A Startup Head Learns Digital Marketing To Speed Up Fast Food Deliveries & Increase Business Reach

Summary

In this interview, we meet Gaurav Prajapati, a young digital entrepreneur from Baghpat, Uttar Pradesh, who hasn't yet turned 20. A college dropout, Gaurav started learning digital marketing to grow his startup and reach a wider audience. Through this journey, he realized that digital marketing not only enhanced his knowledge but also contributed to his personal development. Now, he's planning to resume his education. Gaurav shares his inspiring story of overcoming challenges, staying motivated, and emphasizes the importance of consistent effort to achieve success. His journey offers inspiration to those facing similar struggles.

Takeaways

• 🎓 Gaurav Prajapati, a college dropout from Baghpat, Uttar Pradesh, became a 'Rachayita' (creator) at a young age, even before turning 20.
• 📈 Gaurav's initial interest in business and startups led him to explore digital marketing, which not only enhanced his business but also contributed to his personal development.
• 💻 He realized the potential of digital marketing for expanding his customer base, which was previously limited to local areas. Inspired by platforms like Zomato and Swiggy, he sought to reach a wider audience.
• 📚 Gaurav has decided to resume his education and complete his degree to enhance his skills and further his career aspirations.
• 👨‍💻 While starting his own business, Gaurav initially struggled with finding ways to scale his operations and reach more customers efficiently.
• 💡 After taking a course on digital marketing, Gaurav experienced a shift in mindset and gained the tools to think more strategically about growing his business.
• 🎯 His belief in the power of positive thinking helped him overcome obstacles, and he now encourages others to focus on solutions rather than problems.
• 🔑 Gaurav emphasizes that action is essential for success—merely thinking or wishing is not enough. Hard work and persistence are key.
• 🤝 He acknowledges the importance of mentors and guidance, which he found valuable in his journey, and credits them with helping him take his startup to the next level.
• 🏆 Gaurav's story serves as an inspiration to others, showcasing how determination and the right knowledge can lead to success even in challenging situations.

Q & A

Who is the main subject of this interview and what is their background?

The main subject is Gaurav Prajapati, a young entrepreneur from Baghpat, Uttar Pradesh, who hasn't yet turned 20. He dropped out of college to pursue digital marketing and entrepreneurship.

Why did Gaurav Prajapati initially drop out of college?

Gaurav dropped out of college to focus on learning digital marketing and building his startup, as he believed it would help him grow both professionally and personally.

What inspired Gaurav to start learning digital marketing?

Gaurav was inspired to learn digital marketing because he wanted to expand his local business and reach more customers, similar to companies like Zomato and Swiggy.

How did Gaurav feel after becoming a 'Rachayita'?

Gaurav felt very happy and excited when he became a 'Rachayita' (creator), although initially, he couldn't believe that he had achieved it.

What challenges did Gaurav face while pursuing his journey as a creator?

Gaurav faced numerous challenges, such as ignoring opportunities in the beginning and taking several months to finally achieve his goal of becoming a creator.

What advice does Gaurav give about overcoming problems?

Gaurav advises focusing less on problems and more on solutions. He believes that what you focus on expands, so focusing on problems will only show more problems, while focusing on solutions will help you move forward.

How did Gaurav plan to scale his business beyond the local market?

Gaurav initially struggled with reaching customers beyond his local market, but after enrolling in a digital marketing course, he learned how to use online platforms to scale his business effectively.

What role did mindset play in Gaurav’s success?

Gaurav emphasized the importance of a positive mindset, stating that good things happen when you think positively and take action, while negative thinking leads to setbacks.

What are Gaurav’s future plans regarding his education and business?

Gaurav plans to resume his studies and complete his degree while continuing to expand his business and digital marketing skills.

What does Gaurav believe is essential for achieving success?

Gaurav believes that hard work is essential for success. He mentioned that simply thinking about success is not enough; one has to take consistent action and keep working towards their goals.