if u actually do THIS, you’ll make millions lol

Summary

In this motivational video, the speaker shares his journey from financial struggles to building a successful online business. He emphasizes the importance of mindset, long-term thinking, and consistent action. Inspired by Jeff Bezos's approach to business, the speaker encourages viewers to set a three-year vision, break it down into actionable steps, and execute daily with discipline. He also stresses the power of sacrifice and the need to balance short-term actions with long-term goals. The speaker challenges viewers to consider what they would do differently if their life depended on achieving their goals, advocating for ruthless discipline and the elimination of distractions to succeed.

Takeaways

• 🎯 **Vision and Long-Term Thinking**: The speaker emphasizes the importance of setting long-term goals and thinking in terms of years rather than months to achieve success.
• 🤔 **Mindset Shift**: Changing one's mindset from focusing on immediate results to understanding that success is a marathon, not a sprint, is crucial for sustainable growth.
• 🌱 **Planting Seeds**: The analogy of planting seeds is used to illustrate the need for patience and persistence in business, as growth takes time and consistent effort.
• 🚀 **Execution and Patience**: A balance between ruthless daily execution and patient long-term planning is key to achieving entrepreneurial success.
• 🕰️ **Time Horizon**: Extending the time horizon for success can reduce competition and open up opportunities that are not available to those with short-term focus.
• 📈 **Incremental Progress**: Breaking down long-term goals into smaller, achievable actions and making daily progress towards them is a practical approach to realizing big visions.
• 💡 **Inspiration from Bezos**: The speaker takes inspiration from Jeff Bezos's approach to business, highlighting the power of having a long-term perspective and being stubborn about vision.
• 🛑 **Avoiding Shiny Object Syndrome**: The script warns against constantly chasing new opportunities without allowing existing efforts time to bear fruit.
• 🔄 **The Dichotomy of Action**: It's important to manage the dichotomy between thinking in long-term time frames and acting in short-term time frames to maximize both daily and decade-long output.
• 💪 **Sacrifice for Success**: The speaker shares their belief in the power of sacrifice, stating that being willing to give up immediate pleasures for long-term goals is a common trait among successful individuals.
• 🧘 **Contemplate Impermanence**: The idea of rehearsing one's mortality as a tool for motivation and clarity of purpose is presented as a profound strategy for achieving success.

Q & A

What significant event recently happened in the speaker's life?

The speaker discovered that their new neighbor is an NBA legend who used to be one of their favorite basketball players growing up.

What was the speaker's financial situation a few years ago?

A few years ago, the speaker had basically no money to their name and was quite lost in life.

What did the speaker wish for in terms of income when they started their online business?

The speaker wished to make $2500 a month, which equates to $30,000 a year.

How successful is the speaker's company currently?

The speaker's companies now do $400,000 to $500,000 every single month and have about 40 team members across the businesses.

What is the core message the speaker wants to convey in the video?

The core message is about the importance of changing one's thoughts to transform their life and achieve success, emphasizing the long-term mindset and consistent action.

What quote does the speaker reference to emphasize the importance of thoughts?

The speaker references a quote by Lao Tzu, the Taoist philosopher: 'Watch your thoughts, for they become words. Watch your words, for they become actions. Watch your actions, for they become habits. Watch your habits, for they become character. Watch your character, for it becomes your destiny.'

What did Jeff Bezos donate $42 million to in 2011?

Jeff Bezos donated $42 million to the development of a giant clock set to last for 10,000 years.

What is the title of Jeff Bezos's first shareholder letter in 1997?

The title of Jeff Bezos's first shareholder letter in 1997 was 'It's All About the Long Term'.

What is the 'Bezos effect' or 'popcorn effect' as described by the speaker?

The 'Bezos effect' or 'popcorn effect' is the idea of achieving seemingly astronomical results from doing a simple activity for an extended period, emphasizing the power of planting seeds and watching them grow over time.

What is the main idea behind Newton's first law as it relates to the speaker's message?

The main idea behind Newton's first law in relation to the speaker's message is that an object at rest (an entrepreneur not taking action) will stay at rest unless acted upon by an unbalanced force (a significant event or motivation that propels them to action).

What challenge does the speaker propose to the audience regarding their goals?

The speaker challenges the audience to imagine they have only 12 months to achieve their business goals or they will die, prompting them to consider what they would start and stop doing to ensure success.

What is the significance of the 'start' and 'stop' exercise suggested by the speaker?

The 'start' and 'stop' exercise is significant as it encourages individuals to identify specific actions they would take (start) and habits they would eliminate (stop) if their life depended on achieving their goals within a limited time frame.

What does the speaker suggest about the relationship between sacrifice and success?

The speaker suggests that the level of success one achieves is directly related to the level of sacrifice one is willing to make, emphasizing that those who are willing to sacrifice short-term pleasures for long-term goals are more likely to succeed.

Outlines

00:00

🏀 From Struggling to Success: The Power of Long-Term Thinking

The speaker recounts their journey from a financially unstable and directionless phase to becoming a successful entrepreneur. They emphasize the importance of long-term thinking, inspired by Jeff Bezos' approach to business and life. The speaker shares their initial goal of earning $2500 a month and how they now run multiple businesses with a team of 40 members, achieving $400,000 to $500,000 in monthly revenue. They stress the significance of thoughts leading to actions, habits, character, and ultimately, destiny, as stated by Laozi. The speaker introduces a mindset training aimed at changing one's destiny through the right thinking patterns and the application of long-term strategies.

