EchoPixel Adds 3D Visualization to Medical Scans

TechCrunch
4 May 201605:53

Summary

TLDREko Pixel's innovative technology revolutionizes the medical field by offering an interactive 3D view of CT scans, providing a 360-degree perspective. This breakthrough allows doctors to accurately pinpoint diseases, overcoming decades of challenges with 2D imaging. The technology enables a more intuitive understanding, potentially reducing time and costs in hospitals. It's particularly beneficial in procedures like virtual colonoscopy, where it can identify precursor lesions that may develop into cancer. The platform's 3D modeling and stylus interaction could significantly improve surgical planning and early detection of critical health issues.

Takeaways

  • 🚀 Eko Pixel introduces a groundbreaking virtual reality technology for the medical field, specifically for analyzing CT scans.
  • 🌐 The technology provides a 360-degree, interactive 3D view of CT scans, enhancing the precision in locating diseases.
  • 🧠 It addresses a longstanding challenge in the medical industry, which has been reliant on 2D views for creating 3D mental models.
  • 📈 The process involves importing volumetric data sets, such as a patient's head with an aneurysm, into the system.
  • 🖥️ The system allows for a 3D interactive experience where users can 'reach into' the image with a stylus, enhancing spatial understanding.
  • 🎯 The stylus changes color to indicate contact with the virtual 3D model, aiding in the manipulation and examination of the data.
  • 🔍 Doctors can use the technology to 'cut' into the 3D model, twist, and pull out sections for closer examination, similar to practicing surgery.
  • ⏰ This innovation could significantly reduce the time and cost associated with medical imaging, leading to improved clinical outcomes.
  • 👨‍⚕️ The technology is particularly beneficial for procedures like CT colonography, where it can help identify potential cancerous lesions more efficiently.
  • 🏥 The challenge for Eko Pixel lies in raising awareness and ensuring that medical professionals experience the technology's benefits.
  • 💼 There are ongoing discussions and efforts to secure insurance coverage for the use of this advanced 3D visualization technology in medical settings.

Q & A

  • What is the primary goal of Eko Pixel's technology in the medical field?

    -Eko Pixel aims to bring virtual reality to the medical world by creating an interactive 3D view of CT scans, allowing doctors to pinpoint the exact location of a disease more accurately.

  • How does Eko Pixel's technology differ from traditional 2D CT scan views?

    -Eko Pixel's technology provides a 360-degree, volumetric 3D imagery that enables doctors to see around structures and within the body in ways not possible with traditional 2D views.

  • What is the significance of the stylus in Eko Pixel's system?

    -The stylus allows users to interact with the 3D images, such as moving through the data set, selecting areas of interest, and manipulating the 3D model, simulating a more direct and tactile approach to understanding the patient's anatomy.

  • How does the 3D imaging technology assist in surgical planning?

    -The 3D imaging technology allows doctors to virtually 'reach into' the actual size of the patient, providing a more intuitive and accurate understanding of the patient's anatomy, which can aid in surgical planning and practice.

  • What benefits does Eko Pixel's technology offer in terms of time and cost efficiency?

    -Eko Pixel's technology can reduce time and cost for hospitals and patients by providing precise 3D images, which can lead to faster diagnosis and treatment planning, and potentially reduce the need for additional imaging or invasive procedures.

  • How does Eko Pixel's technology impact the identification of potential cancerous lesions?

    -The technology allows radiologists to identify precursor lesions that may develop into cancer more effectively, especially in areas such as the colon, by providing a larger portion of the organ for examination at once and highlighting lesions that are difficult to detect on flatter displays.

  • What is the potential impact of Eko Pixel's technology on early cancer detection?

    -The technology can help in early cancer detection by allowing doctors to identify and examine lesions that are more likely to progress to cancer, such as polyps larger than 10 millimeters, potentially saving lives by catching these issues before they become more serious.

  • What challenges does Eko Pixel face in terms of getting their technology recognized and used?

    -One of the main challenges Eko Pixel faces is raising awareness among medical professionals and ensuring that doctors experience the ease of interpretation that the technology offers, which they are actively addressing by participating in shows and directly engaging with the medical community.

  • How does Eko Pixel's technology compare to traditional VR systems like Vive or Oculus?

    -Eko Pixel's technology is described as 'non-enveloping VR', meaning it does not require a head-mounted display but instead uses a pen and 3D glasses with a special display to view and interact with the scans from every angle.

  • What are the reimbursement challenges Eko Pixel faces, and how are they addressing them?

    -Eko Pixel is working to overcome reimbursement challenges by leveraging existing codes for visualizing 3D data, which can help justify the cost of their technology to insurance providers and healthcare institutions.

