Academia is BROKEN! - Harvard Fake Data Scandal Explained

Pete Judo
29 Jun 202320:00

Summary

TLDRThis video script discusses the academic integrity crisis, spotlighting Francesca Gino, a Harvard professor whose research is under scrutiny for suspicious data. Three professors, Yuri, Joe, and Laif, have investigated Gino's studies, revealing anomalies that cast doubt on her findings. The video summarizes their findings across three articles, highlighting the potential manipulation of data to achieve dramatic, publishable results. This situation not only tarnishes Gino's reputation but also raises concerns about the reliability of academic research in behavioral science.

Takeaways

  • 📚 The script discusses the alleged academic misconduct by Francesca Gino, a professor of Behavioral Science at Harvard University, and the impact on the field of academia.
  • 🔍 Three articles have been published scrutinizing Gino's research, revealing potential data manipulation and questionable practices in her studies.
  • 🤔 The first study 'Cluster Fake' questioned the effectiveness of an honesty pledge's placement on forms and the integrity of the data presented in the study.
  • 📉 In the second study 'My Class Year is Harvard', anomalies in demographic data, specifically the year in school, raised suspicions about the validity of the research findings.
  • 🧐 The third study 'Cheaters are out of Order' investigated the link between dishonesty and creativity, with the data suggesting a strong effect that disappeared upon closer inspection.
  • 🚫 Francesca Gino is currently on administrative leave from Harvard, and several of her papers have been retracted, indicating serious academic concerns.
  • 💡 The script highlights the pressure on academics to produce surprising results with large effect sizes to secure publication in top journals and maintain their positions.
  • 🤨 The incident casts doubt on the reliability of academic research in the field of Behavioral Science and raises questions about the prevalence of such misconduct.
  • 📈 The script emphasizes the importance of transparency and integrity in academic research, suggesting that the incentives in the academic system may be misaligned with good scientific practices.
  • 🙏 The author empathizes with the pressure faced by academics but strongly condemns the manipulation of data as unacceptable.
  • 📚 The script serves as a call to action for the academic community to reassess its standards and practices to prevent similar issues in the future.

Q & A

  • What is the main issue raised by the video script regarding Francesca Gino's research?

    -The main issue raised is the suspicion of data manipulation and questionable research practices in Francesca Gino's studies, which have led to surprising and seemingly too good to be true results.

  • Who are the three professors that investigated Francesca Gino's research?

    -The three professors are Yuri, Joe, and Laif, who are all specialists in Behavioral Science and related fields from different universities around the world.

  • What was the hypothesis of the 2012 study involving an honesty pledge?

    -The hypothesis was that placing an honesty pledge at the top of a form would make participants more honest when filling out the rest of the form compared to placing it at the bottom.

  • What was the surprising result of the first study mentioned in the script?

    -The surprising result was that only 37% of students lied when the honesty pledge was at the top of the form, compared to 79% when it was at the bottom, indicating a massive effect size.

  • What irregularities were found in the data set of the first study?

    -Irregularities included duplicate participant IDs and a sequence of IDs that did not make sense, suggesting that the data may have been tampered with to show a larger effect size.

  • What was the hypothesis of the second study involving arguing against personal beliefs?

    -The hypothesis was that arguing against one's own beliefs would make a person feel 'dirty' and subsequently increase their desire for cleansing products.

  • What was suspicious about the demographic data in the second study?

    -The suspicious data included 20 entries where the participants' year in school was listed as 'Harvard', which made no sense and suggested possible data manipulation.

  • What was the hypothesis of the third study on dishonesty and creativity?

    -The hypothesis was that people who are dishonest or cheat may be more creative, as the study aimed to explore the link between dishonesty and creative thinking.

  • What was the irregularity found in the data set of the third study?

    -The irregularity was that the number of uses for a piece of newspaper reported by some participants who cheated was out of order, suggesting that the data may have been manipulated to show a significant effect.

  • What is the broader implication of the issues found in Francesca Gino's research?

    -The broader implication is that it casts doubt on the integrity of academic research in the field of Behavioral Science and raises concerns about the reliability of published studies.

  • What has been the response from Harvard University regarding Francesca Gino's research?

    -Francesca Gino has been placed on administrative leave, and Harvard has requested the retraction of several of her papers from the journals they were published in.

  • What does the video script suggest about the pressures faced by academics?

