the only 3 things i did to hit $10k/mo

Summary

In this video, the speaker shares the three key strategies that enabled them to earn $10,000 a month within just 60 days of starting their lead generation agency. Contrary to popular beliefs, they did not rely on extreme routines like cold showers or early wakeup calls. Instead, their focus was on generating maximum attention through relentless outreach campaigns, establishing an online presence by consistently posting content, and mastering the art of sales by booking and handling numerous sales calls. With real-life examples and metrics, the speaker demonstrates how these straightforward yet effective approaches paved the way for their rapid success.

Takeaways

• 🎯 The #1 thing that allowed him to make $10,000/month was generating maximum attention and eyeballs for his business through massive email outreach campaigns.
• 🌐 Existing online through platforms like YouTube, LinkedIn, and a website helped build credibility and combat the perception of being a scammer when doing cold outreach.
• 💰 Taking as many sales calls as possible, even as a beginner, increases the chances of closing deals and making money.
• 📈 The mindset of doing whatever it takes to make it unreasonable not to achieve the desired output (e.g., $10,000/month) is crucial for success.
• ✍️ Testing different email copy and outreach messages until finding what works is essential for effective cold outreach.
• 📽️ Creating content showcasing expertise and authority nurtures the audience and adds credibility to the business.
• 🗓️ Filling up the calendar with sales calls, even if the closing rate is low initially, eventually leads to closing deals.
• 🚀 Making $10,000/month is the benchmark and not as difficult as it seems if the right strategies are implemented consistently.
• 🧠 Adopting an inversion thinking model (asking what needs to be done to make it unreasonable not to achieve the goal) helps identify the necessary actions.
• 📚 Continuously learning and improving skills in areas like copywriting, outreach, sales, and content creation is essential for scaling the business.

Q & A

What were the three main things the speaker focused on to achieve $10,000 per month?

The three main things the speaker focused on were: 1) Generating attention and getting as many eyeballs as possible on their business through outreach and email campaigns, 2) Posting content and existing online to build credibility and establish authority, and 3) Sales, by taking as many sales calls as possible to increase the chances of closing deals.

How did the speaker generate attention for their business?

The speaker generated attention by sending thousands of cold emails every single day, reaching out to potential leads and clients. They focused on maximizing their inputs, such as setting up multiple email accounts, domains, and scraping leads, to make it unreasonable not to get the desired output.

Why did the speaker prioritize posting content and existing online?

The speaker prioritized posting content and existing online to combat the perception of being a scammer, which is a common assumption when receiving cold emails from unknown sources. By creating a strong online presence through YouTube videos, LinkedIn, and other platforms, the speaker aimed to build credibility, establish authority, and prove their legitimacy to potential clients.

How did the speaker approach sales?

The speaker focused on taking as many sales calls as possible, even if they were a complete beginner in sales. The mindset was to book enough sales calls to make it unreasonable not to close deals, understanding that the more calls they took, the higher the chances of closing clients, even with a low closing rate initially.

What was the speaker's approach to overcoming challenges or feeling stuck?

When facing challenges or feeling stuck, the speaker employed an 'inversion thinking model,' asking themselves: "What do I need to do to make it unreasonable for me not to achieve my desired outcome?" This mindset shift allowed them to identify the necessary actions and focus their efforts accordingly.

How did the speaker track their progress and stay focused?

The speaker had a whiteboard with four key points written on it: 1) Testing copy, 2) Outreach messages, 3) Sales, and 4) Content. This visual reminder helped them stay focused on the essential tasks and activities that contributed to their success.

What advice did the speaker give to those interested in working with them directly?

The speaker advised those interested in working with them directly to set up a call using the calendar link provided. On the call, they would assess if there's a fit, understand the goals and aspirations of the individual, and potentially offer personalized guidance and support to help them achieve their goals of reaching $10,000 per month within 90 days.

How did the speaker view the difficulty of achieving $10,000 per month?

The speaker believed that achieving $10,000 per month is not as hard as it may seem, stating that it's "kind of the bare minimum" and "not that hard" if you focus your efforts on generating attention, nurturing your audience, and getting good at sales. They emphasized that the math works in your favor when you take the right actions consistently.

What was the speaker's background and experience?

The speaker started their own lead generation agency in October 2022, and within 60 days (by December 2022), they were able to achieve $10,000 in monthly revenue. They were also a university student studying business in Toronto, Canada, during this time.

What was the purpose of sharing the Stripe payment screenshots?

The speaker shared screenshots of their Stripe payment dashboard to demonstrate the legitimacy of their claims and show tangible proof of their journey from making zero money to achieving $10,000 in monthly revenue within a short span of time.