  • How does Eko Pixel's technology enhance the workflow for doctors?

    -By providing a more intuitive and interactive way to view and manipulate 3D medical images, Eko Pixel's technology can lead to better clinical outcomes and improved workflow efficiency, as doctors can save time and think more creatively during diagnosis and treatment planning.

Outlines

00:00

🚀 Echo Pixel: Revolutionizing Medical Imaging with 3D VR

Echo Pixel is a startup aiming to integrate virtual reality into the medical field. Their technology allows for the creation of an interactive 3D view of CT scans, providing a 360-degree perspective. This innovation assists doctors in accurately locating diseases. Traditionally, doctors have faced challenges with 2D imaging, struggling to form a 3D mental model. Echo Pixel's system imports volumetric data sets, such as a patient's head with an aneurysm, and enables manipulation of the imagery with a stylus that changes color upon interaction with the virtual object. This tool can be used to 'cut' through the 3D model, offering a realistic preview of surgical procedures. The technology also facilitates a more intuitive understanding of the patient's anatomy, potentially improving clinical outcomes and workflow. It contrasts with traditional 2D CT scans by offering detailed,环绕式 views that can be manipulated in real-time, promising significant time and cost savings for hospitals and patients.

05:02

🤖 Echo Pixel: Enhancing Surgical Planning and Visualization

The second paragraph discusses the practical application of Echo Pixel's technology in surgical planning. Unlike traditional VR headsets, Echo Pixel allows doctors to view and interact with 3D medical scans using a pen and 3D glasses. This method provides a more accessible and less intrusive way to visualize patient data. Surgeons can refer to these 3D models during surgery, enhancing their understanding and planning. The technology also supports 3D printing of models for further study. The speaker, having tried Echo Pixel, acknowledges its potential in early detection of issues and life-saving applications. The script also touches on the reluctance of some doctors to use head-mounted displays for memorizing surgical plans, suggesting that Echo Pixel's approach is more practical and immediate for surgical use.

Mindmap

Keywords

💡Virtual Reality (VR)

Virtual Reality (VR) is a computer-generated simulation of an environment that can be interacted with in a seemingly real or physical way by a person using special electronic equipment, such as a helmet with a screen inside or gloves equipped with sensors. In the context of the video, VR is used to create an interactive 3D view of CT scans, allowing doctors to explore and analyze medical imagery in a more immersive and intuitive manner. The script mentions how this technology can help doctors 'reach into' a patient's head, simulating a real-life surgical exploration.

💡CT Scans

A CT (Computed Tomography) scan is a medical imaging technique that uses X-rays and computer technology to create detailed cross-sectional images of the body's internal structures. The video script highlights how the startup's technology converts 2D CT scans into 360-degree 3D imagery, which is a significant advancement as it enables doctors to better visualize and pinpoint the location of diseases or abnormalities within the body.

💡3D View

A 3D view refers to a perspective that gives the appearance of depth, as opposed to a flat, 2D image. The video emphasizes the importance of 3D views in medical imaging, as they allow doctors to see inside and around structures in the body, which is crucial for accurate diagnosis and treatment planning. The script describes how the startup's technology provides a 3D view of a patient's head with an aneurysm, enhancing the understanding of the condition.

💡Volumetric Data Set

A volumetric data set is a collection of data points that represent a three-dimensional space, often used in medical imaging to describe the full extent of an object or structure within the body. In the script, the startup's technology is described as importing about 300 images to create a volumetric data set of a patient's head, which is then used to generate the interactive 3D view.

💡Stylus

A stylus is a pen-like instrument used for controlling and interacting with digital interfaces, often used in conjunction with touch screens or specialized software. The video script describes how the stylus is used to control the 3D imagery, changing color to indicate contact with virtual structures and allowing doctors to manipulate the data set, such as 'pulling out' an aneurysm for closer examination.

💡Cut Plane

In medical imaging, a cut plane is a virtual slice through a 3D data set that allows for the examination of cross-sectional views of the body. The script mentions the ability to grab and manipulate the cut plane in any direction, which is a significant feature of the startup's technology, as it enables doctors to view the data from multiple angles and gain a comprehensive understanding of the patient's condition.

💡Neurosurgery

Neurosurgery is a specialized field of medicine that deals with the diagnosis and treatment of disorders affecting any part of the nervous system, including the brain, spinal cord, and peripheral nerves. The video script discusses how the 3D imaging technology can be particularly beneficial in neurosurgery, as it provides a more intuitive and accurate way for surgeons to plan and practice their procedures.

