If you want to Become a Successful YouTuber in 2024, I’d do this…

Jeven Dovey
24 Jul 202423:02

Summary

TLDRThis video script offers a detailed six-step strategy for starting a YouTube channel from scratch, based on the creator's journey to over 1 million subscribers. It emphasizes defining channel goals and target audience, conducting research to understand what content resonates, creating and planning content with scripting and editing, optimizing video uploads with titles and thumbnails, analyzing performance data for continuous improvement, and the importance of consistency and repetition of these steps for success.

Takeaways

  • 😀 Starting a YouTube channel requires a clear understanding of your goals and target audience from the outset.
  • 📈 Aim for consistency and a regular upload schedule to build momentum and grow your channel.
  • 🎯 Identify your channel's intention, whether it's for full-time, part-time, or just for fun, as it influences your content direction.
  • 💡 Research is crucial for understanding what type of content works within your niche and how to cater to your audience effectively.
  • 📝 Scripting or outlining your videos can help with confidence and the flow of content, especially for new creators.
  • 📹 Learn the technical aspects of video creation, including camera operation, audio, lighting, and editing, to improve video quality.
  • 🔍 Use analytics to analyze viewer behavior, identify patterns, and adjust your content strategy accordingly.
  • 📉 Pay attention to metrics like average view duration, click-through rate, and traffic sources to understand what engages your audience.
  • 🔑 Focus on creating specific, targeted content rather than broad, general content to grow faster and more effectively.
  • 🔄 Repeat the process of researching, creating, and analyzing to continuously improve and adapt your channel strategy.
  • 🚀 Success on YouTube is not about a single video but the result of consistent effort and the willingness to create many videos over time.

Q & A

  • What is the main purpose of the video discussed in the transcript?

    -The main purpose of the video is to outline a six-step strategy for starting a YouTube channel from scratch, based on the creator's experience growing a channel to over 1 million subscribers.

  • What does the creator suggest as the first step in starting a YouTube channel?

    -The first step is to determine the type of content to produce and the target audience, along with understanding the goals and intentions behind creating the channel.

  • Why is it important to know the intention behind starting a YouTube channel?

    -Knowing the intention helps dictate the direction of the content and how the channel will be approached, whether it's for full-time, part-time, or just for fun.

  • What is the significance of targeting a specific audience in the YouTube channel strategy?

    -Targeting a specific audience allows for the creation of more tailored content, which can lead to a more engaged and loyal subscriber base.

  • How does the creator suggest researching the niche for a new YouTube channel?

    -The creator suggests watching videos from other creators in the same niche, observing what types of videos work, and using the YouTube algorithm's suggestions as an indicator of successful content.

  • What is the role of scripting or outlining in the video creation process according to the transcript?

    -Scripting or outlining helps in organizing thoughts, ensuring a smooth video flow, and boosting confidence on camera, especially for those who are just starting out.

  • Why is consistency important when uploading videos to YouTube?

    -Consistency is crucial for building momentum and growing the channel, as it helps in establishing a predictable schedule for viewers and can lead to higher viewer retention.

  • What are some key elements to consider when uploading a video to YouTube?

    -Key elements include having a solid title and thumbnail that attract the target audience, setting up a clear and concise description, and properly labeling the video with metadata.

  • How does analyzing video data help in adjusting the content strategy for a YouTube channel?

    -Analyzing video data helps identify patterns and strategies that work, such as high viewer retention times and effective traffic sources, allowing for informed adjustments to content creation.

  • What is the final step in the six-step strategy mentioned in the transcript?

    -The final step is to repeat steps 2 through 5 continuously, emphasizing the importance of ongoing research, content creation, uploading, and analysis for channel growth.

  • What is the creator's view on the necessity of making many videos to grow a YouTube channel?

    -The creator believes that making a handful of videos is not enough; success on YouTube requires consistency over a long period, with a willingness to create a large volume of content.

Outlines

00:00

🚀 Starting a YouTube Channel: Strategy and Intentions

The speaker shares their experience of starting a YouTube channel in 2016 and how they've grown their channel to over a million subscribers. They outline a six-step strategy for starting a YouTube channel from scratch. The first step involves understanding the type of content you want to produce and identifying your target audience. The speaker emphasizes the importance of knowing your intentions, whether it's for full-time or part-time income, or just for fun. They also discuss the different approaches needed based on whether you plan to monetize through ad revenue or product sales.

