The Psychology of Trust | Anne Böckler-Raettig | TEDxFrankfurt

TEDx Talks
11 Jan 201714:26

Summary

TLDRL'orateur partage ses souvenirs d'enfance et explore l'importance de la confiance dans nos vies sociales. En tant que psychologue cognitive, elle explique comment nous décidons de faire confiance, souvent en quelques millisecondes, en se basant sur des indices comme les traits du visage, l'autorité et la réputation. Elle souligne que la confiance est dynamique et essentielle pour établir et maintenir des relations. En utilisant des exemples de la psychologie, de la neuroscience sociale et de l'économie comportementale, elle démontre que la confiance est difficile, mais indispensable pour des interactions humaines réussies et enrichissantes.

Takeaways

  • 🌳 La confiance est essentielle dans la vie sociale, permettant de coordonner et de coopérer avec les autres.
  • 🕵️‍♂️ La décision de faire confiance à quelqu'un peut être influencée par des signaux visuels tels que le visage et les traits faciaux.
  • 👔 Les signes d'autorité et de compétence, comme l'apparence vestimentaire, peuvent également affecter notre confiance envers les personnes.
  • 👥 Les expériences de Milgram montrent que la confiance en l'autorité peut avoir des conséquences désastreuses si elle est basée uniquement sur l'apparence.
  • 🗣️ La réputation et les informations antérieures sur une personne peuvent fortement influencer nos attentes et notre capacité à percevoir son comportement réel.
  • 🤔 La confiance est un processus dynamique et interactif qui nécessite un effort pour ne pas se fier à ceux qui ne semblent pas dignes de confiance, tout en étant juste envers ceux qui le sont.
  • 💰 La confiance peut être mesurée comme un investissement, où le retour sur investissement peut être bénéfique pour toutes les parties impliquées si la confiance est réciproque.
  • 🔄 La confiance est un processus en constante évolution qui nécessite le pardon et la réparation des relations pour maintenir une coopération stable.
  • 🧠 La prise de perspective et la capacité de comprendre les intentions des autres sont essentielles pour le maintien de la confiance et la réparation des relations.
  • 💖 La confiance est indispensable pour établir des relations et est un élément clé pour le bon fonctionnement social, permettant de reconnaître et de réparer les relations en cas de méfiance.

Q & A

  • Quelle est la première expérience personnelle partagée par l'orateur dans le script ?

    -L'orateur partage son expérience d'enfance où il jouait dehors, loin de la vue de ses parents, avec les enfants des voisins, son petit frère, grimpant aux arbres, construisant des cachets, pataugeant dans la rivière et rencontrant de nouveaux amis.

  • Quel métier a choisi l'orateur après avoir grandi ?

    -L'orateur est devenu un psychologue cognitif, s'intéressant aux processus qui permettent aux humains de coordonner et de coopérer entre eux.

  • Quels sont les trois points clés sur la confiance que l'orateur souhaite partager ?

    -Les trois points clés sont que la confiance peut être difficile, qu'elle est dynamique et avant tout, indispensable.

  • Quels sont les indices que nous utilisons pour décider de faire confiance ou non à quelqu'un selon le script ?

    -Nous utilisons les traits faciaux, les signes d'autorité et de compétence, ainsi que la réputation de la personne pour décider de la confiance.

  • Quels sont les résultats des expériences de Milgram et qu'impliquent-ils pour la confiance ?

    -Les expériences de Milgram ont montré que de nombreuses personnes administraient des chocs électriques mortels aux étudiants sous l'instruction d'un instructeur en blouse blanche, indiquant que faire confiance aux apparences d'autorité peut avoir des conséquences désastreuses.

  • Comment la confiance est-elle décrite dans le cadre des relations humaines ?

    -La confiance est décrite comme un processus inherentement dynamique et interactif, nécessitant un effort pour ne pas se fier à ceux qui ne sont pas aussi dignes de confiance qu'ils en ont l'air, tout en étant juste envers ceux qui le méritent.

  • Quel est le rôle de la perspectivation ou de la théorie de l'esprit dans les relations de confiance ?

    -La perspectivation est cruciale pour pardonner, pour comprendre les actions de l'autre et pour inciter les autres à se faire confiance à nouveau, en prenant la perspective de l'autre et en se plaçant dans ses baskets.

