I Tried Growing A YouTube Channel Using Community Posts

Summary

The speaker shares their experience of using YouTube's Community tab for the first time, posting daily for 30 days starting from October 24th to November 23rd. Initially, they used the tab for self-promotion with little engagement. However, inspired by others' success, they decided to experiment. They scheduled daily posts, repurposed Twitter content for the Community tab, and saw immediate results, including their first subscriber from a Community post. The video analytics showed increased views and impressions. They plan to continue using the Community tab, test quizzes, and outsource content creation in the future.

Takeaways

• 📅 The challenge began on October 24th and ended on November 23rd, focusing on consistent daily posts on the YouTube Community tab.
• 🖼️ The user repurposed content from their Twitter (X) account to use on the YouTube Community tab, streamlining the process.
• 🎉 A key achievement was gaining their first subscriber from a community post, which exceeded initial expectations.
• 📊 Image posts were the most successful, generating between 300 to 500 impressions and the highest engagement.
• 🗳️ Polls had lower impressions but higher engagement (up to 30%), although they didn't attract many likes.
• 💬 Text-based posts performed well, with 100 to 300 impressions and an engagement rate of 1.8% to 4.6%.
• 🎥 Video posts underperformed, with the best video post receiving only 120 impressions and minimal engagement.
• 💡 The user realized that shorter, more concise posts and using enticing images might be more effective than long text or video links.
• 📈 Over the 30 days, the user gained 12,200 impressions, 383 likes, and 5 new subscribers by repurposing content efficiently.
• 🔄 Moving forward, the plan is to focus more on image posts and quizzes, slow down video posts, and improve content repurposing for more consistent results.

Q & A

What was the purpose of the challenge described in the script?

The purpose of the challenge was to test the effectiveness of using the YouTube Community tab for consistent daily posting to increase engagement and potentially gain new subscribers.

How did the creator schedule daily posts for the challenge?

The creator scheduled daily posts by planning and preparing them in bulk, taking advantage of the scheduling feature within the YouTube Community tab.

What was the creator's initial approach to using the Community tab before the challenge?

Before the challenge, the creator used the Community tab for self-promotion, highlighting specific videos, Discord servers, or sponsors, but did not gain much engagement or new subscribers.

How did the creator repurpose content from other platforms for the YouTube Community tab?

The creator repurposed content by taking scheduled posts from their Twitter account (or another platform referred to as 'X'), slightly modifying them, and then posting them on YouTube.

What was the first noticeable result the creator observed from the challenge?

The first noticeable result was gaining the first subscriber from a Community post, which happened sooner than expected, along with 1,400 impressions.

What types of posts did the creator make during the challenge?

The creator made various types of posts including tips, sharing results, generic engagement posts like polls asking viewers' preferences, and video posts.

How did the creator streamline the content creation process across different platforms?

The creator streamlined the content creation process by planning YouTube videos first, then using the bullet points from those plans to create content for Twitter, long-form text documents, and Community posts, all linking back to the original YouTube video.

What was the most effective type of post in terms of impressions during the challenge?

Image posts were the most effective in terms of impressions, with one post reaching over 1,000 impressions.

What was the engagement rate like for the different types of posts?

Polls had a higher engagement rate, with up to 30%, while image posts had lower engagement rates around 1-2% despite higher impressions.

What was the final outcome of the 30-day challenge in terms of subscriber growth?

The challenge resulted in 12,200 impressions, 383 likes, and 5 new subscribers.

What is the creator's plan for future content strategy on the YouTube Community tab?

The creator plans to continue using the Community tab, posting more images which performed the best, and repurposing content to provide value in text form. They also plan to clean up systems for potential outsourcing of content posting.

Outlines

00:00

📈 Exploring YouTube Community Tab Engagement

The speaker discusses their month-long experiment with the YouTube Community tab, starting from October 24th to November 23rd. Initially, they used the tab for self-promotion but saw little engagement. Seeing others succeed, they decided to test it seriously. To ensure consistency, they scheduled daily posts. Despite a busy schedule, they managed to post daily by reusing content from another social media account (X). They modified the posts slightly and scheduled them on YouTube, a process that took about 45 minutes daily. The results were immediate, with their first subscriber coming from a community post, and they gained 1,400 impressions. The speaker shares their excitement about this unexpected success and shows examples of the types of posts they made, including tips, results, and engagement questions. They also discuss their content creation process, which involves planning YouTube videos, then repurposing that content for Twitter and the YouTube Community tab, aiming to streamline their workflow.