05:01

🔎 Researching Your Niche and Content Creation

The second step in the YouTube channel creation process is research. The speaker advises watching videos from other creators in your niche to understand what works and what doesn't. They suggest starting a new channel to watch videos and observe how the YouTube algorithm recommends content, indicating what's popular. The speaker also emphasizes the importance of specificity in targeting an audience and creating content that caters to their needs, whether it's entertainment, education, or inspiration. The goal is to evolve and pivot the channel based on audience preferences and content performance.

10:01

🎬 Content Creation: Scripting, Shooting, and Editing

The third step is about creating content. The speaker recommends scripting or outlining your videos to ensure a smooth and confident delivery. They discuss the importance of learning camera, audio, and lighting techniques, as well as video editing. The speaker also suggests practicing talking on camera to overcome awkwardness and build confidence. They emphasize the need for consistency in video production and the importance of starting with a manageable upload schedule, such as one video per week, to build momentum.

15:01

📈 Uploading and Optimizing Your Video for Success

The fourth step focuses on the video upload process. The speaker advises on creating compelling titles and thumbnails, and suggests using YouTube's A/B testing feature to determine the most effective thumbnails. They also discuss the importance of a clear and concise video description, which should guide viewers on what action to take after watching the video. The speaker stresses the need for consistency in all aspects of the video, including title, thumbnail, and description, and encourages finding a rhythm for uploading videos to maintain viewer engagement.

20:03

📊 Analyzing and Adjusting Your YouTube Strategy

The fifth step is about analyzing the performance of your videos. The speaker advises looking for patterns in viewer behavior, such as average view duration and click-through rates, to understand what content resonates with the audience. They also discuss the importance of examining traffic sources and viewer engagement metrics, such as average views per viewer. The speaker suggests using YouTube's analytics to group videos by content type and compare their performance to identify successful strategies. They emphasize the need to adjust your content strategy based on data insights to improve viewer retention and channel growth.

🔁 The Continuous Cycle of YouTube Success

The final step is a reminder that success on YouTube is a continuous process. The speaker advises repeating steps two through five to maintain and grow the channel. They emphasize the importance of consistency and the need to regularly evaluate and adjust strategies based on viewer feedback and performance data. The speaker also mentions the importance of focusing on high-earning content and using analytics to identify and replicate successful video formats. They conclude by encouraging viewers to put in the time and effort required to build a successful YouTube channel, highlighting that there are no shortcuts to success.

Mindmap

Keywords

💡YouTube channel

A YouTube channel is a platform where content creators can post videos for public viewing. In the context of the video, the speaker discusses the process of starting and growing a YouTube channel from scratch, emphasizing the importance of understanding the channel's purpose and audience.

💡Subscribers

Subscribers are individuals who choose to follow a YouTube channel to receive updates on new content. The video mentions growing a channel to over 1 million subscribers, which indicates the channel's popularity and the creator's success in building an audience.

💡Content creation

Content creation refers to the process of producing material for media, such as writing, filming, and editing videos. The script discusses the importance of content creation on YouTube, including determining the type of content and the target audience.

💡Intention

Intention in this context refers to the purpose or goal behind creating a YouTube channel. The speaker asks viewers to consider their intention, whether it's for a full-time career, part-time income, or just for fun, as it will influence the channel's direction and content strategy.

💡Target audience

The target audience is the specific group of people for whom the content is created. The video emphasizes the importance of identifying and understanding the target audience to create relevant and engaging content, as seen when the speaker mentions targeting creators interested in building a YouTube channel.

💡Research

Research in the context of YouTube involves studying other creators, their content, and what strategies work for them. The speaker highlights the importance of continuous research to stay informed about successful content types and audience preferences.

💡Scripting and outlining

Scripting and outlining are pre-production techniques used to plan the content of a video. The video suggests using scripts or outlines to ensure a smooth and confident delivery, especially for those starting out and may feel awkward on camera.

💡Consistency

Consistency refers to the regularity with which content is posted on a YouTube channel. The speaker mentions the importance of finding a consistent upload schedule, such as one or two videos per week, to build momentum and retain viewer interest.

