No tenemos que cambiar la empresa para trabajar en la mejor | Manuel Suárez | TEDxUCHILE

TEDx Talks
24 May 202313:03

Summary

TLDRThis script discusses the negative connotations associated with organizational transformation, often linked to layoffs and restructuring. It emphasizes the importance of framing change as a growth opportunity and focusing on people-centric changes. The speaker shares personal experiences and lessons learned from implementing changes in their own company, such as shifting from a vertical to a horizontal structure and promoting employee autonomy. The talk highlights the need for transparency, empowering decision-making, and addressing holistic well-being—financial, physical, and mental health—to foster a culture of commitment and improve business performance.

Takeaways

  • 🧠 The concept of personal transformation is generally seen positively, whereas organizational transformation often brings negative connotations like layoffs and restructuring.
  • 🌟 The key to successful organizational change is presenting it as an opportunity for personal growth, focusing on people-centric changes rather than just structural ones.
  • 🏆 Adaptability is crucial for organizations, as those who adapt best, as shown in blockbuster stories, are the ones who succeed.
  • 🔄 Real transformation requires significant and meaningful changes, not just superficial perks like game rooms or better furniture.
  • 🚫 A cautionary tale is shared about a Chilean bank that copied Google and Facebook's open workspaces and collaboration speeches but failed to meet objectives and started blaming and firing people.
  • 🤔 The realization that working 24/7 is not sustainable and that employees want to enjoy their work throughout the day, not just after hours, is essential for organizational change.
  • 🛏️ The speaker's personal experience of being a workaholic and the negative impact it had on their life led to the decision to change the company's structure.
  • 📈 After trying a vertical structure and delegation, which failed, a horizontal structure that fosters personal growth and development was adopted, leading to better results.
  • 🗳️ Employees overwhelmingly chose to change trivial things like toilet paper rather than significant aspects of the business, highlighting the difficulty in making decisions due to societal conditioning.
  • 💡 The importance of liberating information and empowering people in decision-making was identified as a key step in fostering a culture of decision-making within organizations.
  • 🏦 The company's shift towards transparency by making salaries and financial information public led to better understanding and engagement among employees.

Q & A

  • What is the main issue with the concept of 'transforming the organization' as perceived by many?

    -The concept of 'transforming the organization' is often associated with layoffs and organizational restructuring rather than personal growth, which can be demotivating and cause stress.

  • How does the speaker suggest presenting changes in an organization?

    -The speaker suggests presenting changes as opportunities for personal growth, focusing on how changes can benefit individuals to achieve organizational transformation.

  • What is the importance of adapting to change according to the speaker?

    -Adapting to change is crucial as it is likened to the survival of the fittest in blockbuster stories, emphasizing the need for organizations to adapt to succeed.

  • What was the outcome of a Chilean bank trying to emulate the work culture of companies like Google and Facebook?

    -The bank failed to meet its objectives, started blaming and firing people, and ultimately reverted to strict working hours, showing that merely copying the perks of successful companies without understanding their core values is not effective.

  • Why did the speaker decide to change his own company's structure?

    -The speaker was working excessively long hours and wanted to break free from self-imposed slavery, leading to the decision to change the company's structure to delegate tasks and responsibilities.

  • What was the unexpected result of the speaker's attempt to delegate and create a vertical structure?

    -Despite the speaker's efforts to delegate and create a vertical structure, it resulted in the worst year for the company financially, with a loss of 200 million pesos.

  • What was the significant realization the speaker had about decision-making in the organization?

    -The speaker realized that people are not prepared to make decisions because society does not teach us to decide on many aspects of our lives, which is a significant barrier to fostering a culture of decision-making.

  • How did the speaker approach liberating information within the organization?

    -The speaker led the liberation of information by making salaries public, teaching employees to read and understand financial statements, and promoting total transparency to favor the organization and its people.

  • What are the three key factors the speaker identified for treating people as integral beings?

