FNRH: o que você precisa saber

Summary

This video explains the importance of the National Guest Registration Form (FNRH) in Brazilian hospitality. The form is required by law for all accommodation providers to collect guest details at check-in. It helps track guest demographics, preferences, and travel reasons, aiding in marketing, sales, and tourism policy decisions. The video also highlights the digital submission process via the Ministry of Tourism’s online system and discusses how the form simplifies guest check-in, especially during the pandemic. It provides insights on how to implement the FNRH using templates and online tools for a more efficient operation.

Takeaways

• 😀 The Ficha Nacional de Registro de Hóspedes (FNRH) is a mandatory document for Brazilian hospitality establishments to collect and archive guest information during check-in.
• 😀 The FNRH requires guests to provide personal details such as profession, travel purpose, and demographic data, helping to monitor and track tourism trends.
• 😀 The Ministry of Tourism mandates that the FNRH be submitted online, ensuring compliance and proper management of guest data across the country.
• 😀 Submitting the FNRH allows hoteliers to gain insights into guest preferences, demographics, and other valuable data for targeted marketing and strategic planning.
• 😀 The FNRH helps the government analyze the tourism market, which can lead to more accurate decisions regarding funding and tourism investments.
• 😀 Hoteleiros can use the FNRH data to improve marketing campaigns and tailor their offerings based on guest profiles, such as age groups, family status, and travel reasons.
• 😀 To streamline the process, hoteliers can use digital tools or templates to create and manage the FNRH forms, reducing manual effort and risk of errors.
• 😀 The FNRH can be filled out manually by guests and later digitized, which helps maintain accurate and easily accessible guest records.
• 😀 Online check-in systems, such as those offered by Hospedin, allow for a contactless and efficient process, enhancing guest security and reducing in-person interaction.
• 😀 After gathering the necessary guest data, hoteliers need to upload the FNRH to the Sistema Nacional de Registro de Hóspedes, requiring registration on the Cadastur platform for proper submission.
• 😀 During the pandemic, the adoption of online check-in processes allowed hoteliers to reduce physical contact and streamline guest registration, offering both security and convenience.

Q & A

What is the Ficha Nacional de Registro de Hóspedes (FNRH)?

The Ficha Nacional de Registro de Hóspedes (FNRH) is a mandatory document in Brazil that must be filled out and signed by guests at check-in in accommodations. It collects personal details such as the guest's profession, reason for travel, and other relevant information.

Why is it mandatory to collect the FNRH from guests in Brazil?

The FNRH is required by Brazilian law, specifically the Tourism Law, and is governed by the Decreto 7381 of December 2010. It is part of the regulation to ensure that the movement of guests and their data is properly recorded for security and tourism policy purposes.

What must be done with the FNRH after the guest fills it out?

After the guest fills out the FNRH, the accommodation provider must digitally file a copy and submit the information to the responsible government body through the Sistema Nacional de Registro de Hóspedes (SNRH). The data is then used for analysis and policy development.

What is the Sistema Nacional de Registro de Hóspedes (SNRH)?

The Sistema Nacional de Registro de Hóspedes (SNRH) is an online system created by the Brazilian Ministry of Tourism. It allows hospitality providers to submit guest registration information for official recording and analysis.

What benefits do hospitality providers get from submitting FNRH data?

By submitting FNRH data, providers gain insights into guest demographics, preferences, and trends, which can help in targeted marketing campaigns, sales efforts, and in obtaining government support for the tourism sector.

What kind of demographic data can be gathered through the FNRH?

The FNRH collects demographic data such as marital status, age group, and location of guests. This information helps identify customer segments, such as families, young travelers, or senior citizens.

What does the Brazilian Ministry of Tourism do with the FNRH data?

The Ministry of Tourism uses the FNRH data to analyze tourism trends, create informed policies, and advocate for funding to improve the sector. This data also aids in understanding the type of guests visiting different accommodations.

How does the FNRH assist in marketing and sales for hotels?

The FNRH data enriches guest databases, allowing hotels to better understand guest preferences and demographics. This enables more effective and targeted marketing campaigns, increasing the likelihood of attracting the right type of customer.

What is the Cadastur and how is it related to the FNRH?

Cadastur is the official registration system for tourism-related businesses in Brazil. To access the Sistema Nacional de Registro de Hóspedes and submit FNRH data, hotel owners must first register on Cadastur.

How did the pandemic impact the process of guest registration and the use of the FNRH?

During the pandemic, the need for safety and social distancing made the traditional check-in process more challenging. Online check-in systems were introduced, allowing guests to fill out and submit their FNRH information electronically, reducing direct contact and improving safety.