What Happens if AEW Doesn't Get a Television/Streaming Service Rights Deal
Summary
TLDRIn this video script, Vince Russo discusses the uncertain future of AEW's television rights, addressing recent news and rumors. He shares his thoughts on the financial struggles of Warner Bros. Discovery and the implications for AEW's negotiations. Russo also expresses his desire for AEW's success, citing personal connections and the content value Tony Khan provides for his platform. He predicts that AEW will likely settle for less than desired, given the lack of competitive offers and Warner Bros. Discovery's financial constraints.
Takeaways
- 📅 Vince Russo discusses the television rights situation for AEW (All Elite Wrestling) on August 8th, 2024.
- 📉 Warner Bros. Discovery (WBD) is facing financial difficulties, with a significant 9.1 billion impairment charge and a total loss of 11.2 billion in the last quarter.
- 🤝 AEW's exclusive negotiation window with WBD has expired, allowing AEW to negotiate with other networks or streaming services.
- 💰 Vince Russo speculates that WBD is not offering the financial value that AEW owner Tony Khan is seeking for the wrestling promotion.
- 🏋️♂️ Russo emphasizes his support for AEW and its continued success, citing personal friendships and the business value of AEW's content for his own brand.
- 📺 WBD is rebranding True TV as TNT Sports, potentially increasing the visibility of AEW if they renew their deal, as the network will need sports content to fill programming slots.
- 📉 AEW has experienced a decline in viewership over the past five years, which may affect its negotiation leverage for television rights.
- 💭 There are rumors about AEW being placed on a Discovery streaming platform, but no official deal has been confirmed yet.
- 🎥 Russo offers a free week trial for his Patreon where he discusses wrestling business topics in depth.
- 🗣️ Russo also mentions his involvement with Rocky Mountain Pro wrestling, where he writes and produces shows, and offers a learning opportunity for those interested in wrestling production.
- 🎮 He gives advice on fantasy baseball, emphasizing the importance of making trades to improve a team's position before the trade deadline.
Q & A
What is the main topic of Vince Russo's discussion in this script?
-The main topic of Vince Russo's discussion is the television rights news for AEW (All Elite Wrestling) and his predictions on the outcome of the negotiations.
What does Vince Russo think about AEW's viewership over the past five years?
-Vince Russo believes that AEW's viewership has been on a decline over the past five years, starting from 1.4 million viewers and dropping to half of that.
Why does Vince Russo think AEW is valuable to Warner Brothers Discovery (WBD)?
-Vince Russo thinks AEW is valuable to WBD because it can provide hours of wrestling content, which WBD needs to fill their programming, especially after losing the NBA rights.
What financial struggles is Warner Brothers Discovery facing according to the script?
-Warner Brothers Discovery is facing significant financial struggles, with a 9.1 billion impairment charge due to the revaluation of their TV Network's value and an additional 2.1 billion in merger costs, resulting in a total of 11.2 billion in losses in the last quarter.
What is the significance of WBD rebranding True TV as TNT Sports for AEW?
-The rebranding of True TV as TNT Sports signifies a potential opportunity for AEW to renew its deal with WBD, as it indicates WBD's need for sports content to fill the new TNT Sports lineup.
Why does Vince Russo believe AEW might not get the television deal they are hoping for?
-Vince Russo believes AEW might not get the deal they want because WBD and other potential partners may not believe the content is worth the money Tony Khan is seeking, especially considering AEW's viewership decline.
What does Vince Russo think about Tony Khan's motivation for running AEW?
-Vince Russo thinks that for Tony Khan, running AEW is more about passion than money. He suggests that Tony Khan enjoys the process of booking wrestling shows and being involved in the wrestling business.
How does Vince Russo view the importance of content in the current media landscape?
-Vince Russo views content as king in the current media landscape, stating that networks, cable, and streaming services all need quality content to attract and retain viewers.
What is Vince Russo's prediction for the outcome of AEW's television rights negotiations?
-Vince Russo predicts that AEW will eventually agree to a deal with WBD, but it will likely be on WBD's terms and not for the amount of money Tony Khan is seeking.
Why does Vince Russo emphasize the importance of being respectful in his discussions?