    -The script suggests that academics, especially at top institutions like Harvard, face immense pressure to publish surprising results with large effect sizes to maintain their positions and reputations.

Outlines

00:00

📚 Academia's Integrity Crisis: Questioning Francesca Gino's Research

The video script begins by highlighting a critical issue within academia, specifically pointing out the alleged flaws in the research conducted by Francesca Gino, a professor of Behavioral Science at Harvard University. The speaker mentions three articles that scrutinize Gino's work, which has been previously well-regarded and influential in the field. The skepticism stems from the unusually high success rates and significant statistical results in Gino's studies, which have led some to suspect potential data manipulation. The video promises to delve into the details of these concerns, starting with a study on honesty pledges and their impact on cheating behavior.

05:00

🔍 Data Anomalies in Gino's 'Clustered Faking' Study

This section focuses on the first of the three articles, which examines a study by Francesca Gino and her collaborators on the effect of honesty pledges on form-filling behavior. The study's surprising results, showing a significant decrease in dishonesty when the pledge is placed at the top of a form, attracted much attention. However, upon closer inspection by the article's authors, anomalies in the data sorting were discovered, suggesting potential tampering. The anomalies included duplicate participant IDs and out-of-sequence numbers, which cast doubt on the study's validity and raised questions about the integrity of academic publishing.

10:01

🤔 Questionable Data in a Harvard Study on Belief and Cleansing Desires

The second paragraph discusses another study by Francesca Gino, this time in collaboration with Kuchaki and Golinski, which explored the hypothesis that arguing against one's beliefs increases the desire for cleansing products. The study, conducted at Harvard University, reported a strong effect size, with a p-value significantly less than the industry standard, indicating a high level of confidence in the results. However, the vigilantes who investigated the study found suspicious demographic data entries, such as the nonsensical answer 'Harvard' to the question about the participant's year in school. These entries were clustered together and seemed to exaggerate the study's effect, leading to further skepticism about the research's integrity.

15:02

😶 Irregularities in a Study Linking Dishonesty and Creativity

The third paragraph addresses a more recent study by Gino, this time co-authored with Wiltermuth, which paradoxically investigates the link between dishonesty and creativity. The study, titled 'Evil Genius,' used a virtual coin-flipping task to measure dishonesty and then assessed creativity through the number of uses participants could think of for a piece of newspaper. The study reported an extremely strong effect size, but the vigilantes' analysis of the data revealed irregularities in the排序 of responses, with some entries appearing out of order. This raised further doubts about the validity of the study and the integrity of the research conducted by Gino.

😟 The Broader Implications of Academic Misconduct

In the final paragraph, the video script reflects on the broader implications of the alleged misconduct by Francesca Gino. It discusses the impact on the field of Behavioral Science, the potential widespread nature of such issues in academia, and the pressure on academics to produce surprising results for publication in top journals. The speaker empathizes with the pressures faced by academics but condemns the manipulation of data as unacceptable. The paragraph concludes by acknowledging the personal toll this situation may have taken on Gino and encourages viewers to read the articles for a deeper understanding of the issues raised.

Mindmap

Keywords

💡Academia

Academia refers to the world of higher education and research. In the context of the video, it is portrayed as 'broken' due to the alleged fraudulent research practices highlighted, which question the integrity and reliability of academic findings. The term is used to set the stage for discussing the broader implications of the research misconduct on the academic community.

💡Francesca Gino

Francesca Gino is a professor of Behavioral Science at Harvard University mentioned in the video. She is a central figure in the narrative as the video discusses the controversy surrounding her research. The video script raises questions about the validity of her studies, which have been well-regarded in the field of Behavioral Science.

💡Research Misconduct

Research misconduct encompasses various forms of dishonesty in research, such as data fabrication, falsification, or plagiarism. The script discusses specific instances of alleged data manipulation in Francesca Gino's studies, suggesting that the surprising results and large effect sizes may have been artificially generated to gain academic fame and publication in top journals.

💡Effect Size

Effect size is a measure of the strength of the relationship between variables in a study. In the video, the unusually large effect sizes reported in Gino's research are suspicious and lead to an investigation, suggesting that the data may have been manipulated to exaggerate the impact of the findings.

💡Statistical Significance

Statistical significance refers to the probability that the observed results of a study are not due to chance. The video points out that the p-values reported in Gino's studies are unusually low, indicating a high level of confidence in the findings. However, the investigation suggests that this significance may be due to data manipulation rather than genuine effects.

