10 Years of the Unilever Sustainable Living Plan [ENG SUBS]
Summary
TLDRThe video script discusses Unilever's US LP as a visionary framework that has set the company apart by driving ambitious goals and metrics. It highlights the company's leadership in sustainable practices, such as reducing emissions and eliminating PVC use, and emphasizes the importance of sharing knowledge with competitors. The speaker reflects on the challenges of consumer behavior change and the need for collective efforts to address global issues like inequality and women's safety. The script concludes by celebrating the transformative impact of Unilever's initiatives and the importance of continuous improvement and ambition.
Takeaways
- 🌟 The U.S. LP provided a visionary framework with clear goals and metrics that set Unilever apart in the business world.
- 🌱 Unilever believes in an integrated failure model and aims to champion a responsible business model that reflects societal needs.
- 🎯 The ambitious goals of the U.S. LP required Unilever to think and operate beyond their comfort zone, without a predefined path to success.
- 🛣️ The LP served as a 'North Star', guiding Unilever to build on its foundations and develop a purpose-driven approach.
- 🔄 Unilever was a pioneer in banning the use of PVC and promoting more sustainable materials and practices within the industry.
- 🤝 The company emphasizes the importance of sharing knowledge with competitors and partners to encourage industry-wide sustainability.
- 🍭 Unilever led the way in reformulating products to be healthier, using less sugar and more natural ingredients, without compromising taste or affordability.
- 🌡️ Reducing consumer emissions has been a significant challenge, as changing habits, such as long showers or baths, is difficult.
- 🌾 Unilever acknowledges the difficulty in impacting crops not sourced directly and the importance of visibility in the supply chain.
- 🌐 The company has been instrumental in convening partners and initiating programs for sustainable palm oil and other key commodities.
- 🏆 Unilever's commitment to the U.S. LP has made it an attractive employer, attracting people who want to work for a purpose.
- 🚀 The journey of the U.S. LP has been transformative, with the company achieving significant milestones and recognizing areas for further improvement.
- 💪 Unilever's work is about driving large-scale, transformational change, impacting millions of lives and making a real difference globally.
- 🌍 The company is developing a global framework to enhance safety for women in rural spaces, demonstrating a commitment to social issues beyond business.
- 🔄 As the first iteration of the U.S. LP comes to an end, Unilever is poised to build on its successes and ambitions for an even greater impact in the future.
Q & A
What does the speaker believe the U.S. LP provided for Unilever?
-The speaker believes the U.S. LP provided Unilever with a strong framework for action, clear goals and metrics, and was visionary at the time.
How has the U.S. LP impacted Unilever's business according to the speaker?
-The U.S. LP has set Unilever apart and changed everything for the business by providing a clear direction and purpose.
What was the initial feeling of the speaker before the launch of the U.S. LP?
-The speaker felt mildly terrified the week before the launch, which they consider a good internal benchmark for being on the right track.
How did the goals of the U.S. LP influence the way people at Unilever think and interact?
-The ambitious goals of the U.S. LP required people to step out of their comfort zones and think and interact in a completely different way, fostering innovation.
What significant environmental action did Unilever take as part of the U.S. LP?
-Unilever was the first company in the world to ban the use of PVC, demonstrating a commitment to environmental responsibility.
Why is it important for Unilever to share their learnings with competitors and peers?
-Sharing learnings is important because it can inspire others to achieve similar goals, such as zero landfill, and promote collective progress in sustainability.
What challenges did Unilever face in trying to reduce emissions from consumer habits?
-Changing consumer habits, such as long-haul showers or long hot baths, has been incredibly difficult due to people's preferences and attachment to these habits.
How has Unilever's understanding of the consumer evolved over time?
-Unilever's understanding of the consumer has matured significantly, allowing them to better identify what they can and cannot influence in terms of sustainability.
What initiatives has Unilever taken to improve the sourcing of its crops and commodities?
-Unilever has set up round tables for sustainable palm oil and focused on crops and commodities like vanilla and cocoa, aiming to make a significant difference in these areas.
