Asking Entrepreneurs How To Make $1,000,000

Stefanovic
22 May 202313:08

Summary

TLDRThis video transcript features successful solopreneurs sharing insights on their journey to earning significant income through various online ventures. They discuss strategies such as leveraging skills, creating digital products, and utilizing affiliate marketing to achieve financial success. The solopreneurs emphasize the importance of self-identified skills, the power of digital platforms, and maintaining work-life balance without compromising on quality of life. They also highlight the challenges of solo entrepreneurship, including burnout and the need for continuous learning and adaptation.

Takeaways

  • πŸ’Ό Solopreneurs are increasingly successful online, with some making millions in commission without traditional employment.
  • πŸ”’ A 25-year-old solopreneur made 14 million dollars in commission last year, emphasizing the potential income of this career path.
  • πŸ•°οΈ Solopreneurs value their freedom and flexibility, often working on projects they enjoy and having more control over their time.
  • πŸ“ˆ The key to becoming a successful solopreneur is identifying and monetizing one's skills, often through digital platforms and services.
  • πŸ“š Self-publishing can be a significant income source for solopreneurs, as it allows for higher profit margins compared to traditional publishing.
  • πŸ”‘ Affiliate marketing is a primary income stream for many solopreneurs, involving promoting other companies' products for a commission.
  • πŸš€ Growing a personal brand, such as a YouTube channel, can be leveraged to create revenue through various digital products and services.
  • πŸ’‘ The future of work may involve more individuals solving their own problems and sharing the solutions, which can be monetized online.
  • πŸ’‘ Solopreneurs often face challenges like burnout and the need to balance work with personal life to maintain a sustainable business.
  • πŸ› οΈ Tools and software are crucial for solopreneurs to manage their businesses efficiently, with some preferring all-in-one platforms like Kajabi.
  • 🌐 Having a personal website is essential for solopreneurs to showcase their work, sell products, and establish an online presence.

Q & A

  • How much did Alex make in commission last year?

    -Alex made 14 million dollars in commission last year.

  • What is Alex's age and what does it signify about solopreneurs?

    -Alex is 25 years old, which highlights that young solopreneurs are increasingly successful online, earning substantial income.

  • What is the average income for solopreneurs mentioned in the transcript?

    -The average income mentioned for solopreneurs is roughly 1.7 million dollars.

  • What is the main advantage of being a solopreneur according to the transcript?

    -The main advantage is having more free time to work on things they like and live their life on their own terms.

  • What is the trick to making a million dollars as a solopreneur as suggested in the transcript?

    -The trick is to identify and monetize one's skills effectively, using platforms like the internet to reach a wider audience.

  • What was Alex's biggest money maker last year?

    -Alex's biggest money maker last year was his self-published book.

  • How much more money can one make by self-publishing compared to traditional publishing according to the transcript?

    -One can make about seven or eight dollars per book with self-publishing compared to one to two dollars with traditional publishing.

  • What is affiliate marketing and how does it work?

    -Affiliate marketing involves selling other companies' products to customers without ever touching the product. You create ads and landing pages, send traffic to a website, and earn a commission for each sale.

  • What are the main income streams for a solopreneur as described in the transcript?

    -The main income streams include affiliate marketing, digital courses, subscription emails, newsletter sponsorships, and occasional one-on-one coaching.

  • What is the solopreneur's stance on hiring employees?

    -The solopreneur prefers not to hire employees, instead using contractors and freelancers for specific tasks, valuing the freedom and control of a one-person business.

  • What was the biggest challenge faced by the solopreneurs in starting their businesses?

    -The biggest challenges included walking away from traditional jobs, dealing with burnout, and overcoming doubts and the fear of being alone in their ventures.

  • What advice do the solopreneurs give for avoiding burnout?

    -The advice includes focusing on quality over quantity of work, taking care of personal health, and ensuring work aligns with personal enjoyment to prevent overworking.

  • What is the recommended approach to starting a one-person business and making a million dollars as quickly as possible?

    -The approach involves identifying and monetizing existing skills, finding the right customer intersection for a service business, creating digital products, and starting a subscription model, with persistence and continuous learning being key.

  • What software tool is essential for a solopreneur's business according to the transcript?

    -Kajabi is mentioned as an essential tool for website management, email marketing, and course hosting.

  • What is the role of Twitter in the solopreneur's business strategy?

    -Twitter serves as a platform for testing ideas and making connections, acting as a lab for business strategies.

  • What is the future of one-person businesses according to the insights in the transcript?

    -The future of one-person businesses is expected to involve more high performers leaving traditional companies to work independently, leveraging powerful tools for greater control and variety in their work.

