How to Find Trending Sounds on Instagram 2024

Flick - Social Media Marketing Platform
5 Aug 202406:06

Summary

TLDRThis video tutorial offers a guide on discovering trending audio on Instagram to enhance content visibility. It suggests manually scrolling through the 'Reels' tab to spot frequently appearing sounds and using the in-built arrow feature to identify current trends. The video also introduces 'Viral Trends,' a tool that simplifies trend discovery and provides personalized creative suggestions for leveraging these trends in your content. Additionally, it highlights the value of creativity in trend adaptation and mentions a feature to ask Meta AI for current trends.

Takeaways

  • 🔍 **Finding Trending Sounds**: Scroll through Instagram's 'Reels' tab to spot sounds that appear repeatedly, indicating a trend.
  • 🚀 **Early Adoption**: Use trending sounds early to take advantage of their rising popularity and create content that stands out.
  • 🎵 **Trending Indicators**: Instagram marks trending sounds with a small arrow, signaling they've reached a threshold of popularity.
  • 🔗 **Accessing Trending Sounds**: Click on the arrow next to a sound in Reels to view and save trending audio for future use.
  • 📈 **Trending Benefits**: Using trending sounds can significantly increase views, as many people are engaging with that audio at the moment.
  • 🤔 **Creative Integration**: It's crucial to creatively integrate trending sounds into your content to match your brand and audience.
  • 🛠️ **Tool for Trend Discovery**: 'Viral Trends' is a tool that helps identify trends and provides tailored suggestions for content creation.
  • 💡 **Customized Suggestions**: Viral Trends offers specific content ideas based on your brand's information, making trend integration easier.
  • 📹 **Practical Steps**: The tool outlines step-by-step instructions for creating content with trending audio, enhancing the likelihood of success.
  • 🔄 **Experimentation**: If a suggested idea doesn't resonate, you can request new suggestions tailored to your brand's goals and voice.
  • 📅 **Scheduling Content**: Once you've created content, Viral Trends can help you schedule it for optimal engagement on Instagram.

Q & A

  • What is one of the easiest ways to find trending sounds on Instagram?

    -One of the easiest ways to find trending sounds on Instagram is by scrolling through the Reels tab and looking for sounds that appear repeatedly.

  • How can you tell if a sound is trending on Instagram?

    -On Instagram, a sound is indicated as trending by a little arrow icon beside the sound when you're scrolling through Reels.

  • What can you do when you click on the trending arrow icon on Instagram?

    -When you click on the trending arrow icon, it shows you other people using the sound, allows you to save it, share it, copy the link, or use the audio in your own content.

  • Why is it beneficial to use trending sounds early before they hit the official trending threshold?

    -Using trending sounds early can help you catch the wave as the sound gains popularity, potentially increasing the visibility of your content as it rides the trend upwards.

  • How can you get more views on your Instagram content by using trending sounds?

    -By creating content that is relevant to your brand, aligns with the trending sound, and incorporates common themes or elements from top-performing videos using that sound.

  • What is the 'viral Trends' tool and how does it help with content creation?

    -The 'viral Trends' tool is designed to identify trends for you, provide context, and offer specific suggestions tailored to your business and audience on how to implement these trends in a unique way.

  • How does the 'viral Trends' tool generate suggestions for your content?

    -The 'viral Trends' tool uses the brand information you've provided to Flick, such as your goals, voice, and audience, to generate highly specific suggestions for turning trends into unique content.

  • What additional feature does the 'viral Trends' tool offer besides trend suggestions?

    -Besides suggesting trends, the 'viral Trends' tool also provides a step-by-step guide on how to create the content, including shot ideas and the ability to schedule the post directly from the tool.

  • How can you access the 'viral Trends' tool within Flick?

    -You can access the 'viral Trends' tool in Flick by going to your account, clicking on scheduling, and then selecting 'viral Trends'.

  • What is another method mentioned in the script to find what's trending on Instagram?

    -Another method to find trending content on Instagram is by using the search bar and asking Meta AI what is currently trending.

  • What advice does the script offer for new Instagram accounts to get off the ground?

