YouTube or TikTok Monetization: Which Platform Pays MORE? ๐Ÿ’ฐ

Becoming a Creator Podcast
11 Oct 202222:09

Summary

TLDRIn this insightful podcast, Burger, a Call of Duty streamer and content creator, shares his journey and strategies for success in the competitive streaming industry. He discusses the evolution of streaming, the importance of creating valuable content, and his experience with platforms like Twitch and TikTok. Burger emphasizes the significance of building systems to consistently improve and adapt, as well as the challenges and mental health considerations of being a full-time creator. The conversation also touches on the monetization of short-form content and the potential of YouTube and TikTok in the content creation landscape.

Takeaways

  • ๐ŸŽฎ The era of streaming has evolved, requiring more than just turning on the stream for hours to find success.
  • ๐Ÿ“ฑ Burger, a Call of Duty streamer, found a new passion and addiction in creating content on TikTok, particularly Modern Warfare 2 videos.
  • ๐Ÿค Burger emphasizes the importance of delivering value to the audience through education, entertainment, and strategy tips in his videos.
  • ๐Ÿ’ฐ Monetization on short-form content platforms like TikTok is challenging, with revenue primarily coming from brand deals rather than the platform itself.
  • ๐Ÿ”„ The speaker discusses the importance of systems over setting number-based goals, to consistently raise the bar for content quality.
  • ๐Ÿ” Burger highlights the significance of the first hour of a video's performance on platforms like TikTok, which can make or break a video going viral.
  • ๐ŸŽฅ The transition from streaming to focusing on content creation is considered by Burger as a way to leverage his strengths.
  • ๐Ÿ“ˆ Burger has seen growth in his editing skills and content quality over the past three years, attributing this to constant evolution and improvement.
  • ๐Ÿง˜โ€โ™‚๏ธ Mental health and self-development are crucial for Burger, who has implemented systems and routines to maintain balance and optimize his life as a creator.
  • ๐Ÿ“ Burger uses a whiteboard for daily tasks and goals, a strategy that has been fundamental in growing across different platforms.
  • ๐Ÿ’ก Creativity for Burger is a fluid process, often involving brainstorming sessions where he writes down as many ideas as possible to spark innovation.

Q & A

  • What is the main focus of Burger's content creation?

    -Burger focuses on creating content for Modern Warfare 2 and Call of Duty, with an emphasis on educational content, strategy tips, and entertainment.

  • How did Burger initially get started with streaming and content creation?

    -Burger started streaming with Fortnite but found it wasn't enjoyable for content creation. He then switched back to Modern Warfare 2 and has been creating content around Call of Duty ever since.

  • What platforms does Burger primarily use for content creation?

    -Burger uses Twitch for streaming, TikTok for short-form content, and YouTube for both short and long-form videos.

  • What challenges did Burger face with monetization on TikTok?

    -Burger mentioned that monetization on TikTok for short-form content like 'shorts' is difficult as there is no direct monetization. Revenue comes mainly from brand deals rather than the platform itself.

  • How does Burger approach his streaming sessions in terms of content planning?

    -Burger typically streams for three to four hours and tries to focus on educational content. He also considers taking a break from streaming to focus more on content creation, which he believes is his strength.

  • What role did TikTok play in Burger's content strategy?

    -TikTok played a significant role in Burger's growth as a creator. After hearing about TikTok from various sources, he started uploading Modern Warfare 2 content and became addicted to making videos, which led to an increase in his audience.

  • How does Burger handle the pressure of creating content exclusively around one game?

    -Burger has played a couple of different games, but he finds joy in creating content around Call of Duty and doesn't see himself venturing into other gaming-related content areas.

  • What advice does Burger have for creators who are trying to grow their audience?

    -Burger advises creators to focus on building the best systems to raise the bar for themselves, ensuring consistent quality in their content. He also emphasizes the importance of not wasting the audience's time and delivering the most value possible.

  • How does Burger approach the balance between content creation and mental health?

    -Burger maintains a routine that includes a morning walk, gym, consistent meal times, and meditation. He believes in building systems that help maintain mental health and a structured daily schedule.

  • What is Burger's perspective on the future of short-form content platforms like TikTok and YouTube?

    -Burger believes that YouTube is currently the place to be due to its audience algorithm and recommendation system. He also thinks that the platform that figures out monetization for short-form content first will take over the market.

  • What is Burger's process for brainstorming new content ideas?

    -Burger's process is fluid and changes often. He might set a timer for 15 minutes and write down as many ideas as possible, no matter how bad they seem, to get the creative process started.