  • What is the recommended fastest way to reach a million dollars according to the solopreneurs?

    -Affiliate marketing is recommended as it requires less startup capital and offers a predictable way to generate income with the flexibility to adjust ad budgets as needed.

Outlines

00:00

πŸ’Ό Success Secrets of Solopreneurs

This paragraph introduces Alex, a 25-year-old solopreneur who earned 14 million dollars in commission. It discusses the rise of solopreneurs on the internet, their ability to earn significant income while maintaining free time and independence. Alex shares his journey and the strategies that contributed to his success, emphasizing the importance of identifying and monetizing one's skills, the role of self-publishing in generating income, and the power of affiliate marketing as a primary income source. The paragraph also touches on the challenges faced by solopreneurs, such as burnout and the struggle to identify their skills, and offers advice on overcoming these obstacles.

05:01

πŸš€ Overcoming Challenges and Leveraging Tools for Solopreneur Success

This section delves into the personal experiences and strategies of solopreneurs, focusing on overcoming challenges like burnout and finding the right path. It highlights the importance of wisdom and learning from those who have achieved the desired lifestyle. The speaker shares his transition from a startup executive to a solopreneur, emphasizing the need to recalibrate and prioritize personal fulfillment over constant work. The paragraph also discusses the use of various tools and platforms, such as Kajabi, Final Cut Pro, and Twitter, to support the solopreneur journey, and the significance of having a personal website for business growth. Additionally, it outlines a stepwise approach to building a successful one-person business, from identifying skills to creating digital products and subscription services.

10:03

🌐 The Future of Solopreneurship and Strategies for Scaling

The final paragraph explores the evolution of solopreneurship, particularly in the context of the pandemic and the creator economy. It predicts an acceleration in the trend of high performers leaving traditional jobs to pursue independent work online. The speaker shares insights on the potential for increased competition and the need for companies to offer attractive packages to retain top talent. The paragraph also discusses the importance of not plateauing too early and the benefits of having powerful tools that allow one person to have significant leverage. It concludes with advice on the importance of learning from successful individuals and productizing solutions to specific problems as a path to achieving a million-dollar business.

Mindmap

Keywords

πŸ’‘Solopreneur

A solopreneur refers to an individual who works independently, often running their own business without a team or employees. In the video, solopreneurs are highlighted as individuals who have achieved significant financial success and personal freedom by leveraging the internet. Alex, mentioned in the script, is an example of a successful solopreneur who made 14 million dollars in commission.

πŸ’‘Commission

Commission is the payment made to a person for a sale or deal they facilitated. In the context of the video, Alex, a solopreneur, earned 14 million dollars in commission, indicating that his income was based on a percentage of sales he generated for products or services he promoted.

πŸ’‘Affiliate Marketing

Affiliate marketing is a performance-based marketing strategy where an affiliate promotes another company's products and earns a commission for each sale made through their referral. The script explains that one of the solopreneurs makes a significant income from affiliate marketing, selling other companies' products without ever touching or shipping the products themselves.

πŸ’‘Digital Products

Digital products are items that are distributed and consumed in a digital format, such as ebooks, online courses, or software. The video discusses how solopreneurs can create digital products to monetize their knowledge and skills, turning them into a source of passive income.

πŸ’‘YouTube Channel

A YouTube channel is a platform where individuals or entities can upload and share videos. In the script, one solopreneur mentions that they have grown their YouTube channel to 600,000 subscribers and are now helping others do the same, which has become their main source of revenue.

πŸ’‘Self-Publishing

Self-publishing is the process of publishing a book without the involvement of a traditional publisher. The video script mentions that one solopreneur made significant income from self-publishing a book, earning more per book than if they had worked with a traditional publisher.

πŸ’‘Burnout

Burnout is a state of chronic physical and emotional exhaustion often caused by excessive and prolonged stress. The script discusses the challenge of burnout faced by solopreneurs, particularly those who have a tendency to overwork and fill their time with work, leading to a need for recalibration and focus on personal well-being.

πŸ’‘Freelancers

Freelancers are self-employed individuals who offer their services on a project-by-project basis, rather than working for a single employer long-term. The video mentions that solopreneurs often work with freelancers for specific tasks in their business, allowing them to maintain a lean operation without full-time employees.

πŸ’‘Content Creation

Content creation refers to the process of producing various forms of content, such as articles, videos, or graphics, for online platforms. The script emphasizes the importance of content creation, especially video content, for platforms like YouTube, as a means to build a business and generate income.

πŸ’‘Online Store

An online store is a virtual marketplace where goods or services are sold over the internet. The video script suggests that having a website for an online store is essential for solopreneurs who are selling merchandise or digital products, as it provides a platform for e-commerce.

