراضي هو العمل معًا في بيئة افتراضية، مما يسمح للأفراد في الأماكن المختلفة بالعمل معًا. في النص، يُناقش كيف يمكن للتعاون الافتراضي أن يوفر الوقت والجهد من خلال القدرة على اجتماعات ومراجعة منتج في بيئة XR.

💡Recruiting

التوظيف هو عملية اكتشاف واختيار الموظفين المناسبين للعمل. في النص، يُناقش كيف يمكن استخدام VR في التوظيف لتحسين تجربة المرشحين وتقديم نظرة حقيقية على الوظيفة والمكان العمل.

💡Compliance

الامتثال هو القدرة على اتباع القوانين والمعايير القانونية. في النص، يُذكر الحاجة إلى العناية بallying العمليات الáiات XR مع القوانين المتعلقة بالتوظيف لتجنب الاستثناءات الغير مرغوبة.

💡Remote Expert

البير البعيد هو شخص يتمتع بالمعرفة المتخصصة ويستطيع مساعدة الآخرين من بعيد عن الموقع. في النص، يُناقش كيف يمكن استخدام تقنيات XR لتوصيل البير البعيدين لحل المشكلات في المصنع أو الخارج من المصنع.

💡Augmented Reality (AR)

الواقع المعزز هو تكنولوجيا تضيف عناصر ثنائية المثيل إلى البيئة الواقعية. في النص، يُناقش كيف يمكن استخدام AR لمراجعة تصميمات منتج وتقديمها للعملاء على الأجهزة المحمولة.

💡Prototyping

النماذج التجريبية هي النماذج الأولية لمنتج أو خدمة. في النص، يُناقش كيف يمكن لXR أن توفر م=models تفاعلية لمراجعة وتحسين قبل الإنتاج الفعلي، مما يوفر على التكلفة والوقت.

💡Virtual Reality (VR)

الواقع الافتراضي هو تكنولوجيا تنقل الشخص إلى عالم آخر بشكل واقعي. في النص، يُناقش كيف يمكن استخدام VR في التدريب، والتعاون، وتقديم تجارب مبتكرة للعملاء والمرشحين.

💡Metaverse

المتاورس هو مفهوم عالم إفتراضي متعدد الأبعاد يمكن التفاعل معه. في النص، يُناقش كيف يمكن أن يساعد المتاورس في توفير تجارب مشتركة مبتكرة للعملاء والموظفين دون الحاجة لأجهزة خاصة.

Highlights

Episode three of 'Roi for XR' discusses the use of Extended Reality (XR) to increase ROI in manufacturing and beyond.

Previous episodes focused on reducing machine downtime and improving health and safety through XR.

XR can be applied to non-factory settings and non-health and safety use cases to realize ROI.

Soft skills training in a white-collar setting is a strong application for VR.

Using VR for hiring practices can improve the quality of applicants and reduce recruitment time.

Measuring success through reduced hiring cycles and faster time to productivity.

XR can set an employer apart in competitive job markets by attracting tech-savvy talent.

VR headsets at job fairs attract interest and provide a hands-on experience of potential roles.

XR can act as a filtering mechanism for job applicants and help companies assess fit for roles.

Compliance considerations when using VR in hiring to avoid excluding candidates unfairly.

XR's potential in virtual collaboration for remote workforces across different locations.

Benefits of XR for remote access to work environments and multi-monitor setups.

XR's role in product reviews and 3D asset collaboration with customers.

Reducing physical prototyping costs and iterations through VR and AR.

The metaverse concept as a future application of XR for easy collaboration and reduced costs.

Remote expert use cases extend beyond the factory to various enterprise needs.

XR's potential in supplier audits, facility walkthroughs, and wayfinding applications.

Using XR for pre-selling sponsorships by showcasing future branding in a virtual environment.

Accessibility audits in virtual spaces to ensure accommodations before physical construction.

The concept of a 'second wave' of XR applications beyond initial operator training.

The importance of starting with low-hanging fruit in XR applications and evolving with technology.

Encouraging the community to share their XR use cases across various industries.

The podcast series will take a break after three episodes to invite guest speakers.

