If I Started a Instagram Account in 2024, I'd Do This

Henbu
14 Dec 202311:17

Summary

TLDRThis video script outlines the key strategies for creating viral content on Instagram, which can lead to explosive growth in followers and lucrative brand partnerships. The speaker, who grew their account from 20,000 to 230,000 followers, emphasizes understanding the Instagram algorithm, crafting content with high audience retention, and delivering valuable content. They also stress the importance of learning to film cinematic footage and edit efficiently, as well as monetizing the content effectively. The speaker offers an Instagram Creator Academy with in-depth lessons on these topics, promising a blueprint for success and a 30-day money-back guarantee.

Takeaways

  • 📈 Understand the Instagram Algorithm: The key to success on Instagram is understanding the platform's algorithm, which prioritizes content that keeps users engaged on the platform for longer periods.
  • 👀 Prioritize Watch Time and Audience Retention: To hit the algorithm effectively, focus on increasing watch time and audience retention as these are what the algorithm values most.
  • 💡 Create Compelling Ideas: Formulate content ideas that are likely to perform well, ensuring time and effort are not wasted on content that may not resonate with the audience.
  • 🎣 The Hook is Crucial: The initial moments of your content are critical; they must hook the viewer and capture their attention, or they may scroll past your post.
  • 🏆 Deliver Value: Ensure your content provides value to the viewer, as this is what will encourage them to follow your account and engage with your other content.
  • 🎥 Learn Cinematic Filming: High-quality, cinematic footage can significantly enhance your content's appeal on a visually driven platform like Instagram.
  • ✂️ Efficient Editing is Key: Being able to edit quickly and efficiently is essential for creating high-quality, short-form content that can captivate the audience.
  • 🖥️ Transition to Computer-Based Editing: Editing on a computer offers more creative possibilities and efficiency compared to editing on a phone, which is crucial for complex projects.
  • 💰 Monetize Your Content: With the removal of Instagram's Creator bonus program, it's important to find alternative ways to monetize your views and followers.
  • 🛠️ Develop a Strategy: Building a successful Instagram account requires mastering various skills, from idea generation to content creation and monetization.
  • 🌟 Consistent High-Quality Content: Focus on the quality of your content over quantity, as this can lead to a more engaged and loyal follower base.

Q & A

  • What are the three main factors crucial for creating viral content on Instagram?

    -Understanding the Instagram algorithm, formulating viral content with a strong idea, hook, and value, and learning how to film and edit cinematic footage.

  • How did the speaker's Instagram account grow within a year?

    -The speaker's Instagram account grew from 20,000 followers to over 230,000 followers by applying a specific strategy.

  • What is the primary goal of the Instagram algorithm?

    -The primary goal of the Instagram algorithm is to keep users on the platform for as long as possible to increase ad views and revenue.

  • Why is audience retention and watch time important for the algorithm?

    -Audience retention and watch time are important because they indicate how well content keeps users engaged on the platform, which is tied to ad revenue.

  • What is the significance of having a good 'hook' in viral content?

    -A good 'hook' is significant because it captures the viewer's attention immediately, making the difference between thousands or millions of views.

  • Why is it important to deliver value in Instagram content?

    -Delivering value is important to convert viewers into followers, ensuring that the content is not only viewed but also appreciated and shared.

  • What is the role of cinematic footage in attracting viewers on Instagram?

    -Cinematic footage is visually appealing and can separate creators from the competition, leading to higher engagement and more views.

  • How can one become proficient in filming high-quality footage for Instagram?

    -By learning the fundamentals such as camera choice, settings, lighting, shot composition, camera movements, and frame rates.

  • What are the benefits of editing on a computer rather than a phone for Instagram content?

    -Editing on a computer allows for more complex edits, higher efficiency, faster turnaround time, and the ability to work with more video files, leading to better quality content.

  • How has the removal of the Creator bonus program affected monetization on Instagram?

