How I Built a 7-Figure Business in 7 Months

Max Perzon
31 Aug 202408:24

Summary

TLDRIn January 2024, the speaker embarked on a new business venture in online education, leveraging the platform 'school' to create a scalable digital product. They invested over 40 hours crafting a free 'school master class' which gained significant traction on YouTube. Within a month, their paid School Community reached $30,000 per month, and now consistently generates over $100,000. The speaker emphasizes the power of online education and the subscription-based model, suggesting that by following successful frameworks and adding personal touches, one can achieve similar success. They offer a free 'school master class' as a guide for those interested in this path.

Takeaways

  • 🚀 On January 15th, 2024, the speaker started a new business from scratch which now generates over $100,000 per month.
  • 🔑 The business success was not achieved through traditional models like SMMA or dropshipping, but through a new business model involving online education.
  • 💡 The speaker was previously burnt out from running an SMMA and sought a more scalable and enjoyable business model, leading to online education.
  • 🌟 The speaker's online course and community model is scalable because it allows for creating a product once and selling it multiple times.
  • 📈 The speaker's business grew rapidly, reaching $10,000 per month in the first 10 days, doubling to $20,000 by day 20, and reaching $30,000 by day 30.
  • 🎓 The platform 'school' was identified as a key tool for creating online communities and monetizing passions or expertise in an educational setting.
  • 🏆 The speaker participated in the first 'school games', earning $44,000 in 27 days, which led to an invitation to Las Vegas to meet with key figures in the industry.
  • 🔄 The subscription-based model of 'school' allows for a lower monthly fee, creating a sustainable and recurring revenue stream, similar to major companies like Netflix and Spotify.
  • 📚 The speaker advises aspiring entrepreneurs to learn from successful models in the market, adapt them, and put their own unique spin on the business.
  • 🆓 A free 'school master class' is offered by the speaker, detailing the process of creating a successful $100,000 per month School community in just 7 months.

Q & A

  • What significant change did the speaker make on January 15th, 2024?

    -The speaker started a new business from scratch.

  • What was the speaker's previous business before starting the new one?

    -The speaker was running a social media marketing agency (SMMa).

  • Why did the speaker decide to switch from an SMMa to online education?

    -The speaker was burnt out from the constant stress of delivering client results and the lack of scalability in the SMMa business.

  • What was the speaker's initial investment in the new business model?

    -The speaker did not require any startup capital to start the new business model.

  • What is the name of the platform that the speaker used to create their online community?

    -The platform used by the speaker is called 'school'.

  • Who are the founders or significant investors behind the 'school' platform?

    -The 'school' platform was founded by Sam ens, and Alex Orosi made a significant investment into it.

  • How did the speaker's business grow to generate over $100,000 per month?

    -The speaker's business grew through creating a free 'school master class' that gained traction, followed by launching a paid School Community.

  • What is unique about the 'school games' mentioned in the script?

    -The 'school games' are contests where participants can earn money and potentially be invited to exclusive events by performing well in the platform's challenges.

  • What is the core business model of the 'school' platform?

    -The core business model of 'school' involves selling online courses and communities for a lower monthly fee, creating a subscription-based, scalable business.

  • How did the speaker approach creating their online course and community?

    -The speaker copied the framework of successful entrepreneurs, studied their strategies, and then put their own twist on it.

  • What advice does the speaker give to those interested in starting an online education business?

    -The speaker advises to observe and emulate successful online courses, understand their market positioning, and then apply one's own unique approach.

Outlines

00:00

🚀 Launching a Successful Online Education Business

The speaker shares their journey of starting a new business from scratch, which now generates over $100,000 monthly. They explain that this success was not achieved through traditional online marketing or dropshipping, but through a unique business model involving online education. The speaker emphasizes the shift from a service-based business model, where they were trading time for money, to creating a digital product that could be sold repeatedly. They highlight the importance of creating valuable content at an affordable price and reaching a wide audience. The speaker also shares their experience with the 'school' platform, founded by Sam ens and invested in by Alex Orosi, which allows for the creation of online communities around various topics with a focus on scalability and monetization. The speaker's success is attributed to leveraging the platform, creating a free 'school master class' that gained significant traction, and eventually leading to a paid School Community that rapidly increased in revenue. The speaker also mentions participating in the 'school games', a competition that further boosted their earnings and provided networking opportunities.

