Unleashing AI's Power in Solar: Jonathan Gibbs' AI Revolution 🌞📈
Summary
TLDRIn this Solar Con interview, Jonathan Gibbs, founder of Needle AI, discusses his company's AI technology that revolutionizes solar sales. By using AI to follow up on unsold proposals, Needle AI has significantly reduced the cost of acquiring solar sales to as low as 18 cents per deal, compared to the industry standard of around $2,000. The AI assistant can handle thousands of conversations, answering technical and financial questions, and even running credit checks, all while never missing an appointment. This technology is a game-changer for the solar industry, offering a cost-effective and efficient solution for customer engagement and sales conversion.
Takeaways
- 🌟 Jonathan Gibbs, the founder of Lumio and Needle AI, is a significant figure in the solar industry, having been part of a multibillion-dollar solar company.
- 📈 Needle AI is revolutionizing solar company operations by drastically reducing the time and cost associated with installations, aiming to make solar more accessible.
- 💡 The AI technology developed by Needle AI is capable of handling a wide range of customer inquiries, from technical to financial, through text messages.
- 🔑 The AI can significantly increase the conversion rate of unsold proposals, turning potential losses into gains at a remarkably low cost per sale.
- 📉 Jonathan has achieved an incredibly low cost per solar sale, with his internal cost being as low as 18 cents, a stark contrast to the industry standard.
- 📈 The AI's efficiency is highlighted by the ability to engage in multiple conversations simultaneously, without the need for breaks or sick leave, ensuring constant customer service.
- 📊 A case study mentioned in the script demonstrates how a solar company partnered with a roofing company to text customers, resulting in a high conversion rate and low customer acquisition cost.
- 💼 The AI's performance is transparent, with clients able to monitor and influence the conversations to ensure brand consistency.
- 🔄 The discussion emphasizes the importance of adapting and pivoting in the solar industry, especially with upcoming regulatory changes that will affect data management.
- 💼 The cost of Needle AI's service has decreased significantly, making it more accessible to businesses, with the first AI employee available for $2,500 per month.
Q & A
Who is Jonathan Gibbs and what is his current role?
-Jonathan Gibbs is the founder of Lumio, a multibillion-dollar solar company, and currently owns Needle AI, a company that specializes in AI solutions for solar companies.
What does Needle AI do for solar companies?
-Needle AI provides AI solutions that help solar companies collapse time frames and get installations at a very low cost. They offer an AI employee that can follow up with unsold proposals, answer technical and financial questions, and run credit checks, all through text messages.
What is the cost-effectiveness of Needle AI's service for solar companies?
-The AI service is highly cost-effective, with the example given being a cost of about 18 cents per solar sale, compared to the industry standard of around $2,000 for cost acquisition.
How does Needle AI's AI assistant help in closing unsold proposals?
-The AI assistant can follow up with unsold proposals, answering various customer questions and concerns, which has led to a significant increase in the closing rate of these proposals at a very low cost per sale.
What was the initial cost of Needle AI's service when it was first launched?
-When first launched, Needle AI's service was priced at $25,000 a month. However, due to advancements in technology and reduction in cost stack, the service is now offered at $2,500 a month.
How does Needle AI's AI employee handle customer interactions?
-The AI employee can engage in text message conversations, answering technical, emotional, and financial questions, and even running credit checks, all while reflecting the brand's values and ensuring customer satisfaction.
What is the significance of the CRM system mentioned in the script?
-The CRM system allows clients to log in and monitor every conversation happening through Needle AI's service. This provides transparency and control, enabling clients to ensure the AI's interactions align with their brand standards.
How does Needle AI's service impact the solar industry's operational efficiency?
-Needle AI's service increases operational efficiency by reducing the need for human employees to handle follow-ups and customer inquiries, which can be time-consuming and costly. The AI can handle multiple conversations simultaneously, never misses appointments, and does not require sick leave or medical expenses.
What is the current special offer for Needle AI's service?
-The current special offer allows customers to build their first AI employee for $2,500 a month, which is a significant reduction from the initial launch price. This AI employee works 24/7, effectively costing $3 an hour.
How can potential clients find out more about Needle AI and its services?
-Potential clients can visit Needle AI's website to learn more and even interact with different AI agents to get a firsthand experience of the service.
