From Military Diesel Tech to Market Research: My Journey in the Music Industry

Walsh College

22 Mar 202402:19

Summary

TLDRThe speaker discusses their future plans after graduation, highlighting their interest in audio engineering and the desire to open their own studio to support creativity. They also express a passion for market research, intrigued by its psychological aspects and the storytelling potential of data analytics. The conversation reflects a journey from military service to education in diesel tech, marketing, and the music industry, showcasing a diverse and dynamic career path.

Takeaways

🎓 The individual is graduating this semester and is uncertain about their future but has a passion for music and is considering further education in audio engineering.
🏢 They envision opening their own recording studio, which would allow them to set their own hours and provide a creative space for others.
🎶 Their interest in audio engineering stems from a desire to help others be creative and offer them an outlet for their creativity.
📚 The person is also considering going back to school for market research, a field they find enjoyable due to its basis in psychology and understanding human behavior.
🧠 They are intrigued by how the mind works and why certain marketing strategies are effective, which led them to choose marketing as a concentration.
🔍 The individual is currently taking courses in marketing, consumer behavior, and consumer insights, which delve into the psychological aspects of marketing.
📊 They are also interested in data analytics and how it can be used to tell a story, showing a fascination with Big Data and its applications in marketing.
🤝 The person values networking and sees it as a way to both give and receive support from others in their field.
🎯 They have a diverse background, transitioning from military service to diesel tech, then to an undergraduate degree, and now pursuing a graduate degree while exploring marketing and the music industry.
🙏 The individual expresses gratitude for their military service and the opportunities it has provided, leading them to where they are today.
🌟 They are encouraged to keep in touch for ongoing support and to monitor their progress in their chosen career paths.

Q & A

What is the individual's immediate goal after graduation this semester?
-The individual is considering going back to school for audio engineering.
What is the reason behind the interest in audio engineering?
-The individual has a passion for music and wants to open their own studio.
How does the individual plan to structure their studio business?
-They plan to set their own hours and charge clients based on the time they use the studio.
What are the benefits of the individual's studio idea?
-It offers creative individuals a space to work and express their creativity.
What is the individual's secondary area of interest for further education?
-The individual is also interested in market research.
Why is market research appealing to the individual?
-It involves understanding human behavior and psychology, which the individual finds enjoyable.
Which aspects of marketing does the individual find particularly interesting?
-The individual is intrigued by the psychological aspects of marketing and consumer behavior.
What classes is the individual currently taking that relate to marketing and consumer behavior?
-The individual is taking a marketing consumer behavior class and a marketing insight class focused on consumer insights.
How does the individual plan to utilize data analytics in their studies and future career?
-They are interested in using data analytics to tell stories and make informed decisions based on big data.
What has been the individual's educational and career journey so far?
-The individual started with military service, transitioned into diesel tech, then pursued an undergraduate degree, a graduate degree, and is now looking into marketing, the music industry, and market research.
What type of support is the individual receiving from the person they are speaking to?
-The individual is receiving career guidance, encouragement, and an offer to keep in touch for further assistance.

Outlines

00:00

🎓 Future Plans and Education

The speaker discusses their future plans after graduation, expressing uncertainty but highlighting a strong interest in further education. They are considering returning to school to study audio engineering to fulfill their passion for opening their own studio. This would allow them to set their own hours and provide a creative space for others. Additionally, they are drawn to market research due to its psychological aspects, which align with their interest in how the mind works and decision-making processes. They have taken marketing and consumer behavior classes that delve into these topics, and they are also interested in data analytics to tell compelling stories with data.

Mindmap

Keywords

💡network

In the context of the video, a 'network' refers to a group or system of interconnected people that one can rely on for support and collaboration. It is a crucial aspect for personal and professional growth, as it allows individuals to draw on the resources and expertise of others. The speaker mentions the importance of leaving with a network, indicating that building relationships is a key outcome of their educational experience.