Outlines

00:00

๐ŸŽฎ Streaming Challenges and Content Creation

The speaker discusses the evolution of streaming and the importance of content creation. They mention the difficulty of finding success through streaming alone and the need to diversify content platforms. The speaker shares their experience with TikTok, where they began posting Modern Warfare 2 content and quickly became passionate about video creation. They emphasize the importance of delivering value to the audience through entertainment or education. The monetization struggle, particularly with short-form content like TikTok, is highlighted, with brand deals being a more significant income source than platform monetization.

05:02

๐Ÿš€ Embracing TikTok and Content Growth

The conversation shifts to the speaker's journey on TikTok, where they started by creating content around Modern Warfare 2 and unexpectedly became addicted to video making. They discuss the importance of building systems to raise the quality of their work and the impact of the first hour of video performance on virality. The speaker also talks about their experience with the 'hacking series' on TikTok, which helped them stand out. They share insights on editing for attention and the challenges of balancing content creation with mental health, emphasizing the importance of routines and self-care.

10:02

๐Ÿ›  Balancing Content Creation with Mental Health

The speaker delves into the challenges of being a full-time content creator, particularly the impact on mental health and confidence. They discuss the importance of establishing systems and routines to maintain consistency and quality in their work. The speaker also talks about their process for brainstorming content ideas, which involves writing down as many ideas as possible to spark creativity. They acknowledge the unpredictability of content success and the importance of focusing on what one can control, such as the quality of the content produced.

15:03

๐ŸŽฏ Setting Goals and Systems for Success

The speaker shares their approach to goal setting, focusing on building systems rather than setting number-based goals due to the unpredictable nature of content performance. They emphasize the importance of self-development, meditation, and maintaining a consistent daily routine to support mental health. The speaker also discusses the challenges of balancing content creation with mental health and the strategies they use to ensure they continue to grow and produce high-quality content.

20:04

๐Ÿ“ˆ Reflections on Growth and the Creator's Journey

The speaker reflects on their journey as a content creator, from quitting their job to focus on streaming and content creation to where they are now. They discuss the importance of learning from the past, building sustainable systems, and growing as a person. The speaker also talks about the impact of their decision to become a full-time creator and how it has shaped their current success and personal development.

๐ŸŒ Community and Support for Content Creators

The final paragraph introduces the Pipeline community, a platform for content creators to learn, grow, and connect with like-minded individuals. Members of the community share their experiences and the value they have found in joining Pipeline, highlighting the benefits of mentorship, learning from professionals, and the support of a community. The paragraph concludes with an invitation for listeners to join the Pipeline community and level up as creators.

Mindmap

Keywords

๐Ÿ’กStreaming

Streaming refers to the act of broadcasting live content over the internet. In the context of this video, it is a significant part of the creator's journey as they discuss the evolution and challenges of streaming platforms like Twitch. The creator mentions that 'streaming is really hard got a lot harder now you can't just turn on the stream and stream for eight hours and grind,' highlighting the competitive nature of the streaming industry and the need for content creation beyond just live streaming.

๐Ÿ’กContent Creation

Content creation is the process of generating and editing digital media content, such as videos, podcasts, and social media posts. The video emphasizes the importance of content creation for building an audience and standing out in a crowded digital space. The creator shares their focus on 'building content' and how they are 'considering taking a little break from streaming and focusing on really diving in on content,' which they believe is their strength.

๐Ÿ’กTikTok

TikTok is a social media platform known for its short-form videos. The script mentions TikTok as a platform the creator hopped on to after hearing about its potential from others. They started uploading 'Modern Warfare 2 content' and became 'addicted to making videos.' This keyword is central to the narrative as it represents a shift in the creator's strategy towards short-form content that can go viral quickly.

๐Ÿ’กMonetization

Monetization is the process of generating revenue from digital content or services. The creator discusses the challenges of monetizing short-form content like TikTok videos, stating that 'real monetization they're gonna take over 100,' implying that significant changes are needed for platforms to effectively monetize such content. This concept is crucial as it addresses the financial sustainability of a creator's career.

๐Ÿ’กCall of Duty

Call of Duty is a popular first-person shooter video game franchise. The creator identifies as a 'Call of Duty streamer,' and much of the discussion revolves around the game, including the anticipation for 'Modern Warfare 2.' The creator's focus on this specific game demonstrates the niche content strategy that can help build a dedicated audience.

๐Ÿ’กEducational Content

Educational content is material that is intended to teach or instruct. The creator mentions a shift in their focus towards 'educational content,' aiming to provide 'analysis for strategy tips' in their videos. This approach is part of their strategy to deliver value to their audience and stand out among other creators.