    -For new Instagram accounts, the script suggests creating content that aligns with trending sounds and themes, and leveraging the 'viral Trends' tool to help with content creation and strategy.

Outlines

00:00

🔍 Finding Trending Sounds on Instagram

This paragraph discusses methods for identifying trending audio on Instagram to enhance content visibility. The speaker suggests manually scrolling through the 'Reels' tab to spot frequently recurring sounds, indicating a trend. They also highlight Instagram's feature that displays an arrow next to trending sounds, allowing users to explore and save these sounds for later use. The paragraph emphasizes the importance of creativity in leveraging trending audio to boost content engagement.

05:01

🎥 Leveraging Viral Trends and Tools for Content Creation

The second paragraph introduces a tool called 'Viral Trends' within the Flick app, designed to assist users in identifying and creatively implementing current trends. The tool provides tailored suggestions on how to use trending audio or memes in a unique way that aligns with the user's brand. The speaker demonstrates how to use the tool, from accessing trend information to scheduling content posts, and encourages viewers to try the tool for free. The paragraph also touches on the challenges faced by new Instagram users and directs them to a specific video for assistance in growing their accounts.

Mindmap

Keywords

💡Trending Sounds

Trending sounds refer to audio clips that are currently popular and frequently used in social media content, particularly on platforms like Instagram. In the context of the video, trending sounds are a key element for content creators to capitalize on to increase the visibility and engagement of their posts. The video script mentions that by identifying and using these sounds, creators can 'ride the wave up' and potentially see a surge in their content's popularity.

💡Instagram Reels

Instagram Reels is a feature within Instagram that allows users to create and share short, engaging video clips, often set to music or trending sounds. The video script emphasizes the importance of Reels in discovering and utilizing trending audio, as it is a platform where users can easily see which sounds are being widely used and are gaining traction.

💡Content Creators

Content creators are individuals or entities that produce material for social media platforms, aiming to attract and engage audiences. The video is tailored to this audience, providing them with strategies to find and utilize trending audio to enhance their content. The script suggests that by incorporating trending sounds, creators can align their content with current popular trends, potentially boosting their reach and engagement.

💡Viral Trends

Viral trends are topics, challenges, or sounds that rapidly gain popularity and are widely shared across social media platforms. The video discusses a tool called 'Viral Trends' that helps content creators identify and implement these trends into their content strategically. The tool provides suggestions on how to make the trend unique to the creator's brand, which is crucial for standing out in a crowded social media landscape.

💡User-Generated Content

User-generated content (UGC) is any form of content, such as videos, photos, or text, that is created and shared by users, rather than by the brand or company. The video script encourages content creators to take inspiration from UGC, particularly trending sounds, to create their own unique content that resonates with their audience and the current trends.

💡Engagement

Engagement in social media refers to the interactions between users and content, such as likes, comments, shares, and views. The video script highlights that using trending sounds can increase engagement on Instagram Reels, as these sounds are already popular and likely to attract more user interactions.

💡Brand Voice

Brand voice is the unique style, tone, and personality that a brand conveys through its communications. The video mentions that when incorporating trending sounds, it's important for content creators to maintain their brand voice to ensure that their content is authentic and resonates with their target audience.

💡Creative Element

The creative element in content creation refers to the originality and inventiveness that sets content apart. The video script stresses the importance of creativity when using trending sounds, as simply copying trends without a unique twist is less likely to succeed. Creators are encouraged to find a creative way to make trends their own.

💡Social Media Hustle

The term 'social media hustle' refers to the hard work, dedication, and strategic efforts required to succeed on social media platforms. The video script provides an example of how to use a trending audio clip by creating content that shows the 'hustle' it takes to grow on social media, suggesting that this relatable theme can help engage audiences.

💡Text Overlays

Text overlays are pieces of text that are superimposed onto a video or image to convey a message, provide context, or enhance the visual appeal. The video script includes text overlays as a suggestion for using trending audio, advising creators to add text that highlights key points about the social media hustle, which can make the content more engaging and informative.

Highlights

Scrolling through the reels tab can help identify trending sounds that are popping up repeatedly.

Using trending sounds early can help you ride the wave of popularity as they become more widely used.

