The Midjourney Killer? Meet Ideogram (Prompt BATTLE + Full-Comparison)

AI Samson
4 Mar 202446:20

TLDRThis video compares three AI art generators—Idiogram (Idog), Dary (Darly), and Midjourney—through various challenges to determine their strengths and weaknesses. The comparison includes a prompt battle, speed test, and evaluation of features like pricing, community, resolution, and limitations. Idiogram excels in text rendering and graphic design, Dary offers a unique conversational interface with Chat GPT, and Midjourney provides a blend of usability and advanced customization. The video also discusses the platforms' handling of prompts, their community engagement, and the creator's personal poll results, which favored Midjourney. The speed test shows Idiogram as the fastest, followed by Dary and Midjourney. Pricing is comparable, with Midjourney offering a more expensive plan for faster image generation. The video concludes with a humorous take on the platforms' personalities, likening Midjourney to an arrogant French man, Dary to a wide-eyed child, and Idiogram to the new kid on the block.


  • 🎨 Ideogram (idog) is a new AI art generator that is being compared with DALL-E and Midjourney in terms of features, prompt adherence, image coherence, and text rendering quality.
  • 🏆 In a prompt battle, where the same prompt is input into each AI, Midjourney received the most votes for the best image in a public poll, followed by Ideogram, and then DALL-E.
  • 📈 Ideogram claims to excel in text rendering capabilities, which opens up possibilities for graphic design work, as evidenced by the coherent and accurate rendering of text in its outputs.
  • 💬 User experience varies between the platforms; DALL-E is best used within Chat GPT for a conversational interface, Midjourney offers a blend of simplicity and advanced options, and Ideogram provides a browser-based experience with room for improvement in interface design.
  • 💰 Pricing for the AI art generators was discussed, with Ideogram and DALL-E 3 offering unlimited monthly plans at $20 and $30 respectively, while Midjourney's standard plan costs $30 for unlimited relaxed generations.
  • 🚀 Ideogram was found to be faster in generating images compared to DALL-E and Midjourney in a speed test, completing the task in the least amount of time.
  • 🔞 Content restrictions were mentioned, with DALL-E being the most restrictive, Ideogram allowing slightly more provocative content until it reaches a limit, and Midjourney falling in between.
  • 👥 Community preferences were gauged through a poll on the creator's channel, where Midjourney was the favorite, indicating a potential bias towards its outputs.
  • 🌐 The importance of prompt engineering was highlighted, as understanding how to effectively prompt each AI is crucial for achieving desired results.
  • 🎭 The different styles of the AI generators were compared in various rounds, including animal photography, human photorealism, fantasy illustrations, and dynamic action shots, each showcasing the strengths and weaknesses of the platforms.
  • 📚 The creator's background in Art and Design was shared to provide credibility to the analysis, highlighting experience in global brands and running a design studio.

Q & A

  • What is the main purpose of the video?

    -The main purpose of the video is to compare three AI art generators—idog, Dary, and Midjourney—through a series of challenges to determine their strengths and weaknesses in various aspects such as prompt alignment, image coherence, text rendering quality, and overall preference.

  • What are the key features that the video evaluates in the AI art generators?

    -The video evaluates features such as prompt adherence, image coherence, text rendering quality, overall preference, speed of image generation, pricing, community aspects, resolution, and limitations including NSFW content creation.

  • How does the video present the research findings on idog?

    -The video presents research findings on idog through a graph shared on the announcements page of idog, which shows that idog outperforms Dary and Midjourney in prompt alignment, image coherence, overall preference, and text rendering quality.

  • What is the user experience like for each of the AI art generators?

    -Dary is best run inside of chat GPT, allowing for a conversational interaction. Midjourney offers a blend of simplicity for beginners and advanced options for experienced users, with a good library for image collection. Ideogram runs in the browser with a library management system and a prompting window, though the presenter suggests a full-screen experience would be preferable.

  • What was the outcome of the poll conducted by the presenter regarding the favorite AI art generator?

    -Midjourney came out ahead with 60% of the vote, followed by Stable Diffusion, with Dary and Leonardo ranking lower.

  • How does the video compare the AI art generators in terms of speed?

    -The video conducts a speed test where it enters the same prompt into each of the AI art generators and times how long it takes for each to generate an image. Ideogram finishes first, followed by Dary, with Midjourney coming in last.

  • What are the pricing differences among the three AI art generators?