💡Analytics

Analytics are the quantitative measurements used to assess the performance of videos on YouTube. The video discusses analyzing data to identify patterns and strategies that work, such as average view duration and click-through rates, to improve content and grow the channel.

💡Title and thumbnail

The title and thumbnail are the first elements potential viewers see and are crucial for attracting clicks. The script mentions optimizing these elements to target the audience effectively and using A/B testing to determine which thumbnails perform better.

💡RPM and CPM

RPM (Revenue Per Mille) and CPM (Cost Per Mille) are metrics used to measure earnings from advertising on YouTube. The speaker suggests analyzing these metrics to identify high-earning content and focus on producing more of such videos to increase channel revenue.

Highlights

The video presents a six-step strategy for starting a YouTube channel from scratch.

The speaker has grown a YouTube channel to over 1 million subscribers and makes a full-time living from it.

The importance of understanding your content's goal and target audience is emphasized for channel direction.

Different monetization strategies are discussed, such as ad revenue and product sales.

The necessity of identifying your channel's intention, whether for full-time career, part-time income, or fun.

The role of research in understanding what content works in your niche and the importance of being audience-first.

The speaker suggests using YouTube's algorithm to discover popular content within your niche.

Being more specific rather than general is presented as a superpower in YouTube growth.

The benefits of scripting or outlining before shooting videos to ensure smooth content creation.

The process of uploading videos on YouTube, including the importance of titles, thumbnails, and descriptions.

The significance of consistency in video uploads for channel growth.

Analyzing video data to find patterns and adjust strategies accordingly.

The use of YouTube analytics to group videos and compare performance across different content types.

Focusing on metrics like average view duration, click-through rate, and traffic sources for optimization.

The importance of viewers watching multiple videos and the strategy of targeting high-earning content.

The final step is the repetition of the process, emphasizing the need for time, effort, and consistency.

The video concludes by stressing that there is no secret hack, and success comes from consistent video creation.

Transcripts

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starting a YouTube channel today is very

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different than when I posted my first

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video in 2016 now since then I've grown

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a channel to over 1 million subscribers

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and I make a full-time living off of

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this Channel and so what I want to show

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you in this video is how I would

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approach YouTube today if I was starting

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from

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scratch check this

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out out here in Forest got myself a

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breakfast burrito on the way up here but

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before I Go off into a trail over there

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somewhere I want to go through my

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six-step strategy that I would use if I

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was starting a YouTube channel right now

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today like if I'm making a video right

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now this is my first video this is the

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six-step strategy that I would use and

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this is what I've learned after years of

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being on the platform helping other

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creators grow their channels and you

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know growing this channel to over a

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million subscribers I would have a

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completely different approach now than I

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did did when I first started and so in

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this video what I want to go through is

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my exact step-by-step method that I

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would use if I was you and you were

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trying to start a YouTube channel and

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get going down this crazy journey of

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making

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content oh man I was just adding this

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Yellowbird ghost pepper hot sauce onto

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my burrito and whoa my mouth is on fire

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right now oh man okay let's get into

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step one now the first step in the

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process is figure out what you're

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producing so this is the type of content

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and the people that you're targeting and

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ultimately like what are you trying to

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do so let's strip this away let's go to

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the very core of why you're going to

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produce a YouTube channel and why you

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want to make content so what is your

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goal are you trying to do this as a

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full-time career are you trying to do

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this as a part-time career make a little

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extra money on the side are you trying

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to do this for fun like what is your

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intention with your channel and that's

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going to help dictate kind of which

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direction that you go with your content

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and how you approach the channel because

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if you're someone who's trying to make

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this a full-time career well then you

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want to start thinking business first so

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how are you going to make money off of

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doing this whole YouTube thing is it

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going to be off of the ad Revenue

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because if that's the case you're going

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to be looking at making videos with tons

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of views getting consistent views over

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period of time and just like really

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blowing up the channel whereas if you're

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someone who's going to be making money

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off of products off of YouTube then you

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don't need as many views you could have

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a very small Channel but if you have a

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very targeted specific audience well you

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could create products and solutions for

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those audiences and you don't need a ton

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of people because you're going to be

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selling this product to the specific

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Market market and so you could have a

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smaller Channel with less views it

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really depends on what you want to do so

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right now I want you to think about what

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is your intention and I want you to be