πŸ’‘Creator Economy

The creator economy refers to the ecosystem of independent content creators who leverage digital platforms to produce content, build an audience, and monetize their work. The video suggests that the creator economy has been enabled by the pandemic and will continue to grow, offering more opportunities for individuals to work independently.

Highlights

Alex, a 25-year-old solopreneur, made 14 million dollars in commission last year.

Solopreneurs are increasingly successful on the Internet, earning more with more free time.

One website and one tool can provide everything needed to build an entire business for free.

Self-publishing books can yield higher profits compared to traditional publishing.

Affiliate marketing is a significant income source for solopreneurs, involving selling other companies' products online.

Synthesizing solutions to personal problems and sharing them can be a main source of revenue.

The breakdown of a solopreneur's income streams includes digital courses, email subscriptions, and sponsorships.

Having zero employees and utilizing contractors and freelancers is a common practice for solopreneurs.

Solopreneurs value quality of life and avoid making life harder by doing things they don't enjoy.

The challenge of walking away from a traditional job to start a solopreneur business can be significant.

Burnout is a common issue for solopreneurs, especially those with perfectionistic tendencies.

Finding mentors or apprentices with the desired lifestyle can accelerate the learning process for solopreneurs.

The key to making a million dollars as a solopreneur is persistence, finding work they enjoy, and continuous experimentation.

The pandemic has shifted perspectives, enabling more people to work independently in the creator economy.

Solopreneurs can have greater leverage thanks to powerful tools available for independent work.

Top performers are increasingly leaving companies to start their own ventures on the Internet.

Solopreneurs recommend starting slow and focusing on learning in the early stages of their business.

Having a website is essential for solopreneurs selling merchandise or digital products.

The future of solopreneur businesses may involve more competition but also greater opportunities for leveraging technology.

Transcripts

play00:00

this is Alex

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and he's a solopreneur how much did you

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make last year 14 million dollars in

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commission how old are you 25 and these

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solopreneurs are taking over the

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Internet earning more money seven

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hundred thousand dollars roughly 1.7

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million have more free time and then I

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start living more of my life so now I

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have a lot of free time I only like

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working on the things I like doing and

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have no employees I have zero employees

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and today four of the greatest

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solopreneurs break down how they became

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successful for people aspiring become a

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solopreneur how do you make a million as

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fast as possible it's crazy to me me to

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think that literally one website one

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tool you can learn everything you can

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Implement everything it has everything

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you need to build an entire business

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that's crazy and it's free and share

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their most valuable secrets so if

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there's any trick to like trying to make

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a million dollars as a solopreneur it's

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if someone asks you what do you do for a

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living how do you answer this I I suck

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at that question a lot like yeah I used

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to just be like I'm an internet person

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because I didn't really know what else

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to say to that question but it's pretty

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simple like most people have skills they

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struggle to identify their own things

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that they're good at and so I help them

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identify those things just develop those

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things and then take them to the open

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market and monetize it the biggest Money

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Maker for me last year was basically my

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book uh when you self-publish you can

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make a lot more money than if you work

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with the traditional publisher I'm

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making about seven or eight dollars a

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book compared to like one to two dollars

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if you're a traditional publisher and

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how many of them so I sold 10 000 in the

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first year and then then 10 000 in the

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last hundred days what are your income

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streams and how do you make your money

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as a solo printer my main income comes

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from affiliate marketing a lot of people

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don't have Clarity what it is but

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affiliate marketing is essentially you

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as an affiliate sell products of other

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companies to customers you never get in

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touch with the product we never see the

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products you don't get it shipped at

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home nothing you just create ads on the

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internet

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um landing pages are usually given to

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you so you send the traffic to a website

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that's it and then you get paid a

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commission for every sale you generate

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how do you currently make your living as

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a one-person business there's a couple

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different ways overall summarize with

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the word synthesizing so I think that

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the future of work involves solving your

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own problems and then sharing the

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solutions so the biggest problem that

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I've solved now is growing my YouTube

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channel to 600 000 subscribers so I'm

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helping other people do the same that's

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my main source of Revenue at the moment

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what is the breakdown of your current

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income streams my business will likely

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do between 2.25 and two and a half

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million in 2023 about 70 of that will

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come through digital courses 10 to 15

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percent of that will come through a

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subscription email that I have another

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maybe 10 maybe a little less will come

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from newsletter sponsorships what's left

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another ten percent eight or ten percent

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left in there we'll come through a bunch

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of different ways it'll come through

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affiliate Partnerships it'll come

