Kuliah Hukum, Tapi jadi CEO?! Ini Kunci Suksesnya!

Summary

In this podcast episode, Kang Herdiana shares his transformative journey from studying building engineering to pursuing family law and eventually founding Brsa Lahijab, a hijab brand. He discusses the significance of upskilling and reskilling, especially in adapting to the rapid changes in the digital era. From learning digital marketing to understanding the importance of a legal foundation in business, Kang Herdi highlights how continuous learning plays a pivotal role in personal and professional growth. He also explores the role of MSMEs in the local economy and the need for collaboration and government support to drive progress.

Takeaways

• 😀 Upskilling and reskilling are crucial to stay relevant in today's fast-changing world, ensuring individuals are contemporaries of evolving industries.
• 😀 Kang Herdi transitioned from vocational school in building engineering to studying family law and eventually starting a hijab business, showing the power of adaptability and learning new skills.
• 😀 Despite initial setbacks, Kang Herdi's journey exemplifies how pursuing different paths and gaining new knowledge can lead to unexpected opportunities and success.
• 😀 Reskilling refers to learning new knowledge or skills in an entirely new field (e.g., Kang Herdi switching from engineering to law), while upskilling is the improvement of existing skills to advance in one's current field.
• 😀 The first skill Kang Herdi learned in his entrepreneurial journey was sales, which is essential in business as it drives growth and customer engagement.
• 😀 Overcoming personal challenges, like introversion and self-doubt, is a part of the entrepreneurial process. Kang Herdi learned to push through barriers to improve his digital marketing and HR management skills.
• 😀 Collaboration played a significant role in the success of Kang Herdi’s business. For instance, the Sahlai Hijab brand collaborated with UIN students for design and other key aspects.
• 😀 Building a business requires both knowledge and practice. Kang Herdi emphasizes that knowledge without action is like a tree without fruit, and practice without knowledge is like a ship without direction.
• 😀 Digital marketing has become essential for modern business success, as sales have increasingly shifted to online platforms. Learning about digital marketing was a key part of Kang Herdi's upskilling process.
• 😀 For those looking to switch careers or improve their current skills, it's essential to reflect on personal strengths and gaps, then collaborate with others to enhance capabilities. This is how businesses can grow and adapt effectively.

Q & A

What is the primary focus of the podcast episode?

The primary focus of the podcast is on the concepts of upskilling and reskilling, particularly in the context of entrepreneurship and personal growth, as demonstrated by Kang Herdi's journey from engineering to law and business.

How did Kang Herdi transition from a background in building engineering to family law?

Kang Herdi originally studied architectural engineering at a vocational school. However, after not being accepted into his first-choice university, he shifted to studying family law at UIN Sunan Gunung Jati Bandung, marking the beginning of his academic and career transformation.

What role did his background in sales play in building his business?

Kang Herdi's experience as a salesperson was crucial in developing his entrepreneurial spirit. This foundation in sales helped him understand that selling is the 'spearhead' of any business, which he applied to launch and grow his brand, Brsa Lahijab.

What is the difference between upskilling and reskilling, according to Kang Herdi?

According to Kang Herdi, reskilling involves learning entirely new skills to adapt to a new field or role, as he did when moving from engineering to law. Upskilling, on the other hand, refers to enhancing or building upon existing skills, like how he moved from a salesperson to mastering digital marketing for his business.

How did Kang Herdi approach the challenges he faced in adapting to new roles and skills?

Kang Herdi overcame his challenges, such as being introverted and struggling with public speaking, by consistently learning and pushing himself out of his comfort zone. He relied on personal development and collaboration with others to improve his skills, particularly in HR management and digital marketing.

What does Kang Herdi think about the importance of formal training versus personal experience in business?

Kang Herdi believes both formal training and personal experience are essential. Formal training provides foundational knowledge, while personal experience allows one to apply and refine that knowledge in real-world situations, making the combination of both crucial for success.

What was the turning point that made Kang Herdi realize the importance of learning new skills?

The turning point for Kang Herdi was his shift from engineering to law. He realized he needed to learn new skills, especially in law, and later in business, as he transitioned from a salesperson to an entrepreneur, particularly with the rise of digital marketing.

How did Kang Herdi’s experience in digital marketing contribute to his business success?

Kang Herdi used digital marketing as a key tool to expand his business, recognizing the importance of online sales. This upskilling allowed him to adapt to changing market dynamics, where sales increasingly moved to digital platforms.

How does Kang Herdi handle team collaboration in his business?

Kang Herdi's approach to team collaboration involves working with others, especially students from UIN, to help design and manage the production of his hijab brand, Brsa Lahijab. While he manages production, he emphasizes the importance of collaboration in scaling and growing the business.

What is Kang Herdi’s perspective on the role of MSMEs (Micro, Small, and Medium Enterprises) in the economy?

Kang Herdi sees MSMEs as vital to the local economy because they contribute to reducing unemployment and supporting the community by providing jobs. He believes these businesses should be more aware of regulations and should receive more support from the government to thrive.