05:03

🔄 Content Repurposing Strategy and Results

The speaker elaborates on their content repurposing strategy, which involves creating a YouTube video and then using it for various platforms like the YouTube Community tab and Twitter. They also consider expanding to Facebook and LinkedIn. They discuss the possibility of outsourcing this process once it's perfected. The results of their challenge are presented, with 12,200 impressions, 383 likes, and five new subscribers over 30 days, which they consider a success given the effort involved. They analyze the performance of different types of posts, such as image posts, polls, quizzes, text posts, and video posts, finding that image posts performed the best in terms of impressions, while polls had the highest engagement rate. They note that video posts had low engagement and conversion rates. The speaker plans to continue using the community tab, focusing on posting valuable content by repurposing it into text form for easier consumption and plans to clean up their systems to make the process more efficient.

10:05

🚀 Future Plans and Final Thoughts

In the final paragraph, the speaker reflects on the success of their first month using the YouTube Community tab and shares their future plans. They intend to test quizzes and reduce the number of video posts, focusing more on image posts, which were the most successful. They also plan to continue repurposing content to provide value to their audience in an easily consumable text form, and to publish these posts on Twitter as well. The speaker emphasizes the importance of the community tab in their strategy and encourages viewers to click on a related video for more information on building a personal brand. They conclude by thanking the viewers for watching.

Keywords

💡Community Tab

The Community Tab on YouTube is a feature that allows creators to post updates, polls, and images directly to their channel page. In the video, the creator discusses their initial neglect of this feature but then decides to experiment with it as part of a challenge. They find that it can be a powerful tool for engagement and even subscriber growth, as it allows for direct interaction with the audience outside of video content.

💡Engagement

Engagement in the context of social media and online content refers to the interactions that users have with a post, such as likes, comments, shares, and votes. The video creator discusses their goal to increase engagement on their YouTube channel through consistent posting on the Community Tab, which they measure through likes and subscriber growth.

💡Impressions

Impressions in digital marketing refer to the number of times content is displayed or rendered, regardless of whether it is clicked on or not. In the video, the creator tracks the number of impressions their Community Tab posts receive as a measure of visibility and potential reach.

💡Subscriber

A subscriber on YouTube is a user who has chosen to follow a channel to receive updates when new content is posted. The video details the creator's strategy to gain new subscribers through Community Tab engagement, highlighting the significance of their first subscriber gained from such a post.

💡Content Repurposing

Content repurposing is the process of reusing existing content in a new format or for a new platform. The video creator mentions repurposing their Twitter posts for the Community Tab and using bullet points from their video scripts to create text posts, demonstrating a strategy to maximize the use of their content creation efforts.

💡Consistency

Consistency in content creation refers to the regular posting of new material. The video emphasizes the importance of daily posting on the Community Tab as part of the challenge, which helps in maintaining a presence and increasing the chances of engagement and subscriber acquisition.

💡Analytics

Analytics in the context of online platforms refers to the measurement, collection, analysis, and reporting of web traffic or social media usage data. The video creator reviews their YouTube analytics to assess the success of their Community Tab challenge, looking at metrics like impressions and subscriber growth.

💡Polls

Polls are a form of engagement where users can vote on a question or topic. The video discusses the use of polls on the Community Tab as a way to interact with the audience and measure engagement levels, noting the high engagement rates compared to other post types.

💡Outsourcing

Outsourcing involves contracting out a business process to a third party. The video creator considers outsourcing their content creation for the Community Tab in the future, suggesting that they could provide notes and video footage to a copywriter to create posts, indicating a strategy for scaling their content efforts.

💡Efficiency

Efficiency in content creation refers to the ability to produce content with minimal wasted effort or expense. The video creator aims to streamline their process by planning YouTube videos that can be broken down into various forms of content for different platforms, thus increasing efficiency.

💡Branding

Branding is the process of creating a unique name and image for a product in the consumer's mind, mainly through advertising. The video creator suggests that the strategies discussed, such as consistent posting and repurposing content, are beneficial for building a personal brand, as mentioned in a related video they recommend.

Highlights

Started a challenge to post daily on YouTube Community tab from October 24th to November 23rd

Initially used the community tab for self-promotion with limited engagement

Observed others successfully growing their channels using the community tab

Scheduled daily posts to ensure consistency despite a busy schedule

Repurposed content from other social media platforms like Twitter for the community tab

Scheduling posts on the community tab took only 45 minutes daily

Experienced immediate results, including the first subscriber from a community post

Gained 1,400 impressions and one new subscriber within the first few posts

Shared the types of posts that have been made so far, including tips and polls

Explained the content creation process and how it's repurposed for different platforms

Discussed the idea of streamlining content creation for efficiency

Outlined a strategy to repurpose YouTube video plans into various social media posts