-Vince Russo emphasizes the importance of being respectful in his discussions to maintain a positive and productive conversation environment, and to ensure that he engages with comments and questions that are relevant to the topic at hand.
Outlines
📺 AEW Television Rights Discussion
Vince Russo opens the discussion on AEW's television rights situation, mentioning both good and bad news. He sets the scene for a relaxed conversation, inviting viewers to engage respectfully and participate through donations or stickers. Russo emphasizes his focus on the wrestling business rather than personal opinions on matches or performers. He also addresses the financial struggles of TNT and TBS, hinting at the challenges AEW might face in securing a deal.
🎙️ Russo's Take on AEW's Future and Content Value
Russo expresses his desire for AEW's success, citing personal friendships and the value of AEW's content for his own brand. He discusses the importance of content in the current media landscape and speculates on the negotiations between AEW and Warner Bros. Discovery (WBD). Russo suggests that WBD may not be willing to meet Tony Khan's financial expectations for AEW's content.
📉 Warner Bros. Discovery's Financial Struggles
The paragraph delves into Warner Bros. Discovery's financial difficulties, with a significant loss reported in their latest earnings. Russo uses this information to argue that WBD might not be in a position to offer AEW the deal they desire. He highlights the decline in viewership AEW has experienced over the years and questions whether WBD would be willing to invest heavily in a product that has been on a downward trend.
🏆 AEW's Negotiation Position and Potential Rebranding
Russo discusses the potential rebranding of True TV to TNT Sports and what it could mean for AEW. He suggests that this move could increase AEW's visibility and value to WBD, especially considering the latter's need for sports content following the loss of NBA broadcasting rights. However, he also speculates on the ongoing negotiations and the possibility that AEW might not be as valuable as Tony Khan hopes.
💸 The Financial Realities of AEW's Negotiations
In this paragraph, Russo focuses on AEW's financial situation, stating that the company has lost significant amounts of money over the past five years. He believes that Tony Khan was hoping to offset these losses with increased television rights revenue, but the current negotiations do not seem promising. Russo predicts that AEW will have to settle for a deal that may not meet their financial expectations.
🤝 Predicting the Outcome of AEW's Contract Negotiations
Russo shares his prediction for the outcome of AEW's contract negotiations with WBD. He suggests that despite AEW's viewership decline and WBD's financial constraints, a deal will eventually be reached. Russo believes that Tony Khan's passion for wrestling will lead him to accept WBD's terms, even if they are less favorable than desired.
🎉 Closing Remarks and Additional Content Offers
Russo concludes the discussion by reiterating the importance of engaging with his content through Patreon and offering a free week trial. He invites further questions and comments on various topics, including AEW, SummerSlam, and his thoughts on WWE's programming. Russo also promotes his work with Rocky Mountain Pro wrestling and his live Twitch sessions where he teaches wrestling show production.
Mindmap
Keywords
💡AEW
💡Television Rights
💡Warner Brothers Discovery (WBD)
💡Viewership Decline
💡Financial Losses
💡Content Creator
💡NBA
💡Rebranding
💡Passion Project
💡Talent
💡Indie Wrestling
Highlights
Vince Russo discusses the latest news about AEW and television rights.
Warner Brothers Discovery's exclusive negotiation window with AEW has closed.
AEW can now negotiate with any network, but the delay in a deal suggests WBD may not value AEW's content as highly as expected.
Warner Brothers Discovery is facing significant financial losses, which may affect their ability to offer a high deal to AEW.
The potential rebranding of True TV as TNT Sports could be beneficial for AEW's visibility.
AEW's viewership has been in decline for five years, which may impact its negotiation power.
Vince Russo emphasizes that he does not want AEW to fail, as he has many friends within the company and values the content they provide for his platform.
Russo predicts that AEW will likely agree to a deal with Warner Brothers Discovery, even if it's not at the price they initially sought.
Tony Khan's passion for wrestling and his history in the industry are highlighted as reasons he may accept less favorable terms.
Warner Brothers Discovery is not in a position to overpay for content, given their recent financial struggles.
Vince Russo offers advice on fantasy baseball, emphasizing the importance of making trades to improve a team's standing.
Rumors about AEW being placed on a Discovery streaming platform are mentioned, but Russo clarifies that no deal has been confirmed yet.