Transcripts

it's episode three of the

Roi for XR

with your friends XR at work Dana how

are you buddy I'm good how are you Scott

I'm good that's a loaded question we

were just talking about what a crazy day

is a crazy week but we're gonna do it

man here's episode three everybody if

you've not watched episode one or two of

this series I would encourage you to do

so we'll post to those in the comments

here back in episode one a couple of

weeks ago we talked about specifically

how to keep machines running longer how

to reduce uh downtime how to decrease

the amount of recovery time in

manufacturing using extended reality

tactics uh in episode two we talked

about specifically

realize an Roi through the use of XR as

it relates to Safety in Enterprise

health and safety so two good episodes

check those out today we're going to

talk about how extent of reality

can play a part in realizing some Roi

and that looks like a couple of

different things we want to share about

um in use cases maybe that aren't on the

factory floor specifically uh or they're

not directly tied to health and safety

but Dane tell us uh kick us off tell us

how you're using XR to make or save some

money in your day job

yeah so I think it's uh one of the the

better applications I guess for like VR

for instance and you know a uh like a

white collar setting you know in the

office I think it's soft skills training

so you know for example

um like you know leading through

uncertainty I think there's a lot of

like hiring practices right like there's

many companies that hire for culture and

so being able to have conversations with

you know a fake uh you know a fake Apple

uh Avatar yeah Avatar or somebody who's

applied to a role right so uh I think

that's a really interesting you know use

case and I think uh there's a couple

ways that you could potentially measure

that I think one is uh the kind of

quality of your applicants right so if

you can more quickly get through the

cycle of kind of understanding who's

really fit for the job and who's not

obviously that cuts down on the overall

you know cycle of the the whole

recruiting process

um it actually gets that person you know

doing the job faster and so I think

that's a big piece of this is you know

calculate kind of what the the kind of

value of a role you know would be and if

you were able to cut that down from a

month and a half recruiting time to you

know a couple weeks you know there's a

lot of value and being able to get

people into roles they can fill faster

obviously there's a lot of other you

know skill sets as well that you can

talk about when it comes to you know

soft skills training

um so you know diversity inclusion

um like I said leading through

uncertainties you an interesting one uh

We've certainly had some uncertain times

of late and so

um I think that's an important

I guess uh kind of cultural I guess

training that you could you could do for

for folks so I guess are you guys

thinking about this in the same way

Scott as far as how you guys are

measuring success there yeah we we look

at the same way anytime you can take

something that typically takes x amount

of time and reduce that through the use

of uh remote interviewing or

um virtual reality uh collaboration in

VR

reducing travel time you start to get

into you know it's it's this it's it's

soft Roi it's it's not necessarily

something you can just pinpoint an exact

amount of dollars and cents that you

saved but you know that two things

happen through your example right you

know number one if you can reduce that

amount of SEC that cycle time for hiring

someone well it's

someone gets productive faster hired and

onboarded and trained faster faster time

to productivity that's important in what

we do right and it also sets us apart as

uh as hopefully as an employer of choice

again it's tough to quantify that but I

know you guys have factories in markets

where there's a lot of competition for

for factory workers and this has got to

be something that hopefully sits your

employer and my employer apart from

others in these busy markets where maybe

we get to be an employer of choice and

get a better selection of more tech

savvy Talent right absolutely well and I

think there's kind of a you know so for

instance imagine that you take a VR

headset to like a job fair or something

number one like everybody's going to

want to go and oh yeah the headset on

right so there's a draw to the the table

you know overall I think the other

aspect though is that people get a good

feel for like for instance if you put

them through a training you know for the

role that they would be filling they get

a good feel for what that role looks

like and so they have the opportunity to

understand does this actually make sense

for me to apply to you or should I be

you know thinking about applying for a

different role or something like that

and so I think it's kind of a filtering

mechanism as well for you know people

who are potentially looking at roles and

then you know from the the company side

you actually get to see how people

perform you know in a new setting uh

whether or not they interact well with

technology you know all those different

things and so I think it's a really good

and fun tool right for for people who

um are kind of in the process of

recruiting or being recruited you know

from from a business

we've had some instances lately Dane

where

um a member of our team has gone out

with the headsets to a recruiting Fair

job fair or most recently out to

um

uh we went out with one of our customers

out to uh a booth that they did

were a bunch of vendors were set up and

because we had the devices we got a lot

more traction got a lot more interest

you tend to be the one that you know

once you bring out these headsets people

start flocking to that right and it's

it's tough to again necessarily quantify

that but

um it gets you more traction and you

know you're going to get

better candidates you're going to get

the more tech savvy candidates you're

going to have

um more a bigger field to choose from as

opposed to having to go in and grab them