💡Data Tampering

Data tampering involves altering or fabricating research data to achieve desired outcomes. The video provides examples of how the data in Gino's studies appears to have been sorted in a way that is inconsistent with standard practices, suggesting that the data may have been manipulated to support the researchers' hypotheses.

💡Honesty Pledge

An honesty pledge is a statement or commitment to truthfulness, often used in research to encourage participants to be honest. In one of the studies discussed, the placement of an honesty pledge at the top or bottom of a form was hypothesized to affect the honesty of participants' responses. The video reveals discrepancies in the data related to this study, casting doubt on the validity of the findings.

💡Behavioral Science

Behavioral Science is an interdisciplinary field that studies human behavior and decision-making. Francesca Gino is a professor in this field, and the video discusses how her alleged research misconduct could impact the credibility of the entire field. The term is used to contextualize the significance of the research in question and its implications for related studies and theories.

💡Replication Crisis

The replication crisis in science refers to the difficulty of reproducing the results of certain studies, which can indicate underlying issues with research practices. While not explicitly mentioned in the script, the video's discussion of questionable research practices by a prominent researcher touches on themes relevant to the replication crisis, suggesting that the integrity of published findings in Behavioral Science may be at risk.

💡Publish or Perish

The phrase 'publish or perish' reflects the pressure on academics to frequently publish research in order to advance their careers. The video implies that this pressure may have contributed to the alleged data manipulation in Gino's research, as surprising findings with large effect sizes are more likely to be published in prestigious journals.

Highlights

Academia faces criticism due to the alleged data manipulation in the research of Francesca Gino, a professor of Behavioral Science at Harvard University.

Francesca Gino is renowned for surprising findings in her research, which has led to skepticism and investigation by other academics.

Three professors, Yuri, Joe, and Laif, scrutinized Gino's data and discovered anomalies, suggesting potential data tampering.

The study 'Cluster, Fake' revealed a significant effect of honesty pledges on form cheating, with suspicious data sorting that raised questions about its validity.

The 'My Class Year is Harvard' study showed an implausible hypothesis that arguing against one's beliefs increases desire for cleansing products, with data anomalies found in demographic responses.

The third study, 'Cheaters are out of Order', suggested a link between dishonesty and creativity, with data inconsistencies in the number of uses for a piece of newspaper.

Gino's research has been influential, with her work being referenced in books and academic essays, which now casts doubt on their credibility.

The investigation exposed the potential for data manipulation to exaggerate effects and secure publication in top journals.

The academic community is under scrutiny, with the integrity of Behavioral Science research being questioned due to these findings.

Francesca Gino is currently on administrative leave from Harvard, and several of her papers have been retracted.

The incident highlights the pressure on academics to produce surprising results, potentially leading to unethical practices.

The video calls for a reevaluation of trust in academic research and the need for better safeguards against data manipulation.

The implications of these findings extend beyond Gino, affecting the credibility of the entire field of Behavioral Science.

The video concludes by empathizing with the pressures faced by academics while condemning the manipulation of research data.

A call to action for the academic community to uphold the integrity of research and resist the temptation to fabricate results for career advancement.

The video serves as a cautionary tale for researchers, policymakers, and practitioners who rely on academic research for decision-making.

Transcripts

play00:00

Academia is broken universities are

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broken the way that academic research is

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published is broken that's the message

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that's come through loud and clear over

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the last few weeks thanks to three

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articles concerning the research of

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Francesca Geno if you don't know what

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I'm talking about Let Me Explain

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Francesca Geno is a professor of

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Behavioral Science at Harvard University

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she is extremely well known in the field

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I've talked about her research to

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clients before I've recommended books on

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this channel to you guys that use her

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work as a key reference I've used her

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research before as references in my own

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essays and work that I did at University

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when it comes to academic Fame Francesca

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Gino is up there as you would expect

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from someone who is a professor at

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Harvard however the reason why she's so

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well known is because her research tends

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to bring out a lot of very surprising

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findings now some people just think this

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research is cool and don't think much

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more about it but a lot of people in the

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industry have been quite skeptical of

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Francesco Gino and her work because her

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results just seem a little bit too good

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her hypotheses are really wacky but yeah

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they always seem to be proved correct

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the effect sizes from her studies seem

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to be really large and her statistical

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significance just seem a little bit too

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significant so while some of us have

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been skeptical of her work for a while