Instagram indicates trending sounds with a little arrow beside the sound when scrolling through reels.

Clicking the arrow icon shows trending audio, allowing you to see what's popular and save it for future use.

Trending sounds on Instagram mean many people are currently using that sound, which can boost views for your content.

Analyzing top performing videos within trending sounds can provide content inspiration and common themes.

Incorporating trending elements in a unique way is critical for success on Instagram.

The tool 'Viral Trends' helps find trends and suggests creative ways to implement them for your brand.

Viral Trends provides tailored suggestions based on your business and audience, making trend implementation easier.

The tool offers specific shot ideas and steps to turn a trend into a unique piece of content.

If you're not satisfied with a suggestion, you can request a new one based on your brand's unique goals and voice.

Viral Trends allows you to schedule content directly from the tool, streamlining the content creation process.

Asking Meta AI in the Instagram search bar can reveal current trends and inspire creative ideas.

For new Instagram accounts, leveraging trends can help accelerate growth and engagement.

The video also provides guidance for new Instagram users on how to get their account off the ground quickly.

Transcripts

play00:00

I'm going to teach you how to find

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trending sounds and audio on Instagram

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to use on your content to get more views

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and all of this is currently working

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today and very easy to access so let's

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Jump Right In There are a few different

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methods to find Trends or trending audio

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on Instagram and the first and least

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scientific approach is just to scroll

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through the reals Tab and if you see a

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sound that's popping up again and again

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chances are it is trending or it's about

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to Trend and you can then click through

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into that sound to see other people that

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are using it and save it for future use

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for yourself on your content but this

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strategy can still be really effective

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because if something hasn't hit the

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trending threshold on Instagram but

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you've noticed it's on its way up that

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could be the perfect time to use it take

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inspiration from others content and

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really make something specific to you

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and ride the wave up so that's how you

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can catch things very early but

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Instagram also makes it easy for you to

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find things that are currently trending

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and they do this by showing you a little

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arrow beside the sound when you're

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scrolling through reals so you can see

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my screen right now you can see the

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sound right here so it's Selena Gomez

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Love on that's not currently trending so

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there's no Arrow it's just a little

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music icon I could click into this so

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say if this is one that I see people

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using a bunch I can click into this and

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I could click save if I wanted to by

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hitting a little save button I could

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also share share this I could copy the

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link do whatever I could use the audio

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by click this blue button right here or

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I could click into this little arrow

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icon to show me trending audio so if you

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go into any audio on Instagram reels you

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can easily access what's trending

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currently by clicking into that little

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arrow and that same Arrow will also pop

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up on a real that is currently using a

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trending sound so if I scroll to the

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next one right here as you can see it's

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an original audio but it is currently

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trending cuz it has that little arrow

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beside it so whenever you see that that

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means that it has passed the threshold

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that Instagram has to actually go into a

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trending sound category and all trending

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sound means is that a bunch of people

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are currently using that sound and so if

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you make a great piece of content that

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makes sense for your brand and goes with

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the sound chances are you're going to

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get more views that's why this stuff can

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be so powerful so if I were click into

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this it's the same whole deal it's

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exactly what we saw in the other sound

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that wasn't trending and with this I can

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do all the same things but it actually

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tells me that it is trending and how

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many people have used it once you're in

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here and You' the trending sound it's

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really important to look at what else is

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working because you're going to notice

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common themes and elements and if you

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incorporate these things your own way

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into your content it's going to be far

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more likely to be successful because

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people are going to want similar things

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and Instagram can make those connections

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a lot more easily so if you include

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these things into your content it's just

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way more likely to be effective and so

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once I'm in here I can see if I want to

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save it I can click save I can go back

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into that list and see everything that's

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trending right now and let's say I want

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to look into this I can click this sound

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right here it's number 11 in trending

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right now there's 15.6k reals and I can

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see the top performing videos right

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within here so you can scroll through

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and look for examples look for Content

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inspiration and then think about how you

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could work this into your content but

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this definitely does take some

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creativity and it is really important

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because if you're not creative here the

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chances of it working goes down

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tremendously so if you want help with