    -The removal of the Creator bonus program means that creators need to find alternative ways to monetize their views and followers, as Instagram does not pay ad revenue like YouTube.

  • What does the Instagram Creator Academy offer to help build a successful Instagram account?

    -The Instagram Creator Academy offers over 50 lessons and six hours of content covering strategy, filming, editing, and monetization for successful Instagram growth.

Outlines

00:00

🚀 Mastering Viral Content Creation on Instagram

The speaker shares their journey from 20,000 to over 230,000 followers on Instagram, attributing this growth to a strategic understanding of the Instagram algorithm. They emphasize the importance of keeping users on the platform to maximize ad revenue, which is the key to the algorithm's preferences. The speaker outlines the necessity of crafting content that boosts audience retention and watch time, and introduces the core elements of successful Instagram content: a strong idea, a captivating hook, and valuable content that encourages followership. They also hint at a comprehensive course that covers these topics in depth.

05:00

📸 Enhancing Visual Storytelling and Editing Skills

This paragraph delves into the specifics of creating high-quality, cinematic content that stands out on Instagram. The speaker stresses the importance of learning to film aesthetically pleasing footage and edit it efficiently on a computer, rather than a phone, to achieve a professional look and save time. They discuss the value of repurposing content to maximize reach and the need to learn how to monetize the platform's potential for views and followership, given that Instagram does not pay creators for views like YouTube. The speaker promotes their Instagram Creator Academy, which offers lessons on these topics, including a 30-day money-back guarantee.

10:02

💰 Monetizing Instagram Success and Achieving Freedom

The final paragraph focuses on the monetization strategies necessary to turn a successful Instagram presence into a full-time income. The speaker discusses the end goal of achieving location and time freedom through Instagram success. They invite viewers to join their Instagram Creator Academy for a comprehensive course covering everything from leveraging the algorithm to monetizing content effectively. The offer includes additional bonuses and a satisfaction guarantee, aiming to provide a solid foundation for those looking to kickstart their Instagram journey.

Mindmap

Keywords

💡Viral Content

Viral content refers to media that spreads rapidly and widely across the internet, often through social media platforms. In the context of the video, the creator discusses strategies to produce content that has the potential to go viral on Instagram, which can lead to massive views and follower growth. The creator's personal experience of increasing their Instagram followers from 20,000 to over 230,000 exemplifies the impact of viral content.

💡Instagram Algorithm

The Instagram algorithm is the set of rules that determine the order of posts in a user's feed. The video emphasizes understanding this algorithm as crucial for creating viral content, as it prioritizes posts that keep users on the platform longer, thereby increasing ad revenue. The creator suggests that content should be formulated to increase audience retention and watch time to align with the algorithm's preferences.

💡Audience Retention

Audience retention measures how long viewers watch a video before they stop or switch to another. The script highlights the importance of audience retention for algorithmic preference, stating that content should be designed to keep viewers engaged for as long as possible to increase the chances of the video being recommended to others.

💡Sponsorships

Sponsorships refer to agreements where a company provides financial support to a content creator in exchange for promotion or advertising. The video mentions that creating viral content can attract sponsorships from major brands, offering an income source for creators whose content resonates with a large audience.

💡The Hook

The hook in content creation is an attention-grabbing element at the beginning of a video designed to captivate the audience immediately. The script stresses the significance of a strong hook in determining whether content goes viral, as it can make the difference between thousands or millions of views by securing initial viewer engagement.

💡Value

In the context of the video, value refers to the worth or usefulness that a viewer perceives in the content. The creator advises focusing on delivering valuable content to encourage viewers to follow the account, thereby increasing the likelihood of sustained viewer interest and growth beyond a single viral video.

💡Cinematic Footage

Cinematic footage is characterized by high-quality visuals that resemble those seen in films. The video emphasizes learning to film cinematic footage as a way to stand out on Instagram, which is a visually driven platform. Capturing aesthetically pleasing and high-quality visuals can significantly enhance the appeal of content.

