Autistic Entrepreneur Turning Over £3.5M In Sales! | Dragons' Den

Dragons' Den
26 Jan 202413:13

Summary

TLDRBen Pearson, a young entrepreneur with autism, presents his plus-sized clothing brand, 'Big Clothing for You,' seeking £150,000 for a 10% stake. Despite overcoming significant personal challenges, including homelessness and mental health issues, Ben's business turned over £2.9 million in 2021 and is on track for £3.5 million in 2022. He aims to expand internationally but lacks the resources. After a tense pitch, he secures investment from Tyhaan Suliman, whose e-commerce expertise aligns perfectly with Ben's expansion goals.

Takeaways

  • 🧵 Ben Pearson is the founder of Big Clothing For You, a plus-sized clothing brand.
  • 🌟 Ben has autism and has faced significant life challenges including homelessness and mental health issues.
  • 💼 In 2021, Big Clothing For You turned over £2.9 million and is on track to reach £3.5 million in 2022.
  • 💰 Ben is seeking £150,000 for a 10% stake in his business to help with international expansion.
  • 👕 The clothing line starts at 2XL and goes up to 8XL, offering both casual and formal wear.
  • 💷 Ben's grandfather left him a substantial trust fund, which he used to start the business.
  • 🔑 The gross profit in the last year was 69%, with a net profit of £200,000.
  • 🌍 The business does not yet have the capability to sell overseas, which is a key area for investment.
  • 📈 Ben has a director's loan account of about £1.3 million, which he has been drawing from as needed.
  • 📊 The balance sheet shows a high level of stock valued at £2.3 million, which is a concern for some investors.
  • 🐉 Despite initial interest, four out of five dragons declined to invest due to concerns over the balance sheet.
  • 🎉 Tyhaan Suliman, an e-commerce software company owner, decided to invest £150,000 for a 35% stake, seeing potential in Ben's business model and story.

Q & A

  • What is Ben Pearson's business?

    -Ben Pearson is the owner and founder of Big Clothing for You, a plus-sized clothing company.

  • What challenges did Ben face in his life before starting his business?

    -Ben was diagnosed with autism and several other disabilities, spent time in social care, young offenders institutes, and was homeless. He also struggled with mental health issues leading to significant weight gain.

  • What was the turning point for Ben that led to starting his business?

    -Ben was unable to find clothing that fit him on the High Street, which led him to start Big Clothing for You from his bedroom in 2015.

  • What was the company's turnover in 2021?

    -Big Clothing for You turned over £2.9 million in 2021.

  • What was Ben's investment ask on the show?

    -Ben was seeking £150,000 for a 10% stake in Big Clothing for You.

  • What is the starting size of clothing that Big Clothing for You offers?

    -The clothing sizes start at 2XL and go up to 8XL.

  • How much was the gross profit percentage for the business in the previous year?

    -The gross profit was 69%.

  • What is the main reason Ben is seeking investment?

    -Ben is seeking investment to expand into international markets, as he currently lacks the resources to do so.

  • How did Ben fund the initial start of his business?

    -Ben's grandfather left him a large trust fund, which was released to him in his late teens.

  • What was the reaction of the Dragons to Ben's business and personal journey?

    -The Dragons were impressed by Ben's journey and the business's performance, but they had concerns about the balance sheet and the amount of stock relative to other financials.

  • Which Dragon invested in Ben's business and what was the final deal?

    -Tuas Suliman invested in Ben's business, offering £150,000 for a 35% stake.

  • What advice does Ben have for other people with autism?

    -Ben advises others with autism to never give up and not let anyone stand in their way.

Outlines

00:00

👕 The Journey of Ben Pearson and Big Clothing for You

Ben Pearson, the founder of Big Clothing for You, shares his inspiring story of overcoming autism and disabilities to start his business. Initially facing challenges in social care and becoming homeless, Ben used his experience of not finding suitable clothing and turned it into a business opportunity. He started the company from his bedroom, selling on eBay and Amazon, and achieved a turnover of £2.9 million in 2021, with a projected £3.5 million for 2022. Ben seeks £150,000 for a 10% stake to help expand internationally, showcasing his range and samples to potential investors.