What advice does the speaker give for organizations undertaking a similar journey to Unilever's U.S. LP?
-The speaker advises organizations to stay the course despite the challenges, as the journey is worth the effort and can lead to transformational change at scale.
How does the speaker describe the impact of Unilever's work on people's lives?
-The speaker describes the impact as meaningful and transformational, not just helping one person but millions, which gives a sense of real pride and accomplishment.
What is Unilever's stance on the issue of inequality and women's participation in society?
-Unilever acknowledges the ongoing challenges around inequality and barriers for women's full participation in society and is working to develop a global framework to drive safety for women in rural spaces.
Why is the U.S. LP considered a factor in making Unilever an attractive employer?
-The U.S. LP has made Unilever an attractive employer because it demonstrates the company's commitment to sustainability and social responsibility, which appeals to people who want to work for a purpose.
What is the speaker's view on the future of Unilever's U.S. LP?
-The speaker sees the sunset of the first iteration of the U.S. LP as an opportunity to acknowledge achievements and gaps, using them as a springboard for even greater ambition in the future.
Outlines
🌟 Unilever's US LP: A Visionary Framework for Sustainable Business
The first paragraph discusses the impact of Unilever's US LP (U.S. Leveraged Plan), which provided a strong framework for action with clear goals and metrics. It is described as visionary and has set Unilever apart in the business world. The speaker reflects on the ambitious objectives set by the US LP, which required thinking and operating beyond traditional comfort zones. The company's efforts in sustainability, such as being the first to eliminate PVC and sharing knowledge with competitors, are highlighted. Challenges in consumer behavior change and the difficulty of impacting crops not directly sourced by Unilever are also mentioned, along with the company's focus on sustainable palm oil and other commodities where it can make a difference.
🚀 Embracing the Journey: Unilever's Commitment to Transformational Change
The second paragraph emphasizes the scale and significance of Unilever's journey towards sustainable and responsible business practices. The speaker acknowledges the challenges and advises staying the course due to the journey's worth and its impact on enhancing people's lives. The paragraph also touches on the company's efforts to address inequality and barriers for women's participation in society, particularly in rural spaces. The speaker expresses pride in the team's accomplishments and the meaningful work done to drive transformational change at scale, affecting millions of lives. The US LP is credited with making Unilever an attractive employer and is seen as a springboard for even greater ambition in the future.
Mindmap
Keywords
💡US LP
💡Clear goals and metrics
💡Ambitious objectives
💡Sustainability certification
💡Transformational change
💡Consumer habits
💡Inequality and women's participation
💡Zero landfill
💡Benchmarks and reformulation agenda
💡Integrated failure
Highlights
The U.S. LP provided a strong framework for action with clear goals and metrics, which was visionary at the time.
The U.S. LP has set Unilever apart and changed the business significantly by making a strong statement about responsibility and integrated failure.
Unilever believes in a responsible business model that reflects societal needs and has set ambitious objectives to drive innovation.
The goals of the U.S. LP were ambitious, requiring Unilever to step out of its comfort zone without a clear path to achieving targets.
The week before the launch of the U.S. LP was marked by a feeling of mild terror, indicating a significant departure from the norm.
Unilever's commitment to the U.S. LP provided a 'North Star' for building a purpose-driven business.
Unilever was the first company to ban the use of PVC, demonstrating leadership in sustainability.
Sharing knowledge with competitors and partners is crucial to drive industry-wide change towards sustainability.
Unilever has been a thought leader in the industry, setting benchmarks and driving reformulation agendas for healthier products.
Despite progress in reducing emissions from manufacturing, Unilever faced challenges in helping consumers reduce their emissions.
Understanding consumer behavior has matured, revealing the limits and potential of Unilever's influence on sustainability practices.
Unilever's efforts in sourcing crops indirectly have highlighted the difficulty in maintaining visibility and impact throughout the supply chain.
The Roundtable on Sustainable Palm Oil was initiated to focus on commodities where Unilever could make a significant difference.