💡Editing

Editing in the context of the video refers to the process of assembling and refining raw video footage into a coherent and engaging final product. The creator shares the importance of efficient editing for short-form content, including techniques like cutting to the beat, color grading, and repurposing content to maximize viewer retention and increase the potential for virality.

💡Monetization

Monetization is the process of generating income from one's online content or following. The script discusses the necessity of learning how to monetize views and followers on Instagram, as the platform itself does not pay creators for ad revenue like YouTube. The creator suggests exploring alternative income streams to capitalize on the success of viral content.

💡Instagram Creator Academy

The Instagram Creator Academy mentioned in the video is presumably a course or program designed to teach creators how to grow their Instagram presence. The creator outlines that the academy covers various topics from understanding the algorithm to monetization strategies, providing a comprehensive guide for those looking to build a successful Instagram account.

Highlights

Three key elements for creating viral content on Instagram: understanding the algorithm, formulating content for virality, and monetizing views and followers.

Growth from 20,000 to over 230,000 Instagram followers within a year using a specific strategy.

Working with major brands like Sony, Honda, and Google after significant follower growth.

The importance of taking Instagram seriously for personal brand and business growth.

Understanding the Instagram algorithm's focus on user retention to maximize ad revenue.

The addictive design of social media platforms to increase user watch time.

Strategizing content to increase audience retention and hit the algorithm effectively.

The necessity of a strong 'hook' in content to capture attention in a fast-paced digital environment.

The concept of 'value' in content to convert views into followers and long-term audience engagement.

Learning to film cinematic footage as a distinguishing factor on a visually dominant platform like Instagram.

Efficient video editing as a key to success, including techniques and the transition from mobile to computer-based editing.

The challenge of monetizing Instagram content given the platform's shift away from creator bonus programs.

Developing a strategy for idea generation, content creation, and monetization to streamline the Instagram growth process.

Instagram Creator Academy offering lessons on leveraging the algorithm, content creation, and monetization.

A 30-day money-back guarantee offered for the Instagram Creator Academy course.

The potential for life-changing results from applying the strategies taught in the Instagram Creator Academy.

Invitation to learn more and enroll in the Instagram Creator Academy for bonuses and further benefits.

Transcripts

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there are three main things that you

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need to understand to making viral

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content on Instagram and if you can get

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good at these three things it will feel

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like you're just printing millions of

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views your account will explode and

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massive Brands will be offering you

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thousands of dollars in sponsorships how

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do I know this works because within just

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a little over a year I was able to take

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my Instagram account from 20,000

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followers to now over 230,000 followers

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with this strategy right here and with

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this explosion of growth I got to work

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with and create content for some of the

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biggest brands like Sony Honda and

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Google just to name a few I even got to

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travel around the world to work on some

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amazing projects for me taking Instagram

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seriously and creating short form

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content was probably one of the best

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decisions I've ever made because it took

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my brand and business to an entirely new

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level and changed my life but if I were

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to start from the very beginning from

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scratch with zero followers these are

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the most important crucial things that I

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would do right away in order to build up

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a successful Instagram account again and

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I'm going to be taking some of the core

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elements from my Instagram Creator

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Academy and try to condense it into five

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core topics that I would do right away

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the first one is going to be

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understanding the algorithm now assuming

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that this is something that you're

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serious about and this is something that

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you actually want to make a living out

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of the very first thing that you need to

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understand is the game of Instagram and

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once you understand what the game is

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that we're playing here you'll

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understand why certain videos will get

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millions of views and why certain videos

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won't and the number one thing to

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understanding the Instagram algorithm is

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that it only cares about keeping the

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user on the platform for as long as

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possible and you might be asking why

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exactly do they care about this well

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because the more time that you spend on

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this platform the more ads that you end

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up watching and the more money that they

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make from these ads and the owner of

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meta Mark Zuckerberg said this himself

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there will always be a version of

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Facebook that is free in order to do

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that we believe that we need to offer a

