THE IMPORTANT OF BMC
Summary
TLDRThis video script introduces the Business Model Canvas (BMC), a strategic tool for designing and analyzing business models. It covers the nine essential components of BMC, including value propositions, customer relationships, channels, segments, key partners, cost structure, and revenue streams. The script aims to educate students on how to develop skills in utilizing BMC to enhance their business operations, emphasizing the importance of understanding each component's role in the overall business strategy.
Takeaways
- 📚 The primary objective of the discussion is to introduce students to the Business Model Canvas (BMC).
- 🔍 The BMC is composed of nine essential components that outline the structure of a business model.
- 💡 The components include Value Propositions, Customer Relationships, Channels, Customer Segments, Key Partners, Cost Structure, and Revenue Streams.
- 🌟 The Value Proposition is crucial as it defines the uniqueness of a product and its competitive advantage.
- 📈 Marketing Segmentation is about identifying and targeting specific market segments based on demographics, psychographics, behavior, and economics.
- 📦 The script emphasizes the importance of understanding the target market's spending power and preferences.
- 🚀 Marketing Channels describe how products are delivered to customers, including direct sales, social media, and delivery services.
- 🤝 Customer Relationships focus on establishing and maintaining connections with customers to increase loyalty and retention.
- 🛒 Key Partners are integral to the business model, including suppliers and those involved in dropshipping or other partnership models.
- 💼 The script outlines various activities a business must undertake, such as website design, marketing, and product packaging.
- 💰 Revenue Streams are the ways a business generates income, including sales, subscriptions, and service fees.
Q & A
What does BMC stand for in the context of the transcript?
-BMC stands for Business Model Canvas, which is a strategic management tool used to develop new or document existing business models.
What are the nine essential components of the Business Model Canvas mentioned in the script?
-The nine essential components of the Business Model Canvas are Value Propositions, Customer Relationships, Channels, Customer Segments, Key Resources, Key Activities, Key Partnerships, Cost Structure, and Revenue Streams.
What is the significance of the Value Propositions in the Business Model Canvas?
-Value Propositions represent the unique value that a product or service offers to the customers, emphasizing what makes it different and appealing in the market.
How does the script define Customer Segments?
-Customer Segments refer to the specific groups of customers a business targets with its products or services, often defined by demographics, psychographics, behavior, and other market segmentation criteria.
What is the role of Channels in the Business Model Canvas?
-Channels are the means through which a business delivers its products or services to the customers, including direct sales, social media, and delivery services.
What does the script suggest as a method to establish and maintain customer relationships?
-The script suggests offering free samples, discounts, and personalized assistance as ways to establish and maintain customer relationships, aiming to increase customer retention and loyalty.
What are Key Resources and Key Activities as per the Business Model Canvas discussed in the script?
-Key Resources are the assets required for a business to operate, such as staff, capital, and equipment, while Key Activities are the most important actions a company must take to successfully offer and deliver its products or services.
How does the script explain the concept of Key Partnerships in the Business Model Canvas?
-Key Partnerships refer to the network of suppliers and partners that a business collaborates with to ensure the smooth operation and delivery of its products or services.
What does the script imply by the term 'Revenue Streams' in the context of the Business Model Canvas?
-Revenue Streams represent the ways a business makes money from its value propositions, which can include sales, subscriptions, leasing, or other methods of generating income.
How does the script describe the Cost Structure component of the Business Model Canvas?
-The Cost Structure component outlines the expenses a business incurs to operate, including the costs of resources, activities, and other necessary investments to maintain the business model.
What is the purpose of the Business Model Canvas as described in the script?
-The purpose of the Business Model Canvas is to provide a visual and structured way to analyze, design, challenge, and improve a business model, ensuring it aligns with customer needs and market opportunities.
Outlines
📚 Introduction to Business Model Canvas (BMC)
The paragraph introduces the concept of the Business Model Canvas (BMC), emphasizing its importance for students to develop skills in using this tool. It outlines the nine essential components of the BMC, which include customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure. The speaker explains that the BMC is a method for analyzing, designing, and testing business models. It's highlighted as a tool to understand the operational and financial aspects of a business, with a focus on the frontline and backbone of operations, and the importance of understanding the difference between one's product and competitors' offerings.
📱 Product Uniqueness and Market Segmentation
This section delves into the uniqueness of a product as a selling proposition, explaining how it sets a product apart from competitors. It discusses the importance of understanding the target market and market segmentation, which includes demographic, geographic, psychographic, and behavioral factors. The speaker also touches on marketing channels, explaining how products are delivered to customers through direct sales, social media, and delivery services. The paragraph emphasizes the need to understand customer relationships and retention strategies, such as offering free samples and discounts, to foster customer loyalty.
💼 Key Activities, Resources, and Revenue Streams
The paragraph focuses on the operational aspects of a business, including key activities, resources, and revenue streams. It discusses the importance of identifying the activities necessary for a business to function, such as website design, marketing, and product packaging. It also covers the resources needed, like capital and management, and how they contribute to the business's success. The paragraph further explains the concept of revenue streams, detailing how businesses generate income through various channels, such as product sales, subscriptions, and credit card services.