Vince Russo's confidence in his wrestling knowledge is expressed, claiming he would be better than 90% of the AEW roster.
Russo invites viewers to join his Twitch live streams to learn about wrestling show production and booking.
The transcript concludes with Russo reminding viewers of the opportunity to get a free week on his Patreon and the various platforms where they can find his content.
Transcripts
it's right about time again to again
confuse the general fans
[Music]
again
again what is going on everybody
it is time for some
Thursday
thrashing it is
Thursday August 8th I am Vince Russo and
you are
not today the topic of
conversation is going to be
aew and the television rights news cuz
there's a there's a couple of stories
breaking this morning and I got to be
honest I think you got good news and bad
news for aew and I'm gonna break that
down along with my prediction of what I
think the outcome is going to be so guys
pop open a cream soda man kick off your
shoes hop in relax man this is a chill
chill room here and all I ask is that
you be respectful bro um if you act like
a mark uh you are going to be totally
totally ignored uh uh ignored I'm not
going to read what you say anyway so I
don't know why you're wasting your time
if you want to be part of the
conversation bro you can through that do
that through a sticker super sticker or
a donation bro and I will bring you your
comment or question up on the screen I
like to kind of keep the comments and
question towards the matter at hand but
I am also open to answering everything
and anything bro obviously I am very
transparent by coming on here live every
week bro so I am an open book I've got
no secrets I've got no skeletons I will
talk about whatever you'd like like and
this is how you do it bro he's always
the
first donation every week my good friend
cpb station what's going on my friend
happy Thursday brother for as successful
wealthy as these big execs are are they
always seem to be out of touch with
reality TNT TBS has been on life support
for years losing NBA may be the death
punch I gotta tell you uh c
cpb i I think you're right there I I I
mean listen man I was tied to the uh
waste of Vince McMahon for many many
many many many years Vince McMahon was
out of touch with reality bro he just
was and obviously um you know he falls
in that billionaire category he had no
idea bro what was uh what was happening
um culturally pop culture he had no idea
what was going on Vince McMahon didn't
know what a gallon of gas or or or a
loaf of bread cost bro so maybe there's
something to that bro maybe there's
something
to people who have that kind of money
being a little bit out of touch I don't
know bro maybe they're too busy in their
Ivory Tower counting that cash I don't
know but uh that's how you ask me
question bro that's how you become a
part of this conversation because bro at
russos brand.com and at
patreon.com RWC we talk about things bro
that they normally don't talk about on
all these other podcast bro I don't talk
about giving fake wrestling matches star
ratings and you know wrestling angles
and what do I think about soand so going
over who gives a [ __ ] bro I am
interested Ed in the business of the
business and that is what we talk about
here Mr Joe palasi my polish friend how
are you doing my friend hey man check
your spam I sent you my new song smile I
hope you dig it Joe I definitely will if
you wanna if you want to get it to me
again guys you guys can email me at
official Vince
Russo gmail.com
oh my God you're going to really ask me
uh you're going to you're going to
really ask me to pronounce your name bro
huh Simon D Simon D Simon D does that
work
Hayes Simon D Hayes people don't know
Vince dude is driven they are going to
have to suck the air out of his body to
stop him I'm not sure exactly who you're
talking about bro we talking about Vince
McMahon I'm not sure exactly who we're
talking about Mr Dave Krueger Vince your
thoughts on the MTS thinking Ria really
popped her shoulder back into place at
SummerSlam it was obviously a work to me
Dave I gotta be honest with you man I
didn't watch SummerSlam uh I only watch
wrestling that they pay me to watch um
and I could not watch SummerSlam uh this
uh past uh weekend because I was working
at Rocky Mountain Pro bro so I did not
get to watch it um guys I want to tell
you this too man if you've never been a
patreon member you can go to patreon
right now man
patreon.com
RWC and get a free week of the brand it
cost you
absolutely nothing zero man take
advantage of it why bro because I'm
giving you a sampling I'm giving you a
sampling bro of what my shows are like
with Val snow Stevie Ray Stevie Richards
Ben Hamin EC3 the Disco Inferno of
Stevie Ray of Harlem heat bro we're
giving you a little sample of what our
shows are like we're not we're not Mark
shows bro we've all been in the business
we all understand the business we all
talk about the hot topics and that's why