  • Quels sont les avantages de la confiance dans les relations sociales ?

    -La confiance est indispensable pour établir, maintenir et réparer des relations. Elle permet de reconnaître et de réparer les signes de méfiance, et d'être recompensé par le cerveau pour être digne de confiance et de faire preuve de confiance.

  • Quel exemple de la nature est donné pour illustrer l'importance de la confiance ?

    -L'exemple des chauves-souris qui partagent leur nourriture avec leurs amis quand elles ne peuvent pas la trouver elles-mêmes est donné pour montrer que la confiance est essentielle à la survie et à la coopération.

  • Quel message l'orateur souhaite-t-il transmettre avec son histoire personnelle et professionnelle ?

    -L'orateur souhaite transmettre que la confiance est un cadeau précieux qui permet d'apprendre à faire confiance aux autres et à soi-même, et qu'il espère pouvoir le transmettre à ses propres enfants un jour.

Outlines

00:00

🌳 La confiance dans la vie sociale

Le discours commence par des souvenirs d'enfance où l'orateur se rappelle avoir joué librement sans surveillance parentale, soulignant la confiance que ses parents avaient en lui et en les autres enfants. En tant que psychologue cognitif, l'orateur étudie les processus qui permettent aux humains de coopérer. Il partage trois points clés sur la confiance: elle peut être difficile à établir, elle est dynamique et, surtout, elle est indispensable. Il mentionne que la décision de faire confiance à quelqu'un est souvent basée sur des signaux rapides comme les traits du visage, la tenue vestimentaire et la réputation, mais ces signaux ne sont pas toujours fiables. Il insiste sur la nécessité de ne pas juger les étrangers trop rapidement et de reconnaître que la confiance est un élément clé dans nos interactions sociales.

05:02

💼 La confiance comme investissement

Dans cette partie, l'orateur explique comment la confiance peut être vue comme un investissement, en prenant l'exemple d'une interaction simple entre deux personnes, Alice et Bella. Alice peut investir de l'argent en Bella, qui le triplera ensuite. Bella a ensuite le choix de rendre une partie de cet argent à Alice. Cette dynamique montre comment la confiance peut être développée et maintenue dans une relation. Les chercheurs ont découvert que la capacité à pardonner et à réparer les relations est cruciale pour établir des relations de confiance à long terme. L'orateur souligne également l'importance de la prise de perspective et de la compréhension des intentions des autres pour maintenir la confiance dans une relation.

10:02

🌟 La confiance, indispensable pour les relations

L'orateur conclut en soulignant l'importance de la confiance dans la vie sociale. Il compare la confiance à du sel dans notre repas social, indiquant qu'elle est essentielle pour établir des coopérations et des relations. Il cite l'exemple des chauves-souris qui partagent leur nourriture, démontrant que la confiance est nécessaire pour établir des relations vitales. Il mentionne également que la confiance est nécessaire pour reconnaître et réparer les relations. Enfin, il souligne que la confiance est non seulement nécessaire, mais aussi agréable; elle est récompensée par le cerveau et nous incite à être fidèles à la confiance placée en nous. Il conclut en remerciant l'audience et en soulignant que la confiance est un cadeau précieux qu'il espère transmettre à ses enfants un jour.

Mindmap

Keywords

💡Confiance

La confiance est un concept central dans le script, définie comme la base de la coopération et de la coordination sociale. Elle est présentée comme un élément clé dans nos vies sociales, influençant nos décisions et nos relations. L'exemple des enfants du narrateur qui jouaient librement illustre la confiance des parents envers leur enfant et dans les autres enfants, ainsi que la confiance envers eux-mêmes.

💡Psychologue cognitif

Le narrateur est un psychologue cognitif, spécialisé dans l'étude des processus mentaux impliqués dans la coordination et la coopération entre les êtres humains. Cette profession est cruciale pour comprendre les mécanismes de la confiance et comment elle est influencée par nos expériences et nos interactions sociales.

💡Dynamique de la confiance

La dynamique de la confiance est décrite comme un processus interactif et en constante évolution. Elle est mesurée à travers des paradigmes simples où la confiance est vue comme une investissement, et son développement est observé au fil des interactions répétées entre les individus, comme illustré dans l'exemple d'Alice et Bella.

