TIPS WAWANCARA S3 UNAIR|| APA AJAH PERTANYAANNYA

Summary

In this video, Bu Wenti Krisna, a lecturer in the Doctoral Program of Management Science at Universitas Airlangga (Uner), offers valuable advice for prospective PhD students preparing for their S3 (PhD) interview. She discusses key interview questions such as why Uner, why the Marketing field, and how to present a strong research proposal. Bu Wenti also emphasizes the importance of balancing work with studies and articulating how a PhD will contribute to one’s career. Her tips are designed to help applicants navigate the interview process successfully and ensure a smooth transition into the doctoral program.

Takeaways

• 😀 Be prepared to explain why you chose Universitas Airlangga (Uner) for your S3 program. Focus on data such as university rankings and accreditation to back up your decision.
• 😀 The interview may ask why you chose your specific field of study, such as marketing. Be ready to explain how it aligns with your academic interests and professional goals.
• 😀 Your research proposal will be a key focus of the interview. Make sure your topic is relevant, meaningful, and beneficial to your community or industry.
• 😀 If you're working while studying, be prepared to explain how you will balance both commitments. Assure the interviewers that your work will not interfere with your academic performance.
• 😀 Expect questions about your plans after graduation, particularly how the doctoral degree will contribute to your career and professional development.
• 😀 It's important to answer interview questions based on facts, data, and logical reasoning, especially when discussing why you chose Uner or a specific field of study.
• 😀 Show how your research has practical implications. For example, Bu Wenti’s research focuses on live streaming and e-commerce for SMEs, which directly helps her local community.
• 😀 Be ready to discuss the potential contribution of your research. The committee wants to know how your work can make a positive impact on your field and society.
• 😀 Demonstrating the ability to manage time effectively is key. If you're working while studying, show how you plan to balance your responsibilities without compromising either.
• 😀 The S3 interview is not just about your academic qualifications, but also about your motivation, practical knowledge, and long-term career vision.

Q & A

Why did you choose Universitas Airlangga (Uner) for your doctoral studies?

I chose Uner because of its strong reputation and excellent ranking in East Java. Additionally, the Doctoral Program in Management has an A-grade accreditation, which made it a top choice for my academic pursuits.

What other factors influenced your decision to pursue your PhD at Uner?

Besides the data and rankings, Uner was also recommended by colleagues, and it's conveniently located near my home, which made it an easier choice for me.

Why did you choose marketing as your area of focus for your doctoral research?

I have always had a passion for marketing. My career as a lecturer and consultant in the field made it a natural choice. I wanted to sharpen my expertise in marketing to better share this knowledge with my students and clients.

What role does your profession play in your decision to pursue a PhD?

As a lecturer, I wanted to deepen my understanding of marketing to provide better insights and knowledge to my students. Additionally, as a consultant, enhancing my expertise in marketing helps me deliver more value in my consulting work.

How important is the research proposal in the S3 interview process?

The research proposal is crucial as it shows the interviewers what you plan to study and how it will contribute to the field. It should be relevant, feasible, and have clear implications for both academia and the community.

Can you share an example of a research proposal that was well-received?

My research proposal focused on live streaming for UMKM (micro, small, and medium enterprises) in my local area, Gresik. This project aims to help local businesses enhance their digital presence and leverage e-commerce platforms for growth.

How do you recommend approaching the question about work-life balance during the interview?

It’s important to show how you can manage both work and study effectively. You must demonstrate that your job won't interfere with your PhD commitments and that you are prepared to dedicate time and effort to your studies.

What should candidates keep in mind when explaining their research area?

Candidates should ensure that their research is aligned with their expertise and interests. It should also clearly demonstrate its potential contribution to the community or field of study.

How should candidates prepare for questions about future career plans post-PhD?

Candidates should be prepared to explain how their doctoral degree will further their career goals, whether it’s in academia, consultancy, or another field. It’s important to show how the PhD will add value to their professional life.

What advice would you give to prospective PhD students regarding the S3 interview process?

Be honest and clear about your motivations. Ensure you have solid reasons for choosing the program and university, and be ready to discuss your research interests in detail. Also, show how you can balance your work and studies without letting one affect the other.