and beg them to come look at your uh you

know three-ring binder of job Rex you

know at your booth so yeah and I think

you bring up a good point this deal as

well we talk about this about being able

to

kind of pre-qualify someone in VR at a

job fair at a recruiting Fair

um

yes to get them familiar with what it is

they're applying for but also for the

employers we can take a look and see

okay they say that they are a level

whatever at driving forklifts here put

this on let's see how you do you know

and so you can kind of hopefully make

better hires reduce some risk in hiring

which Downstream you know it it Nets

into better retention right and so um

there's Roi to be ahead there absolutely

well and I think it maybe it is

important to call out you know just so

we're not painting it with kind of

rose-colored glasses here yeah you know

it's just that easy yeah yeah I mean you

do have to be careful around like some

of the compliance stuff for hiring like

um you know like you don't want to

exclude somebody based on how they

performed in VR like there's there's

some ramifications that you have to be

careful of but I think overall it's a

net benefit to the experience of you

know the uh recruit you know the the

person being recruited as well as the

recruiter and I don't know about you but

a lot of conversations that I've had

with folks who put on the headset who

know weren't necessarily working for my

company was hey uh this is really

exciting what you guys are doing you

know like I have an Oculus at home I

play Beat saber on the weekend

um and so I do yeah the fact that the

fact that you guys are using this new

technology is really really exciting and

so I think uh there's a new demographic

of of people who are kind of native you

know users if you will to this

technology and so the expectation is

that it's there right right yeah I think

it's uh it it is good stuff anytime you

can set yourself apart you connect with

with the younger uh audience that you're

that you're hiring uh it's a good thing

um are you guys doing any uh I think

another use case for virtual reality

right is virtual collaboration being

able to have uh people in the workforce

who live in separate cities or states or

countries to be able to go in and

collaborate uh in a visual audible uh

physical way in virtual reality you guys

doing any of this I mean we've just

started dipping our toe in this but I

mean are you seeing any benefits from

this if you are yeah

um well so I think there's kind of two

use cases that are similar in that pla

in that area one I think is what you're

talking about like can we all virtually

get together and share whatever the new

product is and be able to you know do

product reviews or yeah um you know talk

about different features so that's

certainly I think one of them I think

another which actually I think you guys

probably do more of that so I'll hand

that one back to you here in a second

yeah but the uh the other one is like

you're not necessarily collaborating but

like if you're traveling the ability to

have access to your desktop and kind of

your like desk area you know so you can

be sitting in the airport or sitting in

your hotel or sitting wherever and be

able to have kind of your desk set up so

as many monitors as you want you know

all those different things I think

that's a it's a it's a tough thing to be

able to

analyze from like a an Roi perspective

because it's you know but I mean the

question is like uh how do we justify

Roi on having more than one monitor at

work like you know most people have more

than one monitor right so

um I don't think it's so much a

conversation of

you know like you know there's a million

dollar Roi on like you having three

monitors instead of one but I mean

certainly from a retention perspective

like you know if people feel like they

have access to technology that you know

makes them comfortable and changes the

way that they work I think that that's a

huge benefit right but I want to go back

to that that topic because I know that

you guys you know do some work around

like being able to work with customers

on

um you know 3D assets so be interested

you know from your perspective do you

guys see this as a big opportunity yeah

so the ability to

ship a headset to somebody

like a customer or have them go online

or use a tablet for AR to to view

um a design prototype for a physical

object be it something small or big

especially if it's something big we

we've done a lot of this and it's been

very helpful if you've seen me speak on

any webinar or podcast I tend to always

talk about this because it's been very

um

productive for us and it's been it's had

really positive results and Roi tied to

it we manufacture like a lot of people

listening we manufacture things that are

very large right and so shipping a first

prototype of something that's

15 foot tall by 40 foot wide to a

customer what happens is they come out

they look at on the truck they call us

and say yeah it's the wrong you know

that color is not what I thought was

going to be or there's too much glass we

want more metal or blah blah whatever

customers may say

um the ability for us to

forego shipping something out across

States or across country the country to

look at and just doing it in VR or

letting them look at it in AR on a

tablet in their uh in a retail location

or something that saves us on shipping

it saves us on iteration time time

between uh revisions and it also

um helps us cut down in some cases the

number of iterations we do and when

these prototypes are running anywhere

from five to fifty thousand dollars each

if we can take something that typically

takes four iterations you cut it down to

three we just saved a lot of money a lot

more than a VR headset cost right

um and so we do a fair amount of that

you're right and so this is another

example like we're talking about today

where

it's how we engage and interact with our

customers

um and it

hopefully

puts us in a position with our customers

to where we are seen as and we are

actually a more forward-thinking