    -The three key factors are financial health, physical health, and mental health, which are essential for people to make good decisions and contribute effectively to the organization.

  • How did the speaker's company empower its employees in terms of salaries and budget management?

    -The company empowered employees by allowing them to set their own salaries within agreed-upon limits and manage budgets, fostering a sense of responsibility and commitment.

  • What was the impact of these changes on the company's performance and employee satisfaction?

    -The changes led to increased employee commitment and happiness, which in turn improved the company's performance. Sales increased by 20%, and profitability increased by 800% over four years.

Outlines

00:00

🌟 Personal vs. Organizational Transformation

The speaker begins by contrasting the positive association people have with personal transformation, such as exercising, spending time with family, reading, and eating healthily, with the negative connotations of organizational transformation, which is often linked to layoffs and restructuring. They emphasize the need to present changes as opportunities for personal growth, rather than focusing on structural changes alone. The speaker shares their own experience of working excessively long hours and the realization that real transformation requires significant and meaningful changes beyond superficial perks like game rooms or better furniture.

05:02

🚀 From Vertical to Horizontal Organizational Structure

The speaker recounts their entrepreneurial journey and the shift from a vertical to a horizontal organizational structure. They initially attempted to delegate tasks and responsibilities to external talent but faced significant financial losses. This led to a radical change in approach, focusing on empowering employees and fostering their growth and development. The speaker highlights the importance of involving employees in decision-making processes and the realization that people are not prepared to make decisions due to societal norms that dictate many aspects of their lives.

10:02

🌱 Fostering a Culture of Decision-Making

The speaker discusses the importance of liberating information and empowering individuals in decision-making within organizations. They implemented a policy of total transparency, making salary information and financial data accessible to everyone. This transparency aimed to build trust and encourage employees to manage budgets and set their own salaries. The speaker also emphasizes the need to consider employees as whole beings, addressing their financial, physical, and mental health to enable them to make better decisions. The result was a more committed and happier workforce, which led to increased sales and profitability.

Mindmap

Keywords

💡Transformation

Transformation in the context of the video refers to the process of changing or altering an organization's structure, culture, or practices to improve its performance and adapt to new challenges. It is central to the video's theme as the speaker discusses how organizations should approach transformation not as a negative or fearful experience but as an opportunity for growth. An example from the script is the speaker's own company, which initially struggled with transformation efforts but eventually found success by focusing on empowering individuals.

💡Adaptation

Adaptation is the ability to adjust or modify oneself or an organization to new conditions or challenges. The video emphasizes that the most successful entities are not necessarily the strongest or smartest but those that adapt best to change. An example is the reference to blockbuster stories where survival is not about brute strength or intelligence but about the capacity to adapt.

💡Growth

Growth in the video is discussed as a positive outcome of transformation, focusing on personal development and the expansion of an organization's capabilities. The speaker argues that changes in an organization should be centered around fostering growth in individuals to achieve broader organizational change. The script illustrates this with the contrast between superficial changes like adding a PlayStation and meaningful changes that affect the core of the organization.

💡Delegation

Delegation is the act of entrusting tasks or decisions to others. The video discusses how the speaker initially attempted to delegate tasks to external talent in a vertical structure but found more success by empowering individuals within the organization in a horizontal structure. This concept is crucial as it highlights the importance of trust and autonomy in driving transformation.

💡Transparency

Transparency is the quality of being open, communicative, and accountable. The video describes how the speaker's company implemented a policy of total information transparency, making salaries and financial information public to everyone within and outside the company. This approach was part of their strategy to build trust and encourage informed decision-making among employees.

💡Empowerment

Empowerment is about giving individuals the authority and responsibility to make decisions. The video emphasizes the importance of empowering employees to take ownership of their work and the company's direction. An example is the company's decision to allow employees to set their own salaries, which was a significant step in fostering a culture of responsibility and self-management.

💡Health

Health in the video is discussed in a holistic sense, encompassing financial, physical, and mental well-being. The speaker argues that organizations must address these aspects to support employees in making good decisions and being productive. For instance, the company focused on financial literacy, physical activities, and mental health support to ensure employees could perform at their best.