Outlines
🌟 Introducing Jonathan Gibbs and Needle AI's Impact on Solar Companies
The speaker introduces Jonathan Gibbs, a founder of the multi-billion dollar solar company Lumio, and now the owner of Needle AI. Gibbs has made significant contributions to the solar industry, particularly in using AI to optimize sales processes. The speaker emphasizes how Needle AI helps solar companies by reducing the cost and time required for installations, enabling them to close deals more efficiently. The importance of data in AI training is also highlighted, along with the impressive results Needle AI has achieved in improving sales performance for solar companies.
🚀 Revolutionizing Solar Sales with AI: Case Studies and Data Insights
The discussion delves into specific examples of how Needle AI has transformed solar sales through innovative AI solutions. A recent case study is presented where a solar company partnered with a roofing company, resulting in immediate and substantial engagement with customers. Within the first hour, 150 conversations were initiated, leading to 20 appointments and five sales. The cost-effectiveness of this approach is underscored, with a focus on the low cost per sale and the ability to monitor customer interactions in real time. Jonathan Gibbs emphasizes the importance of evolving with industry challenges, such as upcoming regulations, and the crucial role of data management in staying competitive.
Mindmap
Keywords
💡Solar Con
💡Lumio
💡Needle AI
💡AI Employee
💡Cost Acquisition
💡Text Message Marketing
💡CRM
💡Data Curating
💡Leads
💡Multitasking
💡KPIs
Highlights
Jonathan Gibbs, founder of Lumio and Needle AI, discusses the impact of AI on solar companies.
Lumio was a multibillion-dollar solar company that played a significant role in the industry.
Needle AI is revolutionizing solar installations by collapsing time frames and reducing costs.
AI technology has enabled a significant increase in the closing rate of solar proposals.
The cost of acquiring a solar sale has been dramatically reduced to as low as 18 cents.
Needle AI's AI assistant can handle follow-ups and close deals at a fraction of the cost.
The AI assistant can answer technical, emotional, and financial questions, and run credit checks via text message.
The AI assistant can close unsold proposals at a rate of about 10% over a 12-24 month period.
AI is transforming the solar industry by allowing companies to manage leads and sales more efficiently.
A case study is presented where a solar company partnered with a roofing company to text customers, resulting in immediate sales.
The AI assistant's ability to engage in conversations and close deals is monitored and可控 through a CRM system.
The solar industry is facing challenges, and Jonathan Gibbs predicts the need for companies to evolve and pivot.
Data management is becoming increasingly important, especially with new rules coming into effect in January 2025.
The AI assistant never misses appointments, calls out sick, or requires medical expenses, providing a reliable sales force.
The AI can be trained to perform specific tasks once and will not repeat mistakes, ensuring consistent performance.
The AI technology allows for the conversion of high-quality data into sales without the need for a large human workforce.
Needle AI offers a special promotion for a limited time, significantly reducing the cost of their AI employee service.
The AI employee works 24/7 and can handle thousands of conversations simultaneously, providing a cost-effective solution.
Potential clients can interact with Needle AI's agents directly from their website to learn more about their services.
Transcripts
yo here we go we're at solar con I told
you we're going to bring you some Heavy
Hitters we're my man Jonathan
Gibbs this guy he's been doing some big
things he's a Founder a founder of lumio
which you guys don't know was multi
multibillion dollar Solar Company you
know did big things over there we'll
talk about that in a bit and now he's
he's he owns Needle needle AI they're
doing big things for solo companies here
they're with collapsing time frames
helping people get installs at a very
very cheap rate it sounds
the numbers you guys doing so let's talk
about you let's talk about your
evolution in this industry well we were
just talking um I mean your company was
a big part of our learning curve you
know in AI um everybody can reach the
same technology eventually but how you
train it and how it learns and so you
guys are really generous you gave us a
lot of data to test and that learning
curve was really critical it's about a
year ago and we went from being able to
close just very very few deals to right
now we can build an AI employee for
someone we have a show special right now
it's $2,500 a month and in if you take
even just their unsold proposals right
most companies out there are closing one
in n one in 10 of their proposals which
means eight of those nine proposals are
not making any money on and you let our
your an AI assistant follow up with all
those proposals in a text message
passively friendly she can answer
technical questions she can answer
emotional questions Financial questions
she can runs People's Credit in a text
message we're getting follow-up deals
right now David for like $5 a sale and
we're getting a large percentage of them
so we're getting about 10% of the unsold
proposals closed over about a 121 month
period of time so I've been in Soul
Allegiance since 2016 the Line in the
Sand for the longest time it's been
around $2,000 cost acquisition right if