05:00

🌱 The Dichotomy of Long-Term Vision and Short-Term Execution

This paragraph delves into the concept of balancing long-term vision with short-term actions. The speaker uses Jeff Bezos' strategy of planting seeds and watching them grow over a long-term horizon as a metaphor for success. They discuss the importance of setting a three-year vision and breaking it down into smaller, achievable goals over time. The speaker also addresses the common mistake of entrepreneurs who prefer to plant new seeds rather than nurture the ones they've already planted, highlighting the need for patience and consistent effort in business growth. The paragraph concludes with a call to action for viewers to adopt a balanced approach to achieve success in both their personal and professional lives.

10:01

🚀 The Jeff Bezos Effect: Scaling Success Through Consistent Action

The speaker introduces the 'Jeff Bezos effect' or 'popcorn effect,' which illustrates the power of consistent, simple actions over an extended period leading to significant results. Using the example of making 100 cold calls per day for 1,000 days, the speaker emphasizes the importance of execution and patience. They argue that most entrepreneurs fail because they quit due to unrealistic expectations and a lack of persistence. The speaker encourages viewers to think in longer time frames and to focus on nurturing their business seeds to guarantee success, much like Bezos' approach to building Amazon.

15:03

🔄 The Power of Change and Sacrifice in Entrepreneurship

In this paragraph, the speaker discusses the pivotal moment when they decided against going to college and instead chose to pursue an online business. They recount the challenge of convincing their parents to support this decision and the 'unbalancing force' that propelled them into action. The speaker's parents agreed to support their endeavor but set a condition: the speaker had 10 months to become self-sufficient. This ultimatum served as a catalyst for the speaker's success, illustrating the power of sacrifice and the necessity of change in achieving one's goals.

20:03

⏳ The Urgency of Time: Life as a Catalyst for Action

The speaker poses a hypothetical scenario where they have 12 months to live and must scale their business to save their life. They argue that when survival is at stake, people find a way to achieve their goals. The speaker challenges viewers to consider what they would start and stop doing if their life depended on it. They encourage a deep introspection and a commitment to change, suggesting that extraordinary outcomes are possible when one's 'why' is strong enough, as echoed by the philosopher Friedrich Nietzsche.

25:06

💪 Sacrifice and Discipline: Keys to Unlocking Success

The speaker shares their personal philosophy on success, which revolves around sacrifice and discipline. They believe that their willingness to sacrifice more than others is a key factor in their achievements. The speaker outlines specific actions they would take if they had only 12 months to live, including waking up early, treating their body and mind with care, getting out of their comfort zone, and being ruthlessly disciplined with their time. They also emphasize the importance of eliminating distractions and focusing solely on activities that contribute to their goal.

30:08

🛑 Embracing Minimalism and Focusing on Growth

In the final paragraph, the speaker continues to detail the drastic changes they would implement in their life, emphasizing the cessation of activities that do not contribute to their goal. They would stop indulging in alcohol, smoking, and unhealthy eating, as well as eliminate social media, unproductive relationships, and unnecessary spending. The speaker also mentions the importance of reinvesting in oneself and their business, and the idea of transmuting sexual energy into productive endeavors. They conclude by reiterating the importance of adopting the mindset and habits of a successful person, rather than just focusing on tactics.

Keywords

💡Transformation

Transformation refers to a profound change in form, appearance, or character. In the context of the video, it symbolizes the personal and professional evolution the speaker has undergone, from being lost and financially unstable to achieving success with an online business. The speaker emphasizes the intense process of introspection and strategic planning that led to this transformation, highlighting the importance of mindset and action.

💡Mindset

Mindset is the established set of attitudes held by an individual. The video underscores the significance of having a growth mindset to achieve success. The speaker connects mindset with the quote from Lao Tzu, emphasizing that our thoughts determine our destiny. The video suggests that by changing our thoughts, we can change our actions, habits, character, and ultimately, our destiny.

💡Long-term Thinking

Long-term thinking is the practice of considering and planning for the extended future rather than focusing on immediate results. The video uses Jeff Bezos and Amazon's approach as an example, illustrating the benefits of having a long-term perspective. By setting goals with a longer time horizon, one can undertake endeavors that are less crowded and more impactful, which is a key to Amazon's success and a principle the speaker advocates for in business and life.

💡Execution

Execution refers to the act of carrying out a plan or strategy effectively. The video contrasts long-term thinking with the necessity for ruthless execution in the short term. It suggests that while planning for the long term is crucial, one must also act decisively and persistently in the present to achieve success.

💡Sacrifice

Sacrifice is the act of giving up something valuable or desirable for a greater purpose or goal. The speaker discusses the importance of sacrifice in achieving success, sharing personal anecdotes about the sacrifices made to reach his goals. The concept is presented as a key component of personal development and is tied to the idea that significant achievements require significant changes and forgoing immediate pleasures for long-term gains.

💡Seeds

In the video, 'seeds' are metaphorically used to represent actions or efforts that one plants with the intention of reaping benefits in the future. The speaker advises against the tendency to plant new seeds (start new initiatives) without allowing the old ones to grow. This concept aligns with the long-term thinking strategy, suggesting that patience and persistence in nurturing one's efforts are as important as initiating them.