๐Ÿ’กYouTube

YouTube is a video-sharing platform where users can upload, share, and view videos. The script discusses the creator's experience with YouTube, mentioning a transition from longer videos to 'shorts' and the challenges of balancing content creation across different platforms. YouTube is highlighted as a platform with a strong recommendation system and potential for growth.

๐Ÿ’กBrand Deals

Brand deals refer to agreements between creators and companies where the creator promotes the brand's products or services. In the script, the creator notes that monetization from short-form content like TikTok is primarily through 'brand deals,' rather than direct earnings from the platform itself.

๐Ÿ’กSystems

Systems in this context refer to the routines, processes, and structures that creators put in place to manage their work and improve consistency. The creator emphasizes the importance of building 'the best systems to raise the bar for myself,' which includes daily routines and organizational tools like a whiteboard to manage tasks and goals.

๐Ÿ’กMental Health

Mental health is the state of an individual's psychological and emotional well-being. The creator discusses the impact of streaming on their mental health and the importance of self-development and meditation. They mention establishing systems to maintain a routine and ensure a balance between work and personal well-being, which is crucial for sustainable success in the creator economy.

Highlights

Streaming has become more challenging, requiring more than just turning on the stream for hours to find success.

The importance of not wasting the audience's time and delivering the most value in a video, whether it's for entertainment or education.

The shift in focus from long-form streaming to short-form content creation, like TikTok, and the challenges of monetization.

The impact of GaryVee's advice on trying TikTok and the subsequent addiction to making videos.

Burger's strategy of focusing on educational content for his streams and videos.

The consideration of taking a break from streaming to focus on content creation, which is seen as a strength.

The transition from streaming Fortnite to Modern Warfare 2 due to a lack of enjoyment in creating content around Fortnite.

The anticipation and optimism for Modern Warfare 2, expecting improvements based on past versions and nostalgia.

The creative process of developing the hacking series on TikTok and its unexpected popularity.

The evolution of Burger's content style and the importance of not stagnating to stand out among streamers.

The significance of pacing, ideas, and research in video editing to capture and maintain audience attention.

Burger's outlook on the new Twitch policy allowing simultaneous streaming on Twitch and TikTok.

The challenge of balancing content creation across platforms and the importance of systems for personal growth and mental health.

The fluidity of the content brainstorming process and the value of writing down ideas, no matter how bad they may seem.

The realization that setting number-based goals may not be as productive due to the uncontrollable nature of content success.

The importance of building systems to raise the bar for oneself and focusing on what can be controlled in content creation.

Reflection on the journey as a content creator, the growth over the years, and the impact of making the jump to full-time creation.

The Pipeline community testimonials and the value of joining a supportive network for content creators.

Transcripts

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I really try to focus on building

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content I see a lot of streamers find

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not a lot of streamers but some of the

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bigger streamers they've they found

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success just only streaming but I think

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we've entered a different era of

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streaming streaming it really hard got a

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lot harder now you can't just turn on

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the stream and stream for eight hours

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and find and I had heard a couple people

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talk about Tick Tock so I hopped on

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checked it out I was like I don't know

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put it down for like two weeks and then

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I was like you know what I'm just gonna

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try it so I started uploading Modern

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Warfare 2 content and I honestly just I

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had no idea that I was gonna get this

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addicted to making videos it's like

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become an obsession of mine just not

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wasting the audience's time and trying

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to deliver the absolute most value I can

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whether it's making them laugh

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or right now I'm really focusing on just

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trying to give them the absolute most

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value that I can in a video education

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analysis for strategy tips whoever

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between YouTube and Tick Tock comes to

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monetization First for short form like

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real monetization they're gonna take

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over 100 that's been the biggest

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struggle for me honestly is like you

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know shorts you don't you don't make any

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money off your like the shorts fund and

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The Tick Tock fun whatever but like you

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don't make you don't make any money off

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of that stuff it's all from Brand deals

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you don't raise the level of your goals

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you fall to the level of your systems

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and that really hit me and I really

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focus on just trying to build the best

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systems to raise the bar for myself that

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like no matter what you're gonna get

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this quality out of I think seriously on

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Tick Tock the difference between five

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people scrolling on your video and not

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scrolling on your video is the

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difference between going viral or not

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because that first hour of the video is

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so important so like five people are

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having a bad day one day you know the

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video might just not hit and I've taken

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videos down and reposted the same video

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with a different file name before and

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it's gone

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welcome ladies and gentlemen to the

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becoming a Creator podcast today I am

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joined by Burger it's a Call of Duty

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streamer may have seen his tick tocks

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shorts blowing up he creates some

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extremely entertaining and very catchy

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content I gotta say Burger it's

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something that stood out the first time

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I saw your content great to have you on

