5 Ways To Close Your Presentation - Business English Presentations
Summary
TLDRIn this Business English presentation lesson, Derek teaches how to end presentations effectively to capture the audience's attention and reinforce key points. He covers five techniques: call to action, rhetorical questions, coming full circle, finishing with a quote, and clear signposting. Each technique is explained with practical examples to help professionals enhance their presentation skills. Derek emphasizes the importance of passion and enthusiasm in delivering conclusions and encourages viewers to explore more lessons on his channel.
Takeaways
- 😀 Ending a presentation effectively is crucial to capturing audience attention and ensuring they remember key points.
- 📚 Summarizing key points, closing the presentation, and thanking the audience are standard steps in concluding a presentation.
- 📢 A Call to Action (CTA) is a powerful technique to motivate the audience to take action based on the information shared.
- 🔍 CTAs should be relevant, convincing, and use active verbs to encourage action, such as visiting a website or starting a dialogue.
- 🚫 Negative motivation can be used to first highlight the consequences of inaction before presenting the positive benefits of the CTA.
- 📑 Placing the CTA on the last slide of a presentation can serve as a strong visual reminder for the audience.
- ❓ Rhetorical questions can be used to engage the audience, provoke thought, or create a dramatic effect at the end of a presentation.
- 🔁 Coming full circle involves returning to a point or question introduced at the beginning of the presentation, providing a sense of completion.
- 📖 Telling a story that begins at the start and concludes at the end of the presentation can be a compelling way to maintain audience interest.
- 💬 Finishing with a relevant and memorable quote can leave a lasting impression and reinforce the main point of the presentation.
- 🏁 Using clear signposting phrases and a passionate conclusion helps signal the end of the presentation and leaves a strong final impression.
Q & A
What is the main purpose of the lesson described in the script?
-The main purpose of the lesson is to teach how to end a business presentation effectively, capturing the audience's attention and helping them remember key points.
What does 'CTA' stand for, and why is it important?
-CTA stands for 'call to action.' It is important because it encourages the audience to take action based on the information shared during the presentation.
What are some examples of effective CTAs provided in the lesson?
-Examples of effective CTAs include: 'Visit our website, download our free guide and start implementing our tips today,' 'Start a dialogue with your team and ask them how they can help us to achieve these goals,' and 'Choose us as your partner and we'll help you to increase turnover by 10%.'
What technique involves asking questions that don't require immediate answers?
-The technique involving asking questions that don't require immediate answers is called using rhetorical questions.
How can 'coming full circle' be used to end a presentation?
-Coming full circle can be used to end a presentation by returning to a question or story introduced at the beginning. This gives the presentation a sense of completion.
Can you give an example of 'coming full circle' using a question?
-An example of 'coming full circle' using a question is: 'Let me come back to the question I asked you at the start of my presentation: How can we increase productivity among our employees? Well, the three main things we need to do are...'
Why is it beneficial to use a quote to end a presentation?
-Using a quote to end a presentation is beneficial because it can be memorable and reinforce the main point of the presentation. It also adds a sense of closure.
What should be considered when selecting a quote for the end of a presentation?
-When selecting a quote for the end of a presentation, it is important to ensure that the quote is relevant to the main point and memorable.
What are some sign-posting phrases that indicate the end of a presentation?
-Some sign-posting phrases that indicate the end of a presentation include: 'And that brings me to the end of my talk,' and 'So that covers everything I wanted to talk about today.'
Why is it important to end a presentation with passion and enthusiasm?
-Ending a presentation with passion and enthusiasm is important because it helps to emphasize the importance of the topic and makes it more likely that the audience will remember it.
Outlines
🎤 How to End Your Presentation Effectively
The lesson begins by welcoming viewers and introduces the topic of ending business presentations effectively. Five techniques for closing presentations will be discussed, along with useful examples for each technique. The structure of a typical presentation conclusion is summarized: recapping key points, closing the presentation, and thanking the audience.
📢 Technique 1: Call to Action (CTA)
The first technique, Call to Action (CTA), is introduced. It involves motivating the audience to take action based on the information presented. The key to a successful CTA is providing relevant and convincing information, followed by using active verbs to prompt action. Examples of CTAs are given, such as visiting a website, starting a dialogue with a team, and choosing a partnership.