💡Agency Owner

An agency owner is someone who owns and operates an agency, which can be a business providing services such as marketing, advertising, or other professional services. The video uses the agency owner as an example to illustrate the principles of long-term thinking and execution, emphasizing the importance of consistency and patience in growing a business.

💡Vision

Vision in this context refers to a clear and long-term goal or aspiration. The speaker talks about creating a three-year vision for one's company and life, which is then broken down into smaller, actionable goals. This vision serves as a guiding light that shapes daily actions and helps in maintaining focus and direction towards success.

💡Tactics

Tactics are the specific actions or strategies used to achieve an objective or goal. The video mentions tactics in the context of business success, suggesting that while tactics are important, they are useless without the right mindset to capitalize on them. The speaker implies that having a congruent mindset with one's tactics is crucial for success.

💡Ruthless Discipline

Ruthless discipline refers to a strict and unyielding adherence to a set of rules or a plan. In the video, the speaker advocates for ruthless discipline with one's schedule and daily activities as a means to achieve success. It suggests that by eliminating distractions and focusing singularly on the actions that contribute to one's goals, one can maximize productivity and effectiveness.

💡Impermeance

Impermanence is the quality of being transient or temporary, often associated with the philosophical concept of the fleeting nature of life. The speaker encourages contemplating impermeance as a way to motivate action and change, suggesting that being reminded of one's mortality can inspire a sense of urgency and focus towards achieving one's goals.

Highlights

Speaker discovered their new neighbor is an NBA legend and a former favorite basketball player.

A few years ago, the speaker was financially unstable and directionless, which led to starting an online business.

Initially, the goal was to make $2500 a month, which has now transformed into a multi-million dollar business.

The speaker's companies now generate $400,000 to $500,000 monthly with 40 team members across four different businesses.

The importance of mindset and the quote from Lao Tzu is emphasized for personal and business success.

Jeff Bezos's long-term thinking and its impact on Amazon's success is highlighted as a key to transformation.

The concept of 'planting seeds' and being patient for growth is compared to running a business.

The speaker shares their personal experience of scaling their agency rapidly by focusing on the long term.

The 'Bezos effect' or 'popcorn effect' is introduced as a strategy for achieving significant results through consistent effort.

The idea that most entrepreneurs prefer to plant new seeds rather than nurture the ones they've already planted is discussed.

The speaker emphasizes the importance of not quitting and having realistic expectations about the time it takes to achieve goals.

A tactical approach to setting a three-year vision and breaking it down into actionable daily tasks is presented.

The concept of 'chunking' is introduced as a method for breaking down large goals into smaller, manageable actions.

The speaker challenges the audience to think about what they would do differently if they had only a year left to live.

The importance of sacrifice and its direct correlation with success is discussed, with the speaker sharing their own sacrifices.

The final call to action encourages the audience to reflect on their habits and make necessary changes to achieve their goals.