05:01

💼 The Business Pitch and Investor Interaction

The interaction between Ben and the investors, known as 'dragons', unfolds as they discuss the business model of Big Clothing for You. Ben explains that his company starts at 2XL and goes up to 8XL, offering great value for money with a £680 shirt sold for £29.99. The dragons are impressed with the business's growth and profitability, with a 69% gross profit and a net profit of £200,000. However, concerns arise about the balance sheet, with a large director's loan and high stock valuation. Despite the impressive numbers, some dragons decide not to invest due to these financial discrepancies.

10:03

📈 Final Negotiations and The Deal

After a series of discussions and revelations about the financial health of Big Clothing for You, only one dragon, Tuas Suliman, remains interested. Despite initial concerns about the balance sheet, Tuas sees potential in Ben's determination and the business's international ambitions. He offers £150,000 for a 35% stake, which Ben gladly accepts. The deal is celebrated as a perfect fit, with Tuas's expertise in e-commerce expected to help Big Clothing for You reach global markets.

Mindmap

Keywords

💡Autism

Autism is a developmental disorder that affects communication, social interaction, and behavior. In the video, Ben Pearson, the founder of Big Clothing, openly shares his experience of living with autism and how it has shaped his journey. Autism is a central theme as it influences his perspective on overcoming challenges and his approach to business.

💡Big Clothing

Big Clothing is the business venture founded by Ben Pearson. It specializes in providing clothing for individuals with larger body sizes. The company is a key element in the video as it represents Ben's entrepreneurial success despite his personal struggles with autism and other disabilities.

💡Investment

Investment in the video refers to the financial backing Ben seeks from the Dragons to expand his business. It is a crucial concept as it drives the narrative of the pitch and the subsequent negotiations for a stake in Big Clothing.

💡Dragons

The term 'Dragons' refers to the panel of potential investors in the video, who are known for their business acumen and苛刻 investment decisions. They evaluate Ben's business proposition and decide whether to invest in Big Clothing.

💡Turnover

Turnover in the context of the video refers to the annual sales revenue of Big Clothing. Ben mentions the company's turnover of £2.9 million in 2021 and a projected £3.5 million for 2022, indicating the business's growth and success.

💡Profit

Profit is a financial metric that represents the earnings of a business after all expenses are deducted from its turnover. Ben discusses the gross profit of 69% and a net profit of £200,000, which are key indicators of Big Clothing's financial health.

💡International Markets

International markets refer to the global business opportunities that Ben aims to tap into by expanding Big Clothing's reach. This concept is integral to his pitch as he seeks investment to overcome the barriers to entering these markets.

💡E-commerce

E-commerce is the process of conducting business transactions electronically, especially over the internet. In the video, Peter Jones hints at a potential tie-in with his e-commerce software company, which could help Big Clothing reach global markets.

💡Balance Sheet

A balance sheet is a financial statement that presents a company's financial position by listing its assets, liabilities, and equity at a specific point in time. The Dragons scrutinize Big Clothing's balance sheet to assess the company's financial health and Ben's management of the business.

💡Director's Loan

A director's loan refers to the personal investment made by Ben into his business. The script mentions that Ben has invested £1.3 million and has been taking money out as needed, which is a point of discussion among the Dragons regarding the company's financial structure.

💡Stock

Stock in the video refers to the inventory of clothing that Big Clothing holds. Ben discloses that the company has £2.3 million worth of stock at retail value, which raises concerns among the Dragons about the company's cash flow and inventory management.

Highlights

Ben Pearson, founder of Big Clothing For You, seeks investment despite his autism and past struggles.

Ben's business turned over £2.9 million in 2021 and is on track to exceed £3.5 million in 2022.

Ben is looking for £150,000 for a 10% stake in his company to expand internationally.

Ben's clothing line starts at 2XL and goes up to 8XL, addressing a niche market.

A shirt that takes 2.5 meters of fabric is sold for £29.99, showcasing great value.

Ben's business also includes formal wear, with suits priced around £50.

Ben aims to sell overseas but lacks an international website capability.

Ben received a substantial trust fund from his grandfather, which he used to fund his business.

The business had a gross profit of 69% and a net profit of £200,000 in the previous year.

Ben plans to use the investment to hire a dedicated resource for international market expansion.

Steven Bartlet is inspired by Ben's journey from a young offenders institute to a successful entrepreneur.