💡Perspective

La perspective ou la théorie de l'esprit est une compétence cognitive essentielle pour comprendre la confiance. Elle permet de se mettre à la place de l'autre, ce qui est crucial pour pardonner et pour reconquérir la confiance d'autrui après une rupture, comme mentionné dans le contexte de la réciprocité et de la réparation des relations.

💡Compétence

La compétence est un signal que nous cherchons pour évaluer la confiance. Le script mentionne que les signes de compétence, comme le port d'un lab coat dans les expériences de Milgram, peuvent influencer considérablement notre confiance envers quelqu'un, même si cela peut conduire à des conséquences désastreuses.

💡Réputation

La réputation est un facteur important dans l'évaluation de la confiance, car elle peut influencer nos attentes et nos jugements sur quelqu'un, même si elle peut nous faire ignorer le comportement réel de la personne. Le script souligne l'importance de ne pas se fier uniquement à la réputation mais de considérer également le comportement direct de la personne.

💡Signal de confiance

Les signaux de confiance, comme l'apparence faciale ou le vêtement, sont des éléments superficiels que nous utilisons pour décider de faire confiance à quelqu'un. Cependant, le script clarifie que ces signaux ne sont pas toujours fiables et peuvent conduire à des erreurs de jugement, comme le montre l'exemple des deux hommes dont on nous demande de choisir le plus digne de confiance.

💡Forger une relation

Forger une relation est présenté comme un processus qui nécessite de la confiance, de la réciprocité et du pardon. Le script utilise l'exemple des interactions entre Alice et Bella pour montrer comment la confiance peut être établie et maintenue à travers des investissements mutuels et des actions de réparation après une erreur.

💡Reconnaître la méfiance

Le script suggère que la capacité à reconnaître les signes de méfiance est liée à notre propre tendance à faire confiance aux autres. Ceux qui ont tendance à méfier moins sont également moins capables de reconnaître et de réparer les relations, ce qui peut entraîner une rupture plus rapide de la coopération.

💡Réciprocité

La réciprocité est un élément clé dans l'établissement et la maintenance de la confiance. Elle est illustrée par l'exemple où Bella doit décider de combien elle veut rendre à Alice après avoir reçu un investissement triplé, montrant que la confiance doit être renvoyée pour que les deux parties bénéficient.

💡Récompense cérébrale

Le script mentionne que notre cerveau semble récompenser notre confiance et notre fiabilité, ce qui est un aspect important de notre désir d'être et de paraître fidèle. Cela souligne la satisfaction intrinsèque que nous ressentons lorsqu'on fait confiance et lorsqu'on est digne de confiance.

Highlights

Playing outside as a child required a lot of trust from parents.

Trust is a key component in our social lives.

Trust can be difficult, dynamic, and indispensable.

Deciding whom to trust can be challenging, often made within a few hundred milliseconds.

Facial features are one cue used to decide trustworthiness.

There is no conclusive evidence that trustworthy faces equate to trustworthy behavior.

Authority and competence are signals that influence trust decisions.

Milgram experiments showed the impact of authority on trust and compliance.

Trusting based on authority can have devastating consequences.

Reputation plays a significant role in shaping trust.

Prior information can overshadow actual behavior in trust assessments.

Trust is an ongoing, interactive, and dynamic process.

Forgiveness is crucial in establishing long-term trust-based relationships.

Active efforts are needed to repair trust in relationships.

Perspective taking is a cognitive skill essential for trust dynamics.

Trust is indispensable for establishing relationships.

Trust is necessary to recognize and repair signs of distrust.

Being trusted is inherently rewarding and enhances self-esteem.

Trust and trustworthiness are deeply ingrained preferences.