Transcripts

boys boys I've done it I've cracked the

code I just found out that my new

neighbor is NBA

legend who used to be one of my favorite

basketball players growing

up and it's crazy dude because just a

few years

ago I had basically no money to my name

I had no idea what I wanted to do with

my life and I was about as lost as a

person can be when I started an online

business a few years ago I remember

saying out loud I like I prayed and I

didn't even believe in God at the

time but I said out loud to the universe

to God to

whatever if I can just make $2500 a

month I'll be the happiest person in the

world just $30,000 a year $2,500 a

month and it's crazy because now our

companies do $400 to $500,000 every

single month we have about 40 team

members across our

companies we run four different

businesses none of them by the way sell

courses to

10-year-olds and I work like 5 hours a

week but the question is always

how how did you actually make that

transformation what actually did it like

what was the thing that actually made

the

change and so in this video that you're

watching right now I decided to just

spend like 20 hours pulling back what I

actually did to transform my life and I

have to warn you it's a bit

intense so if you're looking for the

get-rich quick easy

path this isn't that but I want you to

imagine that this is a video you paid to

watch because this is one of those

things you would find in like a guru's

multi thousand program but I'm giving it

to you for free but treat it like you

actually paid for it because if you just

give yourself 10 minutes here and you

take this seriously you cut off all the

distractions you will be able to figure

out what it

takes watch your thoughts they become

words watch your words they become

actions watch your actions they become

habits watch your habits they become

character and watch your character

it becomes your

destiny Lau the TOs philosopher said

that and I want to welcome you to the

last mindset

training you will ever need because if

we reverse engineer the wisdom in that

quote from

laozu our thoughts determine our destiny

so if we want to change our destiny if

we want to change our life we have to

change our thoughts this has led me to

realize that behind every

great success is a great

thinker all the tactics in the world

will be absolutely useless if you don't

think in a way that is congruent to

capitalizing on those tactics the way

you think will become the way you live

across a long enough time Horizon so how

can you optimize your thoughts to create

a successful business and a successful

life well we're going to steal a quick

Insight from our boy Bezos who in 2011

donated $42 million to the development

of a giant clock that was set to last

for 10,000 years our first shareholder

letter in 1997 was entitled it's all

about the long term if everything you do

needs to work on a three-year time

Horizon then you're competing against a

lot of people but if you're willing to

invest on a 7-year time Horizon you're

now competing against a fraction of

those people because very few companies

are willing to do that so just by

lengthening the time Horizon you can

engage in Endeavors that you could never

otherwise pursue at Amazon we like

things to work in 5 to 7 years we're

willing to plant seeds let them grow and

we're very stubborn we say we're

stubborn on vision and flexible on

details the first time I read that I'm

not going to lie to you guys I got

chills he wrote that in

1997 Amazon hadn't even been profitable

yet see in 1994 Jeffrey Preston Bezos

started Amazon in bellie Washington in

1997 he wrote his first shareholders

letter which was called it's all about

the longterm in 2001 the bubble

consumated and Amazon stock had dropped

over

92.3% down from $107 per share to $8 per

share and amazon.com was at that point a

modern-day meme some writers and analyst

infamously coined it amazon. bomb now in

2003 9 years after Amazon's Genesis it

finally turned a profit in

2017 Jeff Bezos became the richest man

in the world and in

20123 Amazon became the largest online

retailer in the entire world and Jeff

Bezos is so damn successful he's trying

to find another planet to live on

literally but it all started 25 plus

years years ago when he wrote down it's

all about the long

term he was right now you see most

entrepreneurs are willing to plant seeds

few are willing to watch them grow few

are still are willing to be stubborn

about it the way that Jeff Bezos was so

thinking in time frames is a dichotomy

to be managed throughout your life it is

a balancing act between thinking in a

way way that maximizes your output in

the decade while acting in a way that

maximizes your output in the day so to

exaggerate this for the sake of

emphasizing the point if you only

thought in long-term time frames you

wouldn't eat any snacks or anything

today but if you only thought in

short-term time frames you would eat as

many snacks as you want today so it's a

dichotomy to be managed you see in that

same shareholder letter Jeff Bezos when

addressing the strategy of Amazon at the

time he said our goal is to move quickly

to solidify and extend our current

position while we begin to pursue the

online Commerce opportunities in other

areas Bezos acted quickly in the short

term and he thought extendedly in the

long term that's the dichotomy so back

to planting seeds the unfortunate

reality that I've discovered after being

in the online business world since I was

17 is this most entrepreneurs would

rather plant new seeds than watch the

the seeds they've already planted grow

planting new seeds looks like this if

you're an agency owner for example

changing niches after 2 months changing

your offer after four sales calls in a

row don't close changing your price

because someone said no changing your

service delivery because the first

client you ever got said that the leads

weren't good or even worse you change

business models alt together and become

a damn drop shipper or something it's

likely you've heard the cliche statement

business is a marathon not a Sprint and

the thing about a marathon that

fascinates me is everyone could complete

a marathon if they just focused on

distance instead of time in fact you've

already completed a marathon in your

life I'm sure you've traveled at least

26.2 miles so if you can change your

mindset from how fast can I get there to

how far can I go you will be drastically

more successful than everyone else who's

watching the same video but not actually

grasping the concept and if you haven't

grasped this yet because you're rushing

to get to some tactics or the next video

or whatever it is from the bottom of my

heart I encourage you to go back and

watch this again ruthless execution in

the day uncanny patience in the decade

that's how we need to think if we want

to be successful entrepreneurs because

the execution without the patience will

lead to the only way that you truly fail

at anything ever and that's by quitting

but at the same time the patience

without the execution will result in

near insanity and inevitable depression

and so this is why I say it is a d aomy

to be managed the idea is to balance

your mind between long-term goals and

short-term actions and so here's some

tactical advice to actually do this

create a three-year vision for your

company and for your life where do you

want to be 36 months from now a great

resource to check out here is the book

called Vivid Vision by Cameron Herold

break that Vision down from 36 months

into a 12-month goal create quarterly or

12we objectives to support that goal and

then weekly review your progress towards

Ward that quarterly objective and then