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finding Trends and also with the whole

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creative element making it work for you

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I have a tool to help you with that as

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well finding Trends is already difficult

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but figuring out a creative way to work

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that Trend in your strategy in a way

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that makes sense and is unique is

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extremely difficult and one of the Bigg

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biggest pain points when it comes to

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making Trends actually work for you but

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it is so important because if you don't

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do that it won't work so we built a tool

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to make this way easier for you called

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viral Trends so if you go into Flick go

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into your account click scheduling and

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then click viral Trends it'll open up

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that tool for you and what this tool

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does is it binds the trends for you it

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explains exactly what they are to give

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you quick context on on what it is and

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what it all means and then we'll give

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you specific suggestions tailored to you

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your business and your audience on

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exactly how you could implement this

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trend in a way that makes sense and is

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unique to you which is so critical but

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difficult to often do so you can come in

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here you can see trending audio video

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memes as well as image memes depending

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on what you're trying to achieve and

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this is an Ever growing lists and

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will'll update as things are changing

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and trending so let's say I want to work

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with this right

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here it's then going to give me a

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rundown of exactly what this trend is I

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can also go link to the original audio

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and then it will give you a suggestion

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based on the brand information that

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you've provided to flick so flick knows

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who you are it knows who you're trying

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to reach and it knows what you're trying

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to achieve and so it takes all that

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information to give you highly specific

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suggestion on how to turn this idea or

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Trend into a unique piece of content and

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as you can see right here it gives you a

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specific suggestion with shot ideas and

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everything else that you would need to

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actually turn this into reality and so

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look like I'm having fun trending audio

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show a video of you smiling and working

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hard at your desk with text overlay

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about the hustle it takes to grow on

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social media so this is all specific to

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me because of the brand information that

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I gave to flick so this will be

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completely dependent on what you've

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already provided to flick so there's as

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much context as needed to make this

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super specific to you and then it'll

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give you my version so set up your

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camera CA to capture you working at your

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desk while smiling record short clips of

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different tasks like typing or checking

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your phone always maintaining a smile

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use video editing software to add text

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overlays that highlight key points about

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the social media hustle and add

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background music that's upbeat and

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energetic to match the tone so this is

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Step byep exactly what you could do if

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you don't like the suggestion you can

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click get new suggestion it's going to

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create new ideas again completely based

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on what I've provided as my unique brand

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goals voice Etc and then here's a slight

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adjustment to that and if I like this

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concept what I can quickly do is Click

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add a scheduler I can adjust this right

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here I can click upload media and

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generate caption so here I can then

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upload the video that I would have

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filmed and edited so I click upload and

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i' be able to upload the video but for

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now I'll just click this one then go to

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continue and we'll even write out the

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caption for you specific to your brand

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voice and then you can schedule it out

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and you're good to go if you want to

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give viral Trends a try for yourself you

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can do so completely for free just use

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the link in the description or the pin

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comment and if you enjoy this kind of

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content you're looking to grow on social

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media this is the channel to help you do

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it so make sure to turn on that Bell

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icon so we can keep helping you grow

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there's one other method to find what's

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trending on Instagram that's also super

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easy if you go into the search bar with

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your Instagram account and then click in

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the top left the ask meta AI you can

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come into here and you can actually just

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ask it what is currently trending on

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Instagram as you can see I did right

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here and it will give you a breakdown of

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the current things that are trending on

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Instagram and then it also opens up a

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Bing search if you wanted to Google it

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on Bing but just taking the suggestions

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right here is more than enough to give

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you some ideas and start getting the

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creative juices flowing working from

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trends that are currently working if

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you're brand new to Instagram getting

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your account off the ground is the

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hardest thing to do but once you get it

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growing it can grow very quickly that's

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why we made this video right here to

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help brand new accounts get off the the

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ground and Get Growing quickly so if

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that's you check out this video right

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here it'll help you out tremendously and

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I'll see you in the next one peace

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الوسوم ذات الصلة
Instagram TrendsTrending SoundsContent GrowthSocial Media TipsViral ContentAudio SelectionCreative StrategyBrand EngagementUser-Generated ContentSocial Media Growth
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