Considered outsourcing content creation in the future

Found that image posts performed the best in terms of impressions

Polls had high engagement rates but lower impressions

Text posts had moderate impressions and engagement

Video posts had low impressions and engagement, questioning their future use

Ended the 30-day challenge with 12,200 impressions, 383 likes, and 5 subscribers

Plans to test out quizzes and reduce the number of video posts

Will continue to use the community tab and repurpose content for efficiency

Encourages viewers to build their personal brand, linking to a related video

Transcripts

for the past 30 days I've been posting

over on the YouTube Community tab we

started on the 24th of October which

meant this challenge came to an end on

the 23rd of November now originally I've

never really taken the community tab

seriously any time that I would post

over there would really be

self-promotion highlighting specific

videos maybe some Discord servers maybe

even a sponsor so I've been able to gain

Impressions but I've never really gained

any engagement and certainly no subscri

but I've been seeing a lot of other

people use the community Tab and they've

been able to explode their channel so I

wanted to give it a test so to make sure

that I was consistent with this the

first thing that I did was schedule

daily post from the 24th all the way to

the 23rd myself I'm fairly busy when it

comes to the day-to-day and things will

just all of a sudden happen which I need

to dedicate my attention to so the first

thing that I needed to make sure with

this challenge is that I was posting

every single day and even though I could

set a task on my phone to say you need

to post on a YouTube Community tab it

would be better if I just did all of

this in bul it sounds like a lot of work

but this was in fact very easy because

at the exact same time in which I

started to go through this challenge

I've also been building up my Twitter

account or X account whatever it's

called and I've been posting anywhere

between 3 to five times over there so

quite simply I took all of my scheduled

posts I had over on X and then move move

them over slightly rewarded them and

then posted them over onto YouTube I

scheduled them every single day you can

do that within the community tab you can

schedule post so this made life

incredibly easy it took about 45 minutes

for me to take what I had over on X and

bring it over to YouTube all of this

sounds very lazy but we immediately

started to see results I wasn't planning

to record hence why I'm wearing this

because I am about to go gym but I did

just take a look at my analytics and

we've already got our very first

subscriber from Community post which is

way sooner than what I expected we've

had 1,400 Impressions but I really

thought those would be Impressions from

people who were already subscribed no

turns out it goes beyond that so we've

got a very first subscriber which if we

were to just go to Lifetime view we have

more views than what we've had before

and that one subscriber from Community

post is our very first subscriber so

wanted to go and celebrate that whoever

that was thank you it means a lot

and just to show you what we've been

posting so far it really isn't too much

1 2 3 4 five six se seven post we

haven't even hit double digits yet and

we've managed to go and get our first

subscriber we've got a lot of stuff

which is mainly down to tips as well and

sharing results what I've been able to

achieve behind the scenes and then we've

got that very generic Batey engagement

type of post which is what do you prefer

to consume shorts of videos which was

just a very easy way for people to vote

I don't know which one got the

subscriber but we're going to carry on

with what we have currently as our

strategy and see how things go so as you

can see those generic posts were working

but I wanted to go deeper at the time of

going through this even though I was

building my Twitter what ends up

happening is I create my content for

YouTube the full video and then after I

need to create additional content which

will be over on Twitter now it's also

using that Twitter content to go into X

I wanted to streamline and bring all of

this together so that the amount of

content I can get out of my time is a

bit more efficient so this is what I did

firstly I would plan my YouTube video

this is always going to be the heart and

soul of the content I create these

videos end up being 10 15 20 minutes

long sometimes a bit longer if it's

tutorials such as Premier Pro or even

Photoshop but with each of these videos

how I plan them is not script in every

single word I can actually write out

bullet points of the key details that I

need to talk about and then I can just

rift this is how I create my videos but

the interesting thing is that I can take

that initial plan of bullet points

expand upon it use that to create a Fred

over on Twitter use that exact same Fred

to create a long form text document to

explain the process of how to do a

certain topic use that as a community

post both of which would then link back

to that original video once it's

published over on YouTube to take this

even further I can also break down very

specific tips into shorter posts both of

which can then also be post as single

post over on Twitter and yet again the

community Tab and as I'm already

recording a YouTube video it means that

I can either link up video which is also

been repurposed for those specific post

or simply I could just take images of

some of the recorded footage and results

I have and use those to link link up

with those posts as well so even though

right now it means that with the content

I'm creating it's the YouTube video

which is then used for the YouTube

Community Tab and then that's also used

for a Twitter Fred at some point I can

expand to go to Facebook and Linkedin

once I decide that that is a good path

and we've perfected our current system I

also see this as a very easy way to

Outsource even though I didn't do it as

part of this challenge with a YouTube

video recorded and edited I can then

share my notes and also share that video

to a copywriter who can then write out a

community Tab and then slightly change

it up a bit so that they can then do the

same thing for a Twitter thread and then

they can break those down for those

individual posts and that's pretty much

how I see this going in the future and I

wanted to share that with you so that

you can start on this adventure if you

wish to go and do so but just know for