Transcripts

play00:00

Transcriber: Ivana Krivokuća Reviewer: Mile Živković

play00:03

When I was a child,

play00:06

I remember playing outside and out of my parents' sight for hours.

play00:11

The neighbors' kids, my little brother and I,

play00:13

we would climb trees in the woods, build hideouts, wade in the river,

play00:18

meet new friends,

play00:19

and only much later did it strike me how much trust this must have required

play00:24

on my parents' side.

play00:26

Trust in the people we would meet, trust in the older kids,

play00:29

but also trust in me.

play00:32

I often wondered whether and how their trust possibly influenced me.

play00:37

Then I grew up, I became a cognitive psychologist,

play00:40

and now I investigate the processes that enable us humans to coordinate

play00:45

and cooperate with one another.

play00:47

And again I look at trust,

play00:49

and I noticed that trust really is a key component in our social lives.

play00:55

I want to share insights with you, insights from psychology,

play00:59

social neuroscience and behavioral economics,

play01:02

to back up my three favorite points about trust.

play01:05

That is that trust can be difficult.

play01:08

Trust is dynamic and most of all, trust is indispensable.

play01:15

Especially when we don't know people well, when we meet strangers for the first time,

play01:19

deciding whom to trust really can be a challenge.

play01:22

Nonetheless, we humans make this decision often within a few hundred milliseconds.

play01:28

But what do we base this important decision on?

play01:32

Well, one cue we use to decide whether or not to trust somebody

play01:35

is their faces, their facial features.

play01:38

Let me show you two examples.

play01:41

Whom of these two guys would you rather trust?

play01:46

Who chooses the left one? Raise your hand.

play01:49

Who chooses the right one?

play01:53

A few. Yes.

play01:54

Your voting nicely reflects findings from psychology

play01:56

showing that people largely tend to agree on who does

play02:00

and who doesn't look trustworthy.

play02:02

It's areas around the eyes, areas around the mouth

play02:05

that are relevant here.

play02:06

But is the guy on the left really more trustworthy?

play02:10

No.

play02:11

So far, there is no concluding evidence

play02:13

that people with trustworthy faces also behave in a more trustworthy manner.

play02:19

What else do we use?

play02:21

Well, when we meet people for the first time,

play02:23

we look for signals of authority, of competence.

play02:27

We tend to listen to and comply much more with people

play02:31

who are, for instance, dressed like this, than people who're dressed like this.

play02:37

You are all probably familiar with the famous Milgram experiments,

play02:41

that were carried out in the 60s.

play02:43

In these experiments, normal people, people like you and I,

play02:47

were invited to a laboratory,

play02:49

and they were asked to punish students for not remembering words correctly.

play02:54

Punishment had to be administered by means of electric shocks.

play02:58

Of course, in reality, students didn't really receive these shocks,

play03:02

but participants certainly believed so.

play03:05

A surprising number of people, of people like you and I,

play03:10

punished these students by administering lethal, deadly electric stimulation.

play03:17

That is the critical point - they did so especially when the instructor,

play03:21

the one who instructed them to punish students,

play03:23

showed these tokens of authority and competence, like a white lab coat.

play03:28

I think this shows that trusting others

play03:30

merely on the basis of whether they seem competent

play03:33

or whether they seem to have authority

play03:35

can really have devastating consequences.

play03:38

Also, when we meet others for the first time,

play03:41

we tend to listen a lot to what others have to say about them.

play03:45

Their reputation.

play03:46

In fact, prior information we have about somebody else

play03:50

can have such a strong influence on our expectations

play03:52

that we entirely ignore how this person really behaves.

play03:56

So we ignore somebody's trustworthy behavior towards us

play04:00

when we already expect him or her to be untrustworthy.

play04:06

These examples, I think, show that these signals of trustworthiness -

play04:11

how somebody's face looks, somebody's clothes,

play04:14

somebody's reputation -

play04:15

these signals of trustworthiness, they aren't so trustworthy themselves.

play04:20

This makes deciding whom to trust difficult,

play04:23

because we have to put an effort into not trusting those

play04:26

who might not be as trustworthy as they look,

play04:29

and equally important, we have to make an effort

play04:31

to not deprive of our trust those who deserve it,

play04:34

but might not quite look like it.

play04:37

So, we shouldn't judge strangers too quickly.

play04:41

That was all about situations in which we don't know others well.

play04:44

But even after we started an interaction, we start a relationship with somebody,

play04:48

trust isn't something we can just switch on.

play04:51

It is an inherently ongoing, interactive and dynamic process.

play04:57

Psychologists and behavioral economists have studied trust for many decades.

play05:01

They have used very simple paradigms

play05:04

in which trust is operationalized, is measured as an investment.

play05:09

An investment of time, effort or money.

play05:15

I'll show you one very simple paradigm.

play05:17

In this paradigm, in this task, you have two people:

play05:20

person A and person B; let's call them Alice and Bella.

