Why We’re Leaving Donut - BIGTIME

Summary

In this heartfelt video, the creators announce their departure from Donut Media to launch their own channel, 'Big Time'. They reflect on their journey, from humble beginnings to the challenges of growth and corporate acquisition. The duo expresses excitement for the creative freedom their new venture will offer, promising garage builds, experiential car content, and a deeper connection with their community. They look forward to sharing their passion for cars and inspiring the next generation of car enthusiasts.

Takeaways

• 🎥 The creators are starting their own channel called 'Big Time', marking a new beginning for their content creation journey.
• 🚀 They express excitement and nervousness about this new venture, emphasizing that it's a dream they've had for a long time and the timing feels right.
• 📣 The decision to leave Donut Media is explained as a desire to regain creative control and pursue their own vision, separate from the company's direction.
• 🏠 The script takes place at one of the creator's houses, providing a personal and familiar backdrop for the video.
• 🛠 The creators share their individual stories of joining Donut Media, highlighting their diverse backgrounds and the sacrifices they made to pursue their passion.
• 💼 They discuss the challenges they faced at Donut, including creative differences and the feeling that the company had strayed from its original startup spirit.
• 🔄 The impact of the COVID-19 pandemic on their work is mentioned, noting how it affected their workflow and the growth of the channel during that time.
• 🤝 The creators reminisce about the strong friendships and bonds formed during their time at Donut, acknowledging the bittersweet nature of their departure.
• 🔄 They describe the changes that occurred after Donut was acquired by another company, leading to a shift in the creative process and a loss of the original excitement.
• 🚗 The new channel, 'Big Time', promises to focus on garage builds, experiential content, and a variety of car-related adventures that the creators are passionate about.
• 🔑 The creators aim to inspire and engage with their audience, emphasizing the importance of community and the desire to pass on their knowledge to the next generation of car enthusiasts.

Q & A

What is the main purpose of the video?

The main purpose of the video is to announce the departure of the hosts from Donut and the start of their own channel, where they will have full creative control over the content.

Why did the hosts decide to leave Donut?

The hosts decided to leave Donut because they felt the channel had moved away from what they initially signed up for and they wanted to create content that they were passionate about without the constraints they experienced at Donut.

What was the initial attraction for the hosts to join Donut?

The initial attraction for the hosts to join Donut was the opportunity to work in a startup environment with a lot of creative freedom and the chance to work with their friends and have fun.

How did the hosts' experience at Donut change over time?

Over time, the hosts' experience at Donut changed from a fun and creative environment to a more business-oriented and restrictive atmosphere, especially after the channel was acquired by another company.

What sacrifices did the hosts make to join Donut?

The hosts made significant sacrifices, such as leaving stable jobs, moving to LA, and living in an RV, to join Donut and pursue their passion for creating automotive content.

What was the hosts' initial role at Donut?

The hosts initially joined Donut as hosts for a car channel, but their roles quickly changed. One host was supposed to be a host but ended up writing series for Donut, while the other started as a writer and later became a host for the B2B series.

How did the COVID-19 pandemic affect the hosts' work at Donut?

The COVID-19 pandemic led to a period of intense work for the hosts, as they had to adapt to new filming conditions and continue producing content without knowing when to stop working.

What is the hosts' plan for their new channel?

The hosts plan to create content that they are passionate about for their new channel, including garage builds, experiential driving, traveling to car events, and focusing on community engagement.

How do the hosts feel about the community they have built with Donut?

The hosts feel very grateful and connected to the community they have built with Donut. They find it rewarding to see how their content has impacted people's lives and inspired them to work on their own cars.

What is the hosts' view on the future of car culture and their role in it?

The hosts see themselves as part of a dying breed of car enthusiasts and feel a responsibility to pass on their knowledge and passion to the next generation. They aim to do this through their new channel by focusing on hands-on car projects and community involvement.