Ben admits to struggling with anxiety due to his autism but has learned to control it.

Ben started his business with an initial capital of £680,000.

Ben's director's loan account is at £1.3 million, indicating a large personal investment.

Ben's stock is valued at £2.3 million retail, but the cost is only £600,000.

The balance sheet reveals that Ben's business is not as financially healthy as initially presented.

Tuas Suliman decides to invest £150,000 for a 35% stake in Big Clothing For You.

Ben's success story serves as an inspiration for others with autism to never give up.

Transcripts

play00:00

[Music]

play00:04

I'm really proud to be here today having

play00:06

autism it takes a lot of guts to be here

play00:10

but I'd like to inspire others and show

play00:12

them where there is a will there is a

play00:14

way and we should not be held back for

play00:16

having these slightly different ways of

play00:20

thinking when it comes to a choice of

play00:22

business partner Ben has a particular

play00:25

investor in mind looking at the history

play00:28

and expertise of the Dragons I think U

play00:30

would be the one but I'm not rolling

play00:32

anything

play00:32

[Music]

play00:37

out hello dragons my name is Ben Pearson

play00:41

I'm the owner and founder of big

play00:43

clothing for you from a young age I was

play00:46

diagnosed with autism and several other

play00:48

disabilities I've spent the majority of

play00:50

my life in Social care young offenders

play00:52

institutes and homeless I became nearly

play00:56

30 Stone from having mental health

play00:58

issues but I took a lot of counseling

play01:00

and overcame these barriers but there

play01:03

was one thing I couldn't do and I

play01:05

couldn't find clothing on the High

play01:06

Street there wasn't a thing that fitted

play01:09

me so in 2015 I started big clothing for

play01:13

you from my bedroom sewing on eBay and

play01:16

Amazon in 2021 we turned over 2.9

play01:19

Million in 2022 we're on track to turn

play01:23

over 3.5 million I'm here today to

play01:26

picture 150,000 for 10% stake in big

play01:30

clothing for you but why I might look

play01:32

like I've done it but I haven't I'm

play01:34

stuck and I can't expand I can't get

play01:37

into the international markets and

play01:38

that's what I'm looking for so please do

play01:40

have a look at our range and a couple of

play01:43

samples in your boxes thank

play01:46

you can I have a look of course please

play01:48

do Tuka a plus-sized clothing company

play01:52

with plus-sized International ambition

play01:55

is the proposition from entrepreneur Ben

play01:57

Pearson hope you like what you see

play02:01

he's seeking

play02:02

£150,000 in return for a 10% share of

play02:05

his business good fashion Tycoon Tas

play02:09

sulliman has already got handson with

play02:12

Ben's products but now he wants to get a

play02:15

feel for his

play02:17

business Ben Tuka hi Tuka well done ah

play02:21

thank you I'm very

play02:23

impressed you know the funny thing is is

play02:25

that this is a market that has been

play02:28

ignored so your size starts from where

play02:31

so we start at 2XL and we go right up to

play02:33

8 XL 8 XL yeah so that shirt that

play02:36

Deborah's got probably takes about 2 and

play02:38

a half m y and how much does it cost you

play02:40

uh that was £680 great and we sell what

play02:44

you sell it for

play02:45

$29.99 wow and nicely have you looked at

play02:49

them they're really so that's great

play02:51

value no wonder you're cleaning up over

play02:54

here on the

play02:55

turnover so you don't do Formal Wear do

play02:58

you yes we do we have a collection that

play03:00

covers yep formal shirt suits and how

play03:02

much were we selling the suits for

play03:03

around

play03:04

£50 W you're cheaper than my

play03:08

brand look to me there's a there's a big

play03:12

opening

play03:14

here how have you funded the business so

play03:17

far so when I was 1 years old my

play03:20

grandfather left me a big trust fund and

play03:23

when I was late teens uh the trustees uh

play03:28

decided that that could be released to

play03:30

me wow and when you say a large amount

play03:33

was that substantial in the hundreds

play03:35

hundreds of thousands of pounds

play03:37

sure so just take me through last year

play03:40

you said you turned over 2.9 Million

play03:42

yeah what was your profit on that the

play03:44

gross profit was

play03:46

69% and the net was 200,000 and the next

play03:50

year we're looking about 5 million and

play03:53

how are you going to start selling

play03:54

overseas do you have an international