I want to talk about what I think is
going to happen with aew first of all
bro let me make one thing perfectly
clear if you for one second believe that
I want aew to not get a television deal
and go out of business you're an idiot
bro if if you're thinking that you are a
mark So if if you're asking yourself the
question how do I know I'm a wrestling
Mark bro if you're thinking that you're
a wrestling Mark if you're thinking for
a second I want aew to go on your
wrestling Mar and I'll tell you why bro
there are two big reasons for that
number one I have a lot of friends at
aew that are getting paid very very well
and I want them to continue getting paid
very very very well you guys know man I
am a huge Tony Shani fan I am a huge Taz
fan I am a huge Chris Jericho fan
they're making good coin over at aew bro
I want them to continue to make good
coin but bro the second reason may be
Far and Away the most important
reason Tony Khan just provides
unbelievable content for russos
brand.com he really really does I'm not
saying that in a sarcastic manner I'm
not saying that in a joking matter uh
Tony Khan bro just Pro provides us with
great content uh that we really use on a
uh on a daily basis I I can't
imagine losing Tony KH Tony KH as part
as Russo brand.com bro it would not be
good for business and I am
being perfectly
1,00% serious with you so I I I want
Tony Khan to be in business for a very
very very very long time bro when when
we're doing castrating the
marks and Tony Khan pops up on my screen
you can see a huge smile across my face
I love characters bro I I am genuinely
entertained by Tony Khan as a shoot that
is a shoot bro so I don't want aew to go
anywhere but there are two very
significant news stories out there which
I
think give us a little insight to how
this this may shake out now as you know
guys about a week ago the the exclusive
window where one of brother's
Discovery was negotiating with aew and a
W was not allowed to negotiate with
anybody else but Warner Brothers
discovery that uh that window bro has
closed they passed the deadline so now
aw can negotiate with anybody they want
now where I'm coming from is if one of
Brothers Discovery really really wanted
aew
I don't think they would have let that
window expire because once they let that
window expire bro and that window opens
back up now you're allowing other people
to come in that window and make a deal
with
aew now nobody has made a deal with aew
so right there that tells you a lot I
think think aew and Tony Khan is very
eager to make a deal with wbd I mean
Tony has told us that he loves wbd as a
partner I think the holdup is that wbd
is nowhere near offering the money that
Tony KH is looking for and if if wbd
isn't offering it that means nobody else
is offering it as well so do they have a
a a viable product bro if you are a
content creator you have a viable
product content is King today bro King
man you know networks cable streaming
services if you are a content
provider content is King so yes bro
wbd any other streaming service any
other network cable provider they can
all use that content however I don't
think they believe that content is worth
what Tony thinks it's worth
nor perhaps they can't even afford it
now you're saying to me Vince wbd can't
afford it what are you talking about I'm
going to show you exactly what I'm
talking about bro because here's a story
that came out just
today uh let me read it to you war of
Brothers
Discovery stock freef Falls over
9.1 billion charge uncertainty around
Sports rights
renewals David zaz lofs No Good Very Bad
Year keeps getting worse drastically so
um where was this on this was on a site
awful announcing but it's on the front
page of
uh Microsoft micro soft start the Warner
Brothers Discovery CEO said goodbye to
NBA meteorites last month something he
and wbd are still fighting turns out
that was just the tip of the iceberg
when it came to their losses so just
listen to these financials
bro as it relates to wbd which is going
to tell you they are not in a position
to be throwing money
around wbd announced its second quarter
2024 earnings Wednesday which included a
9.1 billion impairment charge stemming
from a revaluation of their TV Network's
value as audiences and advertisers leave
in droves for streaming
services coupled with an additional 2.1
billion in cost related to the merger
between war and meteor and Discovery
they had a grand total of
11.2 billion in losses on their balance
sheet last quarter
11.2 billions in losses in the last
quarter alone
11.2 billion bro we are not throwing
around money
bro that is an unbelievable significant
amount of cha-ching hold on bro I want
to get these super stickers I want to
make sure uh I I address all of them
guys because I appreciate the donations
so I don't want anything to get uh lost
let me pull this one up right here uh
David
melee when it comes to curating the Mars
Tony Conor is the gift that keeps on
giving absolutely bro the jelly of the
