Aula 3: Plano Individual x Profissional

Marcelo Amazon

10 Jun 202412:02

Summary

TLDRThis video script provides an in-depth look at Amazon's individual and professional selling plans, highlighting the benefits and considerations for new sellers. The speaker emphasizes the importance of choosing the right plan for business growth, discussing the cost implications and features like unlimited product listings and promotional tools exclusive to the professional plan. Viewers are encouraged to consider their selling potential and make an informed decision to optimize their Amazon selling journey.

Takeaways

✏️ Always have paper and a pen ready to take notes during the sessions.
🌐 Any shared website links will be provided at the end of the video, along with a folder containing various stores for consultation.
📚 The module is only 15% complete; there is much more content to come.
🛒 Amazon offers two selling plans: individual and professional.
⚠️ There is a misconception that individual plans are for individuals and professional plans are for businesses, which is not true.
💼 The professional plan provides full access to Amazon Seller Central with maximum efficiency.
💸 Individual plans charge $0.99 per sold product, while professional plans have a monthly fee of $39.99.
🚀 Professional plans offer many benefits, including selling in restricted categories and accessing more sales tools.
🔍 The professional plan is recommended for those serious about maximizing their sales potential.
📊 Individual plans limit access to some features, like inventory management and business reports.
📦 When sending products to FBA with an individual plan, you might face restrictions on the amount of inventory.
💡 You can start with an individual plan and upgrade to a professional plan once you are ready.
🔄 It's possible to downgrade from a professional plan to an individual plan if necessary.

Q & A

What are the two types of Amazon selling plans mentioned in the script?
-The two types of Amazon selling plans mentioned are the Individual Plan and the Professional Plan.
What is the common misconception about the Individual Plan and Professional Plan as discussed in the script?
-The common misconception is that the Individual Plan is for physical persons and the Professional Plan is for legal entities, which is not true. They are simply different pricing structures with different benefits.
What is the cost per item for the Individual Plan on Amazon?
-The cost per item for the Individual Plan is $0.99 per product sold.
What are some benefits of the Professional Plan over the Individual Plan?
-The Professional Plan offers benefits such as access to restricted product categories, the ability to create promotions and coupons, and more detailed business reports, among others.
What is the main advantage of starting with the Professional Plan according to the script?
-The main advantage is having access to all the benefits and features of the Seller Central from the start, which can help in managing the business more effectively and efficiently.
What is the cost of the Professional Plan on Amazon?
-The script does not specify the exact cost of the Professional Plan, but it implies it's a monthly fee that offers more benefits than the Individual Plan.
Why might someone choose the Individual Plan initially?
-Some might choose the Individual Plan initially if they are still learning and not ready to sell products yet, as it allows them to start without a monthly fee and only pay per product sold.
What is the recommendation for sellers who are serious about growing their business on Amazon?
-The recommendation for serious sellers is to start with the Professional Plan to take advantage of all the features and benefits that can help scale their business.
What is the term 'bybox' referring to in the script, and why is it important?
-The term 'bybox' seems to refer to a type of product or service related to Amazon sales, and it's important because it's a myth that sellers cannot access it. The script suggests that understanding 'bybox' is crucial for success.
What is the advice given for those who are nervous about clicking the subscribe button on Amazon?
-The advice is to not be a 'button nervous' person, meaning not to rush into subscribing without understanding the plans fully. It's recommended to watch the entire video and other training sessions before making a decision.
What should sellers do with the information they learn from the script?
-Sellers should archive the information and not just jot it down on paper where it might get lost. They should also make use of the links provided in the video description for further learning.

Outlines

00:00

📝 Introduction to Amazon Sales Plans

The script begins with an introduction to Amazon's sales plans, highlighting the importance of preparation with paper and pen. It mentions that links to various stores and resources will be shared at the end of each video, but for now, the focus is on the basics. The speaker clarifies a common misconception about Amazon's individual and professional plans, explaining that they are not related to the type of legal entity (individual or corporate) but rather to the scale of the seller's operations. The individual plan is for those just starting out, while the professional plan offers more features and benefits. The speaker also touches on Amazon's incentives for new sellers, including cashback on sales, and promises a more in-depth discussion in future training sessions.

05:01

🚀 Advantages of Amazon's Professional Plan

This paragraph delves into the advantages of Amazon's professional plan over the individual plan. It emphasizes that while the individual plan charges a per-item fee, the professional plan offers a monthly subscription with access to more features and tools. The speaker discusses the benefits of the professional plan, such as the ability to sell in restricted categories, manage inventory more effectively, and use promotional tools like coupons. The paragraph also addresses concerns about the cost of the professional plan, arguing that the benefits outweigh the initial investment, especially for those serious about growing their business on Amazon.

