How (And Why) Donald Trump Tweets

Nerdwriter1
31 Dec 201606:46

Summary

TLDRThe video script explores Donald Trump's unique use of language, particularly on Twitter, during his tenure as president-elect. It discusses how 69% of his tweets from a personal Android phone convey personal thoughts and reactions, often emotionally charged. Trump's tweets are likened to speech, using punctuation to frame content and evoke emotions, similar to text messaging. The video ponders the implications of the world's most powerful person using social media to craft identity and communicate, potentially impacting global affairs.

Takeaways

  • 📱 'Of the 221 tweets by Trump as president-elect, 69% were from his personal Android phone, suggesting a more personal touch in those messages.'
  • 📊 'Only 27% of Trump's tweets came from an iPhone, which are speculated to be written by his staff, focusing on announcements and formal communications.'
  • 🔍 'The remaining 4% of tweets were from the Twitter web client, indicating a small portion of messages that might be typed in by staff or Trump himself.'
  • 🗣️ 'Trump's tweets are characterized by emotionally charged language, with 87% being either positive or negative in tone.'
  • ❗ 'The use of exclamations and short phrases at the end of tweets serves to frame the emotional response, mimicking speech patterns rather than traditional writing.'
  • 🤔 'The script suggests that Trump's tweets are not just for conveying information but are also a tool for crafting his identity and reinforcing his beliefs.'
  • 🌐 'The global impact of Trump's tweets is highlighted, noting that even offhand messages can have significant repercussions.'
  • 🤝 'The script compares Trump's tweeting style to that of an average social media user, focusing on personal expression rather than official communication.'
  • 📈 'The analysis predicts an increase in the study and discussion of Trump's social media behavior, especially considering his position as the most powerful person in the world.'
  • 🎥 'The video concludes with a call to action for viewers to subscribe for more content, indicating the creator's plans for future episodes and topics.'

Q & A

  • How many days has it been since Donald Trump was elected president according to the script?

    -It has been exactly one year since Donald Trump was elected president.

  • What percentage of Trump's tweets as president-elect come from an Android phone?

    -69 percent of Trump's tweets as president-elect come from an Android phone.

  • What percentage of Trump's tweets as president-elect come from an iPhone?

    -27 percent of Trump's tweets as president-elect come from an iPhone.

  • What percentage of Trump's tweets as president-elect are believed to be written by his staff?

    -It is surmised that 27 percent of Trump's tweets, which come from an iPhone, are likely written by his staff.

  • What is a characteristic feature of Trump's personal tweets from his Samsung phone?

    -Trump's personal tweets from his Samsung phone do not share links.

  • How does Trump emotionally frame his tweets?

    -Trump emotionally frames his tweets by using emotionally charged language, with 87% of his tweets being either negative or positive in tone.

  • What is the significance of the one or two-word exclamations Trump often uses at the end of his tweets?

    -The one or two-word exclamations at the end of Trump's tweets serve as powerful framing devices that convey emotional content and make his tweets more speech-like.

  • What does the script suggest about the purpose of Trump's tweeting behavior?

    -The script suggests that Trump's tweeting behavior is not primarily about conveying information but rather about crafting his identity and reinforcing his beliefs.

  • How does the script compare Trump's Twitter usage to that of other politicians?

    -The script suggests that Trump's Twitter usage resembles that of an average social media user rather than a traditional politician, focusing more on personal expression and identity crafting.

  • What is the potential global impact of Trump's tweets as highlighted in the script?

    -The script highlights that even Trump's seemingly casual tweets can have significant global impact due to his position as the most powerful person in the world.

  • What is the script's perspective on the public's reaction to Trump's tweets?

    -The script posits that the public's strong reactions to Trump's tweets are a natural response in the age of social media, where such behavior is common but is unprecedented coming from a world leader.

Outlines

00:00

📱 Trump's Twitter Language and Communication Style

This paragraph discusses how Donald Trump's language and communication style, particularly on Twitter, have contributed to his success. It highlights that Trump's tweets are mostly personal thoughts or reactions, with a majority being emotionally charged, either positive or negative. The analysis suggests that Trump's tweets from his personal Samsung phone are distinct from those likely written by his staff on an iPhone, which are more formal and link-sharing. The paragraph also touches on Trump's use of punctuation to emotionally frame his tweets, making them more like speech than traditional writing. It concludes by pondering the implications of Trump's personal and emotionally driven communication style now that he is in a position of significant global influence.