play05:24

They don't know each other, they are merely connected via an internet platform.

play05:28

They might see each other's picture,

play05:30

and they enter a formalized, a very simple interaction

play05:33

in which one of them, Alice, has a certain amount of money.

play05:37

Let's say Alice has 100 euros,

play05:39

and she can now choose how much she wants to invest in Bella.

play05:44

Let's say she chooses 60 euros.

play05:47

Now comes the critical part of this paradigm:

play05:50

this amount is then tripled.

play05:52

So, Bella receives three times the amount that Alice has entrusted her with.

play05:58

Now it's Bella's turn.

play05:59

Bella can decide how much she wants to give back to reciprocate to Alice.

play06:05

If she chooses 90 euros, then Bella is left with 90 euros,

play06:08

Alice has 130 euros.

play06:11

That means that if Alice trusts and Bella reciprocates,

play06:15

both of them end up with more than they had before.

play06:19

Both of them benefit.

play06:20

Especially when we have this interaction continued for several rounds,

play06:24

this allows us to really look at the development, the dynamics of trust,

play06:28

and of trust-based relationships.

play06:30

This has yielded really interesting findings.

play06:34

For instance, in some people, in some groups,

play06:37

trust declines quickly.

play06:39

Cooperation breaks down, nobody wins, everybody's unhappy.

play06:43

By contrast, in other groups, other people manage to establish

play06:47

stable, functioning, mutually beneficial relationships.

play06:51

Everybody wins and everybody's happy.

play06:53

What's the difference? What do those who succeed do differently?

play06:59

Well, one thing that those who manage to establish

play07:02

long-term trust-based relationships do differently is they forgive.

play07:08

I think in most relationships there is a point

play07:11

where the other person does not behave the way we expected her to.

play07:15

For instance, and this might be a bit disappointing,

play07:19

because Bella didn't reciprocate as much as Alice expected her to.

play07:23

This can be a misunderstanding, it can be teasing,

play07:26

it can be an active breach of trust.

play07:29

In order for the cooperation to not break down,

play07:32

Alice needs to do something.

play07:33

Alice needs to overcome her uncertainty, even her anger,

play07:37

and give Bella a second chance.

play07:39

She needs to trust in, invest in Bella again.

play07:43

Maybe not five times or six times, but certainly once or twice.

play07:46

That is in fact what the groups who manage to establish relationships

play07:50

that are mutually beneficial do differently.

play07:54

On the side of the other person, Bella,

play07:56

there might be situations when Bella notices,

play07:58

"Alice doesn't seem to trust me that much anymore.

play08:02

Alice doesn't invest that much in me anymore."

play08:05

There's also something that Bella can do.

play08:07

Bella can actively repair the relationship by coaxing Alice back into trusting her.

play08:15

She can convince Alice to trust her again

play08:17

by reciprocating especially much, for a few rounds.

play08:22

So, there is forgiving, there is coaxing others back into trusting us,

play08:26

and how do we do that?

play08:29

There is a cognitive skill that is really crucial for these behaviors,

play08:33

and that is perspective taking or theory of mind.

play08:37

We need to take the perspective of the other,

play08:39

put ourselves in the shoes of the other,

play08:41

so we need to think about what the other wants, feels, plans, believes or knows.

play08:49

We can only forgive others if we think about that,

play08:51

"Well, maybe there might be different reasons

play08:53

why the other behaved the way she did."

play08:57

Also, for coaxing others back into trusting us,

play09:00

we need to consider, "Well, yes, maybe the other has lost trust in us."

play09:05

Not surprisingly do new scientific findings show

play09:08

that brain areas that are involved

play09:10

in the process of taking other's perspective

play09:13

are also really important during trust-based interactions.

play09:18

So, taken together, trust is not something we can just switch on.

play09:23

Trust is an inherently dynamic process.

play09:27

Saying "I trust you" or "Trust me" is not the end of the story;

play09:33

it is really only the beginning.

play09:36

So far, it probably sounds to you

play09:38

as if trust is a pretty effortful business.

play09:41

We need to overcome these untrustworthy signals of trustworthiness

play09:44

that I talked about in the beginning,

play09:46

and we need to think about what others are thinking about

play09:51

and it sounds all quite strenuous.

play09:53

But - and that is the last point - it is really necessary.

