HighLevel Review 2024 - My Honest Opinion (Marketing Software)

Summary

This video introduces 'High Level,' an all-in-one digital marketing platform designed to streamline agency operations. With features like CRM, email and text automation, funnel and website builders, and more, it offers a scalable solution at a low cost per client. The software facilitates lead generation and sales with automated workflows, including AI-driven text responses and call automation. Viewers can access an extended free trial and learn how to leverage High Level for their own marketing needs.

Takeaways

• 🛠️ The video introduces 'High Level', a digital marketing software that's been used for years to create profitable and automated marketing agencies.
• 🚀 High Level is an all-in-one sales and marketing platform that can be white-labeled and resold as one's own software.
• 💼 It is particularly useful for both beginners looking to start a digital marketing agency and professionals looking to scale their existing agency.
• 📈 The software offers a wide range of features including a built-in CRM, email and text automation, funnel and website builders, social media scheduling, and reputation management.
• 💰 High Level's pricing model is agency-friendly, with a flat monthly fee of $297 allowing for unlimited clients, users, and contacts.
• 📊 The cost per client is significantly reduced as the number of clients increases, making it an economical choice for scaling agencies.
• 🔍 The software is demonstrated with a use case of generating sales and leads for an agency's own website, highlighting its capabilities in lead capture and conversion.
• 📲 High Level includes a two-way SMS conversation feature, allowing agencies to engage with leads via text messages, which can increase the chances of closing a lead.
• 🤖 The platform uses AI to interpret text replies from leads, automating the follow-up process and potentially booking sales calls more efficiently.
• 📹 The video provides a demo of the workflow automation, showing how leads are managed and nurtured through automated steps, including call connect and ringless voicemails.
• 🔄 High Level's workflow automation ensures immediate engagement with new leads through multiple channels and creates an automated path to convert leads into sales calls.
• 🔄 The platform is white-label, allowing agencies to rebrand and offer the software's capabilities to their clients under their own branding.
• 🎁 An extended 30-day free trial is offered for those interested in testing High Level, with a link provided in the video description.

Q & A

What is the main purpose of the software discussed in the video?

The software, called High Level, is an all-in-one sales and marketing platform designed to help create and scale digital marketing agencies with features like CRM, email and text automation, funnel and website builders, social media scheduling, and more.

Why is High Level considered beneficial for both beginners and seasoned professionals in digital marketing?

High Level is beneficial for beginners as it provides a comprehensive tool to start and grow a digital marketing agency, while seasoned professionals can use it to scale their agency efficiently without the stress, thanks to its automation features and scalability.

What is the pricing model of High Level, and how does it benefit agencies?

High Level operates on a monthly fee of $297, with the ability to add as many clients, users, and contacts as needed. This model benefits agencies by reducing the cost per client significantly as the number of clients increases.

How does the High Level platform enable white labeling and reselling of its software?

High Level allows users to white label the platform and resell it as their own software, providing flexibility and the opportunity to rebrand and offer the tool under their own name and brand.

What is the significance of the drag and drop builder in High Level?

The drag and drop builder in High Level allows users to easily create websites and landing pages without needing coding skills, making the process of building a digital presence quick and efficient.

How does High Level facilitate immediate engagement with new leads?

High Level uses workflow automations and AI to send immediate follow-up texts and emails to new leads, increasing the chances of conversion by engaging them within the first few minutes.

What is the 'call connect' feature in High Level, and how does it work?

The 'call connect' feature in High Level is an automated system that calls the agency and, after providing information about the new lead, prompts the sales team to connect with the lead by pushing a key, dialing the lead, and connecting the call if they answer.

What is a 'ringless voicemail' and how is it used in High Level?

A 'ringless voicemail' is an MP3 file that can be uploaded in High Level and sent to leads without the need for a traditional phone call. It's used as a follow-up method if the lead does not engage with the initial automated options.

How does High Level ensure that every new lead is engaged through multiple channels?

High Level uses a combination of automated emails, text messages, and the 'call connect' feature to ensure that new leads are engaged through various communication channels, creating an automated path for leads to become booked sales calls.

What is the extended free trial offer mentioned in the video, and how can viewers access it?

The extended free trial offer allows viewers to test High Level for 30 days at no cost. Viewers can access this offer by clicking the link provided in the video description.

What is the 'core four' marketing strategy mentioned at the end of the script, and what does it consist of?

The 'core four' marketing strategy consists of Model, Market, Message, and Media. It is a framework for understanding the essential components of a marketing plan, including the business model, target market, key messaging, and communication channels.