05:00

📚 Embracing the Subscription Model in Online Education

The speaker delves into the business model of selling online courses and communities through a subscription-based approach, drawing parallels with major companies like Netflix and Spotify that rely on recurring revenue. They explain how this model is more sustainable and scalable than one-time high-ticket sales. The speaker shares their experience of rapidly scaling their business to a seven-figure revenue within seven months by offering affordable, recurring online education. They also discuss the importance of learning from successful entrepreneurs and adapting their strategies to one's own business. The speaker provides advice on how to start in the online education space, suggesting that one should identify successful courses, understand their marketing strategies, and then apply these learnings with a personal touch. They mention their own process of learning from previous courses and applying that knowledge to their School Community. The speaker concludes by inviting viewers to check out their free 'school master class' for a detailed blueprint on how they built their successful online education business.

Mindmap

Keywords

💡Leap of Faith

A leap of faith refers to a decision made without full information or certainty, often driven by intuition or belief. In the video, the speaker describes starting a new business from scratch as a leap of faith, highlighting the risk and uncertainty involved in such a venture. This phrase sets the tone for the entrepreneurial journey shared in the video.

💡Scalability

Scalability in business refers to the ability of a system, process, or business to handle growth in demand or workload. The speaker contrasts their previous business, an SMMA, with their new venture, emphasizing that online education offers greater scalability because it can reach a larger audience without a proportional increase in effort.

💡Online Education

Online education is the delivery of education content via the internet, often in the form of courses or lessons. The video's central theme revolves around the speaker's success with online education, which they found to be a more profitable and enjoyable alternative to their previous service-based business.

💡Digital Product

A digital product is a product that is distributed in digital form, such as software, e-books, or online courses. The speaker discusses creating a digital product (an online course) as a way to escape the time-for-money trade-off inherent in service-based businesses, allowing for a one-time creation with multiple sales.

💡School Platform

The School platform is mentioned as a tool for creating online communities and selling courses. It is central to the business model discussed in the video, allowing the speaker to monetize their expertise and create a scalable business. The platform's features, such as the ability to run 'School Games', are highlighted as unique selling points.

💡Subscription-based Business Model

A subscription-based business model involves customers paying a recurring fee to access products or services. The speaker explains that instead of selling high-priced one-time courses, they offer a lower monthly fee for access to their course and community, creating a sustainable and stable revenue stream.

💡Monthly Recurring Revenue (MRR)

MRR is a metric used to measure the amount of revenue a subscription-based business receives regularly. The video emphasizes the importance of MRR in building a stable business, comparing it to major companies like Netflix and Spotify that rely on recurring revenue.

💡School Games

The School Games are a contest within the School platform where creators can earn money and recognition. The speaker participated in the first School Games, earning a significant amount and being invited to an event, illustrating the potential for rapid growth and community engagement within the platform.

💡Framework

A framework in this context refers to a set of guidelines or a blueprint that outlines a process or system. The speaker suggests that using a framework, such as the one provided by the School platform or their own master class, can simplify the process of starting an online education business and increase the chances of success.

💡Master Class

A master class is an advanced course or workshop, often led by an expert in a field. The speaker created a free 'School Master Class' to teach others how to replicate their success, providing a step-by-step guide that leverages the speaker's experience and the School platform's features.

Highlights

Started a new business from scratch on January 15th, 2024.

Business now generates over $100,000 per month.

Achieved success without traditional methods like affiliate marketing or dropshipping.

Introduced a new business model poised for significant growth.

Shares the business model and how to get started for free.

Previously ran a social media marketing agency but experienced burnout.

Transitioned to online education for scalability and enjoyment.

Created a digital product to escape the service-based business limitations.

Discovered the potential of online education through an Instagram post by Alex Ramos.

Invested 40-50 hours to create a free School Masterclass, gaining significant traction.

Launched a paid School Community, reaching $10,000 per month within 10 days.

Revenue doubled to $20,000 per month by day 20, and $30,000 by day 30.

Results are not typical, leveraged existing email list and following.

School platform allows creating an online community around any topic and monetizing it.

School was founded by Sam ens, who previously generated over $32 million per year in online education.

Alex Orosi, a major business influencer, made a significant investment in School.

School enables selling online courses and communities for a lower monthly fee, creating a subscription model.

Participated in the first School Games, earning $44,000 in 27 days.

Offers a free School Masterclass detailing the creation of a $100,000 per month School community.

Emphasizes the importance of copying successful strategies and adding a personal twist.

Provides a step-by-step blueprint for starting an online education business or School Community.