    -The unlimited monthly pricing is $20 for idog and Dary 3, and $30 for Midjourney. However, Dary 3 comes with chat GPT plus, offering both services in one package.

  • What are the restrictions regarding NSFW content on each platform?

    -Dary is the most restrictive, not allowing creation of NSFW works. Midjourney is slightly more lenient but still has limitations, especially regarding images of female anatomy. Ideogram allows more leniency with creating NSFW content up to a certain limit.

  • How does the presenter summarize the performance of each AI art generator?

    -The presenter summarizes that Midjourney offers a cinematic and tasteful experience, Dary is intense and stylized but can be controlled with effective prompting, and Ideogram provides more photorealistic and dynamic images with high prompt adherence.

  • What additional service does the presenter offer to the viewers?

    -The presenter offers a discount coupon for a course on creating and designing fonts with AI for viewers interested in the subject. They also mention the creation of a new course on Ideogram and encourage viewers to subscribe to their email newsletter for updates and a discount.

  • What feedback does the presenter request from the viewers?

    -The presenter requests constructive feedback on the video content, asking what the viewers liked, what they enjoyed, what they would like to see more of, and what they found most interesting or learned from the video.



🚀 Introduction to AI Art Generators

The video introduces idog, a new AI art generator, and outlines a series of challenges to determine its effectiveness against competitors like DALL-E and mid-journey. The evaluation criteria include feature comparison, prompt battle, speed test, pricing analysis, community discussion, and limitations. The script also mentions a graph from idiogram's announcements page, showing it outperforming DALL-E and mid-journey in various metrics.


🎨 Prompt Battle and User Experience

The script discusses the user experience of DALL-E, mid-journey, and idiogram, highlighting their unique features and capabilities. DALL-E's conversational interface with chat GPT is noted, along with mid-journey's blend of simplicity and advanced customization. Idiogram's browser-based operation and library management system are also covered. A prompt battle compares the AIs' outputs for animal photography, with mid-journey receiving the majority of public votes.


🏆 Comparing Styles and Outputs

The video presents a side-by-side comparison of the AI art generators' outputs for a photorealistic prompt. The discussion focuses on the dynamic range, color saturation, and artistic interpretations of each AI. The script also provides a critique of each image, noting the strengths and weaknesses in terms of realism, composition, and adherence to the prompt.


🖌️ Artistic Background and Experience

The speaker shares their background in Art and Design, mentioning exhibitions, collaborations with global brands, and experience running a design studio. This establishes the speaker's credibility in evaluating the AI art generators and their outputs.


🏎️ Action Shots and Text Rendering

The script compares the AIs' renderings of a dynamic action shot featuring a Mercedes AMG on a racetrack. It discusses the sense of motion, color palettes, and the accuracy of details like reflections and logos. The discussion also touches on idiogram's strengths in text rendering, with examples of font designs created using mid-journey and the challenges faced with DALL-E and idiogram.


👟 Product Rendering and Tarot Card Design

The video evaluates the AIs' ability to render products, specifically futuristic women's shoes, and tarot card illustrations. It critiques the anatomical accuracy, text rendering, and overall aesthetic of the designs. DALL-E is noted for its intense, stylized images, while mid-journey is praised for a more cinematic and curated approach.


⏱️ Speed Test and Relational Prompt Adherence

A speed test is conducted to see which AI can generate an image fastest using a complex, relational prompt. The results show idiogram in the lead, followed by DALL-E and mid-journey. The script also discusses the AIs' ability to understand and accurately render relational prompts, with idiogram and DALL-E performing well.


💸 Pricing and Subscription Options

The script compares the pricing plans of the three AI art generators, noting that they offer comparable options for unlimited usage. It mentions the added value of DALL-E 3's plan, which includes chat GPT Plus, and encourages viewers to subscribe to support the channel.


🎭 Creating Memes and Future Course Offerings

The video concludes with a fun exploration of creating memes using idiogram and a teaser for upcoming courses on working with AI art generators. The speaker also invites feedback and encourages viewers to subscribe for updates on new content.



💡AI art generator

An AI art generator is a software application that uses artificial intelligence to create visual art. In the context of the video, it is the central theme, as the host compares different AI art generators such as Ideogram (idog), Dary, and Midjourney. These tools are tested for their ability to generate images based on textual prompts, their speed, pricing, and overall user experience.