💡Self-Management

Self-Management refers to the ability of individuals to regulate and control their own behavior and decisions. The video describes how the company transitioned to a model where employees managed their budgets and salaries, leading to more responsible and committed behavior. This approach is highlighted as a key factor in the company's turnaround from financial losses to profitability.

💡Committed

Committed in the video refers to the level of dedication and loyalty employees have towards their work and the organization. The speaker suggests that when employees are committed, they perform better and contribute more positively to the organization's success. The company's transformation efforts aimed to foster a more committed workforce, which eventually led to increased sales and profitability.

💡Profitability

Profitability is a measure of a company's financial success. In the video, the speaker discusses how the company's transformation efforts led to an 800% increase in profitability over four years, despite only a modest increase in sales. This demonstrates the impact of a committed and self-managed workforce on the bottom line of the business.

💡Person-Centered

Person-Centered is an approach that prioritizes the needs, interests, and well-being of individuals. The video emphasizes the importance of placing people at the center of organizational transformation. The speaker shares that by focusing on the holistic development of individuals, the company was able to create a healthier, more committed, and higher-performing organization.

Highlights

The concept of personal transformation is viewed positively in the brain, whereas organizational transformation often triggers negative reactions.

Organizational transformation is commonly associated with layoffs and structural changes rather than personal growth.

Adapting to change is crucial for organizations, as depicted by blockbuster stories where survival depends on adaptability.

Changes should be presented as growth opportunities for individuals to effectively transform organizations.

Cultural shifts are necessary for real transformation, not just superficial perks like game rooms or better furniture.

A Chilean bank's attempt to imitate Google and Facebook's work culture failed because it didn't address the core issues.

The bank's failure to meet objectives led to a blame culture and layoffs, highlighting the importance of genuine transformation.

The speaker's personal experience of being a workaholic and the realization of the need for change in their own company.

Delegation of tasks and decisions was attempted but initially failed, leading to significant financial losses.

Switching to a horizontal structure and focusing on personal growth and development led to a cultural shift.

Employees were given the freedom to make significant decisions, but surprisingly chose to change trivial things like toilet paper first.

People are not prepared to make decisions due to societal norms that dictate many life choices, leading to avoidance of responsibility.

Information liberation and empowerment in decision-making are identified as key to fostering a culture of decision-making.

Making salaries and financial information public was a step towards transparency and empowering employees.

The realization that employees should be treated as whole beings with personal and professional growth in mind.

Three key factors for treating employees as whole beings: financial health, physical health, and mental health.

Employees were given the autonomy to hire, evaluate, and if necessary, fire new team members.

The team was entrusted with managing budgets, leading to more responsible financial behavior.

Employees were allowed to set their own salaries, fostering a sense of fairness and self-regulation.

Despite fears of financial mismanagement, the policy of self-management led to increased employee commitment and happiness.

The company's transformation led to a decrease in negative numbers and a 20% increase in sales over four years.

Profitability increased by 800% during the same period, proving the value of committed and empowered employees.

Placing people at the center of organizational transformation leads to healthier, more committed, and profitable companies.

The talk concludes with a humorous note on the importance of toilet paper in the transformation process.

Transcripts

play00:00

[Música]

play00:09

se han dado cuenta de cuando hablamos de

play00:12

transformación personal

play00:14

ocupa un espacio positivo en nuestro

play00:16

cerebro y si no recuerden Cómo se

play00:18

imaginaron su transformación para este

play00:20

año que recién comienza se imaginaron

play00:22

haciendo deporte pasando más tiempo con

play00:24

la familia

play00:25

leyendo muchos libros comiendo más sano

play00:29

Ahora

play00:30

qué pasa Qué sienten cuando escuchan la

play00:32

palabra o la frase vamos a transformar

play00:35

la organización

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seguramente muchos ya se cansaron o se