Transcripts

play00:00

on January 15th 2024 I took a leap of

play00:03

faith and I started a new business from

play00:06

scratch and if you fast forward to today

play00:08

that business is now generating more

play00:10

than

play00:10

$100,000 every single month and no it

play00:13

wasn't through smma affiliate marketing

play00:15

or Drop Shipping I achieved this with a

play00:17

new business model that is set to

play00:20

completely explode this year and in this

play00:22

video today I'm going to break down

play00:23

exactly what that business model is how

play00:25

it works and how you can get started

play00:27

with it today completely for free

play00:29

without any startup Capital at all so

play00:31

without further Ado let's just dive

play00:33

right into it now back in January I knew

play00:35

that I needed to make a change because

play00:37

since 2017 I had been running a social

play00:40

media marketing agency or an smma and to

play00:42

be completely honest with you I was

play00:44

burnt out like the constant stress of

play00:47

delivering client results the lack of

play00:49

scalability it was just draining and I

play00:52

wanted to do something that was not only

play00:54

more profitable but also a lot more fun

play00:57

and like fulfilling and that's when I

play00:59

realized that on online education was

play01:01

the perfect fit for me it allowed me to

play01:03

focus on something that I genuinely

play01:05

enjoyed while also selling a more

play01:08

scalable digital product because with a

play01:10

service-based business like an smma I

play01:13

was always trading my time for money but

play01:15

with an online course I could create a

play01:17

product once and then just sell it over

play01:20

and over and over again and I knew that

play01:21

the potential of this was huge I knew

play01:23

that if I could create something

play01:25

extremely valuable at an affordable

play01:27

price and reach thousands of people

play01:29

online this could become like a game

play01:31

changer and then one day I came across

play01:34

this Instagram post by Alex Ramos where

play01:36

he mentioned that he was going all in

play01:38

with the biggest investment of his life

play01:40

into this new platform called school and

play01:43

instantly I knew that this was my

play01:45

opportunity and I knew that I just had

play01:48

to go on in on this and over the course

play01:50

over a single weekend I poured in like

play01:52

40 to like 50 hours into creating this

play01:55

free school master class as I called it

play01:58

I uploaded to YouTube and it quickly

play02:00

started to gain quite a bit of traction

play02:02

I had like tens of thousands of views

play02:04

then 20 thousands of views and by now I

play02:06

think it has like 160,000 views and by

play02:08

then I knew that I was on to something

play02:10

that could become pretty big and within

play02:12

the first 10 days of me launching my

play02:14

paid School Community I hit $10,000 per

play02:17

month by day 20 it doubled and I was

play02:20

generating $20,000 per month and by Daye

play02:22

30 it was generating

play02:25

$30,000 per month which was pretty

play02:27

insane now I want to be clear though

play02:30

like these results aren't typical right

play02:32

I had an email list already I had a

play02:34

small following that I could leverage I

play02:36

had a free school Community as well but

play02:38

the experience of doing this completely

play02:40

opened up my eyes of the possibilities

play02:42

like I was sold from the get-go and now

play02:44

7 months later today that same online

play02:48

course and online community is

play02:49

generating more than

play02:51

$100,000 every single month and it's

play02:54

growing I'm also helping other people to

play02:56

do what I'm basically doing but before

play02:58

we get into that let me just explain

play03:01

more about what this business model

play03:03

actually is and how it works so let's

play03:05

break it down the core of it is

play03:08

basically selling online education and

play03:10

the industry is absolutely massive but

play03:13

what makes it unique this specific

play03:15

business model with school is the

play03:17

platform in itself like school was

play03:19

founded by this guy called Sam ens and

play03:22

then Alex Orosi made a significant

play03:24

investment to say the least into school

play03:27

early in 2024 and if you're not familiar

play03:30

with Sam ens he previously ran a

play03:32

business called consulting.com where he

play03:34

sold online courses and generated more

play03:36

than 3236 million per year so he knows

play03:40

the online education industry pretty

play03:41

well and harosi he's one of the biggest

play03:44

business influencers on YouTube if not

play03:46

the biggest one and so together these

play03:49

two guys and individuals they're pushing

play03:52

school to the Forefront in the online

play03:55

education space so school is basically a

play03:57

platform that lets you create an online

play03:59

community around virtually any topic

play04:01

that you want and you can monetize your

play04:04

passions or your skills your expertise

play04:06

in a way that it's truly truly scalable

play04:09

and people are now starting to make some

play04:11

serious money with school and one of the

play04:13

coolest thing about school is something

play04:15

that they called the school games and I

play04:17

participated in their first school games

play04:20

ever back in February of 2024 and I

play04:22

managed to play top 10 by earning

play04:25

something like $44,000 in 27 days and as