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thank you for joining in and having a

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little deeper today nice to be here man

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big fan I like to start with a couple

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rapid fire questions as well all right

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hit me how often are you mistaken for Mr

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Beast uh dude where did you get that

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from because I've been seeing that in my

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comments so much recently I think it's

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because of the haircut like I I changed

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up my hair a little bit I think that's

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what it is because I never got that

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comment until I cut my hair yeah I mean

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I could see the results I can see it a

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little bit no or you know you got the

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small face cam or something in the

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corner with the gameplay or whatever be

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like oh shoot this is this a gaming

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channel what's going on I'll tell you

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I'll take it though so with Modern

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Warfare 2 do you think it will be worth

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all the hype 100 yeah I'm a big I'm a

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big Optimist I based on everything we've

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seen and everything they've said they're

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just trying to improve on Modern Warfare

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and if they

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go back to some of the core routes of

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cod with fixing some of the maps and the

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doors and changing the sliding mechanics

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and stuff I I just can't see them going

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wrong they can tap into the old Modern

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Warfare 2 Nostalgia we got high rise

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coming like I think this game is I can't

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miss honestly sweet well now that we're

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warmed up a bit I want to dive a little

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bit more into kind of your journey as a

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Creator because it's been super

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interesting to me obviously so many

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people have been blowing up even with

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Tick Tock and finding other ways to

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build an audience in general you know

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your Twitch streams typically range from

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like one to three hours do you kind of

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go into those streams with a plan for

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what you're going to record whether you

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know you stream there or even Tick Tock

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or whatever it might be first I'll start

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by saying I think you could agree with

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this when we all start we don't know

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like none of us know what we're doing I

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would say three to four hours is is

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typically my goal because I really try

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to focus on building content I see a lot

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of streamers find not a lot of streamers

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but some of the bigger streamers they've

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they found success just only streaming

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but I think we've entered a different

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era of streaming streaming is really

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hard got a lot harder now you can't just

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turn on the stream and stream for eight

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hours and grind you got to put out

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content so I'm even sort of considering

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I haven't told anybody this but I'll

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tell you this I'm sort of considering

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taking a little break from streaming and

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focusing on really diving in on content

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which I think is my strength but when I

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do stream three to four hours is usually

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the max because I just don't have time

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to do anything else if I stream longer

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than that so with creativity I think

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kind of have to drive that balance

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obviously I can go into every stream

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with an idea of what I want to get I've

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been really focusing on educational

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content recently I really love doing

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that stuff it's a little tough right now

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because everybody knows you know

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warzone's been out for so long I'm

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trying to practice that going into the

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next game and then how have you kind of

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handled being exclusively on one game

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with your content like you've been

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focusing on Call of Duty for an extended

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period of time now so I've played a

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couple different games I I started off

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streaming with fortnite that was kind of

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when I actually got into streaming but

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then very quickly I realized that it

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wasn't that fun for me to create content

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around fortnite which is kind of

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surprising because a lot of people did

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so I actually switched back to Modern

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Warfare 2 to the like the 2009 version I

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streamed that for like two years and

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made content on that before Modern

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Warfare came out I just love Cod I can't

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really see myself having fun making

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content in other areas that are at least

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gaming related before Modern Warfare

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2019 came out and you were playing

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Modern Warfare 2 was that like you

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seeing that as an opportunity to just

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like build an audience around that 100

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I've always been super on the back end

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with like news and stuff and leaks I've

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always been super up to date on that so

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I was hoping Modern Warfare 2 remastered

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was gonna drop that was gonna be I was

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the top streamer for Modern Warfare 2 of

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you know 50 total viewers in the whole

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category but I was hoping that you know

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that was a good way to build an audience

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but I think what really helped me out

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was

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diving into to content and Tick Tock one

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of my first tick tocks was a modern a 60

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second Modern Warfare 2 nuke

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talk you started streaming on Twitch

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uploading YouTube videos back in 2018

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but creating content on Tick Tock 2019

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what made you want to pursue more of

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that offline content creation so I

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actually heard garyvee talk about Tick

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Tock and I had heard a couple people

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talk about Tick Tock so I hopped on

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checked it out I was like I don't know

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put it down for like two weeks and then

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I he was like you know what I'm just

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gonna try it so I started uploading

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Modern Warfare 2 content and I honestly

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just I had no idea that I was going to

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get this addicted to making videos it's

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like become an obsession of mine your is

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a hacking series really blew up that

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might have been one of the First videos

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I'd even think of you probably how did

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you think to develop this series and do

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you think the angle helps you stand out

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against the wide variety of streamers

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content I wish I would have continued