technology technologically advanced

um provider of theirs when they're

looking at us compared to maybe some

other more Nimble companies in our space

and so we've seen a lot of benefit from

it there's some real hard quantifiable

costs that it saves less shipping faster

production time but then there's just

some there's some soft stuff as well

um a lot of these things we talk about

XR Roi in Enterprise

we start moving from some real tangible

um you know overall equipment efficiency

numbers and metrics into

it's tough to kind of quantify that but

you know it's helping right and you know

it is we get that feedback you know it's

interesting too to think about like what

what does it you know when this

technology becomes more pervasive right

so you know instead of having to ship a

headset to your customer they just have

a headset that they use you know anyway

you know to me the the whole concept of

the metaverse right which has been

kind of dragged through the mud and it's

been up and down and all that stuff

misused yeah yeah year and a half for

two years

um I think that's one of the the best

value props probably for the

quote-unquote metaverse is hey like you

know just join us in this room and be

able to walk around and so you know the

the cost of this kind of experience even

goes down over time which is hey I don't

have to ship you a headset there's no

like worry about how do we manage that

headset like none of that stuff

hey here's a link just join me in this

room and let's go walk around together

right right so I think this gets easier

over time too which is good and

especially you know for anybody who's

you know watching who either has already

started or you know is looking at

getting started I think this is a good

indicator

um and I think there'll be more and more

use cases that come out over time in

that space hey so let me ask you this we

we talked several times on this podcast

about the benefit of remote expert calls

right

um two people connecting video audio one

guy's in a you know is in a headset in a

factory someone else is is at home on a

laptop and I need to I need on the

factory floor to call someone at home

and have them see through my cameras and

help me fix something but we see cases

for a remote expert even outside of the

factory right I mean we've done remote

expert calls where an I.T guy in a

server room he needs help from someone

be able to show him uh you know where

things go in Iraq or to to assess uh you

know power distribution and and this

sorts of things and the setup but the

cabling what about remote expert

obviously it's it reduces travel time

and increases efficiency but are you

guys using it outside of the factory in

any way

yes I mean we we have applications uh

like for instance when we go and do like

audits of of suppliers you know for our

teams we actually will go and and send

somebody along so that you know they can

kind of walk around the the facility and

be able to show other people in the team

as well you don't have to send a whole

team of people you know together and in

some cases you can put just put the

headset on the person that's already you

know at the facility and they can do

kind of like a walk through you know

without needing anybody you know to be

there so that's obviously like a pretty

big cost savings

um you know we're we're seeing things

like um uh like wayfinding applications

like in an office so you know we've

built an internal application where you

hold your phone up it recognizes where

you're at you know in the space you can

navigate around that's really it's funny

I use it on a consistent basis because

our the numbering system for our like

meeting rooms and stuff is kind of funky

and there's quite a few of them and so

there's sometimes where it's just like I

don't know where this meeting room is

you hold your phone up navigate there

and so obviously that was designed for

the plant but it's also something that

can be used you know within within our

kind of corporate facility as well and

so you know we uh we were moving

buildings

um because you know we spent a bunch of

money to to redo our building and we had

new pieces of furniture and stuff like

there was you know like a kind of a

design for an Atrium that we wanted to

share with people and so the cool thing

is we put it on a website made it

available and people could you know take

out their phone and kind of see like hey

this is what your desk setup is going to

look like do you have any concerns and

so we actually used it to get feedback

on you know what the space was going to

be like and and how we designed it

before it was even kind of fully

complete yeah which is really cool

because you know people end up happier

afterwards because they kind of

understand what's coming can ask for

different things that they maybe

wouldn't have thought about if they

weren't able to see you know for

instance like you know can I have this

desk be a little bit wider or you know

something like that yeah um yeah so that

was really interesting too

so hey let me ask you this I mean

something that that came to mind I can

never remember if you and I were on this

call together if I was almost someone

else but

um you know we've got um we've got our

friend Annie who runs an agency here in

Atlanta and she she did a pretty neat

thing where a large Hospital uh was

building a new campus and they took the

um and he took the campus and put it

into virtual reality and allowed you to

do a virtual walk through kind of fly

through and walk through the entire

Hospital campus I mean all the grounds

and the gardens in the parking area and

the recreation area and what they did

was I thought this was brilliant was

they allowed

um their sponsors people are responsible

for responsible for raising sponsors for

their new facility

they gave him this ability to show hey

so you know brand XYZ or a charitable

Foundation if you were to sponsor this

board or this Wing in this new hospital

we've gone ahead and put your name and

your branding and stuff in here so this

is what the you know Coca-Cola wing of