play04:29

a result of that I was invited to Las

play04:31

Vegas to meet her MOSI and to meet Sam

play04:34

at the accusation headquarters and I was

play04:36

also meeting the other winners there of

play04:38

course and it was an incredible

play04:40

experience and the best part is that

play04:42

this contest is now renewing every

play04:44

single month so if you ever decide to

play04:46

start a school Community yourself and go

play04:48

for the school games you have the chance

play04:50

to win that every month but let's go

play04:52

back to the business model for a sec

play04:53

like instead of selling High ticket

play04:55

courses for ,000 to $110,000 up front

play04:59

one time

play05:00

what school does is that it allows you

play05:02

to sell an online course and the

play05:04

community for a lower monthly fee let's

play05:06

say $100 per month and this basically

play05:09

creates a subscription based business

play05:11

model which is far more sustainable

play05:13

because think about it basically every

play05:15

major company today from like Netflix to

play05:17

Spotify they rely upon monthly recurring

play05:21

Revenue also known as mrr it's the key

play05:25

to building a sustainable and stable

play05:28

business and this was exactly how I was

play05:30

able to scale a seven figure business in

play05:34

just 7 months by offering something

play05:36

affordable with a recurring price tag

play05:40

now let's talk a little bit about as

play05:42

well how you can get started in the

play05:44

online education space or maybe even

play05:45

school if you're interested in that

play05:47

because here's the truth I did not

play05:49

reinvent the wheel when I started my

play05:51

school Community I simply copied what

play05:54

other successful people were already

play05:56

doing because in the past I tried to

play05:58

figure out everything on my own right

play06:00

only to fail over and over and over

play06:03

again but then when I started to observe

play06:05

and emulate what other successful

play06:07

entrepreneurs were doing and then just

play06:09

putting my Twist on it then finally

play06:11

things started to work for instance I

play06:13

had gone through some ovens previous

play06:15

courses back in 2017 Consulting

play06:18

accelerator and Consulting up level and

play06:20

I absolutely love those courses so what

play06:22

I decided to do is just to follow his

play06:24

framework of selling courses and the

play06:26

results well it worked and this is is a

play06:29

massive business lesson when we're

play06:31

starting out in business we often try to

play06:33

do everything on our own we think that

play06:35

we have to be 100% original we can't

play06:37

copy anybody and we have to come up with

play06:39

our own plans 100% but the reality is

play06:41

that the most successful entrepreneurs

play06:43

out there they just identify what the

play06:45

market wants they copy what works and

play06:47

then they put their Twist on it so if

play06:49

you're inspired by the story and if

play06:50

you're looking to start like your own

play06:52

online education business or maybe even

play06:54

a school Community the next question

play06:56

always is what should it be about like

play06:59

what should my course in community be

play07:01

about and how can I make money with that

play07:03

so let me give you an example let's say

play07:04

you just love to play the piano right

play07:07

and you want to teach others how to do

play07:08

the same then what you do is that you

play07:10

simply find somebody online who's

play07:12

already selling a similar course and

play07:14

best case scenario they are already

play07:15

making millions of dollars the more they

play07:17

make the better and I know for a fact

play07:19

there are people out there making

play07:20

millions of dollars on piano courses

play07:21

then you study how they position their

play07:23

product how they Market their product

play07:25

and how they're selling their product

play07:27

and then you just use that and put your

play07:29

own spin on on it this is by far the

play07:31

most easiest way to get started with an

play07:34

online education business you just see

play07:36

what other people are doing that are

play07:37

already successful they have a product

play07:39

Market fit they have something to sell

play07:40

that people want and then they just put

play07:42

their own twist on it now I also know

play07:44

that all of this can seem very

play07:46

overwhelming right you know we have

play07:48

school what is school or you like

play07:50

creating a course how you do that or how

play07:52

do you build community and how do you

play07:53

sell everything but I can promise you

play07:55

this the process is a lot easier than

play07:58

you think especially if you have a

play08:01

framework or a step-by-step process that

play08:03

you can follow like a blueprint and that

play08:05

is exactly why I created my free school

play08:08

master class that shows you in detail

play08:10

how I created a $100,000 per month

play08:12

School community in just 7 months and if

play08:14

you're interested in checking that out I

play08:16

will link that video somewhere here on

play08:18

the screen or in the description here on

play08:19

YouTube so that you can go and check it

play08:21

out I'll see you there let's go

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関連タグ
Online EducationBusiness GrowthCommunity BuildingDigital CoursesMonetizationScalabilityEntrepreneurshipSuccess StorySchool PlatformRecurring Revenue
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