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nobody has taken the time to actually

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investigate her research and go into her

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data to see if they can find anything

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fishy

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until now these three guys Yuri Joe and

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laif are also professors of Behavioral

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Science and other related subjects from

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different universities across the world

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and they took it upon themselves to

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investigate Francesca Gino and her data

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to see if there was anything fishy going

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on and spoiler alert they found a lot of

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fishy stuff in the data and that's what

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the three articles that they released

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are talking about each article relates

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to a different study by Francesco Gino

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and in this video I'm going to be taking

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you through each one the results of

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their investigation are shocking damning

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for Francesca Gino but I think they

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speak even louder volumes about the

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state of Academia in general and that's

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what I'm going to be concluding on at

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the end of this video so without further

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Ado let's jump into the first study so

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this first article is called cluster

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fake and it's referring to a paper

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written by Gino in 2012 along with her

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collaborators Shu Nina Mazar Dan arieli

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and Max baseman given the fact that I

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know the first names of all of those

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researchers with the exception of Shu

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should tell you that all of these

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researchers are very well-known people

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in the field of Behavioral Science so in

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this study they were trying to get

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participants to be more honest and the

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hypothesis was that if you put an

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honesty pledge at the top of a form

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that'll make people more honest when

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they then fill out the rest of the form

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so all of the studies in this paper by

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these authors were looking at this idea

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that if you put an honesty pledge at the

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top of a form people will be more honest

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than if you put the honesty pledge at

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the bottom of a form now the first study

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in this paper was led by Francesca Geno

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our protagonist so in this study

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students were brought into a lab to

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complete 20 math puzzles in five minutes

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the students were told that they would

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be paid one dollar for each math puzzle

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they solved correctly and the way that

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this worked is that when students walked

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into the room there were two pieces of

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paper they had their work paper and

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their report paper so on the work paper

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they write down their workings for the

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math questions and of course their

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answers and then on the report paper

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they would then have to report how many

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answers they got correctly and therefore

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how much they should get paid the

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students were then told that before

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handing in their report paper to the

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researchers and getting paid that they

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should shred their original work paper

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the idea behind this is that by

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shredding their work paper there's then

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a stronger incentive for them to cheat

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on the report paper and lie about how

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many answers they got correct since the

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researchers in theory should never know

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how many answers they got right on the

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work paper but what the students didn't

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know was that the shredder at the back

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of the room was not a normal Shredder

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what the people in the experiment don't

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know is that the shredder has been fixed

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so the shredder only showed the sides of

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the page but the main body of the page

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remains intact now in order to test the

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hypothesis of the researchers on the

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reporting paper the participants were

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split into two groups half of them had

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an honesty pledge at the top of the

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paper and half the planet honesty

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pledged at the bottom of the paper with

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the idea being of course that those who

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sign the honesty pledge at the top would

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then cheat less going forward so what

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was the result well the result showed a

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massive effect from this simple

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intervention according to what was

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published in the study originally for

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the students who silently honestly

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pledge at the top of the form only 37

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percent of them lied but when students

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signed at the bottom of the form 79 of

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students lied this is a massive effect

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size that the researchers are reporting

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and as a result of that this study

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gained a lot of public attention and I

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have talked about it with many people in

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the past before because it is so

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surprising but that's why these

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Vigilantes were suspicious the results

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just seem a bit too good can it really

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be the case that simply moving an

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honestly pledge from the bottom to the

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top of a form can have such a dramatic

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effect on the amount of cheating that

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happens it seems pretty unlikely so our

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Vigilantes managed to Source the

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original data set that was published by

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the authors of the study and when they

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looked into the data it just seemed a

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little bit fishy if you look at this

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table and specifically look at the left

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hand column the P hash column this is

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referring to participant ID this is the

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unique ID given to each participant in a

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study and as is highlighted in yellow

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there are some weird anomalies in the

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way that this data has been sorted

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because when you look at this data it

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seems obvious that this has been sorted

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by first the condition so all of

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condition 1 are together then all of

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condition two are together and then in

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ascending order of the participant ID

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which means that the numbers should

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consistently get bigger as you go down

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the line and there should be no

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duplicates remember each participant has

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a unique ID so when you look at this

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data it's a bit weird we've got 249s

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here that's a duplicate that should

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never happen and then at the end of the

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condition one set of participants you

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have participant 51 coming after 95 then