month club keep roasting the marks bro
absolutely bro we will roast the marks
no matter what bro nobody's gonna tell
me what marks to roast and what marks
not to roast I will roast whatever marks
I want so bro $ 11.2 billion last
quarter they
lost so the money is not there for them
to be thrown around as especially bro on
a product that over the last five years
is showing nothing but loss when it
comes to
viewers um we all know
bro aw started with 1.4 million viewers
they're down to half of that and it's
been a decline for five years so wh why
would why would Warner Brothers
Discovery believe that all of a sudden
there's going to be a bounceback they're
doing business as usual bro nothing is
changed so they are looking at a
five-year decline of viewership now keep
in mind bro wbd also has to go and sell
that decline to their advertisers bro
so right now it's not very
appealing do they need the content
especially after lose in the NBA
absolutely bro but they are not going to
overpay for that content now on the
piggyback there is another interesting
story that came out
today one a Brothers Discovery to re
Rebrand True TV as
TNT Sports boosting aew visibility one
of Brothers Discovery has announced that
it will Rebrand true TV's Prime Time
lineup as TNT Sports beginning in
October which could be a a a a s a shift
for sports broadcasting and Wrestling
Entertainment the news came from wbd CEO
David zof during the company's Q2
earnings call the move is seen as a
potential win for all elite wrestling
amid ongoing talks about its future on
wbd networks medeia analyst Brian
stonberg tweeted the tals of the
rebranding strategy noting that true TV
will transition to become a home for
Sports Under the TNT
Banner okay bro so they are making a
transition now True TV is going to
transition into TNT
Sports so what does that mean bro well
that means they need Sports bro which
really does put
aew uh in a very very very good position
to renew the
deal uh aew can give them Sports aew can
give them hours and hours and hours of
wrestling they've built a company that
can do that so if
wbd is going
to Kickstart TNT Sports and they don't
have the NBA they need Sports bro so the
aew brand right now should be valuable
to them however the question is how
valuable and I really believe bro that
is the holdup I believe
Tony is probably seeking more money then
Warner Brothers Discovery thinks the
product or the content is worth um guys
again let me tell you you want to be a
part of this conversation super sticker
or donation I will pull you up on the
screen we can talk about anything bro
you even want to talk about SummerSlam
anything like that I'll be happy to talk
about whatever you want so I think this
is the delay bro I think this is the
delay and bro listen here's the bottom
line
aew has hemorrhaged money over the past
five years bro hemorrhaged money over
the last five years they've lost a boat
load of money and Tony Khan was probably
banking on an in increase in television
rights to make up some of that lost
revenue and it doesn't look like he's
getting that bro and that is the hold up
and I got to tell you man I think wbd is
very smart to not blink and I'll tell
you
why since that window has been opened
nobody else is negotiating with wbd if
they are it's a big
secret uh they haven't signed with
anybody else bro so that may mean that
there may not be any serious
biders and let's face it bro if
potential partners are comparing aew
numbers to WWE numbers aew doesn't stand
a chance bro they are getting killed by
the WWE
I think Warner Brothers Discovery knows
all of that bro and I think they are
waiting this thing out because they know
Tony's got nowhere else to go and Tony
is gonna wind up taking what they give
him Bobo what's going on TNT Sports just
on to deal with the savan banana oh
that's awesome bro I love that with
deals like that they can fill the sports
slots without aew Bobo there is no
question about that if they had to fill
these slots without
aew there is no question that they can
do that but I think they know there
isn't another potential partner for aew
bro and I think they know they can get
aew at their price bro I think they know
that this is
negotiation bro and what do I think at
the end of the day I think at the end of
the day Tony Khan is going to agree to a
deal with whatever Warner Brothers
Discovery gives him why because
obviously bro for Tony Khan this is not
a about money bro when you are a
billionaire bro you can probably lose a
few million dollars as a tax write off
bro this is not about money to Tony Khan
uh this has never been about money to
Tony Khan I'm sure he wants to show a
profit to his old man I'm sure that is
very very very important to him bro um
and I understand that
but he's not going to xay a deal bro if
they don't pay him what he wants to pay
so I do believe they're going to sign a
deal I do believe it's probably going to
be for the same term of the last
contract if not
