HyperWrite Powers Its Generative AI Service with Cohere

HyperWrite, a leading AI-powered writing assistant, has partnered with Cohere to provide large language models via API, enhancing its service for consumers. Founded in late 2020, HyperWrite aims to simplify interaction with AI models, focusing on writing and planning to expand to other areas. The platform assists users through the writing process, from planning and drafting to editing and iterating, offering real-time, personalized assistance. Matt, CEO of HyperWrite, discusses the company's growth, driven by its ability to meet customer needs and the support from Cohere. He highlights the importance of starting to work with AI models early to gain a competitive edge and the potential for AI to become an ambient personal computing assistant in the future. The user base of HyperWrite is diverse, with significant growth among business professionals who find immense value in the tool for tasks such as email writing.

Takeaways

• 🚀 **HyperWrite's Foundation**: HyperWrite was founded in late 2020 with the goal of making large-scale AI models accessible to the average person for writing tasks.
• 📝 **AI-Powered Writing**: The service allows users to input a summary and have it translated into a fully written piece in the user's writing style.
• 🔍 **Technology Evolution**: Matt, the CEO of HyperWrite, has been focused on AI and language models since before they were widely recognized, leading to the creation of HyperWrite.
• 🌐 **Integration of Language Models**: HyperWrite chose to integrate a hosted large language model like Cohere's to focus on customer needs rather than the complexities of model hosting.
• 🤖 **End-to-End Writing Assistance**: HyperWrite assists users across the entire writing process, from planning and drafting to editing and finalizing content.
• 📈 **Customer-Centric Approach**: The decision to use a hosted solution was driven by a desire to concentrate on customer experience and rapid iteration based on their feedback.
• 🤝 **Partnership with Cohere**: HyperWrite values Cohere's hands-on support and the ability to extend their team's capabilities, leading to faster and more effective product development.
• 🛡️ **Risk Mitigation**: HyperWrite employs filtering technology to ensure the safety and appropriateness of the AI-generated content before it reaches the user.
• ⏱️ **Speed and Growth**: The company is growing rapidly, with Cohere's support allowing them to scale without significant downtime.
• 📚 **Diverse User Base**: HyperWrite appeals to a wide range of users, including marketers, business professionals, students, and English learners, enhancing their writing capabilities.
• 📈 **Business Professional Growth**: The fastest growing segment of HyperWrite's user base is business professionals, particularly due to the tool's ability to streamline email writing.

Q & A

What is the main focus of HyperWrite?

HyperWrite is an AI-powered writing assistant primarily focused on consumer use, aiming to make it easy for everyone to get value out of large-scale AI models for writing tasks.

How does HyperWrite assist users in the writing process?

HyperWrite assists users across the entire writing process, from planning and drafting to editing and iterating, providing real-time assistance to improve writing quality and efficiency.

What is the role of Cohere in HyperWrite's service?

Cohere provides large language models via API, which HyperWrite uses to power its writing assistant. This partnership allows HyperWrite to focus on customer needs and product development without worrying about the underlying model infrastructure.

Why did HyperWrite choose to use a hosted language model instead of building their own?

HyperWrite chose a hosted model to focus entirely on the customer experience and product development. This approach removes the complexity of building and maintaining the language models themselves, allowing HyperWrite to leverage Cohere's expertise and support.

How does HyperWrite ensure the safety and appropriateness of its AI-generated content?

HyperWrite uses filtering technology, similar to what is used in social media, with multiple layers of filters to check, approve, and clear the outputs before they are shown to the user, thus mitigating the risk of inappropriate content.

What are the future plans for HyperWrite's technology?

HyperWrite envisions its technology evolving into an ambient personal computing assistant that is always with the user, capable of understanding and assisting with a wide range of tasks beyond writing, including using AR to overlay information.

What advice does Matt have for business leaders looking to deploy AI models in their organizations?

Matt advises starting the deployment process as soon as possible to gain a learning advantage. He also suggests hiring in-house expertise familiar with AI models to maximize efficiency and gain significant business value.

Who are the typical users of HyperWrite?

HyperWrite's user base is broad and varied, but it primarily includes marketers, business professionals, students, and English learners, all of whom use the tool to improve their writing across different applications.

In which area does HyperWrite see the most growth?

The fastest growth is seen among business professionals, as HyperWrite's tool is particularly effective in tasks like email writing, offering significant value and efficiency gains.

How does HyperWrite's growth compare to typical software vendors?

HyperWrite is growing at a rate that most traditional software vendors, and even AI companies, would struggle to match. This rapid growth is attributed to the high value users find in the tool, leading to organic sharing and expansion.

What is the significance of the partnership between HyperWrite and Cohere?

The partnership is significant because it allows HyperWrite to scale its operations effectively, ensuring that the service can handle increased demand without significant downtime, which is crucial for maintaining user satisfaction and continuous growth.

Outlines

00:00

🤖 Introduction to Hyperwrite and Large Language Models

Louis Stott, from Cohere, interviews Matt, CEO of Hyperwrite, an AI-powered writing assistant. They discuss the inception of Hyperwrite, which was founded in late 2020 with the goal of making large-scale AI models accessible to consumers. Hyperwrite focuses on writing, allowing users to input a summary of their desired content, and the system generates a full, well-written piece in the user's style. The technology is made possible by recent advancements in large language models and partnerships with companies like Cohere.