💼 Business Model Canvas (BMC) Application and Education
The final paragraph wraps up the discussion on the BMC, emphasizing its application in business presentations and pitches. It suggests that the BMC can be used to represent a business idea effectively. The speaker encourages the audience to invest time in learning and applying the BMC for better business understanding and operation. The paragraph also hints at the educational aspect of the BMC, suggesting that it can be a valuable tool for e-learning and business education.
Mindmap
Keywords
💡BMC
💡Value Propositions
💡Customer Segments
💡Channels
💡Cost Structure
💡Revenue Streams
💡Key Partnerships
💡Customer Relationships
💡Key Activities
💡Key Resources
💡Marketing Segmentation
Highlights
Introduction to the Business Model Canvas (BMC), a strategic management tool.
Objective to introduce students to the best practices of BMC.
Explanation of the nine fundamental components of the BMC.
Importance of the Value Proposition in the BMC for product uniqueness.
Discussion on Customer Relationships and how to establish connections with customers.
Channel strategy in BMC and how to deliver products to customers.
Customer Segmentation and targeting the right market.
Cost Structure and how businesses manage their expenses.
Revenue Streams and the different ways businesses generate income.
Key Partners and the importance of collaboration in business models.
Key Activities necessary for the operation of a business.
The concept of the Frontline and the BackBone in business operations.
How to use BMC for analyzing and designing business models.
The significance of the Value Proposition in attracting customers.
Differentiating products through Unique Selling Propositions (USPs).
The role of marketing channels in promoting and distributing products.
Strategies for customer retention and building loyalty.
Understanding the importance of key suppliers in the business model.
How to identify and manage key activities for business success.
The financial aspects of running a business, including capital and expenses.
Practical application of the BMC for business strategy and operations.
Transcripts
hai oke so we start with this warna BMC
So This is why koid main short form SGM
sila bisnis modal Chambers Oke so Today
I have only one topic to discuss Oke
saya objective of this
Hai topic is to introduce the students
about the beast BMC lah oke Andien here
with you will learn how to develop
skills in using the BMC Moda lah oke itu
bisnis model kemp oke oke So basicly
this is the BMC Oke say this is the nine
bisnis mode kemkes komponen Oke remember
this one is always come up during the
guys lah oke so we have nine bisnis
model Erian so stating kombeli
propositions customer relationship
channel Oke customer segmen Oke qwerty
kiri soski partner cost structure and
revenue stream Oke sobex weekly high can
see the blue line this is the Frontline
of your business the friend
Pinokio business This is the Operation
of The Week fitness the BackBone of your
business This is how you just money this
one Cause of choice money out Oke diisi
expenses Oke how you spend your money is
how you can you remix Oke unit Enno
distrik kolam lah oke Discovery CDC
flyover bisnis distro operations The
Backbone of your business
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coding to this house toward the Oke
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The Operation of your business Oke asoy
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semoga because dbmc give you an about
biola Oke dibikin Sido book your
business Operation onebe only the
hai oke showing you like the bisnis
sipot ini to follow the helm adalah Oke
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structure Kedo persis Barry proposition
customer segmentation and Sound Oke
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remind the means that what is the
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Guys d'unique Sofia produk oke seasam
akhir-akhir ini tuh Luke tlah make how
you can read by yousaf lah disusunlah
oke if you don't understand is just give
you the most important thing ok
Hai stabilo Oke Anda Bos er yooberry
propositions reproduction is ialah
membawa One Oke coba is very position
where propositions means that was the
uniqueness of your product oke What Make
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performance the customization Oke The
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very important for you know so Yusri
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ini turn out the different nah Saudi
sweet USB showmyip unit-unit selling
proposition So what make your product
better than others okepoin sampai like
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Oke Samsung handphone What is Dea USB
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mempelai
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be the color of the piece of your
product oke
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Jedi proposition soyo produk kinds of
problem oke adding value house reduction
is very convenience BRI unit emo efisien
mau Innovation Oke ah yoiz maswi best on
this thing lah ah because of product
Innovation have makna Oke ini padat
Saudi is the same beliau software
position so ini tuh now this be sois
sama featuring The guys lah So I need u
now isu one of the customer problem Iwan
two soft lah oke Sorry membelai Youbi
Sister site should improve this Wardah
ideonella idoy unik of cost reduction
lah Design by Ajri cipris Honda
the market segmentation smean Joe target
market lah oke Guys yo target market
market marketing segmentation Oke so
Ismi saat demografi Clan soyo produk
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sudah istimewa grafik ah inden dawanis
Byson psikologi kelah n Bieber Oke Ndeso
seekonomis best on the spending income
lah oke How much money that your target
market have Oke Himax loket guys yo