💡Clinical Results

Clinical results refer to the outcomes of medical treatments or procedures, often measured in terms of patient health improvements or recovery. The script suggests that the use of 3D imaging technology can lead to better clinical results by allowing doctors to save time and think more creatively during diagnosis and treatment planning.

💡CT Colonography

CT Colonography, also known as virtual colonoscopy, is a minimally invasive medical procedure that uses X-ray imaging to examine the colon and rectum for polyps or cancer. The video script highlights the use of the startup's technology for CT colonography, emphasizing its ability to identify precursor lesions that may develop into cancer, thus potentially saving lives.

💡Reimbursement Codes

Reimbursement codes are standardized codes used by healthcare providers to bill for medical services and procedures. The script touches on the challenge of getting insurance coverage for new technologies like the startup's 3D imaging. It mentions that there are existing reimbursement codes for visualizing 3D data, which the startup is leveraging to overcome the financial barriers to adoption.

💡Non Enveloping VR

Non-enveloping VR refers to virtual reality experiences that do not completely envelop the user's field of vision, such as those experienced with head-mounted displays. The video script distinguishes the startup's technology as a form of non-enveloping VR, as it uses a pen and 3D glasses in conjunction with a display to provide a 3D view of medical scans, allowing doctors to maintain a more direct interaction with the patient and their environment.

Highlights

Eko Pixel introduces virtual reality technology to the medical field, specifically for creating interactive 3D views of CT scans.

The technology provides a 360-degree view, aiding doctors in accurately locating diseases.

Traditional 2D views have been a challenge for doctors to create 3D mental models.

Eko Pixel's system imports volumetric data sets, such as a patient's head with an aneurysm, into a 3D interactive model.

The system allows for a 3D view where doctors can 'reach into' the patient's head for a more intuitive understanding.

A stylus is used to interact with the 3D model, changing color to indicate contact with the virtual tissue.

Doctors can manipulate the 3D model, pulling out and twisting sections for a detailed view.

The 3D imaging helps in surgical planning, as it provides a real-size model for practice.

The technology can lead to better clinical outcomes by saving time and allowing for more creative thinking.

Traditional 2D CT scans are less efficient and can be more time-consuming for doctors.

Eko Pixel's technology could reduce time and costs for hospitals and patients by providing precise 3D images.

The platform is used for CT colonography, helping to identify precursor lesions that may develop into cancer.

The 3D model allows for the identification of flat lesions in the colon, which are difficult to detect on flat displays.

The technology is described as a 'game-changer' for its engaging and interactive capabilities.

Eko Pixel is actively promoting its technology to doctors and at medical shows to increase awareness.

The technology faces challenges with insurance coverage and reimbursement, but there are codes for 3D visualization that can be utilized.

Eko Pixel's software offers a non-enveloping VR experience, different from traditional headset-based VR.

Doctors can use the technology to zoom in on scans, pull out anomalies, and even 3D print models for further study.

The technology has the potential to revolutionize surgery and early detection of medical issues, potentially saving lives.

Transcripts

play00:05

eko pixel wants to bring virtual reality

play00:08

to the medical world the startups new

play00:10

technology creates an interactive 3d

play00:11

view of CT scans this is 360 degree

play00:15

imagery that helps doctors pinpoint the

play00:16

exact location of a disease knowing the

play00:19

problems that devoxx have had for 40

play00:21

plus years of struggling with 2d views

play00:24

to create 3d information in their brain

play00:28

that's been a challenge and we had no

play00:30

technology to resolve that this is a

play00:33

patient's CT and we're importing about

play00:35

300 images that is a volumetric data set

play00:39

of a patient's head that happens to have

play00:41

an aneurysm all right so I show me what

play00:42

this is first thing that you should see

play00:44

is you should see 3d it's like I'm

play00:45

reaching right into his head yeah but

play00:47

also notice that if you move around the

play00:49

display you're gonna be able to see

play00:51

around that bar and you also have the

play00:56

stylus so the stylus controls this

play00:58

blu-ray I had when it's blue it's not

play01:00

touching anything when it goes through

play01:01

something visible it turns green and

play01:03

that's when you can press and hold the

play01:05

front button and move the data through

play01:06

this cut plane oh look at that Wow you

play01:10

can also grab the cut plane uh-huh that

play01:13

you can apply in any direction that you

play01:15

want to the data AHA so what I'd like

play01:17

you to do is put the Ray into that

play01:19

aneurysm okay press the front button

play01:22

oh wow oh and you can pull that out Wow

play01:24

and twist it around you can see around

play01:27

gangers oh that's crazy

play01:29

yeah I can just leave it out and you put

play01:31

it over here and neurosurgery right and

play01:36

by working with body parts instead of

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images why is that important for the