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honest with yourself now I just noticed

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that my low cut filter was turned on on

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my microphone so this might sound a

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little bit different now however let's

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dig a little bit more into this first

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step so you want to know your intention

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now the second part of this is to figure

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out who you're going to be targeting so

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who are the people that are watching

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your content on my channel I Target

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creators I Target those of you who are

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interested in building a YouTube channel

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making videos and my kind of sub Niche I

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would say would be Adventure because

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personally I like doing adventure style

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content and I love working with those of

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you who are also making Adventure style

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content out in the middle of nowhere

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it's what I like doing however you need

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to figure out who it is that you are

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targeting and what is that person's goal

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watching your videos so are they coming

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to be entertained are they coming for

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knowledge are they coming just to learn

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something educational something general

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like these are things you have to think

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through are they looking for inspiration

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are they looking for motivation like

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figure out what it is that that viewer

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wants from your channel so that you

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could best satisfy that so you're going

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to be focused on making a TV show around

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what you're doing think of it in that

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way so what are the kinds of things that

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people are going to be interested in in

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that niche in that genre of content and

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you're going to approach it very

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differently than if you're someone who's

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doing an educational Channel someone

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who's targeting someone who wants to

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learn something specific say you're an

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ocean kayaker and you want to teach

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others to enjoy ocean kayaking well

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you're going to have a specific person

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on a specific part of their Journey so

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you might be targeting people who are

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getting into it you're going to teach

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them about gear you're going to teach

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them about techniques you're going to

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teach them about where to go there's a

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whole world of cont content that's very

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educational that's going to help someone

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but it's not necessarily entertaining

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the same way that if you were making a

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entertaining Channel around ocean

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kayaking then you might go on a 24-hour

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Ocean Kayak to some Island that's

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something that anybody would be

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interested in and could be a fun video

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and it's going to be a a little bit

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different audience than the people who

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are actually trying to do this for

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themselves now there's always going to

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be crossover there's always going to be

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exceptions to the rule I this is why I'm

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kind of talking a lot about this first

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step which is figuring out what and why

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you're making your

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content who's it for what is their goals

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from watching your channel what are your

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goals as a Creator like what do you want

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to do you should really think through

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all of this and then we can move on to

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step two okay step two research this is

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a very vital part of the whole process

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and something you're going to continue

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to do as your channel grows as you start

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building your following because research

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is going to help you figure out what

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kind of videos you're going to create

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and so right now if I was starting a

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Channel or if I'm getting going I would

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start researching the other creators in

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this niche of content the other creators

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that are targeting the same audience

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that I'm targeting and start looking out

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what's working seeing what type of

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videos and you might find in a niche

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there's going to be creators that push

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towards entertainment there's more that

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push towards educational there's some

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that do a blend of both and you really

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want to start looking for like what is

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working for this Creator's content now I

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highly suggest start a new channel and

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start watching videos from all of these

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creators that are in this specific style

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of content whatever you're producing

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because then after you start watching a

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lot of this content and you come back to

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your home screen day after day after day

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you're going to start seeing new videos

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pop up stuff that the algorithm is

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suggesting that you go and watch this is

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a great indication of what's working

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because the algorithm is going to put

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videos in front of you that have good

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watch time they have good average view

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duration they're just good videos all

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around because YouTube's whole intention

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with serving you videos is trying to

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find videos that you're actually going

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to want to watch so the algorithm is

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looking at all of the data and finding

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the best videos for a viewer they're not

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looking for your video video to find the

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Right audience rather they're going

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audience first just as I'm talking about

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you need to go audience first because

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YouTube as a company wants to satisfy

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the viewer and so they're going to see

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say Avatar a they like these kind of

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videos I'm going to show them these

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other videos that we think they'll like

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and so if you create a YouTube channel

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where you become the Avatar of exactly

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what your viewers and you're watching

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all the content YouTube's going to start

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feeding you suggestions of videos that

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do well videos that perform videos that

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are going to be good for that Avatar

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this is a great technique to be able to

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start getting the creative juices

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flowing and figuring out what you're

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going to produce and this research phase

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is something that you're going to always

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come back to it's something that I'm

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constantly coming back to and I'm

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looking at new topics and trying new

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things and it is very bright whoa this

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Sun keeps going in and out in and out in