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12 then 101 like that sequence doesn't

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make any sense and similarly when you

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get to condition two we start with 7

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then 91 then 52 then all the way back

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down to 5 again these entries in the

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data set look suspicious they look like

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they're out of sequence which suggests

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that somebody maybe has tampered with

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them so our Vigilantes are suspicious of

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these rows so then you have to ask the

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question why would the researchers want

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to tamper with the data well it's

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because they would want to show a bigger

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effect than those actually seen in the

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real data the more dramatic the effect

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of the intervention is the more

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surprising the result of the study is

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and therefore the more likely it is to

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get published in a top journal the more

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likely it is that this will make a lot

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of press headlines that they will get

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lots of interviews and work off the back

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of it and so there's a strong incentive

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for the researchers to fudge the data a

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little bit make the effect seem larger

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than it really is and so that's what our

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Vigilantes were looking for they wanted

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to see if these suspicious rows in the

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data set showed a bigger effect than the

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normal data that wasn't suspicious and

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sure enough that's exactly what they

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found if you look at this graph the red

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circles with the cross show the

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suspicious data and the blue dots show

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the unsuspicious data and as you can see

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the circles with the red crosses are the

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most extreme ones meaning that these few

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data points are inflating the effect

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size now the article goes on to show how

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our Vigilantes did some very clever work

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to unpack the Excel file that this data

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was stored in and they were able to show

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quite clearly that these suspicious rows

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were manually resorted in the data set I

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won't go into it on this video because

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it's quite technical but I'll have a

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link to all of these articles in the

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description if you want to read them in

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full but as you'll soon see this theme

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of suspicious data and then there's data

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showing extremely strong effect sizes

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will be a recurring pattern so let's

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move on to study two now this second

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article is called my class year is

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Harvard and you'll see why in a second

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they're looking at a study from 2015

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written by Francesca Gino as well as

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kuchaki and golinski again two fairly

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well-known researchers in the field now

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the hypothesis for this study in my

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opinion pretty stupid the hypothesis is

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that if you argue against something that

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you really believe in that makes you

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feel dirty which then increases your

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desire for cleansing products which is

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kind of silly in my opinion but

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nevertheless this is what they were

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researching so this study was done at

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Harvard University with almost 500

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students and what they asked the

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participants to do was the following so

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students of Harvard University were

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brought into the lab and then asked how

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they felt about this thing called the

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queue guide I don't really know what the

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cue guide is but apparently it's a Hot

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Topic at Harvard and it's very

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controversial some people are for it

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some people are against it so when they

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were brought to the lab they were asked

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how do you feel about the queue guide

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and they either said they were for or

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against it and then the participants

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were split into two groups half the

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participants were asked to write an

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essay supporting the view that they just

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gave so if they said I'm for the queue

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guide they had to then write an essay

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explaining why they were for the queue

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guide but then half the participants

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were asked to write an essay arguing

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opposite to the point that they just

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gave so if they said I'm for the queue

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guide they would then have to write an

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essay explaining why they should be

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against the queue guide again the idea

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being that those who are writing an

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essay against what they actually believe

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in would make them feel dirty because

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after they'd written this essay they

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were then shown five different cleansing

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products and the participants in the

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study had to rate how desirable they

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felt these cleansing products were on a

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scale of one to seven with one being

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completely undesirable and seven being

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completely desirable and again the

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authors found a strong effect you can

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see here that the p-value is less than

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0.01. and for those of you who haven't

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had any academic training and statistics

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basically when you're doing a study like

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this you're looking for a p-value that's

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less than 0.05 that's the industry

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standard if it's less than 0.05 you say

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yes I'm confident that the effect that

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I'm seeing is caused by the manipulation

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that I just did so less than 0.1 is an

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extremely strong effect you're basically

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100 confident that what you're seeing in

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the data is caused by the manipulation

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that you did so once again our

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Vigilantes are suspicious of this very

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strong effect size so the managed to

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Source the data online and do a little

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bit of investigating and what they find

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are some weird anomalies in the kind of

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demographic data that the participants

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have to give when they enter the study

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and this is very common in psychological

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studies that participants have to give a

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little bit of demographic data about

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themselves which gives the researchers a

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little bit more flexibility about how

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they cut up the data later on so in this

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particular study the participants were

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asked a number of demographic questions

