Creative Thai TV Advertisement - Selling Pineapple Ice Cream

Creative Commercial

14 Dec 201403:00

Summary

TLDRThe transcript revolves around a parent's journey with their child and the challenges of providing guidance without formal education. The parent emphasizes the importance of setting an example, learning from others, and adapting to sell products like chicken feet. The narrative highlights the parent's pride in their child's ability to stand on their own, even without them. The story concludes with a mention of receiving funding from a project and the importance of family support and continuous learning.

Takeaways

👨‍👧 A parent is reflecting on their relationship with their child and the challenges of not having a formal education.
📚 The parent acknowledges the importance of setting a good example for their child, despite their own lack of formal schooling.
🍽️ The conversation involves a discussion about cooking and the desire to learn how to make delicious food.
🤔 The child is curious about why their parent's food isn't selling and suggests observing others at the market.
👦 The child shows initiative by trying to cook themselves, inspired by what they've seen others do.
👩‍🍳 The parent feels reassured seeing their child's ability to cook, indicating the child's potential for self-sufficiency.
💪 The script mentions a project that provides funding, possibly supporting the parent's educational journey.
🎓 The parent has completed a bachelor's degree in 2013, which is a significant accomplishment.
🏡 There is a mention of family support and the creation of a learning environment that is continuous and unending.
❤️ The script concludes with a message of love and appreciation, possibly from a family member or a support system.

Q & A

What is the main theme of the transcript?
-The main theme revolves around the relationship between a parent and their child, focusing on the challenges of education and the importance of being a role model.
What is the parent's educational background according to the transcript?
-The parent in the transcript mentions not having received much education and not knowing how to teach properly.
How does the parent plan to teach their child as mentioned in the transcript?
-The parent intends to teach by setting an example and showing their child how to do things, such as cooking.
What is the specific food item the parent is trying to sell according to the transcript?
-The parent is trying to sell a dish involving 'tiens' (possibly referring to chicken feet).
What is the child's reaction to the parent's cooking in the transcript?
-The child seems to enjoy the food, as indicated by the phrase 'อร่อยๆ' which means 'delicious'.
Why is the parent concerned about selling their food in the transcript?
-The parent is concerned because they are not selling any food and are wondering why no one is buying.
What advice does the parent receive regarding the food sales in the transcript?
-The parent is advised to observe the market to see how others are selling their food.
What is the significance of the numbers '53' and '43' mentioned in the transcript?
-The numbers '53' and '43' are likely referring to the quantities or prices of the food items, but the context is not clear without further information.
What does the parent feel after seeing their child's progress as indicated in the transcript?
-The parent feels relieved and confident that their child can stand on their own even if the parent is not there.
What is the educational achievement mentioned in the transcript?
-The transcript mentions the completion of a bachelor's degree in 2013, which is a significant educational achievement.
What is the role of the family in the learning process as described in the transcript?
-The family plays a supportive role in creating a learning environment that is continuous and not limited by traditional education.

Outlines

00:00

👩‍🍳 Learning Through Observation

The speaker shares a personal story about their journey with their child and the importance of being a role model. They emphasize the need to show, not just tell, as a teaching method. The narrative includes a conversation about making a dish, possibly a Thai recipe, and the child's curiosity about why no one is buying. The speaker suggests visiting the market to observe how others sell their goods. The story concludes with a sense of relief and confidence that the child will be able to stand on their own in the future. The speaker also mentions receiving support from a project and the motivation from family to create a continuous learning environment.

Mindmap

Keywords

💡榜样

A role model is someone who sets an example for others to follow. In the video, the mother is trying to be a role model for her child by showing them how to cook and sell food. The concept is central to the theme of teaching and learning through observation and imitation. For instance, the mother says 'ต้องทำให้ดู, ให้เขาเห็นเป็นตัวอย่าง' which translates to 'must show them, let them see as an example'.

💡市场

The market is a place where goods and services are bought and sold. In the script, the mother suggests going to the market to observe how others sell their products, which is a practical way to learn about business and sales. This is evident when she says 'ลองไปดูที่ตลาดว่าเค้าขายกันยังไง', meaning 'try to go to the market and see how they sell'.