💡Prompt battle

A prompt battle is a comparison challenge where the same textual prompt is given to each AI art generator to see which one produces the most effective or aesthetically pleasing image. It is a way to evaluate the generators' adherence to the prompt, creativity, and image coherence, as demonstrated in the video through various rounds.

💡Text rendering

Text rendering refers to the ability of an AI art generator to accurately and coherently include text within the generated images. The video emphasizes the importance of this feature, particularly for graphic design applications, and evaluates how well each AI generator can incorporate text into their outputs.


Photorealism is the quality of an image appearing extremely realistic, similar to a photograph. The video discusses the AI generators' ability to create photorealistic images, which is considered a significant test of their capabilities, especially for applications like product visualization and realistic human portraiture.


Cinematic refers to the visual style or quality of an image that is reminiscent of film or movie visuals. The video uses this term to describe the aesthetic experience and visual storytelling of the images generated by the AI art generators, particularly praising Midjourney for its cinematic and tasteful renderings.

💡NSFW (Not Safe For Work)

NSFW is a term used to label content that may be inappropriate in a professional setting, often referring to nudity, adult themes, or other sensitive material. The video discusses the limitations and restrictions that each AI art generator has in place regarding NSFW content creation, reflecting the ethical considerations of AI art generation.

💡Prompt adherence

Prompt adherence is the degree to which an AI art generator follows the instructions provided in the textual prompt to create an image. The video compares how well each AI generator adheres to the given prompts, highlighting the importance of this for creating specific and desired imagery.

💡Relational prompt

A relational prompt is a complex textual instruction that requires the AI to understand and depict relationships between different elements within the generated image. The video tests the AI generators' ability to handle relational prompts, which is crucial for creating coherent and contextually accurate scenes.

💡Dynamic action shot

A dynamic action shot refers to a type of image that captures a moment of movement or action, often with a sense of motion or energy. The video includes a challenge where the AI generators are tasked with creating dynamic action shots of a car, assessing their ability to convey motion and energy in a still image.

💡Tarot card illustration

A tarot card illustration is a specific type of imagery that represents the symbolic and artistic elements found on tarot cards used in divination and spiritual practices. The video evaluates the AI generators' ability to create detailed and thematic illustrations suitable for tarot cards, considering factors like composition, symbolism, and aesthetic appeal.

💡Product rendering

Product rendering is the process of creating a visual representation of a product, often used in marketing and design to showcase how a product looks from different angles or in various environments. The video includes a segment where the AI generators are tested on their ability to render a futuristic pair of shoes, assessing their capacity for detailed and realistic product visualization.


Idog is a new AI art generator being compared with Dary and Midjourney in a prompt battle.

The video evaluates the AI generators based on features, prompt adherence, image coherence, and text rendering quality.

Idog claims superiority in text rendering capabilities, which is beneficial for graphic design work.

A community poll shows Midjourney as the favorite AI generator, followed by Stable Diffusion, Dary, and Leonardo.

Dary operates best within Chat GPT, allowing for a conversational approach to image creation.

Midjourney offers a blend of simplicity and advanced customization, with a good library for image collection.

Idog runs in the browser with a decent library management system but lacks a full-screen prompting experience.

In the animal photography prompt battle, Midjourney's image received the most votes in a public poll.

The human photorealism test highlights Idog's slightly painted effect and Midjourney's cinematic approach.

Idog's text rendering capabilities are showcased in creating a full alphabet with high adherence to the prompt.

Midjourney's version of the font design is highly usable but lacks the complete alphabet.

Dary's font design is aesthetically pleasing but does not fully adhere to the prompt for a full alphabet.

In the surreal anthropomorph challenge, Midjourney's rendering of a futuristic cyberpunk bunny is favored for its realism.

Idog's 3D render of futuristic women's shoes provides a good sense of material features.

Dary's tarot card illustration is the clear winner of that category, with a coherent style and balanced composition.

A speed test shows Idog as the fastest AI generator, followed closely by Dary and then Midjourney.

Idog and Dary perform well with relational and complex prompts, while Midjourney has some inaccuracies.

Dary is a more conservative AI, with restrictions on creating certain types of content.

Midjourney offers a more cinematic and tasteful experience, likened to looking through the eyes of a talented director.

Idog is described as the new kid on the block, offering dynamic and wild interpretations of the world.

The video concludes with a humorous comparison of the AI generators to human personalities.