people buy leads and they get $2,000
they're happy as heck you just said a
crazy number right it's crazy no if I
told you my cost on it my cost on it
it's like 18 cents like my internal cost
to get a solar sale today is like 18
cents it costs about 25 to 35 text
messages to make a solar sale in
follow-up sequence where they already
have a lot of the information the thing
is it's just about servicing them right
like customers know they want to buy
solar right now the customer do you know
it's their money they want to enjoy it
nobody enjoys buying a car right now
still and it's 2024 very few people
enjoy buying solar if you if you put
them in the driver's seat you let them
Drive their purchase you let them ask
questions and you answer their exact
questions when they ask they will buy
from you over time and for uh without
you know pushing them so let's give a
case study of a real client let's talk
about what what were their kpis before
they started working with you what are
their kpis right now let's talk some
some some numbers if you don't mind yeah
so uh let me give you some data numbers
right so some partner data so we have um
uh a recent campaign that's less than 30
days old I can show you the results on
this we got a Solar Company they went to
a local roofing company and they said
hey can we partner out and Text Your
Roofing customers so we did a sample
test of a thousand uh Roofing customers
in the first hour there was 150
conversations going on and uh they
scheduled 20 appointments five of those
converted into sales and that campaign
climbs every month it's going to hit its
Sweet Spot in about four to five months
but all five of those customers they
cost about four or five dollars to get
wow and so they can turn around and they
can pay their Roofing partner thousand
bucks right per deal if the roofing
customer wants to see well what are you
saying to my clients they can all log
into a CRM they can see every
conversation that's going on if they say
hey I don't like that conversation that
doesn't reflect well my brand we can say
that conversation will never happen
again and that that's amazing and one
thing I've known Jonathan for a while
he's been saying for a long time that
there's going to be like solar's going
to be hitting some crazy headwinds and
there's still there's still some
headwinds here and everything she said
has happened a lot of guys we've had
several clients big big companies out of
business right we've seen a ton of them
so really what comes down to evolving
and pivoting in the industry and that's
what you're helping them do right yeah I
mean you know you know and I know you
guys are working on this too like all
these rules that are going to hit
January first this is a big deal and
people need to learn how to sort of
curate and cultivate their own data now
and I know you guys are helping them
helping your P doing that managing your
data has never been more important than
January 2025 100% and listen solar
companies listen here if you want to be
there's a lot of moving parts of solar
you know it more than anybody right you
guys were on you had people all over the
country in employes 5,000 employees you
know the headaches right so when you're
dealing with so many people you're
dealing with a lot of emotions people
calling out sick how often is the AI
call out sick for you that I mean that's
amazing right she can talk to I mean she
kned to a million people simultaneously
she never misses an appointment she's
never going to leave for a lower Red
Line right she's she has no medical
expenses and um if I train her to do
something once she never makes the same
mistake again yeah I love it and
especially in solar solar in solar
there's a lot of moving Parts there's a
lot of cost involved you got your sales
reps you got the permanent you got the
roofing you got this thing that thing
there's like 20 different things going
on right so the key of the game like any
other business is collapsing time frames
getting the installs on quicker paying
the lowest amount possible per
appointment and for sale I mean would
you agree with that oh 100% 100% and um
and I mean and data I mean like I mean
you know data is a new go yeah and if
with technology like this with software
like this you can just literally take
high quality data that you're allowed to
use and you can just turn it into sales
without all those people in the middle
yeah cool so how can people find out
more about you and your company uh ne. c
neci um you can go to the website you
can scan and talk to five different
agents right off the website talk to a
solar agent talk to insurance agent
addiction recovery agent just right off
the website start talking to her I love
it so guys he's doing there's a special
Jonathan's generous right now how much
is it normally oh this is crazy so last
year we launched this product at
solarcon for $25,000 a month we signed
up dozens of customers the technology is
advancing so fast and the cost stack is
going down so fast we can provide that
same service today for $2,500 so we can
build your first AI employee for $2,500
a month she'll work every single hour
247 365 comes out to $3 an hour she can
talk to thousands and thousands of
people simultaneously for you that's
multitasking right there I love it guys
lfg show we show you ways to collapse
time frames make more money Jonathan's
one of those guys that can help you hit
him up he'll make happen for you
good stuff man always good I love it
that was
[Music]
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