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deprimieron solo escucharlo es

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desagradable

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es como un botón de pánico que activa

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nuestras alarmas y nos deja preocupado

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por qué Por qué transformar la

play00:50

organización

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está más asociado con despidos y cambios

play00:54

en el organigrama que con crecimiento

play00:55

personal Entonces cómo lo hacemos cómo

play00:58

transformamos las organizaciones

play01:00

si algo aprendimos de las historias de

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blockbusters

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es que no sabréis el más fuerte ni el

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más inteligente sino que el que mejor se

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adapta

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en mi experiencia El desafío para las

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organizaciones

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es presentar los cambios como

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oportunidades de crecimiento para las

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personas tenemos que centrar los cambios

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de las personas para lograr cambiar la

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organizaciones y no al revés

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hasta acá no he dicho mucho nuevo esto

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lo hemos leído en hartas partes lo

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quiero mostrar ahora es como lo hicimos

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nosotros en la oficina de nuestra propia

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historia en ese cambio

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yo creo que muchos de ustedes al igual

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que yo vienen de esta cultura el 24/7

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donde se trabajaba todo el día y se

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premiaba al colaborador que estaba

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siempre disponible y al teléfono era

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como una línea de emergencia siempre

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dispuesto a contestar a responder y a

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resolver

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hoy en día la gente quiere disfrutar de

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su trabajo quiere vivir su vida pero no

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solo a partir de las seis de la tarde

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sino durante todo el día

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transformar la organización

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no es algo que tengamos que hacer para

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la foto tiene que ser cambios

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importantes y Reales no es suficiente

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con colocarse las de juego

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salas de masaje colocar un Playstation

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abrir los espacios mejorar los muebles o

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colocar pantallas más grandes si el

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medular no cambiamos nada de lo

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importante

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el mejor ejemplo de esto para mí fue un

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banco en Chile en nuestro cliente y nos

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paga bien Así que no voy a decir el

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nombre

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se habían leído todos los documentales y

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libros de cómo operan en Google en

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Facebook y lo implementaron todo

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discursos de colaboración espacios

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abiertos

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por supuesto el Playstation nunca puede

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faltar

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qué pasó qué creen que pasó

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al cabo de un tiempo se dejaron de

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cumplir los objetivos

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no estaban logrando lo que habían

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prometido se empezaron a buscar

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culpables a hacer distribución de las

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culpas

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y se empezaron a despedir personas

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y a la entrada de la oficina se colocó

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el siguiente mensaje

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No olvides que la jornada laboral para

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colaboradores es a contar de las 8:45 am

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una maravilla No es cierto y Súper

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consecuentes con todo lo que hayan

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planteado

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y lo peor de todo es que está escrito

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tal cual como lo ven en mayúsculas

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que es como tener alguien gritándolo

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todo el día en la entrada de la oficina

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qué hacemos

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soy emprendedor

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siempre tuve el sueño Construir mi

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propia empresa

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y siendo fiel con lo que les contaba

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trabajaba todo el día era un esclavo de

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mí mismo

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y hay una sola cosa peor

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que tener un jefe absorbente de nueve a

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seis y hacer tu propio jefe y tratarte

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como un esclavo el helado y señor de la

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línea de emergencia estaba todo el día

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el teléfono Me llamaba un cliente y yo

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resolvía no importaba A qué hora afuera

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vi a la oficina literalmente un colchón

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en el piso

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perdonándolo todo por cumplir un sueño

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hasta que pasado 10 años que parece poco

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tiempo pero fue una tortura

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dije no quiero ser esclavo a mí mismo

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Y si la empresa la había construido yo

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dije podré cambiarla

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búsqueda en Google más búsquedas menos

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dije hay que hacer una estructura

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vertical que contrata talento externo

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encargos clave

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donde delegamos las decisiones sonaba

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razonable o no suena bien perfecto lo

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que no quiero hacer se lo delegó a

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alguien más Cómo creen que no fue

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fue el mejor año de mi vida de la