💡自立

Self-reliance refers to the ability to live or exist independently, especially in terms of resources or support. The video emphasizes the importance of teaching children to be self-reliant. The mother is reassured when she sees her child capable of standing on their own, as indicated by 'ดีและมั่นใจว่าวันข้างหน้าถ้าไม่มีฉันเขา, จะยืนได้ด้วยตัวเขาเอง' which translates to 'good and confident that in the future, even if I'm not there, they can stand on their own'.

💡观察

Observation is the act of carefully watching something or someone to gain information or understanding. The mother encourages her child to observe others in the market, which is a way of learning through watching and understanding. This is shown when she says 'เพราะเห็นเขาที่สังเกตได้ลองทำเองวันนี้', meaning 'because seeing them observe, try to do it yourself today'.

💡教育

Education is the process of receiving or giving systematic instruction, especially at a school or university. The video script touches on the theme of education, particularly informal and experiential learning. The mother's actions of teaching by example and encouraging her child to learn from observing others in the market are forms of education, as seen in 'สับปะรดนะคะ, สับปะรดไหมคะ' which translates to 'chop the vegetables, shall we chop the vegetables?'.

💡家庭

Family refers to a group of people related either by consanguinity (by recognized birth) or affinity (by marriage or other relations). The script mentions the role of family in creating a learning environment, as indicated by 'ครอบครัวสร้างการเรียนรู้ที่ไม่รู้จบสาน' which translates to 'family creates an endless learning experience'.

💡支持

Support is the act of approving of or encouraging something or someone. In the context of the video, support is shown through the mother's encouragement and the funding received from a project. The script mentions 'อัจฉราพูลสวัสดิ์ได้รับทุนจากโครงการสาน', meaning 'Ajcharaporn received funding from the joint project', which is an example of support.

💡自立更生

Self-sufficiency is the state of being able to supply one's own needs without external assistance. The video script implies the importance of teaching self-sufficiency to children, as seen in the mother's satisfaction with her child's ability to stand on their own, as mentioned earlier.

💡实践

Practice refers to the actual application or use of an idea, belief, or method, as opposed to theories or discussions. The video script emphasizes the importance of practical experience, as the mother encourages her child to try selling after observing others, as indicated by 'เพราะเห็นเขาที่สังเกตได้ลองทำเองวันนี้', meaning 'because seeing them observe, try to do it yourself today'.

💡鼓励

Encouragement is the act of giving someone support, confidence, or hope. In the script, the mother's words and actions are meant to encourage her child to learn and try new things, such as selling vegetables. This is evident in her dialogue 'สับปะรดนะคะ, สับปะรดไหมคะ', which is an encouragement to participate in the activity.

💡学习

Learning is the acquisition of knowledge or skills through study, experience, or being taught. The video script revolves around the concept of learning, particularly through practical experiences and observations. The mother's actions and the child's participation in selling and observing at the market are examples of learning, as highlighted by the script's focus on experiential education.

Highlights

The narrator discusses their relationship with their child and the importance of setting a good example.

Mentions the challenge of not having formal education and the need to learn how to teach effectively.

Emphasizes the role of observation and imitation in learning, as the child watches and follows the narrator's actions.

Describes a specific instance where the child asks about the deliciousness of a dish, indicating a moment of teaching and learning.

Highlights the child's initiative to sell the food, showing entrepreneurial spirit and learning from the narrator.

The narrator reflects on the lack of customers and the need to observe the market to understand sales strategies.

Mentions a visit to the market to learn from others' sales techniques, indicating a proactive approach to problem-solving.

Discusses the child's comfort and confidence in selling, showing growth and independence.

The narrator expresses relief and satisfaction in seeing the child's ability to stand on their own.

Mentions receiving funding from a project, indicating external support for their educational journey.

Highlights the completion of a bachelor's degree in 2013, showcasing academic achievement.

Acknowledges the motivation and support from family, which is crucial for continuous learning.

Reflects on the creation of a learning environment that is not confined, suggesting a flexible and open approach to education.

The transcript ends with a message of love and support from 'AIS', possibly an organization or individual.