daily write down the actions that you

need to do to have a successful week and

so once you've done this you've just

reverse engineered a three-year goal

into a daily action what do I need to do

today to achieve this massive Vision in

three years and that's something most

entrepreneurs never do if you accomplish

the daily action you have a successful

week if you have a successful week you

complete the quarterly objective you

complete the quarterly objective you

achieve the 12-month goal if you achieve

the 12-month goal you realize the

three-year Vision this is the idea of

chunking which is the simple process of

breaking huge goals into small actions

which I believe is a process that

Ordinary People can use to accomplish

extraordinary things and the reason this

is so important is because the only

reason that an entrepreneur an agency

owner a drop shipper whoever the only

reason they fail is because they quit

and the number one reason I see them

quit and I've seen literally thousands

of them quit it's because they have

unrealistic expectations their

expectations are unrealistic because

although the goal is realistic the time

frame in which they want to achieve the

goal is not and so it's not that they

can't achieve their goal it's that

they're sprinting to achieve it when

they have a whole Marathon ahead of them

and that leads to what getting burnt out

and not being able to finish the race

now quick note for you guys I'm going to

completely contradict this perspective

in a few pages to show you again how to

balance this as a dichotomy but this

this is the idea of a realistic time

frame and it's essential for beginners

but I also believe at a certain level

you become capable of pushing yourself

to achieve things in unrealistic time

frames and I fully acknowledge that it

seemed unrealistic for me to scale my

agency from 10K a month to 150k a month

in 90 days and to scale from basically

nothing to 300K a month in just one year

and then to take another agency from 20K

a month to 150k a month in another just

3month period but in the beginning it's

the time frame and the expectation

around how long it's going to take you

to achieve the goal it's the time frame

that holds people back because the

reality is if you're brand new in the

online business game in the agency game

let's say you will not get rich in the

next 6 months despite what the core

slinging gurus tell you you will not get

rich in the next 6 months the amount of

failure that you have to experience to

get rich can almost not even be fathomed

in a 6-month time period let alone

experienced if this idea of not getting

rich quick hurts your feelings then

please watch it again because anger is

one of the first steps to transformation

and so I encourage you to get as mad at

me as you want as long as you continue

to turn that anger into action and

hopefully you have been able to enhance

your perspective on the time frames

required for Success after listening to

this so far think in 3 years not in 3

months and although you may not get rich

in the next 30 days if you continue to

challenge your thoughts to the likes of

La zo and Jeff Bezos in just 3 years you

will be able to make more money than you

even know what to do with after building

10 businesses in a row I have

experienced a phenomenon called The Jeff

Bezos effect which one of my friends

Joel Kaplan calls the popcorn effect

this will make everything we're talking

about here more practical for you as a

online business owner especially an

agency owner if you're an agency owner

then we're going to take the whole thing

and put it on steroids so you can almost

guarantee whatever level of success you

want seriously this is going to get

crazy so strap in but warning it's not

going to be easy the Bezos effect the

seemingly astronomical results a person

can achieve from doing a simple thing

for a seemingly complex period of time

AKA The Power of planting seeds here's a

real world example if you're an agency

owner make a cold call Simple it's hard

for some like me but it's simple make a

100 cold calls in one day also harder

but still simple pick up the phone and

dial 100 numbers within a 24hour time

period including researching business

owners calls that go a little bit long

no answers Hang-Ups people cussing you

out Etc let's assume a generously long

estimate of 3 minutes per call 100 calls

would take 300 minutes or 5 hours so

again although it may be hard because it

doesn't feel good it's pretty simple to

make 100 Cod calls in one day now make

100 Cod calls per day for 1,000 days

straight that's the Bezos effect take a

simple activity that helps you achieve

your goal multiply the timeline you'd

like to do that activity for by 10 and

then ruthlessly execute that activity as

much as you possibly can for that new

period of time and boom you're on your

way to the way Jeff Bezos would build an

online business continuing to use the

agency owner example I've seen a ton of

them go all in on some form of Outreach

whether it's Instagram DMS cold emails

AI looms paid ads before they decide

that after just a couple weeks they've

either discovered gold or they've

completely wasted their time and need to

try that new Outreach method that that

one guy in that one Facebook group who's

definitely not selling a program on how

to get 100 appointments per month

guaranteed swears is the new best

Outreach strategy usually neither

extreme is actually true it's not gold

but it's also not garbage and so if you

can change your mindset from 100 points

of Outreach in a day to 10,000 points of

Outreach in a quarter or even better

40,000 points of Outreach in a year and

literally just start thinking speaking

and acting in longer time frames you

will become massively more successful in

life not just in your agency or your

online business but in every single

thing that you do this is the mindset

that I believe Jeff Bezos would hold if

he were building a marketing agency for

example and just a side note can you

imagine what Niche would Jeff Bezos go

into if he was building an smma bro

would go after planets anyway here's the

best way that I've heard bezos's mindset

explained in practical terms when you

put popcorn in the microwave hear me on

this what happens at first absolutely

nothing in fact the first couple of

minutes of popcorn being in the

microwave it's extremely underwhelming

but by minute 3 those popcorn kernels

scattered throughout that red and white

paper bag they start to pop slowly but

surely momentum kicks in and soon enough

the bag of popcorn turns into Southside

Chicago endless popping that never seems

to stop I'm sorry for my Chicago friends

I I'm sorry quitting an agency after 6

months is like taking popcorn out of the

microwave after 30 seconds because your

red and white bag wasn't filled with

delicious buttery tasting kernels of

popcorn yet you decided to just take it

out but you would never do that because

you know it doesn't take just 30 seconds

to cook a bag of popcorn so why would

you quit your online business after 6

months I'm here letting you know it

doesn't take just 6 months to achieve

your goal and now that you know that you

can keep your bag in the microwave for

longer you were so close to a delicious

treat but you gave up you got shiny

object syndrome and you went and ate

those shitty processed Pop-Tarts

AKA Amazon

FBA most entrepreneurers would rather

plant new seeds than watch the seeds

they have already planted grow into

something beautiful every cold email

that you send every cold call that hangs

up on you every free trial you run every

client that cancels after or two months

every Loom that gets opened every paid