play01:40

doctor to be able to have a 3d image

play01:42

like this like what is this helping them

play01:44

to do when they use the stylus they're

play01:46

actually reaching in to the actual size

play01:49

of the patient so it's almost like

play01:51

holding a scalpel and practicing your

play01:53

surgery very very easily well when it

play01:57

does for them now is it allows them to

play02:00

get a much more intuitive ass feeling of

play02:03

what they're looking at the fact that

play02:05

when the doctors are saving this time

play02:07

and they're able to think more

play02:10

creatively we're able to get much better

play02:13

clinical results and better workflow

play02:15

results most doctors view CT scans in 2d

play02:18

meaning they can't see in and around all

play02:20

the details of your body and it's harder

play02:23

to find the exact problem it also takes

play02:25

a longer time to work on creating images

play02:27

to look at echo pixels new technology

play02:29

could radically reduce time and cost for

play02:31

hospitals and patients by giving doctors

play02:34

a precise 3d image think of it like

play02:36

interspace but instead of actually

play02:38

minimizing scientists and shooting them

play02:40

into your body the new technology lets

play02:42

you see what's going on with 3d glasses

play02:44

and a special display I've been using

play02:47

echo pixel for both research and

play02:49

clinical purposes and the application

play02:54

that I use most is for CT colonography

play02:57

also known as virtual colonoscopy our

play03:00

goal is really to identify the precursor

play03:03

lesion that may develop into a cancer

play03:07

and I think what the echo pixel platform

play03:09

does is it really is a game-changer

play03:11

so not only is it engaging and

play03:14

interactive for the radiologist who uses

play03:17

it but it allows us to identify the

play03:20

lesions just as well if not better and

play03:23

we're looking at larger portions of the

play03:26

colon at once so that it would be more

play03:29

time efficient there are also certain

play03:31

types of lesions that this technique are

play03:34

would be able to help us pick up better

play03:36

and these are the flat lesions of the

play03:37

colon so the fact that you have this 3d

play03:42

model of the colon in what we call true

play03:45

3d space if you really manipulate it in

play03:48

a way that highlights lesions that are

play03:50

just too tough for us to pick up with

play03:53

the flatter displays why I always say

play03:55

that every time we're able to pick up a

play03:57

polyp that's that measures 10

play04:00

millimeters or larger that essentially

play04:04

you are potentially saving a life

play04:06

because these are the ones that have the

play04:09

most chance of them progressing to

play04:11

cancer with lung cancer and breast and

play04:15

prostate cancer where you're looking for

play04:16

the cancer itself it's almost too late

play04:18

what's the biggest challenge you have

play04:20

right now our biggest challenge is

play04:22

really getting this awareness in front

play04:24

of

play04:25

so we're very actively going to shows

play04:27

we're actively going in front of doctors

play04:29

and trying to make sure that they

play04:30

experience the ease of interpretation a

play04:34

lot of data and a lot of times what we

play04:37

have even with very high experienced

play04:38

doctors they see this and they say wow

play04:40

this is great and very cool what's

play04:42

something like insurance cover this how

play04:43

hard is that to overcome sort of those

play04:45

challenges so there are some

play04:46

reimbursement and reimbursable codes for

play04:48

visualizing 3d data and they're taking

play04:51

advantage of that you would maybe say

play04:53

this is more 3d visual data than than VR

play04:56

well it's it's what I would I would say

play04:59

it's a non enveloping VR right so one of

play05:02

the advantages that we've seen doctors

play05:03

and we talked to them about a head nap

play05:05

that displays anytime so they will say I

play05:08

don't want to have a head mounted

play05:09

display and then memorize a surgical

play05:11

plan that I'm gonna have to perform in a

play05:14

few minutes this way this can be in the

play05:16

Oh are they put it right next to the

play05:18

patient and they're referring to their

play05:20

planets are doing surgery while echo

play05:23

pixels software is not what you

play05:25

typically think of VR with a headset

play05:27

like vivre or oculus it can virtually

play05:30

display your scans from every angle

play05:32

using a pen and 3d glasses doctors can

play05:34

zoom in and pull out something that

play05:36

doesn't look right or 3d print the model

play05:38

to have an app scale prototype to study

play05:40

further having tried echo pixel for

play05:42

myself I can see the potential for this

play05:44

new type of tech in surgery and in

play05:46

catching problems early to save lives

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الوسوم ذات الصلة
3D ImagingMedical TechVR in MedicineCT ScansInteractive 3DHealthcare InnovationSurgical PlanningDiagnostic ToolsPatient CareMedical Visualization
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