異端の戦略コンサル「新・思考法」／ロジカルとデータの限界／ラテラル思考は3rdドア的なズルい思考法／ニーズではなく「移ろい」と「起点」を把握せよ／会議の「アメトーク化」／AIでなくなる仕事【山本大平】

Summary

The video features Yamamoto Taihei discussing logical and lateral thinking, emphasizing the importance of unconventional problem-solving. He shares his career journey from Toyota to TBS and Accenture, highlighting the need for adaptability and the ability to question assumptions. Yamamoto stresses the value of sleep, prioritizing tasks, and gathering diverse information for better decision-making. He advocates for creativity in business, leveraging data science, and understanding the limitations of data. Yamamoto also discusses the impact of AI on jobs and the enduring need for human creativity and emotional intelligence in the workplace.

Takeaways

• 😀 Logical thinking is often contrasted with lateral thinking, where the latter is considered a 'shortcut' or 'cheating' approach to problem-solving.
• 🤔 The speaker emphasizes the importance of not just logical thinking but also embracing a 'third door' type of thinking that can lead to success in business.
• 📊 Data and logical reasoning are crucial in consulting, but the speaker also points out that 95% of information is not quantifiable, which can challenge the logical approach.
• 🏆 The speaker's career has spanned from Toyota to TBS and Accenture, highlighting the importance of adapting to different corporate cultures and mindsets.
• 🧠 The ability to question everything and rely only on information one has personally verified is a key strength for success in various roles.
• 🎯 Positioning oneself effectively in a role, understanding where one fits and where one can add value, is as important as the role itself.
• 🛑 Learning to say 'no' and deciding what not to do is a significant part of increasing productivity and efficiency in a company.
• 📝 When creating documents, clarity is key; the speaker suggests starting with the topic and what is being asked of the reader, rather than leading with conclusions.
• 🗣️ Effective communication involves listening more than speaking, with the company advocating for a 80/20 rule where 80% should be listening and 20% speaking.
• 💡 To foster creativity, the company encourages employees to gather fresh information and perspectives by meeting people outside their industry.
• 🔍 In marketing, understanding market needs is not about grasping at straws but identifying and understanding the starting point of those needs to stay ahead.

Q & A

What is the difference between 'Logical Thinking' and 'Literal Thinking' as discussed in the script?

In the script, 'Logical Thinking' is referred to as a methodical and deductive approach to problem-solving, while 'Literal Thinking', often associated with 'lateral thinking', is described as a more creative and unconventional way of thinking, akin to finding a 'third door' or a clever solution that may not be immediately obvious.

What is the speaker's background according to the script?

The speaker, Yamamoto Daihei, started his career at Toyota, working in new product development and winning a data science competition within the group. He then moved to TBS, where he was involved in the marketing of popular programs like 'Everyday Theater' and 'Record vs. Suske'. After that, he worked as a management consultant at Accenture before starting his own consulting firm, F6 Design Co., Ltd.