ad you run every time you take that

action believe it or not a seed is

planted in science for every action

there is an equal and opposite reaction

in business for every action there is an

equal and opposite and Delayed Reaction

the key difference between science and

business is the reaction a lot of times

is more delayed in business than it is

in science so your actions will come

back to you but you must give them

enough time to do so your seeds will

grow into a flower so to speak but only

if you give them enough time and you

water them consistently in the game of

online business the person who plants

the most seeds wins this goes for agency

owners specifically 10K a month 100K a

month a million a month it doesn't

matter if you plant more seeds than your

competitors you learn how to nurture

those seeds effectively you won't be

competing with those guys for long but

don't listen to me if you don't want to

listen to Bezos remember what he said at

Amazon we like to plant seeds watch them

grow and we're very stubborn about it

all right I've made my point and

potentially just beat the heck out of a

dead horse but hopefully I've ingrained

something in your mind that is a concept

that's usually only grasped by the top

1% in this world so let's take this

mental model and let's put it on

steroids Newton's first law an object at

rest stays at rest and an object in

motion stays in motion unless acted upon

by an unbalanced force Isaac Newton most

entrepreneurs are objects at rest I know

it sounds harsh and maybe it is but the

first step to achieving our desired

realities is confronting our current

ones and everything I say by the way in

this video I say as an extremely flawed

human being who has plenty of struggles

has just been able to change his life

through what he's teaching here so I

feel it's necessary for me to give it to

you like it is so to speak so why are

most online entrepreneurs objects at

rest well as Isaac Newton's first law

states they haven't been acted upon by

an unbalanced force

yet as as the quote goes until the pain

of staying the same becomes greater than

the pain of change you will always

remain where you are I remember I felt a

sharp pinch in my abdomen and this was

it it just got real I was terrified but

a fraction of me was excited beyond

measure almost as if I knew that this

pain was needed for me to push to the

level that I was capable of truly

reaching see it was 24 hours after I

just saw the most horrific look on a

face that I've ever seen it was my mom's

pale tear ridden look of fear upon

hearing that I did not want to go to

college but rather I wanted to buy some

course on the internet and start an smma

we had finished our conversation with

the classically exhilarating I'll have

to talk to your dad first the next day

my mom told me that Dad was on his way

over and considering my parents were

divorced this was not usually a good

thing in fact it was usually very very

bad luckily I prepared I created a full

Microsoft PowerPoint explaining how I

was going to succeed with my newfound

marketing agency and this

$597 course that I was hoping and

praying they would help me purchase was

going to change my life I finished the

presentation with uh well that's it

that's my plan what do you guys think I

asked

cheerfully as if I had just aced a

Hollywood audition Upon finishing this

PowerPoint presentation to my mom and

dad initially I was met with an endless

void of silence and two pairs of

bewildered eyes staring at me almost as

if they couldn't believe that I was

still serious about this whole make

money online thing after tossing each

other a is this kid serious look they

asked me if I could give them a minute

of course I said not knowing whether I

should feel optimistic or terrified I

walked out of the room and went to shoot

hoops in my driveway I remember swishing

a jump shot and saying man if only life

could be as easy as an off-the screen

floater with no

defense I remember laying the ball in

the driveway and taking a squat position

and sitting on it this is really it I

started to think to myself this is

everything there's no backup plan

there's no Plan B there's no last second

time out it's out of my hands now all I

could do was sit there and wait now I'm

not exactly sure what happened in that

minute that I gave my parents but when I

walked back in the room and sat down

again both their faces and bodies seemed

to be poised very stoically almost as if

they were channeling their firmness to

prepare themselves to give me the answer

they knew I so desperately did not want

to hear I saw my mom's back filled with

tension as she quickly scrambled to fix

her posture here we go I thought

dreadfully to myself but before I could

give them my ninth inning and last

minute pitch my dad spoke up that will

help you by the course my eyes widened

with excitement I couldn't believe it on

one condition he interjected my positive

thoughts huh I I quickly snap back to

reality uh thank you guys what's what's

the condition I asked him on the edge of

my seat you have 10 months my mom buted

in sharply 10 months for what I asked

them what 10 months for for what my mom

continued you have 10 months before we

start charging you rent and you start Co

and you start covering all of your own

living expenses in the next 10 months

you have to make enough from this whole

smma marketing thing to be able to live

completely on your own you're probably

going to need to be making at least a

,000 a month or what I asked them or you

have to get a real job or go to go to

college or you're not living here my dad

interjected very very firmly and I said

guys I'm

17 you know I'm not going to school you

know I will never work for someone else

you know that I can't do that their

reply was firm but necessary they said

then you better make this

work they had clearly thought deeply

about this and I could sense there there

was no point in arguing so I simply sat

back in my chair and and fixed my Gaze

on a crack in our wooden kitchen table I

was half defeated but I was half ignited

and ready to go I'm going to have to

make a teacher's salary in the next 10

months as a depressed acne and anxiety

filled 17-year-old Punk who's never done

anything even close to this my dad

interrupted my silence as I was thinking

this and he said well that's our offer

do you want to think about it he asked

me pretty

politely I took a deep breath swallowed

harshly I quickly glanced them a

forceful look of gratitude and I said I

accept thank you guys given me 10 months

to either succeed or fail was probably

the second best thing my parents ever

did for me second to splitting that

course with me in the first place 50/50

that $597 course by the way it has

turned into over $8 million in Revenue

all online while traveling the world

before taxes recuit taxes if my career

had been a stock and my parents 50%

investment had earned them an equal

Equity stake of 50% in my career that

would equate to a

192,193

24x Roi 1,4

24x thus making them the most successful

Venture capitalists of all time if you

based it on a return on Capital

percentage

and for any of the young out there in a

similar situation and your parents

helped you buy a course or they invested

in you in some way go and make them the

most successful Venture capitalists of

all time it will fill your soul more

than any Lamborghini ever will so why

did this timeline work so well why did

this 10 months change my life well I was

an object at rest and given me a cap of

10 months to succeed was an unbalancing

force and me running a 20K a month

agency just 6 months later was me

getting into motion as a result of that