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including their age their gender and

play10:00

then number six was what year in school

play10:02

they were now the way this question is

play10:04

structured isn't very good in my opinion

play10:05

in terms of research design but

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nevertheless there are a number of

play10:08

acceptable answers that you can give to

play10:10

you in school because Harvard is an

play10:12

American School you might say I'm a

play10:14

senior right which is a common thing or

play10:15

a sophomore you might write the year

play10:17

that you're supposed to graduate 2015

play10:19

2016 Etc or you might indicate a one a

play10:22

two a three or four or a five to

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indicate how many years of school that

play10:25

you've been in there these are all

play10:26

different answers but they're all

play10:27

acceptable and make sense in the context

play10:29

of being asked what year in school are

play10:31

you and so when our Vigilantes go into

play10:33

the data that's exactly what they saw in

play10:34

this column a range of different answers

play10:36

that were all acceptable all except for

play10:38

one there were 20 entries in this data

play10:40

set where the answer to the question

play10:41

what year in school are you was Harvard

play10:45

that doesn't make any sense what year in

play10:47

school are you Harvard

play10:49

what right that doesn't make any sense

play10:51

and the other thing that was suspicious

play10:52

about these Harvard entries is that they

play10:54

were all grouped together within 35 rows

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again this was a data set of nearly 500

play10:58

different participants and yet all of

play11:00

these weird Harvard answers were within

play11:02

35 rows so once again our Vigilantes

play11:05

treat these Harvard answers as

play11:07

suspicious data entries they mark them

play11:09

in red circles with crosses and as you

play11:11

can see the ones that are suspicious are

play11:14

again the most extreme answers

play11:16

supporting the hypothesis of the

play11:18

researchers with the exception of this

play11:20

one but come on it's most suspicious

play11:22

when you look at the ones on argued

play11:24

other side so these are the people who

play11:26

wrote an essay arguing against what they

play11:28

didn't believe in and therefore were

play11:30

supposed to feel more dirty and find

play11:31

cleansing products more appealing all of

play11:33

these suspicious entries on that side of

play11:35

the manipulation went for seven that

play11:37

they found all of the cleaning products

play11:39

completely desirable and so what are

play11:41

Vigilantes go on to say is that these

play11:43

were just the 20 entries in the data set

play11:45

that looked suspicious because of this

play11:46

Harvard answer to the demographic

play11:48

question but who's say that the other

play11:50

data in the data set was not also

play11:51

tampered with but just they were more

play11:53

careful when they filled in this column

play11:54

and didn't put Harvard since it seems

play11:56

pretty clear that at least these 20

play11:58

entries were manipulated and tampered

play12:00

with some way it probably means that

play12:01

there are other entries within this data

play12:03

set that were also tampered with are you

play12:04

shocked yet I hope you are but it's

play12:06

about to get worse because there's a

play12:07

third article to do with Francesca Gino

play12:09

so this third article was released

play12:11

literally yesterday the day before I'm

play12:12

filming this video and it's called the

play12:14

cheaters are out of order this is

play12:16

written by Francesca Gino and a guy

play12:18

called wiltermuth I don't know

play12:19

wiltermuth but again I find it

play12:21

incredibly ironic that all of this

play12:23

cheating and fake data is being

play12:25

conducted by researchers who are

play12:27

studying the science of honesty it is

play12:29

incredibly ironic so in this third study

play12:32

Gino and her co-author are investigating

play12:34

the idea that people who cheat people

play12:37

that lie who are dishonest are actually

play12:40

more creative and they call the paper

play12:42

Evil Genius how dishonesty can lead to

play12:45

Greater creativity

play12:48

really so let's quickly go through how

play12:51

the study worked participants were

play12:52

brought into a lab where they were sat

play12:53

at a machine with a virtual coin

play12:56

flipping mechanism what the participants

play12:58

are asked to do is to predict whether

play13:00

the coin will flip heads or tails and

play13:02

then they would push a button to

play13:04

actually flip the coin and if they had

play13:06

predicted correctly about whether it

play13:07

would go heads or tails then they would

play13:09

get a dollar so again there's a strong

play13:10

incentive to cheat so the participants

play13:12

were right down on a piece of paper how

play13:14

many predictions they got correct and

play13:15

then they would hand that to the

play13:16

researcher in order to get paid but then

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of course the researchers would then go

play13:19

back and look at the machine that they

play13:21

were flipping the coin on to see how

play13:23

many they actually got correct and then

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they were able to tell how many times