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through occasional one-on-one coaching

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so you're a solopreneur Justin does that

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mean you have zero employees yeah I have

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zero employees and I use contractors and

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Freelancers uh to do tasks in my

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business but I have no employees the

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only person that is around full time is

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my wife are you planning on hiring

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anyone I've thought about it I have no

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aspirations to like build a business at

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this point I want to know how to do

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everything I've taught myself everything

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of everything I do I even know how to do

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my taxes my accounting I know how to

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write I know how to produce and publish

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a book if I need to get it done and I

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want to do it in my way I could just do

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it whatever decided to not hire any

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people there's no need we don't have any

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office we don't have any employee we do

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work with some Freelancers every now and

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then just to alter some stuff I did have

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a company where we had 18 people we were

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generating good numbers but there was

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just a it was a job for me because I had

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to manage all the people like 15 hours

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per day and then I switched to this

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model right now affiliate marketing and

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then I started Living more of my life so

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now I have a lot of free time and I love

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to skydive I love to travel the world

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why would you make your life harder by

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doing things you don't like this much

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everything I do should increase my life

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quality and not necessarily my bank

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account what was your biggest challenge

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in starting a successful one-person

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business and what tip do you have for

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others to overcome that challenge you

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faced I was working in strategy

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Consulting for nine years and I think my

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biggest challenge was actually just

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walking away I didn't have really any

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active support to take a different path

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and I felt very alone I think my biggest

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challenge early on was finding people

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doing things that they cared about and

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living courageously what was your

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biggest challenge in in your whole

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solopreneurship journey burnout I was a

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former startup Executive before I was

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ever someone who you know wrote content

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on the internet I burned out of that job

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because I generally am like half

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perfectionistic Tendencies I tend to

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view open gaps in my calendar as like

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opportunities to push my business

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forward which is against the Mantra that

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I I want to talk about right like I want

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to use my time to do things that I enjoy

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but my inclination as a person is to

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fill those times with work so As I Grew

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my solopreneur business I I made a

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mistake I filled those gaps often with

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like work and work and work and work and

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work and then I had to take a step back

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as I was starting to burn out for the

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second time in my life and say like wait

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a minute you're just rebuilding the same

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thing you built as a startup executive

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and you're going to burn out again and

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at that point I kind of recalibrated

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refocused on what was important to me

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and started really filling those open

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times with hikes and things that I enjoy

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good question I think the the biggest

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problem is a lack of wisdom I think if

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you know the path then you just take one

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step after the other and you follow it

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but so many doubts come in when you're

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questioning if this is the right thing

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we waste so much time doing the wrong

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thing so the easiest way to overcome

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that is to find people that have the

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life that you want to have and learn

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from them in any way you possibly can

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whether that's being an apprentice from

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them if you can if not consuming all of

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their content I got stuck in a loop

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where the heart where I folded the

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harder I work the better results again

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which is true in many ways but don't

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forget to you know take care of yourself

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so sleep Health have time to think and

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work so don't sacrifice your life over a

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goal because it's you're gonna push the

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goal far away my results started coming

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in when I had this internal shift into

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like you know what I'm gonna start

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working 15 hours per day I'm gonna work

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four hours per day and see what's

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happening I started making less

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decisions and the decision quality

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increased and better results came away

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if you could pick one software tool to

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use for the rest of your life what would

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it be it would have to do a lot of

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things so I would say kajabi I currently

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use kajabi for my website my email

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marketing my course hosting everything

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any video editing tool key nowadays is

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content so even for YouTube you need to

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create a good ad a good video that sells

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so Final Cut Pro that's what I use

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nothing fancy right Twitter yeah Twitter

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is where I just test out a lot of ideas

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and make friends my lab say YouTube both

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YouTube as a consumer and as a producer

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has literally everything you need to get

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to a million dollars it's crazy to me to

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think that literally one website one

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tool you can learn everything you can

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Implement everything it has everything

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you need to build an entire business

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that's crazy and it's free and do you

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have your own website it's Justin

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welsh.me yeah it's funny how everybody

play07:22

mentions a different tool but nobody

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mentions the fact that every single one

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of them has their own website and I mean

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it makes sense to have one if you're

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selling merch or digital products you

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need a website for your online store

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even I'm working on my own website at

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the moment because I want to launch a

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course and a newsletter real soon and

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because I have almost no experience

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building websites but I also don't want

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to pay a lot of money for someone else

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to build it I'm using hostinger today's

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sponsor and I'll be honest guys I've

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never thought that for the cost of about

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one coffee per month not having to write

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a single line of code I could build my

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own homepage that looks like this in

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just a few hours hostinger truly is an