❓ Technique 2: Rhetorical Questions
This technique involves using rhetorical questions to engage the audience and provoke thought. These questions don't require answers but are meant to create a dramatic effect and make the audience think about the topic. Examples include questions about contributing to a plan, comparing success with competitors, and ensuring job satisfaction among staff.
🔄 Technique 3: Coming Full Circle
Coming full circle means returning to the point where the presentation began, giving it a sense of completion. This can be done by asking a question at the start and answering it at the end, or by starting and finishing a story. Examples include revisiting a question about increasing productivity and telling the outcome of a story introduced at the beginning.
💬 Technique 4: Finishing with a Quote
Using a quote to finish a presentation can be very effective if the quote is relevant and memorable. The quote can be spoken or displayed on the final slide. Examples of how to introduce a quote are provided, as well as famous quotes from Bill Gates and Nelson Mandela. The key is to ensure the presentation has a clear ending and to use signposting phrases to signal the conclusion.
👋 Clear Conclusion and Final Tips
The final part of the presentation emphasizes the importance of a clear and passionate conclusion. This can involve summing up key points, making a short conclusion, and thanking the audience. Viewers are encouraged to deliver their conclusion with enthusiasm. The video ends with a call to action to subscribe to the channel, join the email list, and a final thank you.
Mindmap
Keywords
💡Presentation
💡Call to Action (CTA)
💡Active Verbs
💡Rhetorical Questions
💡Coming Full Circle
💡Storytelling
💡Quote
💡Sign Posting
💡Passion and Enthusiasm
💡Business English
Highlights
Introduction to ending presentations effectively with five techniques.
Summarizing key points, closing the presentation, and thanking the audience are essential steps.
CTA stands for Call to Action and motivates the audience to take specific actions.
Use active verbs to encourage action, such as 'visit our website' or 'choose us as your partner.'
Negative motivation can precede a CTA to highlight the importance of taking action.
Rhetorical questions create dramatic effects and engage the audience, like 'Do we want to stand by and see our competitors be more successful?'
Coming full circle gives a presentation a sense of completion by returning to the starting point.
Plan to use the 'coming full circle' technique by asking a question at the start and answering it at the end.
Use storytelling to come full circle, finishing the story at the end of the presentation.
Ending with a quote can be impactful, but ensure it's relevant and memorable.
Introduce quotes effectively with phrases like 'I'd like to leave you with a fantastic quote from...'
Famous quotes include 'Your most unhappy customers are your greatest source of learning' by Bill Gates.
Signpost the end of your presentation clearly with phrases like 'That brings me to the end of my talk.'
Summarize key points and conclude with passion and enthusiasm to make your presentation memorable.
Simple phrases like 'Thank you' can effectively signal the end of a presentation.