05:02

🌐 The Impact of Trump's Social Media Usage

The second paragraph delves into the implications of Trump's social media behavior, especially the personal nature of his negative tweets and the self-congratulatory tone of his positive ones. It suggests that Trump's tweets are less about conveying information and more about crafting his identity and reinforcing his beliefs, much like ordinary social media users. The paragraph also reflects on the novelty of having such personalized communication from a world leader and the potential global impact of his words. The speaker expresses excitement about future content, including more 'nerdwriter' episodes, and thanks the sponsor, Crunchyroll, for their support. The paragraph ends with a recommendation for the anime 'Attack on Titan' and an invitation for viewers to subscribe for more content in the coming year.

Mindmap

Keywords

💡Language Manipulation

Language manipulation refers to the strategic use of language to influence the thoughts, feelings, or actions of others. In the video, it is discussed in the context of how Donald Trump uses language to sell a feeling and emotionally frame his messages. This is evident in his tweets, where he uses emotionally charged words to convey his reactions, as seen in the script where it mentions 'Trump is really, really good at emotionally framing his tweets.'

💡Twitter

Twitter is a social media platform where users can post and interact with messages known as 'tweets.' The video script highlights Trump's use of Twitter as a primary means of public communication, noting that his tweets come from different sources, which may indicate different authors. The script states, 'these days the language that Trump puts on the public record comes largely from writing specifically from writing on Twitter.'

💡Android Phone

An Android phone is a mobile device that runs on the Android operating system. The script suggests that a significant portion of Trump's tweets, which are thought to be personally written, come from an Android phone, specifically his Samsung Galaxy. This is used to differentiate between tweets that may be written by Trump himself versus those written by his staff, as mentioned in 'of the 221, 153 or 69 percent come from an Android phone, Trump's personal Samsung Galaxy.'

💡iPhone

An iPhone is a smartphone designed and marketed by Apple Inc. The video script speculates that tweets sent from an iPhone are likely not written by Trump himself but by his staff, as indicated by '59 or 27 percent come from an iPhone and 9 or 4% come from the Twitter web client.' This distinction helps in analyzing the authenticity and source of Trump's messages on Twitter.

💡Emotional Framing

Emotional framing is the use of emotional language to shape the interpretation of a message. The video discusses how Trump is adept at using emotionally charged language in his tweets to elicit specific reactions from his audience. The script notes that '87% of them are negative or positive in tone,' demonstrating Trump's skill in emotional framing to convey his stance clearly.

💡Exclamations

Exclamations are a form of punctuation used to express strong feelings or to emphasize a point. The video points out Trump's frequent use of exclamations in his tweets to add an emotional layer and to make his messages more speech-like. The script mentions, 'fifty-one of his 153 personal tweets end with exclamations,' showing how he leverages this punctuation to enhance the impact of his tweets.

💡Personal Identity

Personal identity refers to the individual characteristics that define a person. The video suggests that Trump's tweets are a means of crafting and reinforcing his personal identity, rather than just conveying information. The script states, 'these people don't tweet or post because they're trying to relay relevant information they do it to carefully craft their own identities,' which applies to Trump's use of Twitter as well.

💡Media and Public Perception

Media and public perception are the ways in which information is interpreted and understood by the public through media channels. The video discusses how Trump's tweets are perceived and the impact they have on public opinion. The script reflects on this when it says, 'the media and the public act like Trump's tweets contained messages that were meant to receive,' highlighting the role of interpretation in shaping public perception.

💡Global Impact

Global impact refers to the worldwide effects or influence of an action or event. The video considers the potential consequences of Trump's tweets, given his position as the President of the United States. The script raises this point by asking, 'how it will fall out when you hold a position where even your words desperately tweeted into the void have global impact,' emphasizing the significance of his communication on an international scale.

💡Social Media Behavior

Social media behavior encompasses the patterns and practices people exhibit on social networking services. The video draws a parallel between Trump's tweeting habits and common social media behaviors, suggesting that his use of Twitter mirrors that of regular users. The script illustrates this by saying, 'Trump resembles the rest of us he resembles that person you know on Facebook who is posting all the time,' indicating a normalization of his behavior in the context of social media.

Highlights

Donald Trump's language use in speeches is unique and contributes to his success.

Trump's tweets are a significant source of his public communication as president-elect.

69% of Trump's tweets come from his personal Samsung Galaxy (Android), suggesting they are likely written by him.