play13:26

that participant had cheated so after

play13:28

they had completed the coin flipping

play13:30

task they were then given a creativity

play13:32

task and the creativity task was how

play13:34

many different uses can you think of for

play13:36

a piece of newspaper so in Psychology

play13:38

this is a pretty common technique for

play13:40

testing creativity you give somebody an

play13:42

inanimate object and then you say how

play13:43

many uses can you think of for this

play13:46

inanimate object and again with this

play13:48

study we see a very strong effect size

play13:50

remember the magic number that academics

play13:52

look for is p less than 0.05 and here we

play13:56

have P less than 0.01 so basically what

play13:59

that means is that there's an extremely

play14:00

high likelihood that the effect that the

play14:02

academics are seeing is caused by the

play14:04

manipulation that they did so again our

play14:06

Vigilantes are suspicious but this one

play14:09

is interesting because our Vigilantes

play14:10

were able to actually get the data set

play14:12

from Geno several years ago so they got

play14:15

this data set directly from Geno so

play14:17

again when our Vigilantes look into the

play14:19

data they find some weird things going

play14:21

on as you can see it seems to be sorted

play14:23

by two things firstly by the number of

play14:26

times the participant cheated so all the

play14:28

people who didn't cheat at all are zeros

play14:30

and then the number of responses is the

play14:32

number of different uses for a newspaper

play14:34

that that participant could come up with

play14:35

and those are clearly ranked in

play14:37

ascending order but as you can see from

play14:39

this next screenshot some of the

play14:40

cheaters are out of order so these are

play14:42

the people who cheated once who

play14:44

basically over reported one time and the

play14:46

number of uses that they could come up

play14:47

with for the newspaper a route of

play14:49

sequence here we have 3 4 13 then 9 and

play14:53

then back down to five again then back

play14:55

up to nine then five then nine and eight

play14:56

the nine is just a total mess right so

play14:59

these ones that are highlighted in

play15:00

yellow are the suspicious ones they're

play15:02

the ones that are out of order according

play15:03

to how the data appears to have been

play15:05

sorted so what our Vigilantes did was

play15:08

they basically took this data set and

play15:10

then made a new column and they called

play15:11

it imputed low or imputed High what that

play15:14

basically means is that rather than

play15:15

taking the number of responses that are

play15:17

written down in this original data set

play15:18

they're going to say well where does

play15:20

this entry sit in the ranking order and

play15:23

so we're going to replace the value that

play15:24

is given here with what the value should

play15:26

really be so if it's between four and

play15:28

five then that number should be either

play15:29

four or five whether it's imputed low or

play15:31

imputed high does that make sense so

play15:33

once again our researchers plotted the

play15:35

data suspicious entries are marked with

play15:38

a circle and a cross and as you can see

play15:40

the suspicious entries are the ones that

play15:42

deviate from the pattern that you see in

play15:44

the non-cheaters the blue line so in

play15:46

other words the ones that are out of

play15:47

order the suspicious entries they're the

play15:50

ones showing the effect but when you use

play15:52

the imputed position so that's the

play15:54

number that is implied by the road that

play15:56

the entry was in then suddenly the

play15:57

entire effect disappears and the group

play15:59

of cheetahs seem to show a very similar

play16:01

pattern to the group of non-shooters and

play16:03

the result of this statistically

play16:04

speaking is significant remember the

play16:07

original p-value for this study was P

play16:09

less than 0.01 but once you use the data

play16:12

that's implied by the row suddenly the

play16:14

significance completely disappears it

play16:16

then goes to P equals 0.292 or P equals

play16:19

0.180 depending on whether you're

play16:21

imputing low or high remember in order

play16:23

for an academic study to be significant

play16:25

the standard is p less than 0.05 and

play16:27

here the p is clearly more than 0.05.