tagged Oke low-income milikin kamu Ohang
Gem Oke deh sosial-ekonomi Endah Jovi
elah so when you want to save your
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Oke Wes wes Ris Oke so Joko viet
Hai Jokowi KMS chatrush RI ada I want to
tagged lah tu sel-sel produk lah yg
Hai Saudi is the five things about
marketing segmentation lah
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marketing channel marketing channel is
how you deliver the product to the Yusuf
Oke marketing channel ini stadthaus Yudi
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salinglah Oke direct selling It means
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selling it is
hai oke ya dia udah ada wangi sosial
media lah oke Idol Facebook WhatsApp Aji
oke you are the bio customer order from
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Yusuf Oke and delivery delivery Services
of tuyul ahli Kwon Do you sleep poslaju
Hoi Sabtu your motocycle dilego itu Joe
customer So This Is this the Treaty gak
you need to input indomarketing channel
lah you can choose one of everything Oke
so di semakin channel So this how you
promote your business Oke di is how you
promote your business
Hai customer relationship Smash ad-ae
tipe How you establish a connection with
your customer Oke swiftmining dad York
AS Roma we come to be with you again
Okay sampai yo furing kupon free sample
to your customer Oke pesona asisten
discount If This come to your customers
in the worn by Oke so the objective of
this thing is to the increased Oke free
sample become to you again Oke customer
retention Oke meanings that customers
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retentions ndendek Inggris loyal
customers of Oke So this is the thing
the objective of this ke Semeru esensip
Oke Yugi free sample to your customer on
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hai oke so di Izaki Panda lah kau
keypadnya is who is your suppliers Oke
nd4 netto make your business model Oke
if you Cried out Ah Yeon produk soyo
supplier baby ah Which at the ingredient
Idayu by this from when I do by trust
from Giant eh aja ini sore di Cross Oke
hottest from Tesco soda is your
suppliers Oke Weda ingredient Dayu bye
Oke if you haven't dropshipping Oke just
mention the partner address Oke Guys yo
dropshipping hendaklah ada isi Panda
landak Hindu dropshipping ojen outing ke
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masdu' Hoke Saudi istri tidak ini
teduhlah Oke konflik restoran Sodek
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marketing clipe ingredients So this is
the same the activity lah itu Dea weh
website company dia yuk desain website
web design marketing coding website oke
Habibie produk nomor di packaging
branding marketing research are my
everything so this Piece is the thing
that you do for your company qwerty Oke
marketing desain-desain eh Ayo produk
Oke sorry Sticky equity
Hai kiri soces teknis teman info tentang
Oke Souqy Rises the assets of your
business kefir you start your business
with Capital to save your business
environment Thailand Smash sudah
manajemen Oke kita timba Oke We hope you
to promote your business Oke to operate
your business distribution Shake How
your di suggestions are you there by
your products to the yuza adain guys Oke
bisnis partner the pretenders sepi
distrik Weiss mohon restaurant Andai
poisoned networking Oke segini den-o
kiri selesai darah Kevin Oke the money
Oke Amos model that you have the episode
Yusuf ya business n dad MNC lelah Oke so
kiri sosis the assets Oke set is the
money
Oke dah Mania How to operate your
business studies rich's meaning that the
experiences that you do for your company
Oke Sopo sing itu now Wait seller Joe
Ati member Oke idwan ide you want to
give Liona Oke Anda unit unordered
Unintended Hei rantoan youtility inden
itu bye debet recruitment Missionary
toples Jo bisnes enden you can ke Ende
nichts booklet the cost per unit autopro
Dao subiz ini tukak let the marketing
kau the expenses Oke The Adventure of
your sampai gila oke Saudi isu khai is
money out a money is out from your
company Oke kosan Seis
funny out from company Oke the expense
of you everything by for your product is
found the disk khaiya
hai oke So this is revenue stream
Hai Oke sorry bisnis MSS vanilla Oke the
cash Oke how you make money oke hai
Jenner money If you have to production
refining stream lah oke give product on
produk guys your readiness slipstream
lah oke so the female idcash debit card
credit card lah Sorry blessings from Oke
produk one bila adhiswati SmackDown Yap
refinishing is for selling Mike Regi
produk catering nah Soviet to produk Oke
mission lah nasi lemak produk enden Baby
Care product reviews cream komdat yosias
Wah ada Ice sorry ini streamings matiin
Oke sesuatu komponen you oke so dope
Might Help
hai oke So how there could Give me the
educational credit card lah
Hai keh
Kyuhyun Scan ya pada BMC template
hai oke so betsih lidah is the Operation
of the DMC lah oke you so I need u now
this thing nah oke haha so by investing
in week for the presentation is usually
Gowa inti Sudahlah nomor digawe di seri
only oke Very positions which the
benefit face the different Joe produk
Genades Oke nomore this one is the
presentation representation of your free
pitching Oke dbmc the draft of the bands
ya because in your house slippers only
nasyeed saling season idea no need to do
this full pink unit-unit 20 de-620l
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proposition customer relationship
customer segments channel Oke only this
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nih ah the friendly Nokia bisa oleh
Because I need u now we make our
production Earth
I make i hope you are happy oon grup
Korea dia oke So this one little big
give you darling Oke ini to register the
go ikhlaslah is vitreoretina oke menipu
exercise oke
e-learning
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