💡audio engineering

Audio engineering is the practice of recording, mixing, and reproducing sound, particularly music. It involves the knowledge of sound equipment, acoustics, and digital audio workstations. In the video, the speaker expresses a passion for music and a desire to pursue audio engineering as a field of study to eventually open their own studio, highlighting the practical application of this technical skill in a creative and entrepreneurial context.

💡market research

Market research is the process of gathering, analyzing, and interpreting information about a market, its customers, and the industry trends. It is essential for understanding consumer behavior and making informed business decisions. The speaker's interest in market research stems from their enjoyment of understanding human psychology and behavior, which is a significant component of this field. The video emphasizes the speaker's engagement with market research through their coursework and its relevance to their career aspirations.

💡psychology

Psychology is the scientific study of the human mind and behavior. In the video, the speaker's interest in psychology is linked to their understanding of consumer behavior and market research. They are fascinated by how the mind works and why people make certain decisions, which is a key element in the fields of marketing and market research. The speaker's educational pursuits reflect a desire to apply psychological principles to practical business scenarios.

💡marketing

Marketing is the process of promoting and selling products or services, including market research, advertising, and the management of product distribution. The speaker's interest in marketing is rooted in the psychological aspects of consumer behavior, which they find engaging and relevant to their career goals. The video discusses the speaker's academic focus on marketing, particularly in relation to consumer insights and data analytics.

💡consumer behavior

Consumer behavior refers to the study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy their needs and wants. In the video, the speaker is particularly interested in this field, as it combines their passion for psychology with the practical application of understanding how consumers make choices, which is crucial for effective marketing strategies.

💡data analytics

Data analytics is the process of examining data sets to draw conclusions about the information they contain. In the context of the video, data analytics is an important skill for understanding and utilizing market research data to tell a compelling story and make informed business decisions. The speaker's interest in data analytics reflects their desire to combine quantitative analysis with their passion for marketing and psychology.

💡entrepreneurship

Entrepreneurship refers to the process of designing, launching, and running a new business, often involving innovation, risk-taking, and strategic management. The speaker's aspiration to open their own studio reflects an entrepreneurial spirit, as they seek to create a business that not only serves their passion for music but also provides a platform for others to be creative.

💡military service

Military service refers to the period a person serves in a country's armed forces, often involving training, duties, and responsibilities related to national defense. In the video, the speaker's mention of their military service highlights a significant part of their background and the diverse experiences that have shaped their career path.

💡career path

A career path refers to the sequence of jobs, roles, and experiences that a person goes through during their professional life. The speaker's discussion about their future after graduation and their interests in audio engineering, market research, and marketing reflects a thoughtful consideration of their career path, aiming to align their education and passions with their professional goals.

💡Big Data

Big Data refers to the large and complex data sets that cannot be managed or analyzed using traditional data processing methods. It is characterized by its volume, variety, and velocity. In the video, the speaker's interest in data analytics is tied to the potential of Big Data to provide insights and inform marketing strategies, emphasizing the importance of handling and interpreting vast amounts of information in the modern business environment.

Highlights

The individual is graduating this semester and is uncertain about their future.

They have a passion for music and are considering going back to school for audio engineering.

The goal is to open their own studio, providing a creative space and flexible hours.

They are also interested in market research due to its connection with psychology.

Market research appeals because it involves understanding human behavior and decision-making.

The individual chose marketing as a concentration due to its psychological aspects.

They are currently enrolled in a marketing consumer behavior class.

The class focuses on consumer insights and how to apply them in marketing.

Data analytics is also a key interest, particularly in how it can be used to tell a story with big data.

The individual's educational journey started with military service and transitioned into diesel tech.

They then pursued an undergraduate degree and are now considering a graduate degree.

The transition from military diesel tech to marketing and the music industry is highlighted.

The individual is appreciated for their military service and their unique pathway.

There is an encouragement to keep in touch for future support and monitoring of progress.

The conversation emphasizes the value of networking and helping others.

The importance of choosing a field that aligns with personal interests and passions is discussed.

The individual's future plans reflect a blend of creativity, business, and analytical skills.