The journey of the U.S. LP has been unprecedented in scale, with inevitable challenges along the way.
Staying the course is advised for the journey's worth and the potential to enhance people's lives through transformational change.
Unilever's work has a meaningful impact, aiming to help millions through driving change at scale.
The U.S. LP has made Unilever an attractive employer, reflecting the company's commitment to sustainability and social impact.
As the first iteration of the U.S. LP comes to an end, it's time to acknowledge achievements and use them as a springboard for greater ambition.
Transcripts
[Music]
I think the u.s. LP provided us with a
strong framework for action and clear
goals and metrics
was absolutely visionary at the time
[Music]
I think we had an expectation of what it
would become
the US LP has set Unilever apart I think
just making that statement has really
changed everything for the business
[Music]
[Applause]
was clear to me that that going back to
the roots of ignored lever who actually
believes in a very integrated failure
champion that we have to put a more
responsible business model out there
that reflected the need of society if we
could set really ambitious objectives
then he would stretch people to think
and interact in a completely different
way not be incrementally the Karin and I
used to write all the dry once we had
got the basic architecture and at that
point became very much' collective
effort the goals were very ambitious it
really required us to go well I sighed
our comfort zone and you didn't
necessarily have a path mapped out of
how we were going to achieve all of
these different targets
I remember very clearly the week before
launch feeling mildly terrified but
that's become a really good internal
benchmark for when we know we're on the
right track lining ourselves with the US
LP giving ourselves a North Star all
then gave us those foundations to then
build a purpose
we started working on a whole lot of
programs on materials like rating
alternatives we also were the first
company in the world to bend the use of
PVC
it's really important to share with our
competitors peers partners what we've
learnt because if you think Unilever is
achieve zero landfill why can't others
when Unilever puts a product in a shelf
we dry business and raise people about
poverty that brings opportunities in all
the places where we are operating
[Music]
we were really thought leaders in this
and manga industry setting our own
benchmarks driving a reformulation
agenda well sugar less almonds real full
of delicious natural ingredients we've
managed to do it in a way that's kept
our products delicious tasty and
affordable
we were doing really well in things like
reducing emissions from our
manufacturing operations but doing
really badly on helping consumers reduce
emissions
[Music]
trying to persuade people to change
their habits has been incredibly
difficult because people love long-haul
showers or a long hot bath
I think our understanding of the
consumer pieces matured massively in
terms of understanding what we can and
we can't do
many of our crops we don't source
directly so it's very hard to can like
make an impact
[Music]
sometimes even if you have a
sustainability certification and origin
in the process of trading the grain you
lose visibility of that we set off the
round table the sustainable palm oil we
concentrated on crops and commodities
like vanilla cocoa and areas where we
could really make a difference
[Music]
no one has undertaken this journey quite
on the same scale before there will be
bumps along the way my advice is to stay
the course because the journey is well
worth the effort
in terms of getting things done people's
lives
enhanced you'd have to say that it's a
pretty good decade my emotions are our
sense of a sense of real pride in what
what the team is accomplished and we've
learnt all along the way
the challenge around inequality and the
barriers for women to actually fully
participate in society continue to exist
[Music]
[Applause]
[Music]
work together with you and women on
developing a global framework to drive
safety for women in rural spaces
you leave has been able to convene a
large number of partners and get a large
number of programs off the ground in
many countries and that's what's
required here
[Music]
the work that we do it's really
meaningful in the world it is about
driving transformational change at scale
we don't just help one person we help
millions of people it really gives you
that an understanding that what you're
doing is real and it is really touching
people when we set the us LP to kind of
anything to do a bit less bad was great
the reality is that's not good enough
anymore
[Music]
people want to work there because of the
u.s. LP is made Unilever one of the most
attractive employers in the world
there's really no limit to what we can
achieve when people teams and the whole
company comes together as we approach
the sunset of the first iteration of the
US LP and now is the time to acknowledge
both the amazing things that have been
achieved and some of the gaps our
original ambition and use as a
springboard for even greater ambition
into the future
[Music]
you
[Music]
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