Transcripts
hello and welcome back to english for
professionals i'm derek and i'm here
with another short lesson for you busy
people in this business english
presentations lesson i'm going to show
you how to end your presentation
effectively
[Music]
so how can you end your presentation in
such a way that gets your audience's
attention and helps them to remember
your key points i'm going to show you
five different techniques and for each
one i'll share some useful examples are
you ready
let's get started
so once we've covered the main part of
our presentation we normally summarize
the key points close the presentation
and thank the audience
then depending on the type of
presentation you may invite the audience
to ask questions or maybe they've
already asked questions during the
presentation to end the presentation
effectively we need to do that in the
closing part so between summarizing the
key points and thanking the audience
let's take a look at our first technique
first of all what is a cta
well
stands for call to action
you've shared information with your
audience and now you want them to do
something with that information you want
them to take action
but how can we motivate them to do that
well first of all the information you
share needs to be relevant and
convincing
once you've managed that use active
verbs to encourage the audience to take
action and here are some examples
before we finish there's something i
want you to do after the presentation
visit our website
download our free guide and start
implementing our tips today
or
so now it's your turn
start a dialogue with your team and ask
them how they can help us to achieve
these goals
and one more example
choose us as your partner and we'll help
you to increase turnover by 10
another thing you can do before you call
your audience to action is to start with
a negative motivation what i mean by
this is to start by telling or showing
them the negative side of not doing what
you want them to do and to follow this
with the positive motivation the call to
action and the benefits of taking that
action and one final tip for this
technique if you're using slides put
your cta on the last slide
another useful tip is to use rhetorical
questions
these are questions that we ask but
don't expect to be answered now this is
often because the answer is obvious or
because we just want to get the audience
thinking or we want to create a dramatic
effect
let's look at some examples
so before we leave this room today i'd
like to ask you something
how can we all contribute to this
ambitious plan and become carbon neutral
by the end of the decade
example two
do we want to stand by and see our
competitors be more successful than us
do we really want to be second best
example three
so after all you've heard here today i'd
like you to consider this question are
we really doing enough to ensure a high
level of job satisfaction among our
staff
the next technique i'd like to talk
about is coming full circle
so what does this mean well when you
come first circle you come back to the
point where you began and this can
really give your presentation a sense of
completion
how do we do that if you want to use
this technique you have to plan it from
the beginning
one way you can do that is to ask a
question at the start of your
presentation and answer it at the end
let's look at two examples
let me come back to the question i asked
you at the start of my presentation how
can we increase productivity among our
employees
well the three main things we need to do
are
and our second example
i'd like to bring you back to that
question i asked at the beginning
why is this the right time to expand the
business
well the answer is quite simple
this is the right time because
another way to come full circle is to
tell a story
start the story at the beginning of your
presentation and finish the story at the
end of your presentation
let's look at an example
so whatever happened to that young
ambitious software developer i told you
about at the beginning
well today he's running his own
successful i.t company and is one of the
most admired leaders in the sector
and here are some other ways to signal
that you're coming full circle and
ending a story
remember the story about
or
so how did paul's story end
well
or
i bet you're wondering what happened too
well
the next technique we're going to look
at is finishing your presentation with a
quote now you shouldn't just pick any
quote you have to be very careful when
selecting it the most important thing is
that it's relevant to the main point
you're trying to get across and that
it's memorable
you can either say the quote at the end
of your presentation or have it written
on your last slide you could also do
both
here are some examples of how to
introduce the quote
and before we go i'd like to leave you
with a fantastic or brilliant or
memorable quote from and then mention
the person's name followed by the quote
or
and finally i'd like to share this great
or famous or interesting quote from
you can also say as include the name of
the person once said
and here are a couple of examples of
famous quotes
your most unhappy customers are your
greatest source of learning from bill
gates
and it always seems impossible until
it's done by nelson mandela
and my final tip is
whether you're using one of these
techniques or not
always make sure your presentation has a
clear ending
use sign posting phrase to signal that
you're coming to the end
and that brings me to the end of my talk
or
so that covers everything i wanted to
talk about today
then you can sum up the key points and
make a short conclusion try to end your
presentation with passion and enthusiasm
now i know this can sometimes be
difficult depending on the topic but if
it's important and you want your
audience to remember it try to deliver
it with passion and enthusiasm
and once you've done that a very simple
way to signal that you're finished is to
say thank you
if you'd like to learn more about
presentations check out my other
presentation lessons here on youtube
you'll find a link in the description
below
that brings us to the end of another
lesson i hope you liked it and i hope
you found it helpful if you did please
hit the like button and share with your
friends and colleagues subscribe to my
channel if you haven't done that and
join my email list every two weeks i
send out my free vocabulary email with
additional business english words from
the news and everyday english for you to
learn the link is in the description
below
thanks a lot for watching and see you
soon
تصفح المزيد من مقاطع الفيديو ذات الصلة
40 Phrases For Presenting In English - Business English (FREE PDF)
4 Ways To Make Your Presentation More Interesting
10 Essential Verbs for Meetings - Business English Vocabulary
Talking about Meetings in English Part 2 - Business English Vocabulary
14 Ways to Agree And Disagree - Business English Meetings
Presentations in English - How to Give a Presentation - Business English
5.0 / 5 (0 votes)