PR - Module 3 - Session 3 - Youssef El Hely - YQC

YQC - Youth Qualifying Center

24 Apr 202401:15

Summary

TLDRThe video script discusses the importance of tailoring messages for different audiences. It emphasizes that a one-size-fits-all approach is ineffective due to the diverse thinking and preferences of people in various locations and on different platforms. The speaker highlights the need to consider language, dialogue, and preferences when crafting content to ensure it resonates with the target audience, whether it's for social media, employees, or customers. The script also touches on the idea of timing and consistency in message delivery, suggesting that understanding audience preferences is key to effective communication.

Takeaways

😀 The speaker is discussing the completion of their journey with a team, emphasizing the importance of having a well-thought-out message.
📝 They mention that they have written their message and are considering how to disseminate it effectively.
🤔 The speaker is concerned with tailoring the message for different segments, acknowledging that a one-size-fits-all approach is not effective.
🚶 People on different platforms or in different places have diverse thoughts and understandings, which should be considered when crafting the message.
🌐 Language and dialogue vary among different audiences, and the speaker stresses the need to adapt the message accordingly.
📢 The speaker is considering how to make the content harmonious and understandable to various people, whether it's through stickers, blouses, or employees.
👕 The message should be personalized for each audience, taking into account their preferences, which are fundamental to the content.
⏰ If someone prefers news on a specific platform at a certain time, the speaker suggests that this preference should be respected in the dissemination strategy.
📅 The speaker is planning to reveal more about their message dissemination strategy in the next video.
💡 The emphasis is on the importance of considering audience preferences and tailoring the message to resonate with different people.
🔄 The speaker acknowledges that the current method may not be working as well as it used to, indicating a need for adaptation and innovation in message delivery.

Q & A

What is the main topic discussed in the video script?
-The main topic discussed in the video script is the completion of a journey with others and the process of creating and disseminating a message tailored to different audiences and platforms.
What does the speaker mention about the process of creating their message?
-The speaker mentions that they have carefully thought through and created their message, considering it thoroughly before planning to publish it.
Why does the speaker believe it is important to tailor the message for different segments?
-The speaker believes it is important to tailor the message for different segments because people on different platforms and in different places have varying thoughts and understandings, and thus require a message that resonates with them.
What challenges does the speaker identify with the current approach of not tailoring messages?
-The speaker identifies that the current approach of not tailoring messages is not working well because people on various forms of transportation or in different locations have different thoughts and language preferences.
What does the speaker suggest about the content creation process?
-The speaker suggests that the content should be created in a way that it is balanced and understandable to people from different backgrounds, regardless of whether they are employees, customers, or other stakeholders.
How does the speaker view the importance of preferences in the message delivery?
-The speaker views preferences as fundamental in the message delivery, implying that the message should be adjusted according to the preferences of the audience on a specific platform.
What example does the speaker give about how preferences might affect message delivery?
-The speaker gives the example that if someone on a specific platform prefers news at a certain time, then that should be the time the message is delivered.
What does the speaker imply about the future of their message delivery strategy?
-The speaker implies that they will continue to think about how to publish their message and look forward to seeing the audience's reaction in the next video.
What does the speaker mean by 'stickers' and 'blues' in the context of the message?
-The terms 'stickers' and 'blues' are not clearly defined in the script, but they could refer to different types of content or formats that the speaker is considering for their message delivery.
How does the speaker plan to address the diversity of their audience?
-The speaker plans to address the diversity of their audience by customizing the message for each group, taking into account their preferences and the nature of the platform they are using.
What does the speaker emphasize about the importance of language and dialogue in message delivery?
-The speaker emphasizes that the language and dialogue used in message delivery should be different and adapted to the audience's preferences and understanding, to ensure effective communication.

Outlines

00:00

📝 Tailoring Content for Different Audiences

The speaker discusses the importance of creating and sharing content that is specifically tailored for various segments. They mention that they have put a lot of thought into their message and want to ensure it is well-received by different people, regardless of their location or mode of transportation. The speaker emphasizes the need to consider the diverse thinking and language preferences of the audience, and to adjust the message accordingly, whether it's for a sticker, a blouse, or employees. They also touch on the idea of considering the preferences of the audience, such as the timing of news delivery, and promise to elaborate on how to effectively share the message in the next video.

Mindmap

Keywords

💡Message

The term 'message' refers to the central idea or theme that the video aims to convey. In the context of the script, it is about the importance of tailoring the message to different audiences and channels. The video discusses the need to adapt the message to ensure it resonates with various groups, such as employees or customers, and to consider their preferences and contexts when disseminating information.

💡Tailoring

Tailoring, in this script, means customizing or adjusting the content to fit the specific needs or preferences of the target audience. It is a key concept in the video, as it emphasizes the importance of personalizing the message to make it more relatable and effective. For instance, the script mentions tailoring the message for different platforms and to different people, such as employees or customers.

💡Audience

The 'audience' is the group of people for whom the message is intended. The script highlights the diversity of audiences, noting that people in different places or using various modes of transportation have different thoughts and understandings. The video's theme revolves around the necessity of considering these differences when crafting and delivering the message.

💡Platforms

Platforms in the script refer to the various channels or mediums through which the message is disseminated. The video suggests that the message should be adapted to suit the specific characteristics of each platform, such as social media, email, or in-person communication, to ensure maximum impact.

💡Preferences

Preferences denote the likes or dislikes of the audience, which the video suggests should be taken into account when crafting the message. Understanding the audience's preferences is crucial for creating content that appeals to them, as seen in the script's mention of how different people might prefer news at a certain time.

💡Communication

Communication is the process of exchanging information or ideas. The script discusses the importance of effective communication in delivering the message, emphasizing the need for it to be clear, understandable, and appropriate for the audience's language and context.

💡Context

Context refers to the circumstances or setting in which something occurs. In the video, the context is vital for understanding how the message should be presented. The script points out that the audience's context, such as their location or mode of transportation, influences their thinking and the way they process information.

💡Diversity

Diversity in the script highlights the variety of people's thoughts, understandings, and ways of communication. The video stresses the importance of acknowledging this diversity when crafting messages to ensure they are inclusive and accessible to all.

💡Content

Content refers to the material or information being communicated. The script discusses the creation of content that is well-thought-out and suitable for the intended audience. It is a central element of the video's theme, as it is the substance that needs to be tailored to different contexts and platforms.

💡Dissemination

Dissemination is the act of spreading or distributing information widely. The video's theme includes the strategy of how to effectively disseminate the message, taking into account the audience's preferences and the most suitable platforms for reaching them.

💡Next Video

The term 'next video' is used in the script to refer to a follow-up or a continuation of the current discussion. It suggests that the conversation about tailoring messages and understanding audiences will continue in a subsequent video, indicating a series or a deeper exploration of the topic.

Highlights

Completing the journey together in the video.

All necessary kits or considerations have been put in place.

The message has been well thought out and is ready to be published.

The importance of thinking about the message before publishing it.

The need to tailor the message for each segment it is published on.

The method of publishing the message doesn't work well anymore.

People on different platforms or places have different thoughts and understanding.

The language or dialogue they use is different.

Adjusting the content to be balanced or to sound like the people it is intended for.

Customizing the message for different people, considering their preferences as a fundamental part of the message.

If someone prefers news on a certain platform at a specific time, that is the message for them.

The message is ready and will be published as God wills in the next video.