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that I kind of just said felt like I

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iterated enough on it and I didn't want

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to like ride the dead horse I always try

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to keep evolving my content Style with

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that again you don't really know what

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you're doing it was just kind of me

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throwing a shot in the dark I made the

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connection of like you remember hackers

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were horrible on verdesk and I was like

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well this is like the hottest topic

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other than loadouts kind of tired of

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making loadout videos let me see if I

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can do something with because I was

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really into skits back then and I kind

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of want to get back to that but you know

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tossing my weird awkward personality

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into the into the videos and people

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loved it so I just kept doing it for a

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little bit yeah it worked out great man

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I don't think Cod liked it very much

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though because I was getting packages uh

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you know the Creator packages yeah that

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series blew up and I stopped getting

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packages for a while so I don't know if

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I got blacklisted or what but but you've

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been consistently growing killing it for

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three years now you've grown a lot in

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those three years too with the quality

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of the editing even your tone of voice

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what you're putting out what do you

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think is one of the biggest tips tricks

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when editing to grab attention on any

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platform just not wasting the audience's

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time and trying to deliver the absolute

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most value I can whether it's making

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them laugh or right now I'm really

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focusing on just trying to give them the

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absolute most value that I can in a

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video education analysis strategy tips

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that's kind of my strategy there's so

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many other things though like pacing the

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ideas research on on what other people

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are doing there's so many things but I

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think at the end of the day it's booking

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the viewer keeping them there with

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pacing and entertainment and just giving

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as much values you can what's your take

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on the new twitch policy which changes

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it so you can stream on Twitch and Tick

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Tock at the same time obviously it's

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been big platform you on both of the

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fronts I would be nowhere without Tick

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Tock live promoting my twitch and twitch

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knows that honestly it's it's gone so

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under the radar publicly of how much

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Tick Tock has grown twitch and how much

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they owe to a lot of the I I'm being I'm

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gonna I'm gonna be honest like oh you're

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100 right during the pandemic Tick Tock

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like exploded twitch before stream keys

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were even a thing is I would literally

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just set up take my phone I bought a

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tripod I put it on the ground behind me

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and I would play on my computer and I'd

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have a giant piece of paper that said

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live on Twitch underneath like my

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monitor and that was that's I mean

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that's 90 of my audience I wouldn't be

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able to do this as a job if I hadn't

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done that in terms of YouTube you used

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to make longer form war zone Modern

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Warfare two videos about a month ago

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went into to just posting shorts to it I

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guess what was some of your reasoning

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behind that have you seen more growth

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from that any lessons from it so far

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moving into the next game I'm really

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trying to figure out a system for myself

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to post blogs and shorts on on my

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channel but it's been really hard

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obviously like I don't have a team so

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it's really just me and like yesterday's

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Tick Tock was five and a half hours in

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in editing for a 30 second video and it

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didn't even do that well so it's I'm

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trying to find a system right now to

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post both so right now I'm just I'm just

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posting my shorts on YouTube I wasn't

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for a while I had kind of been back and

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forth on it because I do a lot of

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research like I said on all this stuff

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so shorts was kind of hurting channels

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for a long time but they've recently

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urged the two I guess what you would say

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algorithms I hate that word by

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algorithms where shorts actually is

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going to help promote your long forms