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oficina todavía vivo La utilidades

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claramente no pasó eso

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fue el peor año de la historia de la

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oficina perdimos 200 mil dólares

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200 millones de pesos y a mí se me cayó

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el poco pelo que me queda

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y en la situación cuando ya no tienes

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pelo que perder

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dice Bueno probemoslo completamente

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opuesto que es lo más opuesto de una

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estructura vertical que contrata talento

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externo Hagamos una estructura

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horizontal y fomentemos el crecimiento y

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el desarrollo de las personas suena

play05:35

lógico

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Así que dije Confiemos en las personas

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empoderemos las en su crecimiento y

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desarrollemos los espacios

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me sentí maravilloso con mi

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descubrimiento Y fui a hablar con el

play05:46

equipo

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y les dije podemos cambiarlo todo pueden

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cambiar el mundo pueden cambiar su mundo

play05:52

mi mundo cambiemos todo qué quieren

play05:54

cambiar

play05:56

qué creen que quisieron cambiar que

play05:58

ahora han cambiado a ustedes

play06:00

yo por mi parte pensé estructura sueldos

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organigrama clientes mercado y un sin

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número de opciones hasta lo del

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Playstation me parecía bien

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Y qué quisieron cambiar nada de eso no

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estuve ni cerca de manera unánime lo

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primero que se cambió de manera

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democrática fue el papel Confort

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todos querían cambiar el papel Confort y

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para lo que no son de chile me refiero

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al papel higiénico la mayor preocupación

play06:30

de todos

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y ahora la pregunta por qué pudiendo

play06:34

cambiarlo todo nadie lo importante se

play06:37

cambia y cambiamos el papel

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y la respuesta

play06:43

es que no estamos preparados para tomar

play06:45

decisiones la sociedad no nos enseña a

play06:48

decidir

play06:50

no eligen la ropa no eligen el colegio

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no eligen la religión

play06:56

y hasta hace poco tiempo no elegían

play06:57

hasta con quién nos casamos

play07:02

esto es un problema la gente no sabe

play07:05

tomar decisiones

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y esto hizo que nos diéramos cuenta de

play07:10

lo primero y más importante para poder

play07:14

fomentar una cultura de decisiones

play07:15

necesitamos hacer dos cosas

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liberar la información y empoderar a la

play07:21

gente en la toma de decisiones

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suena bien

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lo primero que podíamos atacar Y de

play07:30

forma más rápida era la parte de la

play07:32

información

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liberemos todo veamos qué pasa

play07:37

lideramos la información de Los sueldos

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hicimos público Los sueldos todo el

play07:41

mundo dentro y fuera de la oficina sabe

play07:43

Cuánto ganan todas las personas

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lideramos los ingresos los ingresos los

play07:48

flujos

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y como muchos seguramente dieron solo

play07:51

números en una pantalla le enseñamos a

play07:54

leer un balance y a entender un estado

play07:55

resultado le explicamos Por qué el costo

play07:58

de la empresa es mayor al sueldo líquido

play08:00

que reciben

play08:02

en resumen construimos una política

play08:05

de información total

play08:08

y de transparencia de la información en

play08:11

favor de la organización las personas y

play08:13

las organizaciones

play08:17

hasta aquí íbamos bien liberamos todo

play08:21

Qué pasó después

play08:25

las personas no son piezas del ego que

play08:28

se venden por separado no somos robot

play08:30

Manuel Suárez el mismo en la casa y en

play08:32

el trabajo el trabajador es el mismo no

play08:35

podemos cambiarlo no podemos separar a

play08:37

la persona el trabajador o al trabajador

play08:38

de la persona

play08:41

si bien suena lógico fue una revelación

play08:43

total para nosotros nos dimos cuenta que

play08:45

teníamos que trabajar a las personas

play08:47

como seres integrales y ver más aspectos

play08:49

de ellos no solamente el crecimiento

play08:51

profesional

play08:54

y después de pruebas y errores y

play08:56

descubrimientos nos dimos cuenta que

play08:58

habían tres factores claves que teníamos

play09:00

que abordar si queríamos ver a las

play09:02

personas como seres integrales

play09:04

lo primero

play09:07

era la salud financiera

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una de las peores concepciones de la