this hospital is Children's Hospital

would look like with your branding and

stuff and so they're able to to they

were to use Virtual Reality to show

future state of what your brand

sponsorship of a part of this campus

might look like I thought that was

brilliant I um I know it raised a lot of

money

um before the proverbial all right you

know because what a sponsor say well

when you get it built we'll come out and

take a look and see what it is we're

sponsoring but this gave the ability to

kind of preload some of those

sponsorship sales and get that interest

ahead of time and I thought that was

really cool

um

out there yeah yeah I mean I've I've

heard you know we don't do this like in

my space as much but like I've heard of

um doing like accessibility walkthroughs

as well like hospitals and things like

that you know people who yeah how would

that work yeah so people are in

wheelchairs you know you you have them

go through the facility and you say like

hey

you know based on what you're seeing do

you feel like this is helpful to you and

so they they can actually see like hey

if I was going to roll through this

doorway this seems pretty tight you know

for me if I was gonna you know try and

roll through there or hey that light

switch is too high you know up on the

wall and so I need it to be a little bit

lower yeah so that's an interesting kind

of audit you know perspective as well is

you can you can put people in a space

that's not that doesn't exist yet and

you avoid all the rework and all the

other things that happen

um as a result of you know of not being

able to see it before it's built well

it's a lot cheaper and easier to change

things in VR than in physical space once

the facilities built right absolutely

yeah yeah so it sounds like I mean you

know I would I would say that when we

think about Roi for X XR in these

Enterprise use cases

there's a ton of these things right

there's a lot of ways that that you can

use your imagination and you can talk to

your stakeholders and find ways to

communicate things through the use of

virtual and augmented reality

um to save time reduce Labor Pull risk

out of there maybe pre-sell some some

some opportunities it just seems like

there's just plenty of opportunities to

use XR in even in manufacturing the

businesses that you and I are in outside

of those plants right yeah you know and

it's interesting too I always kind of

think of this as like the second wave

right like the generally at least in in

the business and I'm in like the first

wave is hey we need to teach people who

are working the machines you know how to

operate because you know if we're not

operating then or if we're not efficient

there then like we're not making money

right so like that's that's always the

number one priority and generally I

think for like businesses getting into

this space that's the first priority is

that kind of operator Based training but

the cool thing is once you have all of

your headsets deployed and people are

using them for operations training

you know it's just another application

that you push to the headset and all of

a sudden you can do you know public

speaking all of a sudden you like all

these different you know kind of soft

skills

um that have been kind of challenging or

difficult to train to in the past and so

I think of it as like a second wave you

know to the the first wave of kind of

operator Based training

well I would say Dane and I hope you'd

agree and I hope that our that our

community would agree that when you look

at

realizing quantifiable value uh through

the use of XR that there's a lot of

opportunities across factories applied

to health and safety uh being able to

collaborate remotely simulate some

things right to be able to do things in

an Enterprise situation it just seemed

like there's a lot of opportunity and

this is not something XR is not

something that's you know you hear is it

ready for manufacturing I would say dude

it was ready years ago right is are we

ready for it because there's a ton of

ways to use this yeah well and I think

the other thing that's important to

recognize is you know there's a lot of

low-hanging fruit to your point right

now you'll pick the low-hanging fruit

and then the technology is going to

continue to develop and so

you know it's it's not like there's a

perfect time to jump in you know to this

space it's more of like what can you do

today that's valuable for the business

and then as you know compute gets better

as haptics get better as you know all

these different things evolve in the

ecosystem you know new new use cases

emerge which create new value for the

business and so I think really you know

what we're doing is uh kind of front

running you know maybe the the point

where the technology gets perfect and

you know focus on like how can this be

useful today and then grow with it right

right well I'm excited for the future I

hope that our community will drop your

comments in here if there's ways that

you're using XR to realize value in your

business Healthcare entertainment

manufacturing oil and gas what

Automotive whatever the case may be give

us your comments we've enjoyed doing

these these three parts of this series

and uh we hope everyone's enjoyed uh

listening to it and certainly we're

going to probably uh after these three I

say we take a break for a week or two

Dane but uh so that's good we'll be back

in a couple of weeks we've got some some

uh some guests uh that we're talking to

about coming in and sharing some really

cool stuff with with the ex artwork

community so uh we hope to see everyone

soon and we hope that this has been a

valuable uh series

um any other parting words any words of

wisdom from uh from your side of the uh

podcast no I mean as always we

appreciate you guys watching and uh also

if you haven't subscribed to YouTube uh

go ahead and subscribe to the YouTube

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199 subscribers this morning

man that's right that's right let's have

a party all right sounds good good we'll

see you next time buddy yep take care