27% of tweets come from an iPhone, likely written by staff, focusing on announcements and formal messages.

4% of tweets come from the Twitter web client, possibly staff-written as well.

Trump's tweets are emotionally charged, with 87% being either positive or negative in tone.

Trump uses punctuation effectively to convey emotions, similar to speech patterns.

Trump's tweets aim to elicit an immediate emotional response from readers.

The use of exclamations in tweets serves as a powerful framing device.

Trump's tweets are more like speech than writing, reflecting a key insight into social media communication.

Trump's Twitter behavior is more relatable to the general public than to other politicians.

Trump's tweets serve to craft his identity and reinforce his beliefs, rather than just relay information.

The impact of Trump's tweets as president-elect is significant due to their global reach.

The public's reaction to Trump's tweets is strong due to the familiarity with social media behavior.

The nature of Trump's tweets will be a subject of ongoing analysis and discussion.

Nerdwriter plans to produce more episodes in 2017, aiming to create unique content.

Crunchyroll is sponsoring the episode, offering a platform for anime shows.

Attack on Titan is recommended as a must-watch show on Crunchyroll.

Transcripts

play00:00

[Applause]

play00:05

we have people coming into our country

play00:08

that are looking to do tremendous harm

play00:11

exactly one year ago today I did my best

play00:14

to explore the way Donald Trump answers

play00:16

a question his use of language in speech

play00:19

I thought was fascinating and unique and

play00:21

illuminated why he's so successful at

play00:24

selling a feeling now that Trump has

play00:26

been president-elect for 50 days we

play00:29

don't get to hear much of Trump's speech

play00:31

anymore his interview appearances are

play00:33

dwindling and his press conferences are

play00:35

non-existent but that doesn't mean he

play00:37

stopped using a manipulating language

play00:39

these days the language that Trump puts

play00:42

on the public record comes largely from

play00:44

writing specifically from writing on

play00:47

Twitter in 140 character notes as of

play00:50

December 29th 2016 Trump has tweeted 221

play00:54

times as the president-elect it's

play00:56

important to note at the outset that

play00:57

these tweets come largely from a few

play00:59

sources thanks to info from the metadata

play01:01

we know that of the 221 153 or 69

play01:05

percent come from an Android phone

play01:07

Trump's personal Samsung Galaxy 59 or 27

play01:11

percent come from an iPhone and 9 or 4%

play01:14

come from the Twitter web client as in

play01:16

someone typing the tweets into a

play01:18

computer a number of commentators and

play01:20

data analysts have surmised that the

play01:21

iPhone tweets are not written by Trump

play01:24

himself but by his staff I think that's

play01:26

almost certainly true if you look at

play01:28

those tweets exclusively you capture all

play01:30

of the announcements and cabinet picks

play01:33

as well as the holiday messages and the

play01:35

notes of condolence of those 59 tweets

play01:38

49 share links or our retweets and all

play01:41

or almost all of them are likely written

play01:43

by Dan's Gavino Trump's director of

play01:46

social media or Brad parse scale a

play01:48

website designer turn high-level staffer

play01:50

who Trump and trusted with tweeting for

play01:51

him during the presidential debates of

play01:54

the 153 tweets that come from Trump's

play01:56

personal samsung not one shares a link

play01:59

so that's a good rule of thumb if you

play02:01

want to determine which tweets are from

play02:02

him and which are the huge majority of

play02:05

the Android tweets are Trump's personal

play02:07

thoughts or reactions and you can split

play02:09

them up in a few ways for example for

play02:12

of those are positive or congratulatory

play02:14

in tone 94 are negative or critical in

play02:17

tone and 19 are pretty much neutral like

play02:21

in a speech one thing Trump is really

play02:23

really good at is emotionally framing

play02:25

his tweets and most of them are

play02:27

emotionally charged which is why 87% of

play02:30

them are negative or positive in tone

play02:32

Trump doesn't want a sympathetic reader

play02:35

to spend any time at all deciphering how

play02:38

to feel about what he's saying a lot of

play02:40

people have mocked the way he concludes

play02:42

tweets with one or two-word exclamations

play02:44

like sad or too bad but these

play02:47

punctuation czar actually powerful

play02:49

framing devices that lubricate the

play02:51

content of his message they also reflect

play02:54

the key insight that Trump has knowingly

play02:56

or unknowingly about Twitter and texting

play02:58

as a form of communication while tweets

play03:02

are technically a kind of writing

play03:03

scholars have long theorized that