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and out there we go you're going to keep

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coming back to this again and again

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because audiences evolve over time and

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your channel is going to evolve and my

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channel has evolved multiple times and

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I've pivoted and I've done all these

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things but that's also why I've created

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this six-part system because I have kind

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of struggled at times to figure out

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exactly what I'm doing and I've kind of

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made a lot of content that didn't go

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anywhere if I was starting today I would

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be way more targeted way more focused

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and really hone in on this

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audience well that's weird it's a says a

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message let's figure out where it

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[Music]

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goes no idea so I'm just going to hang

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out here on Top of the Rock so being

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more specific over being more General is

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definitely a superpower in the world of

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YouTube because if you could be more

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specific and could Target a specific

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audience you're going to grow much

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faster if you're approaching this as a

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business mindset trying to make money

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off this trying to go full-time it's

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much harder to do a broad General

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Channel than it is to be more specific I

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getting eaten alive by flies up here so

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let me get down and this transcends just

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YouTube channels if you are a production

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company let's say you are someone who

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does something very specific say you do

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videos for restaurants and you're very

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specific at this one type of content

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well your website and everything that

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you do is going to be catered towards

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making that kind of content whereas if

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you have a production company that's

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General you do do documentaries you do

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commercial work you do some narrative

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projects on the side and you have a

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client come to both websites website a

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is cooking website B is General well if

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that client is a restaurant looking for

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a video made about their restaurant who

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do you think they're going to choose

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even if website B has this amazing

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footage and all this cool stuff and

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they're doing these crazy travel videos

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documentaries big Productions well most

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likely they're going to choose website a

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the cook cooking production company

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because they are specialized in this one

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type of content and so when you think

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about a YouTube channel and if you have

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that specificity especially when you're

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being an educational Channel if you're

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teaching something that specificity is

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really important but even if you are

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entertaining if you can Target one type

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of person or a certain style of content

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you're going to have much more success

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than if you were just going Broad in

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general and kind of just doing a bunch

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of random topics on the channel This

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research phase is going to be something

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you're going to do again and again and

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it's always going to help pivot and

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drive what you're doing on your

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channel now step three it's time to make

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some content because you don't want to

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get stuck and just overanalyzing

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everything so the third step of the

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process is to script outline shoot edit

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all the stuff it takes to actually make

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the video and I highly suggest if you're

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just starting out using scripts or

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outlining is really going to help you on

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the process if you just Co out somewhere

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and you're trying to make a video out

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here and then you run over press record

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and you jump down you're like welcome to

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my YouTube channel well there's a good

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chance that you're not going to know

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what to say it's going to be super

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choppy you're not going to be very

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confident with it you're going to get

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all choked up and so instead of trying

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to go through all of that which I did a

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lot of that when I first started out my

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channel I would start with a script at

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the very least an outline and if you're

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someone who needs a little confidence

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boo boost on camera then having the

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script is going to be a huge help in

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allowing you to make videos and just be

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yourself on camera cuz what you can do

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with a script is you can go through that

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script before you press record you can

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sit there talk to yourself look in the

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mirror or just hang out and try it a few

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times but you could get in the habit of

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talking on camera because it is kind of

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awkward at first even if you've been

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doing this for a while it can be

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sometimes awkward to just like put on

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the camera especially when there's

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people around I have the advantage of

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being out here alone so for me it's kind

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of nice allows me to just kind of like

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do whatever I want be as crazy I

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want doesn't matter but if you are like

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on the street and people are staring at

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you yeah you're going to feel it you're

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going to sense those eyes and it's just

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something that you're going to have to

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get over if you are someone who's going

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to be hitting record and you're in

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public if you're at home sitting down

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behind a desk or you have a nice set

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it's even easier because you flip on the

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lights and you start recording and it

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just makes the whole process so much

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simpler and especially when you're

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getting going or you're trying to get

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momentum on the channel you're trying to

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be consistent you're trying to get out a

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video a week finding ways to make it

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easier for you to actually make the

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videos but also mentally to be able to

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get in the mindset to make the videos is

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going to be super important because once

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you get the rhythm going then you can

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start introducing some different things

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and you can start making it more Dynamic

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and put more into your videos but just

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getting the process going as one of the

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most important things in getting that

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momentum going because you want to get

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in this rhythm of putting out videos cuz