play03:56

website capability good point no we

play03:59

don't so this is one of the reasons why

play04:02

we need the investment we actually need

play04:04

a dedicated resource to display

play04:07

correctly in these countries Ben this

play04:10

could be quite interesting CU I happen

play04:11

to own one of the world's leading

play04:14

e-commerce software companies that takes

play04:16

Brands to Global markets could be

play04:21

interesting Peter Jones hints at a

play04:23

potentially lucrative tie-in that could

play04:26

see Ben's garments Go Global now Steven

play04:30

Bartlet is Keen to find out more about

play04:32

The Man Behind The Men's

play04:35

Wear I have to say I'm I'm really really

play04:38

inspired by your journey specifically

play04:41

because you mentioned that you were in a

play04:42

young offenders Institute at some point

play04:45

yeah but I wanted to get some more

play04:46

detail as to how your life has has

play04:49

shifted in such an inspiring way sure so

play04:52

I found there was a gap in the care

play04:54

system and it rendered me homeless so I

play04:58

hit rock bottom and I thought I got

play04:59

nothing but I got nothing to lose so

play05:01

while I sat on the streets food banks I

play05:04

thought yeah I can pick myself up and I

play05:06

just started plowing

play05:08

forward okay and is that Harvey price it

play05:11

is indeed how did you get to to meet

play05:13

them um he was struggling to find

play05:15

clothing and 18 months of persistency

play05:19

knocking on Kate's best friend's door I

play05:21

got to meeting with Kate and uh we never

play05:23

look back and so is is he a brand

play05:25

ambassador he is okay yeah what would

play05:28

you say that you I'm not good at very

play05:31

good question I often ask people in

play05:32

interviews this so there's many things

play05:35

I'm not good at I guess controlling my

play05:37

anxiety because I've got autism so um

play05:40

coming here today I'm not very good at

play05:42

interacting with people or I don't think

play05:44

I am in my mind it takes a lot of

play05:46

Courage for me to do it we've just

play05:47

demonstrated how good you are at

play05:49

controlling your mind for for the

play05:51

benefit of

play05:52

yourself which is absolutely exceptional

play05:55

you're one of the best pictures I've

play05:56

ever I've seen since I've been in the

play05:57

den oh thank you very much

play06:03

Ben's temperament and tenacity are

play06:05

winning him plenty of admirers in the

play06:08

den will his business's numbers make a

play06:11

similarly positive

play06:15

impression when you started in 2015 how

play06:18

much Capital did you put in to start the

play06:20

business

play06:22

680,000 so is the director's Loan

play06:25

account still sitting at 680 uh no the

play06:27

director's Loan account is about 1 Point

play06:30

three I

play06:31

think so you've got personal cash

play06:34

invested in this business of 1.3 million

play06:37

correct when do you plan to take that

play06:39

out I don't rather than drawing a salary

play06:42

I've been taking some out of the

play06:44

director's Loan account as and when I

play06:46

need it okay so what is your stock on

play06:50

hand what's your balance sheet looking

play06:51

like at the moment basically a balance

play06:52

sheet I think stocks about 2.3

play06:55

million you've got stock of 2.3 million

play06:58

given that the high proportion of your

play07:00

businesses Trend you're sitting on a lot

play07:02

more stock than I was

play07:04

expecting I don't know in a fashion

play07:06

business tole but what's a normal Well

play07:08

normally your stock cover should be

play07:10

about 6 700 Grand so you've got too much

play07:18

stock2 Million worth of stock offsets a

play07:22

large director's loan money Ben could

play07:25

withdraw from the business at any time

play07:27

his books appear balanced but for one of

play07:30

the Dragons things simply aren't adding

play07:34

up Ben just take me through so where you

play07:36

are today what's what's your sort of

play07:39

retained earnings in other words the

play07:41

profits that you've plowed back into the

play07:42

business and you've retained in the

play07:43

company where would where would they sit

play07:45

out today yeah I think they're just

play07:48

short of 800,000 and how much cash in

play07:50

the bank have you got

play07:53

143,000 and creditors I think it's about

play07:56

250,000 and debtors under 5,000

play08:00

,000 okay and your total stock is 2.3 is

play08:03

that 2.3 cost or is that retail price uh

play08:07