unbalancing Force I felt as if I had 10

months to succeed or my life was

literally over since I knew that college

and employment were out of the picture I

viewed entrepreneurship and building a

marketing agency as my only path of

survival because of the darkness I was

in and the mental health problems that I

was facing at this time if I did not

make this work the path that my life was

heading I don't even want to think about

building an agency building an online

business for me was the epitome of a Do

or Die situation and that's why I got my

ass out of rest and so it leaves me with

one simple question for whoever is

watching this right now what if you only

had 12 months to achieve your goals or

your life was over what if your doctor

called your phone right now and told you

they had discovered a rare terminal

disease in your blood cells and you only

have 12 months left to live 12 months

left in this life before you inhale your

last breath ever but there is a cure the

doctor tells you there's a quest you

could set out on that if accomplished

would magically eradicate this tragic

disease from your body and allow you to

keep your life the quest is to scale

your business to 100K a month before the

next 12 months is over if you scaled

100K a month in the next year without

breaking the law or being completely

immoral you keep your life do you think

you could do

it I believe you could and it's not

because I'm a naive Optimist although I

am but because practically speaking I

believe something extraordinary happens

to human beings when their life's on the

line when they have a big enough reason

to accomplish something they figure out

a way to do it you've probably heard

about the moms who are able to lift

their cars to save their kids who are

trapped under them or these crazy

stories of

incredible amounts of strength when

there's a big enough reason to do

something as Frederick n the German

philosopher said the man who has a

strong enough why can bear almost any

how and so if your why was your life on

the line you would figure out the how

the question is what would you start

doing differently that you aren't

currently doing today and I want to

challenge you at this point in the video

to pull out a piece of paper pull out

your notes app on on your phone pull out

a Google doc something that you can

write something down with and I want you

to write two sections the first section

says start and the other section says

stop you might want to do this on two

separate pieces of paper make sure

there's adequate spacing the start

section is to represent all the things

that you would start doing if your life

was on the line and you only had 12

months to get to 10K a month or 100K a

month or whatever your goal is if you're

brand new in business I would be

shooting for 10K a month although you

can achieve more it goes back to the

timelines we talked about if your past

10K a month or you already got some

momentum I would shoot for 100k a month

I've scaled three businesses to 100K a

month in under 90 days under 90 days and

there's nothing special about me so I

know it's possible so I want you to

write down that goal whatever number is

exciting enough to make you smile while

also creating a slight pinch in your

chest because it's a little bit scary to

think about if you feel that smile and

you feel that pinch you're on the right

path for me in my next company the goal

would be let's say to go from0 to a

million doar a month in 12 months while

providing a raving Fan Experience for

our customers and this mindset Works no

matter what level of Revenue you are

shooting for that's the beautiful thing

if you're going from 0 to 10 or 10 to

100 or 100 to a million the funny thing

about the mind is it doesn't change it

just grows and so the stop section is to

represent all the things you would stop

stop doing if your life were on the line

if you're multitasking while watching

this by the way if you're worried about

the next video if you're worried about

texting somebody back I encourage you to

actually focus on this because this may

be the most important exercise and

promise you make to yourself in your

entire life it changed mine I know it

can change yours Take 5 to 10 minutes

put away any distractions and just write

out what comes to mind for you what your

start and stops are if your life was on

the line and you had to achieve this

goal what would you start doing that you

aren't currently doing and then what

would you stop doing that you are

currently doing once you're done with

your list come back to this video and

I'll share with you what I've written in

mind fair warning M's a little bit

intense and for anyone who thinks that

this is woo woo and doesn't matter I

want to share with you a quote that I

once heard from Dan Henry he said it's

not about learning all the tactics it's

about becoming the person capable of

using the tactics and that's what this

is and so if I could double down on any

success rate that I have in my life it

would hands down be my ability to

sacrifice I am not the most charismatic

Guru you'll ever meet I'm actually quite

strange if it's not related to something

I'm passionate about I'm not the most

intelligent I have a ninth grade

education I'm not the most well spoken

and I definitely ain't the best looking

although I

know I know she's

beautiful what I am though is I'm

willing to sacrifice more than any other

human being in the game I'm willing to

give up whatever I need to give up in

order to achieve my goals and so if I do

nothing else in business but stay true

to that sentence I just said I will

accomplish more than I ever can imagine

and you can do the same if you're

skeptical of just how powerful this is

check out the definition of the actual

word sacrifice it's my favorite word in

the English language sacrifice

an act of giving up something valued for

the sake of something else regarded as

more important or worthy giving up

something valued in order to attain

something more valued that is sacrifice

giving up late night binge watching to

build a business that allows you to

travel the world and have freedom and

binge watch the rest of your life if you

want to giving up delicious tasting

treats to build a body that you can

actually be proud of and provides the

energy you need to thrive in life your

level of sacrifice giving up toxic

friends and bad relationships in order

to become a person that is capable of

attracting whatever human beings you

want to surround yourself with I did

that I had to cut off my friends I had

to cut off family members but now I'm

able to provide so much value I've been

able to network with the highest level

people in the game heroi Iman Charlie

Thomas and Joel all these guys I had to

give something up in order to attain

something greater because your level of

success remember this your level of

success and your level of sacrifice are

equatable so if you want to succeed more

you probably have to sacrifice more

resist your pleasures discover your

Treasures give up your pleasures gain

your purpose that's what we're

sacrificing here short-term pleasure for

long-term purpose because if you show me

a person who's willing to sacrifice I

will show you a person who will succeed

by aggressively eliminating and

aggressively sacrificing you are

essentially rigging the game so the only

thing you can do are things that help

you wi that's why this is so powerful

you're making it unreasonable for you

not to succeed and so with that being

said here's exactly what I would

sacrifice here's my list what would I

start doing if I had 12 months to hit 1

million a month or I die number one I

would start waking up earlier 6:00 a.m.