05:01

🚀 Hyperwrite's Integration and Risk Mitigation

Matt explains how Hyperwrite assists users throughout the writing process, from planning to drafting, editing, and iterating. The platform can generate outlines, draft paragraphs, and even proofread and make content more engaging, all in real-time. When considering the integration of large language models, Hyperwrite chose a hosted solution like Cohere to focus on customer needs without worrying about the complexities of model hosting. The company also addresses concerns about potential inappropriate outputs by using filtering technology and multiple layers of checks before content is shown to users.

10:02

📈 Hyperwrite's Growth and Future Prospects

Hyperwrite has experienced remarkable growth, particularly among business professionals, due to its ability to streamline email writing and other tasks. The company's growth has been largely organic, driven by user satisfaction and word-of-mouth. Looking ahead, Hyperwrite aims to evolve into an ambient personal computing assistant that can assist with a wide range of tasks beyond writing, including advice and feedback in everyday interactions. Matt advises other business leaders to start integrating AI models as early as possible to gain a competitive edge and to hire in-house expertise to maximize the benefits of these technologies.

Keywords

Cohere

Cohere is a company that provides large language models available via API to customers. In the context of the video, it's a key partner for HyperWrite, enabling the AI-powered writing assistant to function effectively. The collaboration with Cohere is crucial for HyperWrite's ability to generate text in various formats such as emails and documents.

HyperWrite

HyperWrite is an AI-powered writing assistant focused on the consumer market. It was founded in late 2020 with the goal of creating an interface for the average person to interact with and benefit from large-scale AI models. It assists users across the writing process, from planning to drafting, editing, and iterating, making it easier for everyone to produce written content efficiently.

Large Language Models

Large language models refer to advanced AI systems capable of understanding and generating human-like text. These models are a core component of HyperWrite's service, allowing it to translate user inputs into well-written content. The development and integration of these models have been a significant technological advancement that underpins the capabilities of AI writing assistants.

API

API stands for Application Programming Interface, which is a set of protocols and tools that allows different software applications to communicate with each other. In the video, Cohere makes its large language models available to HyperWrite via an API, which is essential for the operation of the writing assistant.

Writing Assistant

A writing assistant is a tool that aids in the writing process, often using AI to suggest text, correct grammar, or generate content based on prompts. HyperWrite is an example of an AI-powered writing assistant that uses large language models to help users write various types of documents more efficiently.

Customer Success

Customer success refers to the process of ensuring that customers are satisfied and are able to achieve their desired outcomes from a product or service. In the context of the video, Louis Stott looks after customer success at Cohere, which involves supporting clients like HyperWrite to make the best use of Cohere's language models.

Email

Email is a method of communication used frequently in both personal and professional settings. In the video, it is mentioned as one of the areas where HyperWrite can assist users. The AI can generate a well-written email based on a user's summary of what they want to say, showcasing the practical application of the writing assistant.

Business Memo

A business memo is a document used within an organization to communicate information, decisions, or announcements. The video discusses how HyperWrite can help users draft business memos, demonstrating the versatility of the AI in handling professional writing tasks.

Risk Mitigation

Risk mitigation involves the process of identifying, assessing, and taking steps to reduce the impact of potential problems or risks. The video mentions the use of filtering technology to mitigate the risk of inappropriate outputs from the AI, ensuring that the content generated is safe and suitable for the user.

Personal Computing Assistant

A personal computing assistant is a futuristic concept of an AI that is always available to assist with various tasks, providing personalized help in different aspects of life. The video discusses the vision for HyperWrite as evolving into an ambient personal computing assistant that can overlay information and provide advice, feedback, and assistance in real-time.

Organic Growth

Organic growth refers to the increase in a company's size or value resulting from its current activities rather than from mergers or acquisitions. The video highlights that HyperWrite's growth has been largely organic, driven by users sharing the tool with others due to the significant value they find in it.

Highlights

Cohere provides large language models via API to customers, including HyperWrite, an AI-powered writing assistant.

HyperWrite was founded in late 2020 with the goal of creating an interface for the average person to interact with large-scale AI models.

HyperWrite focuses on writing and plans to expand to more applications in the future.

The platform can generate a full email from a user's summary, in their writing style.

Large language models have evolved significantly in the last couple of years, enabling new capabilities.

HyperWrite assists users across the writing process, from planning to drafting, editing, and iterating.

The platform provides real-time assistance, generating content and making edits within seconds.

HyperWrite chose to use a hosted solution like Cohere to focus on customer needs rather than building their own model.

Cohere's support allows HyperWrite to focus on their strengths and grow rapidly.

HyperWrite uses filtering technology to mitigate risks associated with AI-generated content.

The company sees AI models as superpowers for users, aiming to deliver them in the right format and user experience.

HyperWrite envisions a future where AI is an ambient personal computing assistant, always available to help with various tasks.

Business leaders are advised to start integrating AI models today to gain a competitive edge.

HyperWrite's user base is broad, including marketers, business professionals, students, and English learners.

Business professionals are the fastest-growing segment for HyperWrite, particularly for email writing assistance.

HyperWrite's growth has been remarkable, with most new users coming from organic sharing.

Cohere's ability to scale has been instrumental in supporting HyperWrite's rapid growth.