play09:57

Trust is indispensable,

play09:59

and trust is not really something that is just nice to have;

play10:02

it's not the cherry on the pie.

play10:03

I think that trust is the salt in our social supper, really.

play10:08

If you think for a moment

play10:09

about these very simple interactions I just showed you,

play10:12

but also if you think about the interaction you have

play10:14

and the relationships you enter,

play10:16

and it becomes evident that without an initial leap of faith,

play10:20

without trust,

play10:22

cooperations, interactions,

play10:24

trust-based relationships could never be established.

play10:28

A very touching example from the animal kingdom

play10:31

involves vampire bats.

play10:34

These little creatures need to feed every night,

play10:37

or every second night at the latest,

play10:39

otherwise they starve.

play10:41

However, every night up to 30% of them don't catch food.

play10:46

That would be quite tragic

play10:48

didn't they have specific mutual friendships with other bats,

play10:52

in which food is shared.

play10:53

If one bat doesn't catch anything,

play10:55

she can go to her friend and the friend regurgitates blood.

play10:59

That is pretty gross, but that is a life saver.

play11:04

This favor is later reciprocated when the other bat did not catch anything.

play11:10

Critical point is that without an initial leap of faith,

play11:15

without an initial incident of one bat sharing with the other,

play11:19

this life-saving reciprocal interaction or relationship

play11:24

could never have been established.

play11:25

We need trust to establish relationships.

play11:29

What else?

play11:30

Another benefit of trust is that we need trust

play11:34

to recognize signs of distrust.

play11:37

That sounds funny in the beginning.

play11:39

It seems though, and that is what psychological research suggests,

play11:43

that people who tend to trust others less -

play11:46

and that is symbolized by the woman in the picture who doesn't expect

play11:50

anything good to come from the guy with flowers -

play11:53

people who tend to expect the worst from others

play11:55

are also less capable of recognizing when others are hurt or huffed.

play12:01

They don't recognize signs of distrust, and as a consequence,

play12:05

they're less capable, less willing to repair relationships,

play12:09

to coax others back into trusting them.

play12:12

As a consequence of that,

play12:14

their cooperations really break down more quickly.

play12:17

So, nice example of a self-fulfilling prophecy.

play12:20

As odd as it sounds, we need to trust,

play12:23

we need to be trustful to recognize distrust

play12:26

and then to repair relationships.

play12:30

The final point is as simple as it is nice.

play12:34

We genuinely enjoy being trusted.

play12:38

When other people place trust in us, this makes us feel good;

play12:40

it make us fell good about ourselves.

play12:42

And initial evidence from new scientific studies

play12:45

shows that our brains seem to inherently reward us

play12:49

for being trusted.

play12:51

That's not all.

play12:52

Closing the circle, if you will,

play12:54

our brains not only reward us for being trusted,

play12:57

but also for being trustworthy.

play13:00

We genuinely enjoy behaving in a trustworthy manner.

play13:04

We don't want to breach others' trust;

play13:05

we want to reciprocate, to do right by others.

play13:09

The strong preferences to be trusted and be trustworthy

play13:14

are deeply ingrained in us.

play13:17

Taken together, besides being a difficult business sometimes,

play13:21

and besides being very dynamic, trust is really indispensable.

play13:25

We need trust to establish, to maintain and to repair relationships.

play13:30

Trust empowers us and we can empower others by trusting them.

play13:36

This brings me back to my initial example of my parents,

play13:41

and them letting me play outside and out of their sight.

play13:45

Maybe inspired by the vampire bats, they are dressed like vampires here,

play13:49

and that is quite a while ago.

play13:52

I think they allowed for a lot of good things to happen

play13:54

by trusting me to play out of their sight.

play13:58

Meeting new kids, I could learn that not everybody is as trustworthy

play14:02

or untrustworthy as they look,

play14:03

I could learn that maintaining relationships takes a lot of forgiving

play14:07

and being forgiven.

play14:09

By trusting me I think they taught me to trust others and trust myself.

play14:14

That is a pretty great gift that I hope I can pass on to my children one day.

play14:19

Thank you.

play14:21

(Applause)

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Psychologie socialeConfianceCoopérationCognitionNeurosciencesÉconomie comportementaleMilgramAutoritéCompétenceRéputationInteraction humaine
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