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success on YouTube doesn't come from one

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video so this step of the process

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outline and then shoot you have to learn

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how to use your camera audio lighting

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you have to learn how to edit you have

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to do all of those things and here on

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this channel that's a lot of what I

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teach so if that's something that you

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want to learn more about then make sure

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you hit that subscribe buttton turn on

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the Bell notifications like this video

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because on this channel that is a lot of

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what I focus on is helping you make

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better

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videos bugs there is so many bugs it's

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like the first really hot day up here in

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the

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mountains in Southern

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California and the bugs are out to play

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now the next step of the process is to

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upload your video to YouTube and release

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it so there's a few key things you need

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to do when you upload your video you

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need to make sure you have a solid title

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and thumbnail that are targeting your

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audience and this is something even on

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the development stage of the video you

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should be thinking about coming up with

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your title and thumbnail all that but

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you want to optimize your title and

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thumbnail and also I would suggest

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coming up with three variations of your

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thumbnail and using the YouTube ABC

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testing test and compare that is built

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in because this is going to help figure

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out what thumbnails work for your

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audience and the more that you can do

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these tests the more it's going to help

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so title thumbnail you're also going to

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want to make sure you have your your

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description set up properly so if you

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are someone who is going to be focused

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on generating leads to be able to make

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money off of this then what you're going

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to want to do is have your description

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have the proper things in it and you

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don't want to have this crazy cluttered

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description you don't want to have like

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20 different links in there you want to

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have one targeted link that's going to

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what you want your viewers to do after

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they watch this video now if you don't

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have just a singular product then you

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could use your description to fill with

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other styles of links it's like

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affiliate links or if you are offering

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some sort of service you could put your

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services in there but when you're

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thinking about your description you want

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to make it super clear on what your

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viewer is doing if you are asking them

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to do something after they watch your

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video wow it just got really bright okay

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back in the trees and also with the

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upload process you have to go through

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and label everything properly in your

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video and just get it ready to post and

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I highly suggest if you're going to be

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trying to be serious about YouTube you

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get in a rhythm whether it's a video

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every week video every other week two

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videos a week whatever it is you want to

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try to find a rhythm that works for you

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a consistency that works for you and

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start making videos on a consistent

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schedule the biggest growth spurts that

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I saw on my channel was when I was doing

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two videos a week consistently for about

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a year I just turned off the super

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intense stabilization I didn't realize

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it was punching in so much but you want

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to come up with your upload schedule you

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want to make sure that you understand

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everything everything that you need to

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do when you're uploading cuz there's all

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these boxes you have to check and all of

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this other metadata you want to make

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sure you have a description that's clear

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concise that's going to be helpful for

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the person actually watching the video

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and not just flooded with a bunch of

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links and you want to make everything

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consistent title thumbnail description

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all of it consistent and all goes back

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to that central idea that you've

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created you know what's pretty cool is

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this whole area that I'm at used to be

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an old gold mining town like over there

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in the field there used to be an entire

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town I did a whole video about this area

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on my second Channel and you can

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actually see there's one house left

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still standing and you can go through it

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walking around here there's actually

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some mining claims over here like areas

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are roped off people still mine this

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area hoping to find the motherload of

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gold they always thought they were going

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to strike it rich but nobody actually

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found the the main vein that is said to

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be out here but that brings us to step

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five which is analyze and adjust so

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every time you make a video you're going

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to want to analyze the data on what's

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happening with that video and when

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you're looking at your data you want to

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be looking for patterns you want to you

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want to see things that are working and

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double down on that kind of content or

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strategies that you used when you made

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those specific videos so we could do a

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full Deep dive into analytics and what

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we should look at in analytics but at

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its core what you're looking for is

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viewers to come to to your Channel watch

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your videos and watch for a long period

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of time and then watch other videos so

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some of the metrics that you want to

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look at average view duration so you

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want to look at the graph to see when

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your viewers are dropping off and if

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there's any dips or if there's any

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moments where there's spikes and viewers

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are keep coming back you're also going

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to want to look at your click-through

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rate this is how well your title and

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thumbnail are performing if you could

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start getting your click-through rate

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higher that that means your title and

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thumbnail are working better for the

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audience that you're targeting now a

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word of caution if you're doing click to

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rate you get it super high but then your