less and Tony KH will sign it bro
because this is a uh this is a passion
project for him we all know bro Tony KH
he he told us man he's been wrestling
booking he's been wrestling uh booking
wrestling shows since he's freaking 10
years old walking around with a backpack
bro wrestler X versus wrestler y he
loves this bro he loves wrestlers
working for him he loves talking to Dave
Meltzer he loves being the booker man he
loves all of this this is not about
making money for uh a Tony Khan it is
not about that bro it has has never been
about that t Square thank you very much
bro for the donation Russo in the house
so guys there is my
prediction they're GNA come to an
agreement they are going to come to
agreement on the terms of Warner
Brothers Discovery bro um Tony is not
going to get the money that he is
looking for and unfortunately bro he
does not have a
choice because he does not have a
product that is in demand and he has had
a product that has shown viewership loss
over a fiveyear span that's what he's
out there selling bro and nobody's
buying so he's gonna have to go home and
he's going to have to take whatever
Warner Brothers Discovery gives him bro
that that is my take on the situation
bro listen man I want to remind you if
you've never been a patreon member go
there right now
patreon.com ruso TWC claim your free
week and get sampling of Russo's brand
for the entire week if there are any
other questions bro speak now or forever
hold your peace you want you want to
talk about the uh wbd aew deal you want
to talk about SummerSlam you want to
talk about why I think raw sucked on
Monday Bro we could talk about whatever
you'd like to talk about guys you got to
do it through a super sticker or a
donation I also want to add man for
those of you who play Yahoo fantasy
baseball man today is the trade day
headline bro I I get a kick bro I get a
kick in in in in 12 team leagues how
you've got
people sitting in eighth ninth 10th 11th
last place you've got them sitting there
bro not making any moves bro if you are
the guy in 10th place or 11th or 12th or
9th or eighth in your fantasy baseball
league bro let me break the news to you
you're not magically going to turn your
season around in seven weeks okay bro
that ain't gonna happen if the team you
have sucked all year it's probably gonna
suck bro the last seven weeks of the
season I get the biggest kick out of bro
nobody making any trades nobody making
any trades when their team
stinks so if you play Fantasy Baseball
like I do heed my advice you are not
magically going to climb up the
standings in seven weeks and for a lot
of these leagues
bro today is the trade
deadline that is it
everybody hey man good luck to Tony
KH good luck to aew
bro I was going to say I hope you get
what you want I don't think you're gonna
get what you want hold the phone
bro Michael hesman Vince love the
content bro I read last night that WB
are putting aw on a discovery streaming
platform you know what Michael there's a
lot of rumors out there now bro a lot of
rumors but they're not putting them
anywhere until they have a deal bro so
you know like me you're going to read
the rumors there's no deal bro that's
the bottom line until there's a deal on
the table then that's exactly it bro
rumors and hear
sight that is it everybody I think oh
wait a minute wait a
minute Instagram a wrestling historian
are you better than 80% of the aw roster
man I gotta tell you bro that's a great
question
Instagram I'd say
90% I mean bro if I was better than
80% of the WCW roster with all the stars
they had on that
roster I gotta be 90% better uh than aew
roster i i i there's no question about
it in my mind if I really sat down here
and I went talent for talent I would
have to be better than than nine out of
every 10 I I don't think there's any
question about that I don't think that's
arguable I think that is a fact all
right bro before I cue this music
again any more questions any more
comments bro because I'm gonna cue I'm
gonna cue the music again here it is
guys get your free week of the
brand oh I also forgot to tell you this
guys hold on hold on bro hold the phone
I work for my uh good friend Matt yaden
here in Colorado bro little little in
the
uh wrestling uh independent wrestling um
Rocky Mountain Pro bro I write from
Rocky Mountain Pro I produce the shows
as a matter of fact bro I was on
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pitching in bro pitching in if you guys
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twitch.tv Vince Russo live Bruce
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Vince thanks for bringing us all the
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[Music]
bro that is it
everybody I will be back next week's
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long every day bro go to
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bro take care
everybody thanks for joining me man
best
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