play03:06

computer mediated communication more

play03:08

closely resembles speech than writing

play03:11

where funky punctuation substitutes for

play03:14

conversational cues for example every

play03:16

time you see someone extender word by

play03:18

adding letter saying I'm so sad or I

play03:22

love Breaking Bad what they're

play03:24

essentially doing is trying to transmit

play03:26

some emotional content that would have

play03:29

existed in face-to-face conversation

play03:31

instant messages text messages and

play03:33

tweets attract these speech-like

play03:35

qualities and and Donald Trump

play03:36

understands this while he doesn't extend

play03:38

words with extra letters his punctuation

play03:40

at the end of tweets are extremely

play03:42

speech like fifty one of his 153

play03:45

personal tweets end with exclamations

play03:47

like this in 95 there is at least one

play03:49

exclamation point where his opponents

play03:51

and other politicians write through

play03:53

Twitter Trump speaks through it instead

play03:55

of asking us to read he forces us to

play03:58

hear but all of this begs the important

play04:00

question what's the point

play04:02

Trump is no longer a candidate he

play04:04

doesn't have to persuade us to vote for

play04:06

him I mean you could spend a lot of time

play04:08

looking at a tweet like this from the

play04:10

president-elect of the United States

play04:11

scratching your head you could wonder

play04:13

about the message or the distraction it

play04:16

causes or the headlines it generates but

play04:18

if that's the way you think

play04:20

man will always baffle you Trump doesn't

play04:23

resemble other politicians on Twitter he

play04:26

resembles the rest of us he resembles

play04:29

that person you know on Facebook who is

play04:30

posting all the time about how happy

play04:33

they are these people don't tweet or

play04:35

post because they're trying to relay

play04:37

relevant information they do it to

play04:39

carefully craft their own identities

play04:41

against some imagined audience that

play04:44

exists only to reinforce what they need

play04:47

to believe the media and the public act

play04:49

like Trump's tweets contained messages

play04:51

that were meant to receive when the

play04:54

truth is I think that he's not thinking

play04:57

of us at all when you look at it through

play04:59

this lens Trump's Twitter account makes

play05:01

a lot more sense it makes sense that a

play05:03

lot of his congratulatory tweets are

play05:05

self congratulatory and his negative

play05:07

tweets which account for an astounding

play05:09

majority are personal and their attacks

play05:12

and sense of victimization and it makes

play05:14

sense that we should react to it so

play05:17

strongly we're all in this age of social

play05:19

media intimately familiar with this kind

play05:21

of behavior we do it ourselves every day

play05:24

what we're not familiar with not yet at

play05:27

least

play05:27

is this kind of thing from the most

play05:29

powerful person in the world how it will

play05:32

fall out when you hold a position where

play05:34

even your words desperately tweeted into

play05:37

the void have global impact but give it

play05:41

time and we will be

play05:45

they are going to be tons more

play05:48

nerdwriter episodes in 2017 so if you

play05:50

want to join this crazy thing that I

play05:53

started five years ago you can click

play05:55

that box right over there and subscribe

play05:56

to this channel and you'll get all the

play05:58

videos I really am so excited for next

play06:02

year I want to level up the show make

play06:03

content that you have not seen anywhere

play06:06

else on YouTube or the rest of the world

play06:08

and I'm really excited to bring that to

play06:11

you guys I'm working really hard to do

play06:12

it I have to thank crunchyroll for

play06:13

sponsoring this episode if you really

play06:16

love anime shows which I do and you

play06:18

can't find like what you're looking for

play06:19

on Netflix you can go to crunchyroll

play06:21

it's like the Netflix of anime they have

play06:22

HD episodes thousands of titles

play06:24

something airs in Japan you can get it

play06:26

an hour later on crunchyroll I want to

play06:28

recommend attack on Titan which is super

play06:31

super weird show but an amazing show I

play06:33

think that you'll love it if you use

play06:35

crunchyroll.com slash nerdwriter you can

play06:37

get 30-day free trial and watch that

play06:38

show and let me know what you think in

play06:40

the comments thank you guys so much I

play06:42

will see all of you next year I'm so

play06:45

excited

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الوسوم ذات الصلة
Trump TweetsLanguage AnalysisSocial MediaEmotion FramingTwitter StrategyCommunication StylePolitical MessagingPublic ReactionAndroid vs iPhoneContent Impact
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