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but before it was like

play09:49

they were completely separate so if

play09:51

you're approaching shorts you probably

play09:52

were actually hurting your your channel

play09:54

hurting your watch time hurting your

play09:55

subscribers and all that stuff so I'm

play09:57

just posting shorts because it's I'm

play09:59

posting those everywhere and I'm gonna

play10:01

try and move into to posting long form

play10:03

as well but it's so hard when you're

play10:05

live streaming long form videos short

play10:07

form videos and you're doing everything

play10:08

by yourself you have a different outlook

play10:10

on where shorts are going and versus

play10:14

where Tick Tock is going I really think

play10:16

YouTube is dangerous to all the

play10:17

platforms YouTube has such a good system

play10:20

audience algorithm and recommendation

play10:22

system I I seriously think that YouTube

play10:24

is the place to be right now a lot of

play10:27

people still focus on Tick Tock and I

play10:28

love Tick Tock it's my main platform but

play10:30

I do think whoever between YouTube and

play10:33

Tick Tock comes to monetization First

play10:35

for short form like real monetization

play10:37

they're gonna take over 100 I opened up

play10:39

my YouTube app today and it defaulted

play10:42

opened to shorts yeah they're trying to

play10:45

create crazy to think about you do need

play10:47

the monetization element that's one of

play10:49

the reasons that you know Facebook was

play10:51

so late to get to that like just YouTube

play10:52

is just so much more dominant especially

play10:54

long form content like that's what

play10:56

everybody and that's what everybody

play10:57

recognizes that's where all the content

play10:58

is it's really really really hard to

play11:00

compete with that that's been the

play11:02

biggest struggle for me honestly is like

play11:04

you know shorts you don't you don't make

play11:06

any money off your like the shorts fund

play11:07

and and The Tick Tock fun whatever but

play11:09

like you don't make you don't make any

play11:11

money off of that stuff it's all from

play11:13

Brand deals that's really the only way

play11:14

to make money is either to transfer them

play11:16

to a different platform or like your

play11:18

live stream or to do sponsored posts

play11:21

which is you know few and far between

play11:23

sometimes hard to come by but I mean

play11:25

that's just one of the things that I see

play11:26

from it is like there's so many more

play11:27

people that are creating there there's

play11:29

so much competition on YouTube and

play11:31

there's definitely a lot more

play11:32

competition on Tick Tock now too like

play11:34

it's getting crazier and crazier but

play11:36

that's like it's continued to do the

play11:38

same thing on YouTube and that's where I

play11:40

feel like that's where you can build an

play11:41

audience too that was one of the things

play11:42

that

play11:43

I've seen from many people and I was

play11:45

like you build that audience and then

play11:47

that's where people will even create

play11:48

their own company or they'll create

play11:49

whatever out of that to figure out the

play11:51

monetization but that's definitely

play11:52

something I do see on Tick Tock in

play11:54

particular is like even more so yeah

play11:56

once once one of these platforms figures

play11:58

out how to how to do ads on videos and

play12:01

pay people that way more consistently

play12:03

whoever does that first wins in your

play12:05

2021 streaming setup tour video you

play12:08

pointed out your whiteboard with kind of

play12:09

like daily tasks goals how do you think

play12:12

that strategy has kind of helped you

play12:14

grow across different platforms across

play12:16

these years been fundamental honestly I

play12:18

still have that exact same white board

play12:20

that's kind of falling apart it's a

play12:23

little scuffed up from I've moved so

play12:24

many times my setup has changed my setup

play12:26

looks identical all the time because I

play12:28

keep the same structure but I've moved

play12:30

so many times I'm a very visual righty

play12:32

person I have a bunch of notebooks I

play12:34

still use notebook every day whiteboard

play12:36

just really helps me schedule my day out

play12:37

and write down like I want to get this

play12:40

video done today I'm going to do this on

play12:42

stream today I'm just helping organize

play12:44

what's your process for brainstorming

play12:46

like coming up with the ideas content

play12:49

the news

play12:50

Etc I wish I could say something

play12:52

specific it's very fluid I'm very I'm

play12:55

very deliberate about my process but it

play12:57

changes a lot sometimes I just sit down

play12:59

and I'll put on a timer for 15 minutes

play13:01

and I'll write down as many like no

play13:02

matter how bad the idea is I'll just

play13:04

write down whatever's in my head washing

play13:06

a car in Warzone that's something you

play13:07

can't even do but I've written that down

play13:09

before because I'm just trying to get

play13:10

the gears turning I've been doing a lot

play13:12

of research on on creativity trying to

play13:14

figure out other creatives process I

play13:16

talk to a lot of other streamers or I'll

play13:17

look at like artists or rappers and try

play13:20

to try to find some little tidbit of

play13:22

information that they have for their

play13:23

creativity the only thing that a lot of

play13:25

people say is it kind of just come it

play13:26

just happens it's one of my most recent

play13:28

videos I think you might have commented

play13:30

on it the the Kong video one where he

play13:32

takes a dump on my face that that was

play13:34

just kind of me recognizing that the

play13:36

Kong thing was the most important thing

play13:38

in Warzone it was the most like

play13:39

recognizable thing that was happening

play13:41

and I knew everyone was going to make

play13:43

their own oh Kong's in the vid in the

play13:45

game video and I was like well what can

play13:46

I do that's different yeah I just sat

play13:48

there and thought about it and then I

play13:50

hopped in and he like squatted down I

play13:53