this challenge I ended up doing it all

myself because well I needed to learn so

with all of this it means that on top of

us publishing those daily generic posts

which were already getting results we

also added more value on top depending

whether or not we were uploading videos

and what videos that were uploaded were

then also broken down into very specific

tips every single week meaning we would

average anywhere between 1 to three

posts every single day and that's what

brings us over to the results image post

ended up being the best on average they

would get anywhere between 3 to 500

Impressions but it was also the only

form that managed to get us over 1,000

Impressions which is certainly

interesting because as we go through

I'll highlight exactly what we did there

was only one where I took this single

strategy for it and it absolutely

exploded well exploded in relation to

what else we've been able to get in

terms of Impressions across the other

formats but it is certainly interesting

despite getting the Impressions with the

image post they really didn't get that

much engagement anywhere between 1 to 2%

which is completely different to the pop

polls on the other hand really didn't

get that many Impressions but we can see

up to around 30% in terms of Engagement

now with this it's slightly easy to go

and get these because people will just

go through read the single sentence and

then click vote whatever they're

deciding to go and pick and that counts

as engagement but they wouldn't really

get any likes most of these would get

three to four likes Max despite having

close to over a 100 votes during this

time and this was was also a massive

mistake when I went through with this

challenge was that I didn't compare

polls or quizzes I just post polls and

did nothing for thequiz so I can't even

compare these but this is something that

I also want to test with in the future

the generic post that we put every

single day were the text post and these

actually did okay getting anywhere

between 100 to 300 Impressions with

engagement being anywhere between 1.8%

all the way up to 4.6% which was better

than the image post which was

interesting with our video post we

publish four of these within a 30-day

period so one every single week and we

would publish them alongside the video

for that week so this links back to what

we said before how we would take the

initial video plan and then restructure

it into text format to highlight the key

points and then use that as a community

tag and what was interesting is that

these were by far the worst the best one

that we published had 120 Impressions

and that gave us three likes and when we

went over to our video analytics the

numbers are so small that we can't even

tell if there was a conversion for me

when looking at the polls that we posted

it made sense for people to vote and

then not like but we still got

engagement with these we didn't really

get engagement and I don't think anyone

did convert by clicking the link or

clicking the video to actually watch and

I understand with these the text that we

included ended up being very long and a

lot of people wouldn't read through all

of that to eventually watch the video

but this is what I was on about earlier

where I said the strategy that ended up

falling in place and the one that I'm

going to use within the future is kind

of interesting because even though yes

this is very long we did publish some

which were a lot shorter which still did

not see the Impressions and did not see

any conversion but we did have a very

long post as one of our image posts and

that did perform well yeah again that

ended up being the best one during this

30-day period so in the future instead

of linking it to the video we're going

to link it to images either being the

thumbnail or any key results that we

talked about within the video that would

be enticing in terms of an image for a

community post and after the 30 days

here are the results we managed to get

12,200 impressions 383 likes and five

subscribers it's not crazy numbers in

terms of subscribers but that came from

me really not having to do too much

consider considering I took loads of

posts that I was publishing over onto

Twitter over to the community Tab and

then also repurposed some of my content

which is not as hard or at least doesn't

take as much time compared to creating

completely new content and this was just

my first month which I'm really happy

about you can see in terms of images

polls quiz text and videos where things

are we've also shown that through the

videos the most important thing though

is if we were to go from Custom which is

24th of October to 23rd of November so

that's this 30-day period and change it

to Lifetime we can just see how much

this has changed in fact even if we just

go and change it to 2023 it's

contributed to pretty much most of what

we've been able to achieve in terms of

these numbers over the last 30 days so

it was the only five subscribers that

we've ever had from Community post have

been over the last 5 days and this was

just me playing a about what needs to

happen next is I definitely need to go

and test out some quizzes but I'm also

going to slow down the amount of videos

that we share or potentially we'll still

publish those videos on the community

tab because at least they still get some

Impressions but more than anything what

we're going to do is take that initial

plan and reuse that to publish more

images which ended up being by far our

best ever posed which is I tackled

YouTube the hard way

1,14 5 Impressions and I'll be surprised

if this wasn't the post that ultimately

contributed to us getting subscribers

right the beginning so with all of this

I'm going to carry on using the

community tab I'm going to keep on

posting providing value to my Audience

by repurposing that content so that

those if they don't have that much time

to watch the full video they can still

learn how to grow a YouTube channel

because I'm still providing content to

them but in text form which is so much

easier for them to cons those posts will

then also be published over onto Twitter

and I'll start to clean up systems on

the back end so that I don't need to do

it personally if you enjoyed this video

then I highly recommend clicking this

video right here because doing

everything that we've talked about here

is perfect to link up by building your

very own personal brand and that's

exactly what that video shows you how to

do so click that and I'll be over there

to guide you through absolutely

everything thanks for watching