that's H the retail valuation by deits

play08:11

yeah retail not cost yes that's the

play08:14

retail oh that explains what's the cost

play08:19

the cost of that

play08:22

stock

play08:24

600 when you first come in and say you

play08:26

got 2.3 million of stock you're going

play08:28

wow you've got some serious cash behind

play08:31

this this business but when you deduct

play08:33

the reality of Life youve put such a

play08:36

large amount of capital in and you're

play08:39

not taking any salary at all and any

play08:41

money you do take out you're taking and

play08:43

reducing your director's

play08:45

loan is that a perfect summary of the

play08:48

business it's a a good way of looking at

play08:50

it certainly

play08:52

yeah I'm good with numbers you certainly

play08:56

are you say you like honesty so I'm

play08:58

going to be really

play09:01

honest I was going to make you an offer

play09:05

y but I'm sadly going to say I'm not

play09:07

going to invest because of that only

play09:11

reason is that the balance sheet just

play09:13

demonstrates that the business isn't

play09:15

quite there so I I've got to say that

play09:17

I'm

play09:17

[Music]

play09:19

out a Peter Jones probing reveals the

play09:23

Ben's balance sheet is nowhere near as

play09:25

healthy as it first appeared and he's

play09:27

lost his first dragon

play09:30

will Sara Davies see sufficient promise

play09:32

in the business to make its CEO an

play09:36

[Music]

play09:38

offer I love you you are the most

play09:41

straight talking person I've ever met in

play09:43

business and it is so refreshing but on

play09:46

the flip side that 1.3 million still Ed

play09:50

out to you on a business that's been

play09:52

highly profitable for so many years that

play09:55

is just ringing really big alarm bells

play09:57

for me

play09:59

so I'm going to say that I'm

play10:02

out Ben you are brilliant it's a real

play10:07

pleasure to talk to somebody who you ask

play10:10

a question they answer it and you

play10:12

believe it you know I can work with that

play10:14

any day of the week but I've been

play10:17

sitting here battling with the balance

play10:19

sheet I'm afraid that side of me is one

play10:23

so I won't be investing I'm

play10:28

out Ben I've wrote a lot of things down

play10:31

here and there's a couple of words that

play10:32

I wrote over and over again seemingly

play10:34

and that is describing you smart

play10:36

inspiring Relentless dogged and

play10:40

trustworthy and then I wrote I want to

play10:43

love and be inspired by this industry in

play10:46

business as much as I am by the

play10:48

entrepreneur I'm not incredibly

play10:50

passionate about this

play10:51

industry both aspects are incredibly

play10:54

important for me to want to make an

play10:55

investment cuz I'm really really

play10:58

compelled by one of those aspect aspects

play10:59

but not by the other that is the reason

play11:01

I'm going to say that I'm

play11:04

out four dragons down and the clothing

play11:07

entrepreneurs prospects of a deal now

play11:10

hang by the slimmest of

play11:12

threads only tuas Suliman who was

play11:15

originally Ben's Most Wanted is yet to

play11:17

declare his

play11:21

position you know I am sitting on that

play11:24

fence because when you came out with

play11:28

your B sheet just

play11:31

thought

play11:33

deflated it's not in the same healthy

play11:36

State as you you pretend it to be

play11:38

unfortunately you

play11:42

know silence in the

play11:45

den if you don't make an offer for this

play11:47

one t I don't know what you're going to

play11:48

make an offer

play11:50

for just got your name written all over

play11:53

it

play11:56

yeah

play11:57

look I I'm going to make you an offer

play12:02

sure all the money 150,000 but I want

play12:12

35% I'd love to accept your offer great

play12:15

absolutely brilliant well done fantastic

play12:18

so pleased brilliant thank you brilliant

play12:22

it's a perfect fit as Ben sews up

play12:25

£150,000 worth of investment and the

play12:28

backing of a dragon whose skill set is

play12:30

ideally tailored to his company's needs

play12:33

I've never been so pleased somebody else

play12:35

won an investment congratulations T well

play12:38

done thank you having Tuka on board is

play12:40

going to be a fantastic addition to our

play12:42

business just what we need if anybody

play12:45

else out there has autism what I would

play12:47

say especially if they're young never

play12:49

give up don't let anybody stand in your

play12:57

way

play12:58

[Music]

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