at the latest I'd start treating my body

like a temple not processed foods no tap

water no added sugars no cheat meals I

wouldn't have brain fogging Foods or

drinks or anything like that I'd start

treating my mind like a Temple garbage

in garbage out that means I'm going to

start consuming better information

listening to more relevant content

quality podcasts quality books Etc

reading the Bible every single day I'd

start getting outside my comfort zone a

lot more if my life was on the line

because I have nothing to lose isn't

that a fascinating thing you got nothing

to lose you got 12 months and then

you're dead but by getting outside your

comfort zone you might be able to keep

your life you think that would force you

to get outside of your comfort zone you

see a woman that you're attracted to you

want to go talk to her you know your

life's on the line you think you're

going to do it it was cica who said we

have one chain that holds us back it's

our love for life he also said rehearse

your death this is to rehearse your

freedom one of the most powerful things

a human being can do is contemplate

their impermanence and how quickly their

life will fly by this is one of the most

important things you can do so another

thing I would start is I would start

being ruthlessly disciplined with my

schedule that means say say no to

everything that did not push me closer

directly to getting to a million a month

I'd start turning off all the

distractions during the day social media

texts tv YouTube videos all that stuff

I'd start writing down my goals and my

Northstar metrics every day and I'd

start making a minimum of 300 cold calls

per day until I find a more effective

form of Outreach I'm hitting the phones

I'm going to do whatever it takes I'd

start listening to a sales or marketing

podcast only when I'm not directly

working so when I'm at the gym I'm still

going to exercise when I go on walks I'm

still going to give myself rest in

cognitive breaks throughout the week

when I'm driving somewhere I'm going to

be listening to content I'm not going to

be listening to music and then I'd start

reinvesting as much into my personal

brand and my business development as

humanly possible so I can hit that

million dollar a month goal and I'd also

start an alarm on my phone that says

you're going to die in fact I actually

did this for a long time I need to set

it up again I had two alarms that would

remind me daily you're going to die

there's something powerful about

reminding yourself of your impermanence

now what would I stop doing if I had 12

months to hit a million a month or I die

I would stop staying up past 10 p.m. I'd

stop drinking alcohol and smoking weed

which I don't do now anyway but if

you're doing that definitely stop I'd

stop ingesting food or drinks that

negatively affect my cognitive

performance I'd stop all social media

usage Facebook Instagram Tik Tok YouTube

If it wasn't related to the business I'm

not doing it I'd stop spending time with

people who do not push me towards my

goal and that includes family no more

parties no more going out just to go out

no more going out to eat just to waste

time and have unproductive conversations

that keep me mediocre and average no

more chasing women that I don't even

care about I'd stop reading books that

don't directly apply to my growth and

achieving this goal I'd stop consuming

content that does not directly

contribute to my achievement and that

means I'm not watching a Mr Beast

freaking video bro I don't care how cool

the thumb thil is I'm not watching a

vlog of some Guru myself included I'm

not if it does not provide me value to

achieve the goal I'm not consuming it

because by doing productive

procrastination activities that feel

good but don't actually push the needle

forward you give yourself this false hit

of dopamine to feel like you're

progressing when actually you're just

staying in the same spot and if you're

not progressing you're dying the other

thing I would do that's very important

is I would stop buying things that don't

actually matter this is a big one it's

simple but it's so important every

dollar I make is going back into my mind

and into my business into my network

into somehow growing my goal I'm not

buying watches and super nice clothes

I'm I'm I'm saving as much money as I

can so I can invest as much as I

possibly can to hit a million a month

because the biggest expense that you and

I have is the information that we do not

yet know I'd also stop over exercising I

would stay in good shape uh but you know

I used to do like 2our lifts per day I'd

be running three times a week I was just

exhausting myself and I always got hurt

and I couldn't make effective decisions

so I would work out but I wouldn't wear

out and then last but not least I'd stop

all Sean release porn masturbation

chasing girls at the bar going on Tinder

I am going full monk mode because

remember your life's on the line your

life is on the line are you willing to

sacrifice that I personally would be

because in his famous book thinking Grow

Rich Napoleon Hill talked about this he

said after meeting and studying a ton of

successful men the one common thing he

found was that they learned how to

transmute their sexual energy into

something that was financially

productive turn your sexual energy into

your business transmute that energy into

building it it is a GameChanger think

longterm ruthlessly execute in the short

term create a three-year vision for your

life reverse engineer it into a one-year

goal quarterly objective weekly tracking

with a daily activity list then imagine

if you only had a year left to live or

your life was over how would that change

who you are what would you start doing

what would you stop doing if you follow

this you will make it unreasonable to

not achieve your goal because it's not

about the tactics it's about becoming

the person who's worthy and capable of

using the tactics