was like oh like light went off it's not

play13:55

always something that you can point to

play13:57

and say I do this this and this you know

play13:59

if you do it enough it kind of just

play14:00

happens I wish I had a better answer

play14:02

because it's something I think about a

play14:03

lot but no I mean that that's a it's a

play14:05

good answer to here and I'm the same way

play14:06

as like that's why I love asking that

play14:08

question and just like hearing what is

play14:10

your pro some people like will sit down

play14:12

sometimes it's in the showers sometimes

play14:14

it's you know more free-filling I think

play14:17

it's very common though that I hear from

play14:18

people that especially that are actually

play14:20

executing on a lot of things it is

play14:22

writing stuff down and I know that's

play14:24

been massively for me too so it's also a

play14:26

numbers game you know what I mean like

play14:28

you're not like not every video can be a

play14:31

banger like I take some videos down on

play14:33

my Tick Tock often yesterday's video

play14:35

doesn't do very well then I might might

play14:37

take it down re-edit it put it back up

play14:39

it's just the reason I do the strategy

play14:41

where I just write down the worst ideas

play14:42

is to try and get out the sludge to get

play14:45

to like for every 100 bad ideas I'm

play14:48

gonna have one golden egg you know what

play14:49

I mean so yeah have you ever had one

play14:51

that's just like you didn't think it was

play14:53

gonna do as good as it did all the times

play14:55

yeah yeah yeah all the time the One

play14:57

You're So convinced is gonna is gonna go

play14:59

crazy it's like oh yep put all the work

play15:02

into it all the edit yeah and it's no

play15:05

you've tweeted that number base goals

play15:08

aren't as productive because essentially

play15:10

you know that's out of your control

play15:11

right you put up a video speaking of

play15:13

numbers just like okay you think that

play15:15

this is gonna do good doesn't do good

play15:17

you don't think this is gonna do good it

play15:19

ends up blowing up right what are some

play15:20

of the other types of goals that small

play15:22

streamers should aim for my number one

play15:25

goal when I set goals is to build life

play15:28

or you don't raise the level of your

play15:30

goals you fall to the level of your

play15:31

systems and that really hit me and I

play15:34

really focus on just trying to build the

play15:35

best systems to raise the bar for myself

play15:39

that like no matter what you're gonna

play15:41

get this quality out of me every single

play15:43

time and eventually that bar is going to

play15:45

get so high that I'm consistently

play15:47

putting up the best videos possible so I

play15:50

don't really set goals from a number

play15:51

sense because I hate that there's so

play15:54

many variables the way the game is right

play15:55

now how other people are feeling when

play15:57

they see your video you know I think

play15:59

seriously on Tick Tock the difference

play16:00

between five people scrolling on your

play16:02

video and not scrolling on your video is

play16:04

the difference between going viral or

play16:05

not because that first hour of the video

play16:07

is so important so like if five people

play16:09

are having a bad day one day you know

play16:10

the video might just not hit and I've

play16:12

taken videos down and reposted the same

play16:14

video with a different file name before

play16:16

and it's gone crazy I just really focus

play16:17

on everything that I can control I guess

play16:19

you've mentioned how it's just you

play16:21

editing your content you're by yourself

play16:24

editing creating doing the whole process

play16:26

right how have you kind of balance that

play16:28

with your mental health outside of being

play16:30

a Creator it's tough that's been one of

play16:32

the things I was most unexpected for

play16:34

when I went full time as a Creator I was

play16:36

not expecting the mostly with streaming

play16:38

I would say streaming makes me feel very

play16:41

unconfident a lot of the times so I've

play16:43

done a lot of work over last year to

play16:44

really grow as a person self-development

play16:47

really a lot of meditation I think the

play16:49

biggest thing again is having systems I

play16:51

I do the same thing every morning wake

play16:53

up I go for a walk outside get some

play16:55

sunlight in my eyes breathe I don't

play16:57

touch my phone I go to the gym I come

play16:59

home have a great breakfast and then I

play17:01

start work for the day and then at night

play17:03

I do the same thing I go to bed at the

play17:05

same exact time every night I meditate I

play17:07

read a couple Pages out of a book it's

play17:08

different for everybody but I would say

play17:10

just building again building the right

play17:12

systems to help yourself is what's

play17:14

helped me the most that is super Good

play17:16

Man compared to what I've seen

play17:17

especially earlier oh it's a lot of

play17:19

people's Journeys and things like I feel

play17:21

like that's you taking a page out of the

play17:23

right books and taking some good

play17:24

approaches so I I very deliberate about

play17:27

that stuff I see like it drives me crazy

play17:30

because you know you do the comparison

play17:31

thing and you see someone like xqc who's

play17:34

crushing it on you know he's one of the

play17:37

best streamers ever and

play17:40

the way he lives his life is just like

play17:42

so uh it's so unoptimized for for mental

play17:46

health and I'm just like dude how yeah I

play17:49

I know to even maintain that is crazy to

play17:51

a lot of extent but even to what we were

play17:52

talking about earlier where it's like

play17:54

some creators is that is their unique

play17:58

that is their differentiators that

play17:59

they're live all the time this is the

play18:01

lifestyle they lead or whatever and then

play18:04

that's like boom that's that is your

play18:06

differentiator but if you try and do the

play18:08

same thing then it's like it's not as

play18:09

different and he's already got the

play18:10

viewers or whatever promises grass is a

play18:12

noise

play18:13