play16:30

again this article goes on the

play16:32

Vigilantes do a little bit more research

play16:34

to really back up the point and really

play16:35

drive home the fact that this data is

play16:37

very suspicious I won't go into the

play16:39

details now again all of these articles

play16:41

are linked in the description go check

play16:42

them out and you'll notice that these

play16:43

were all called part one part two part

play16:45

three and that's because this is

play16:46

actually a four part Series so I'm

play16:48

expecting doing a Fourth Article to come

play16:50

out after this video is published

play16:51

looking at yet another study from

play16:53

Francesca Geno but I hope by this point

play16:55

you get the picture there's a number of

play16:57

studies conducted by Francesca Geno with

play16:59

very suspicious looking data so at this

play17:01

point you're probably wondering how did

play17:02

Harvard allow this and the short answer

play17:05

is well they don't really seem to have

play17:07

done if you go on Francesca Gino's page

play17:09

on the Harvard website it shows that

play17:10

she's on administrative leave I think we

play17:13

all know what that means and Harvard who

play17:15

have even more access to Francesca

play17:16

Gino's data than our Vigilantes do have

play17:18

since asked for several of Francesco

play17:20

Gino's papers to be retracted from the

play17:22

journals that they were originally

play17:23

published in now this is a bad look for

play17:25

Francesca Gino right and we can't be

play17:27

sure that it was Francesca Gino who was

play17:29

doing this manipulation it could be one

play17:31

of her co-authors but given that she's

play17:32

the Common Thread between all of these

play17:34

different papers it seems pretty likely

play17:36

that it was her in the world of

play17:37

psychology and writing good quality

play17:39

academic papers this is really bad it's

play17:41

not only bad for Francesca Gino but it's

play17:43

bad for the field as a whole it casts

play17:46

down over the entire field of Behavioral

play17:47

Science because we we don't know the

play17:49

extent of the damage that bad actors

play17:51

like Geno have been causing in the field

play17:52

and for how long like I said Francesca

play17:55

Geno has been a prominent name in the

play17:56

field for years gaining a position at

play17:58

one of the top universities Harvard so

play18:00

who's to say that this isn't a problem

play18:01

that is Rife amongst many other

play18:03

researchers in the field we certainly

play18:05

hope not but you can't really know when

play18:07

somebody's so high profile like this has

play18:09

been engaging in this kind of behavior

play18:10

for years and getting away with it it

play18:12

also looks bad for people like me who

play18:14

work in the industry who trust these

play18:16

academics to publish good quality

play18:17

research that we then use to try and

play18:19

influence real world change in

play18:21

businesses and government and so on and

play18:22

so forth like I said I've used Geno's

play18:24

work before to make recommendations to

play18:26

my clients and I've recommended to you

play18:28

guys to read Dan ariely's book the

play18:29

honest truth about dishonesty in the

play18:31

past a book which I no longer recommend

play18:33

since the paper that was talked about in

play18:34

the first article here is used heavily

play18:36

as a reference for a lot of the claims

play18:37

that Ariel is making in that book and

play18:39

while it's tempting here to just

play18:40

completely lay into Francesca Geno and

play18:42

just you know really have a go at her

play18:44

for this kind of bad behavior I actually

play18:46

kind of understand why she did it right

play18:48

if you're or an academic at a top

play18:49

institution like Harvard you are under

play18:51

an enormous amount of pressure to

play18:52

publish surprising results and

play18:54

consistently surprising results with big

play18:56

effect sizes are more likely to get

play18:57

published in top journals we need more

play18:59

press interviews and basically cement

play19:01

your position there at a top university

play19:02

like Harvard so there is a strong

play19:04

incentive for academics to fudge data

play19:06

like this and come up with more

play19:07

surprising results in order to try and

play19:09

maintain their position I'm not

play19:11

condoning the behavior in the slightest

play19:12

it's completely unacceptable that an

play19:14

academic would do this but I can

play19:16

somewhat empathize that she's under a

play19:18

lot of pressure and can see how the

play19:19

incentives are working against the

play19:21

practice of following good science but

play19:23

what do you guys think of Francesca Gino

play19:25

in all of this nonsense let me know in

play19:26

the comments below please go read the

play19:28

articles that are in the description

play19:29

thank you to Yuri Joe and lay for

play19:31

publishing This research you guys are

play19:32

absolute Legends and Francesca Gino if

play19:34

you're watching this video I know you

play19:35

must be going through a really rough

play19:36

time right now to have your sort of

play19:38

entire career ripped away from you so

play19:40

publicly like this while I think that

play19:41

what you did is completely unacceptable

play19:43

please don't do anything stupid with

play19:45

your own life you're still a valuable

play19:46

human being but thank you guys so much

play19:48

for watching and I'll see you next time

play19:49

bye

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Ähnliche Tags
Academic IntegrityResearch FraudBehavioral ScienceData ManipulationHonesty PledgeCheating BehaviorPublishing PressureFrancesca GinoHarvard UniversityMethodological Critique
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