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average view duration is low that means

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there's a disconnect between the video

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and what the viewer is actually getting

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so you want to make sure that you're

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still getting average view duration

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longer or average for your channel while

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still jumping up your clickthrough rate

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now another metric that you want to look

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at is your traffic Source because you

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want to see where your traffic is coming

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from is it coming from search is it

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coming from suggested is it coming from

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browse you might see that different

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traffic sources are going to perform

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better if you're doing a lot of shorts

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well you're going to see shorts really

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spiking there now another metric that

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you want to look at is is the average

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views per per viewer so how many videos

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do they watch typically if you have one

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then viewers aren't coming and watching

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multiple videos but if you could get

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this number to grow 2 3 4 five that

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means viewers are coming they're

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watching One video they're coming back

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for more videos they're watching

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multiple videos and that's a metric that

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you want to keep growing because you

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want to make sure that you're targeting

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the right people and they're coming back

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again and again now there's an advanced

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feature in your analytics that you could

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go into the advanced tab Tab and you

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look in the upper right and left hand

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corner and you'll have this menu that

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pops down and you'll see this thing

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called groups now you can group your

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content kind of like playlists into

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different groups based on what type of

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content you're producing so if you're

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following a bucket strategy where you're

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making similar type of content I would

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group those videos together so here on

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this channel one of my groups is

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beginner guides cuz I do beginners

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guides for different pieces of gear now

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I can make another group for a different

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style of content and I could start

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comparing these groups against each

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other and I can start seeing what's

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working on my channel instead of looking

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at it as pure individual video basis you

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could start grouping videos together and

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look more broad because you might find

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that well one group of videos might

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actually perform much better so maybe I

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should put more emphasis on that style

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of content and not do this other stuff

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that's not really performing that well

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the biggest thing when you're looking in

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your data is you're looking for patterns

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you're looking for things that are

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bringing viewers to your channel getting

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them to watch longer and getting them to

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stick around on your Channel and if you

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are someone who's really focused on

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income well you're going to want to look

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at the RPM and the CPM of videos and

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really find that kind of content that

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has higher cpms and also is making more

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money you could start looking at your

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data and seeing which videos are making

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more money and you might use a strategy

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where you start targeting the videos

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that end up bringing in more ad Revenue

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because you're focused on making more

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money on your channel and often times

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these videos also are good performing

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videos for your audience I've heard

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different creators ERS talk about a

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strategy where they just focus on the

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high earning style of videos and it ends

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up actually growing the channel because

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those videos are the types of videos

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that the viewer wants to watch which is

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part of the reason why they actually

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generate more income now step six it's

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actually a fairly simple

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step repeat again and again Step One is

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probably something that you're going to

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have solidified and you're going to just

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keep going but it doesn't hurt to go

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through and re-evaluate your goals and

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what you're doing and what your channels

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about but the rest of the steps 2 3 4 5

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six those are all you're just going to

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keep rinsing and repeating to be

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successful on YouTube you really have to

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give this some time and you have to put

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in the Reps and you have to keep making

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videos it took me a couple years before

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I really started figuring out how to

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make this whole thing work and my goal

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is is helping you jump start that

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process so you don't have to go through

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the pain that I went through making

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hundreds of videos and getting no views

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on them because I didn't really know

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what I was doing and so you just want to

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go through this process research make

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videos that are targeted for your

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specific audience and then analyze your

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data looking for those patterns looking

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for those things that are working and

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making more of that kind of content

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you're going to find that you'll start

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building that audience and the momentum

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will really start growing and there's no

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secret hack and there's no special tip

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that's going to just make your channel

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take off really is putting in the Reps

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and putting in the time and you have to

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be ready to make a lot of videos because

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if you want to build a YouTube channel

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look at all the successful creators how

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look at how much time and effort they've

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put into those channels how many videos

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they've made you have to be ready to do

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that because making a handful of videos

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isn't going to do anything it's all

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about being consistent over a long

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period of time and next you should check

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out this video right here which goes

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through a nine shot formula that I use

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when I'm out filming by myself to make

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fun adventure videos I'll see you over

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there

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YouTube StrategyChannel GrowthContent CreationAudience TargetingVideo MarketingOnline BusinessSEO TipsSocial MediaVideo AnalyticsCreator Insights
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