that's extremely true as well but I feel

play18:16

like that kind of ties back even to what

play18:17

you were talking about with even the way

play18:19

that you look at the numbers and your

play18:21

your approach for your content looking

play18:23

at it to continue to level up yourself

play18:25

focus on what you can control and

play18:27

continue to create content from it back

play18:29

in June of 2020 when you you quit the

play18:32

job and you did that post I actually saw

play18:35

it and actually my co-host snooped

play18:37

commented on I said I don't even know

play18:38

who you are but he said keep this video

play18:41

oh yeah 100 have you watched that back

play18:44

and do you have any feelings towards

play18:46

where you are at two years later

play18:48

obviously you you mentioned some of it

play18:50

but like even looking back at it because

play18:51

I know that was always something

play18:52

impactful for me even like at many

play18:54

different Milestones along the way that

play18:55

I made like little Clips or videos I

play18:57

don't like to watch it because it's just

play18:59

kind of I mean it's cringe to watch back

play19:02

now but like I'm still proud of it you

play19:04

know I don't care people see me cry but

play19:06

like it was such a such an impactful big

play19:08

achievement in my life yeah people

play19:09

realize how hard it is to succeed as a

play19:11

streamer looking back obviously I have

play19:13

some regrets things I wish I would have

play19:14

done differently to be more sustainable

play19:17

I'm happy with where I'm at now wouldn't

play19:19

be the person that I am now with all the

play19:21

systems I've built and the habits and

play19:23

the growth as a human if I if I didn't

play19:25

make that jump so I can't watch it back

play19:27

but sure I'm sure I will one day I I can

play19:31

only watch the first like five seconds

play19:32

of all the older ones that I have too

play19:34

but even for other people to kind of see

play19:36

it and to see that Journey that you've

play19:37

been on especially to be able to do

play19:40

to create content to be able to follow

play19:42

video games and do this instead of

play19:44

another job is just like

play19:47

it really is super it's so rewarding and

play19:50

so fun to look at and just like

play19:52

regardless of where you're at in it the

play19:54

ability to do that I always think it's

play19:55

just it's great so this has been

play19:58

phenomenal man thank you so much burger

play20:00

for joining in and joining on the

play20:01

podcast always I love talking about this

play20:03

stuff it's super cool awesome hey good

play20:05

to hear all right well you guys heard it

play20:06

be sure to check out burger across all

play20:08

of his platforms YouTube as well as of

play20:11

course his Tick Tock Twitter you can

play20:13

find them on

play20:14

plus don't forget rate leave a comment

play20:17

on the podcast too let us know what

play20:18

stood out what do you guys want to hear

play20:20

more content on in particular helps us

play20:22

have some feedback going forward with a

play20:24

review as always happy streaming

play20:27

everybody and we'll see you next time as

play20:29

you know this podcast is brought to you

play20:31

by pipeline I wanted you to meet a few

play20:33

members of the pipeline Community my

play20:35

name is Chadwick I've been stream for a

play20:36

little over two years been a member of

play20:38

pipeline for that long as well I joined

play20:40

pipeline before I even ever started

play20:42

streaming and I really do believe in it

play20:44

I don't think I'd be anywhere close to

play20:45

where I am if I was even streaming at

play20:47

all if not for everything I've learned

play20:48

here hey I'm nick94 a Facebook gaming

play20:51

partner and a pipeline member for eight

play20:53

months join in Pipeline and gave me the

play20:55

chance to invest in my dream to learn

play20:58

and build confidence and really to

play21:01

become a better content creator but also

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to meet like-minded creators through the

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Discord Community hey guys I'm a woman

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with Alex pipeline member for just about

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two years one of my favorite moments is

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a pipeline Community member is getting

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to listen to the mountains of knowledge

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that stone and Snoopy have in group

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mentorship sessions and being able to

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talk about it further with other

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community members live during those

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sessions you heard it from our Members

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First if that resonates with you I

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exclusive consider this your invitation

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to level up as a Creator thank you so

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much for tuning in to today's episode I

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wanted to just end this with a little

play21:40

bit of context on why we do what we do

play21:42

we're former content creators ourselves

play21:43

and we just really want to help as many

play21:45

content creators as we can that's why we

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started pipeline.gg a platform where you

play21:50

can find other like-minded creators and

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learn from the pros who have already

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been there get step-by-step guiding so

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you can avoid all the mistakes that we

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made in the beginning if you love the

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episode there's going to be even more

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