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all-in-one platform it's optimized for

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WordPress it's Sao friendly you get a

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free domain name and you even get an own

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SSL certificate which basically means

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you get this cool little thingy next to

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your website URL which basically means

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your website is safe against hackers and

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cyber criminals and whatever and if that

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wasn't enough if you click on the link

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in the description or if you select this

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one and then scroll all the way to the

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bottom and apply the discount code

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stefanovic you get an additional 10 off

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from the price I'm telling you if you

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need a place to Showcase your portfolio

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start an online Shop create a side also

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or build your newsletter like I'm doing

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then you need to check out postinger.com

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Link in the description now back to

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something I wanted to ask you if you had

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to start a one-person business from

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scratch today and you want to make a

play08:45

million dollars as fast as possible what

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would you do so I think there's a

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stepwise approach to it which is number

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one you identify the skills that you

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already have and you take them to open

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market in the form of a service business

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Once you turn it into a service offer

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and you have some money coming in the

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next thing that you want to figure out

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is the intersection of customers you

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like working with and customers that

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like working with you and once you find

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that exact specific intersection you can

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raise your rates choose only to work

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with those customers and take all of the

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knowledge that would be helpful to

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customers outside of that ideal customer

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and put it into a digital product so now

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you've got two revenue streams a service

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business and a digital product if your

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digital product is growing and pretty

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soon you'll have you know a few thousand

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students inside of a few thousand

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students are probably people who will

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pay you an additional amount of money

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per month to get more detailed you know

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tips and tricks and things like that so

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start a paid newsletter subscription so

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now you got a service business a course

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business you have a subscription

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business but I think the hardest way to

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do it is with one offer I think what

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I've seen over and over again is it's

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like the 9th or tenth or the 11th thing

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that people try that explodes and

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basically the only thing that gets you

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there is just not quitting so my key to

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making a million dollars as a

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solopreneur is like not quitting finding

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work you like doing and just keep trying

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stuff right and I think the third one is

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really hard because you need to leave

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space so that you can continually keep

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growing and experimenting to find like

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the next thing right you don't want to

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Plateau too early and in fact I don't

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think you ever want to Plateau yeah I'm

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sort of Designing my entire life around

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not ever creating a job for myself

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making a million dollars is great but

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I'm time rich and experienced Rich I'm

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spending time how I want to spend my

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time what would be the fastest way to

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get to a middle according to you the

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same way that got me to a million my

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first million in profit which was

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affiliate marketing bill

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um it doesn't require too much startup

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Capital but with money with someone you

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can spend in ads and it's not like you

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waste the money completely because you

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generate sales and just to that because

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it's the most predictable way to

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generate income you can stop your budget

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any any day you want there you see it's

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not performing we can address if it's

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making money double the budgets every

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day until you start spending around

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thousands of dollars a day the best way

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to go fast is to start slow and in the

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early stages the most important thing is

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that learning instead of earning

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probably it's closest to something like

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a permissionless Apprentice where you

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find someone that has the life that you

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want you help them for free and you try

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to become their apprentice and if you

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can do that you can really speed up the

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learning process and along that process

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what will end up happening is that

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you're able to solve a specific problem

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and then if you productize the solution

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to that problem and then you bring it to

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more than just one person you can do

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that to get to a million dollars how do

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you see the one person business evolve

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in the coming two to three years where

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do you see opportunities and chances for

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everyone else I think the pandemic

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shifted people's perspective the Creator

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economy has enabled more and more people

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to do work on their own I think it is

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going to continue to accelerate the

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tools and software and things you can

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use to do things on your own now are so

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powerful if you're in a full-time job

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that sucks because you're hyper

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specialized and you don't have a lot of

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span of control over what you're doing

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and you don't get to work on a wide

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variety of things but if you just go out

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and work on your own you can have the

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upsides of ownership and responsibility

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I see it being a much bigger opportunity

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for high performers what I'm seeing

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right now I think will be accelerated

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which is I am seeing more and more of

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them get to the top of their profession

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look around and realize that a lot of

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people around them are miserable and

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that that's got to be a pretty

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eye-opening experience happened to me I

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think we're going to see an acceleration

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of top performers and companies leaving

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to do their own thing on the internet

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and I think companies are going to be

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are going to have to put together some

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pretty creative packages to get top

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performers to stay I think that there's

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two things one there's going to be more

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competition because the barriers to

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entry are now even lower but two life

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person businesses will look more like

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two people businesses and two people

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will look more like one people or person

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and that one person can have a far

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greater leverage than before thanks to

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these powerful tools if you want to

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check out how I became a solopreneur you

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might want to check out this video

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