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service that everyone can afford and

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we're committed to doing that well if so

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how do you sustain a business model in

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which users don't pay for your service

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Senator we run

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ads that's why social media is highly

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addictive it's purposely designed in a

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way to get you glued to your phone and

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to keep you coming back have you ever

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noticed that whenever you feel like

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taking a break and you think to yourself

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oh you know maybe I'll just scroll on

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social media for a few minutes so you

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start scrolling but before you know it's

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an hour or even two hours have flown by

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and you've just been scrolling non-stop

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that is done on purpose this is exactly

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what the algorithm is designed to do and

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understanding that this is the game that

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we're playing here will allow you to

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strategize and then formulate your

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content in a way to increase audience

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retention in watch time and essentially

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increase your chances of hitting the

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algorithm so now that we understand that

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watch time and audience retention is the

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number one key factor in what the

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algorithm wants because it wants us to

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stay in the platform for as long as

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possible the next thing that we need to

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tackle is how can we formulate our viral

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content around this concept by knowing

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this there is a way to set up and

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structure your content that will give

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you much higher chances of getting

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millions of views now I cover this

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extensively in about a 2hour long

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segment in my Instagram creat a course

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but to just summarize it when it comes

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to formulating viral content there are

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three main things that you need to

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understand that's going to be the idea

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The Hook and the value starting off with

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the idea rather than spraying and

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praying random content hoping to go

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viral you can actually pinpoint and have

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a general idea of what will do better

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over the other and why this is so

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important is because you can be more

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time efficient and not waste all your

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time and effort filming and editing a

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video based on a bad idea that will just

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flop you want to know where to put your

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effort in time so you can actually see

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some results so learning how to come up

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with good ideas for your Niche is very

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important in that regard now moving on

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to the hook and I think the Hook is so

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important that this is what will either

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make or break your viral re and could be

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the difference of you getting a th000

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views or a million views on your video

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I'm not even kidding it's really that

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important with the nature of CHR content

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and the thousands of reals being

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uploaded every single day competing for

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everyone's atttention naturally users

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will have much shorter attention spans

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on this platform and it's not even just

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the digital space that you might be

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competing with there are also other real

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life things that might be going on for

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that viewer that you're also competing

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against that is why it is so important

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that you stimulate your viewer the

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moment that they scroll onto your post

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and grab their attention and

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unfortunately because of this it doesn't

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really matter how talented of a

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filmmaker or photographer you are if you

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start off your content way too slow and

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boring your viewer will actually end up

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just scrolling away before it even gets

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to the good part failing to understand

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understand this and formatting your

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content in a way that will hook your

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viewer could be the reason why no one is

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noticing your content and this is why

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you might see so many talented

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videographers and photographers might

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not get the recognition that they

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deserve and while on the other hand you

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might see other C photographers

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exploding now the next thing that we

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need to cover is going to be the value

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and this is sort of like the cherry on

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top in order to create the perfect viral

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video on Instagram the other really

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important thing that you should also be

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aware of besides the number of views is

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going to be how many follow followers do

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you actually get from that viral video

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sure you might have gotten a million or

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even 2 million views on that particular

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video but maybe you only got 100

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followers out of it so that is why you

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need to deliver something that your

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viewer really finds valuable and also

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maintain that value throughout all of

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your other content so that when a new

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viewer checks out your Instagram feed

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and you know just watch all of your

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other content they'll most likely follow

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you because they recognize that you are

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providing so much value with all of your

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other content that is why that I say

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that it might be better to focus on

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delivering high quality content rather

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than quantity over the long run even

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though it might take you a little longer

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to deliver on those higher quality

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videos and even if it means that you're

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posting less so now that we've

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established a direction and sort of a

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strategy when it comes to formatting our

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content the next thing that we're going

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to need to tackle is how to actually

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bring those ideas to life which is why

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the third step that I would do if I were

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starting a new Instagram would be

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learning how to film and even better if