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pobreza Es que la gente es pobre por

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tomar malas decisiones y si es lo que

play09:16

ocurre es completamente lo opuesto la

play09:18

pobreza en sí es la que genera esas

play09:20

malas decisiones entonces la salud

play09:22

financiera era algo que teníamos que

play09:24

abordar lo segundo la salud física

play09:28

no podemos esperar que alguien con dolor

play09:29

tome buenas decisiones para su vida o

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para la oficina así que tenemos que

play09:35

fomentar

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salidas al aire libre y ese tipo de

play09:38

cosas salud comida sana y lo tercero y

play09:41

más importante Salud Mental no podemos

play09:43

esperar que una persona que no esté al

play09:45

100% sus capacidades sea capaz de tomar

play09:47

decisiones

play09:49

tratemos a las personas como deportistas

play09:52

de alto rendimiento como Messi veamos

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todos estos factores integrales para

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poder desarrollarlos

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y como dije tres cosas salud financiera

play10:02

salud física

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y salud mental

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que hemos logrado con esto hemos logrado

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que el equipo al día de hoy

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sea capaz de contratar nuevos miembros

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evaluarlos y despedirlos en caso de ser

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necesario tal cual como escucharon el

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mismo equipo el que cuanto siente que

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necesita sumar nuevos miembros para

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nuevos desafíos

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o en algo en que estemos construyendo la

play10:27

oficina los contrata y en el caso de

play10:31

necesitarse los espía puede evaluarlos

play10:33

Esto fue súper importante a nivel de

play10:36

construcción de equipo

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logramos que manejen un presupuesto

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y es para mí es más fácil o me gusta más

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perder plata que estar controlando

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adultos prefiero enseñarles a manejar el

play10:48

presupuesto y estar todo el día

play10:50

preocupados en que van a gastar o tener

play10:51

un área de finanzas controlando

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y lo otro que hicimos

play10:59

es darle la libertad para que se puedan

play11:01

fijar Los sueldos se imaginan eso

play11:07

cuando tienen la capacidad y pueden

play11:11

entre sus mismos pares decidir Cuánto es

play11:14

lo que van a ganar Cuál es el sueldo que

play11:15

van a tener

play11:18

lo que ocurre es que entre ellos mismos

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fijan los límites y cuando alguien

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quiere sobrepasar esos límites

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se generan las alertas

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Qué pasó internamente todo funcionaba

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aprendizaje de por medio sin embargo nos

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faltaron los fatalistas que cuando

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empezamos con esta política de

play11:39

autogestión lo que hacían era imaginar a

play11:41

monos con metralleta disparando sueldos

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y gastando sin control

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y en la práctica esto no ocurrió

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hemos construido confianza a través del

play11:51

cuidado de la persona

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hoy día tenemos trabajadores más

play11:55

comprometidos y más felices y eso

play11:58

repercutió en la empresa

play12:01

pasamos de números negativos en cuatro

play12:03

años aumentar las ventas un 20% eso

play12:07

menos que la inflación de cuatro años es

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malo no es muy poco pero ahora bien la

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parte interesante en el mismo periodo y

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con la misma gente logramos aumentar la

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rentabilidad en un 800 por ciento

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qué nos dice eso que seres humanos

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comprometidos cumplen más y mejor que

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recursos humanos obligados

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transformar la organización es colocar

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las personas en el centro

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Si queremos estar en una organización

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más saludable

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con gente comprometida

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que crezcan Más allá de sus expectativas

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y que la rentabilidad también crezca

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tenemos que transformar la empresa que

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tenemos por la organización que soñamos

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y como ya les comenté todo comienza con

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el papel higiénico gracias

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[Aplausos]

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