10:03

🤔 Choosing Between Individual and Professional Plans

The speaker concludes the script by discussing the decision-making process for choosing between Amazon's individual and professional plans. They provide guidance for those who are still learning and not yet ready to invest in the professional plan, suggesting that starting with the individual plan is a viable option. The speaker also reassures those who have already chosen the professional plan but are facing challenges, stating that it's possible to downgrade to the individual plan if necessary. The paragraph ends with a reminder to stay tuned for the next lesson and to engage with the content by taking notes and revisiting the material as needed.

Mindmap

Keywords

💡Amazon

Amazon is a multinational technology company known for its e-commerce platform, where third-party sellers can list and sell their products. In the video, Amazon is the central theme as the speaker discusses the different seller plans available on the platform, which are crucial for those looking to start selling on Amazon.

💡Seller Plan

A seller plan on Amazon refers to the type of account a seller has, which determines the fees and features they have access to. The video script mentions two types: 'Individual' and 'Professional', which are key for understanding the costs and benefits associated with selling on Amazon.

💡Individual Plan

The Individual Plan is one of the seller plans on Amazon, which charges a fee per item sold rather than a monthly subscription. It is highlighted in the script as a potentially cost-effective choice for new sellers who may not sell a high volume of products initially.

💡Professional Plan

The Professional Plan is another Amazon seller plan that offers a monthly subscription fee in exchange for additional features and benefits. The video emphasizes the advantages of this plan, such as access to more tools and the ability to sell an unlimited number of products.

💡Efficacy and Efficiency

Efficacy refers to the power to produce a desired effect, while efficiency is the ability to do something without wasting materials, time, or energy. The script uses these terms to compare the benefits of the Individual and Professional plans, suggesting that the Professional plan offers greater efficacy and efficiency in managing a seller's business on Amazon.

💡Product Listing

Product listing on Amazon involves adding products to the platform for sale. The video script discusses the process and considerations for new sellers, including the potential costs associated with listing products under different seller plans.

💡Sales Tax

Sales tax is a tax paid to the government when a commodity is sold. While not explicitly mentioned in the script, the concept of sales tax is implied when discussing the costs associated with selling products on Amazon, particularly under different seller plans.

💡FBA (Fulfillment by Amazon)

Fulfillment by Amazon (FBA) is a service offered by Amazon where sellers store their products in Amazon's warehouses, and Amazon handles storage, shipping, and customer service. The script touches on the limitations individual sellers might face when using FBA, such as storage space restrictions.

💡Promotions and Coupons

Promotions and coupons are marketing tools used to increase sales by offering discounts or special deals. The video mentions that Professional Plan sellers have access to creating promotions and coupons, which is an advantage over Individual Plan sellers.

💡Inventory Management

Inventory management involves the tracking and control of goods in stock. The script explains that Professional Plan sellers have access to more advanced inventory management tools, which is crucial for optimizing stock levels and fulfilling customer orders efficiently.

💡Business Reporting

Business reporting refers to the process of generating and analyzing reports to understand business performance. The video script mentions that Professional Plan sellers have access to more comprehensive business reporting, which can help them make informed decisions about their sales strategy on Amazon.

Highlights

Introduction to Amazon's two selling plans: Individual and Professional.

Clarification of a common misconception about the difference between Individual and Professional plans.

Discussion on the benefits of starting with the Professional plan despite the initial cost.

Explanation of the cost structure for Individual and Professional plans, emphasizing the pay-per-product model.

Advantages of the Professional plan, including full access to seller central and business management tools.

The importance of not underestimating the potential of selling on Amazon, even as a new seller.

Mention of Amazon's incentives for new sellers, including cashback on sales.

Details on the limitations of the Individual plan, such as restricted product categories and lack of promotional tools.

The option to downgrade from the Professional to the Individual plan if necessary.

Emphasis on the importance of patience and strategic planning before fully committing to selling on Amazon.

The presenter's personal recommendation to start with the Professional plan for those serious about selling on Amazon.

A challenge issued to viewers to sell at least 40 products to offset the Professional plan's cost.

Advice against hasty decisions and the importance of fully understanding Amazon's selling process before starting.

Encouragement to take notes and archive lessons for future reference to avoid getting lost in the process.

Invitation to engage with the presenter on Instagram for further discussion and support.

A reminder that all links and resources will be available in the video description for easy access.

Conclusion emphasizing the importance of understanding both Individual and Professional plans before making a decision.

A call to action for the next lesson, indicating a continuation of the learning journey.

The presenter's personal touch, sharing their own experiences and insights on Amazon selling.