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I could film cinematic footage Instagram

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has always been a very visually dominant

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platform and it's the primary platform

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for most videographers and photographers

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which is why cinematic videos

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photography and usually aesthetic

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visuals in general just tend to do

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really good on Instagram I know a lot of

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you guys who have been following me are

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in the photo and video world but even if

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you're not and you're in a different

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Niche learning how to film high quality

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footage is a easy way to separate

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yourself from the competition and

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improve your video quality I think that

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if you are proficient in capturing

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cinematic visuals Instagram is a gold

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mine for the style of content like I

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said since Instagram is such a

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concentrated platform of visual artists

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just by filming a few breathtaking

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cinematic shots and creating a short

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sequence out of that can lead to

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millions of views so personally I would

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spend a lot of time on learning the

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fundamentals of capturing beautiful

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breathtaking cinematic visuals things

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like what camera you should use camera

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settings understanding lighting how to

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compose a shot learning the different

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camera movements and understanding your

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frame rates to name a few but once you

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get this down it will feel like you're

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printing millions of views whenever you

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take your camera out to capture content

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now obviously after learning how to film

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we're going to need to learn how to edit

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another part of the puzzle that really

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led to my success is being able to edit

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extremely fast knowing how to cut to the

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Beats how to color grade to get

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cinematic colors how to edit short form

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retention based videos and also knowing

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how to repurpose a lot of my content and

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turn one video into five different

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videos or even more in some cases and

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when I say editing I don't mean editing

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on your phone I mean editing on your

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computer in order to be more efficient

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sure editing on your phone on the native

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Instagram app can be okay for you know

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some basic reels but when you want to

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get a little bit more creative with your

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edits with more complex Cuts adding

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visual effects adding in cinematic color

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grading or if you're working with over

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20 to 100 different video files you're

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definitely going to need to take that

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editing into your computer in order to

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take it up a notch not only will you

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just be able to create better videos

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like this but you'll save so much more

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time and be able to edit so much more

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faster and efficiently so that you can

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use that time to actually spend it on

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more important things like spending time

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with your family or friends trust me

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once you make the switch over to editing

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on your computer you will never want to

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go back to editing on your phone it will

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be like night and day in terms of how

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much faster you can get things done so

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if you're still on the fence about

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editing short from content on your

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computer and you know you're still using

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your phone just give it a shots I

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promise you'll be able to get way more

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creative with your edits you'll be able

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to make more higher quality videos and

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also you'll be able to pump out a lot of

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the is much faster now the very last

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thing that I would do if I were starting

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a new Instagram account is that I would

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learn how I could actually monetize my

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millions of views and thousands of new

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followers unfortunately Instagram has

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removed the Creator bonus program and

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Instagram isn't paying a single penny to

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any creators anymore which means that

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even if you were to get millions of

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views and thousands of new followers

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that doesn't necessarily mean that

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you're making any money off of it

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Instagram isn't like YouTube where they

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pay you an ad Revenue so you'll have to

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find other means of monetizing those

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millions of views and thousands of new

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followers now obviously there is quite a

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lot of different things here that you

play09:04

need to get good at in order to build up

play09:06

a successful Instagram account which can

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be extremely timec consuming but if you

play09:10

build a strategy and a process to

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improve the speed of things like idea

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generation creating hooks becoming more

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efficient in both filming and editing

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repurposing your content and then

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monetizing your content it will make the

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process drastically easier and quicker

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while also allowing you to pump out high

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quality content that will allow you to

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get viral videos to turn this Instagram

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thing into a full-time living those are

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the five things that I would try to get

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good at right away if I were to start up

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an Instagram from scratch and that's

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exactly what I teach inside of my

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Instagram Creator Academy in my Academy

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I have over 50 plus lessons and six plus

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hours of contents covering how to build

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up a successful Instagram account

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everything from understanding and

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leveraging the Instagram algorithm how

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to then formally borrow content to

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consistently get millions of views a

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step-by-step process of how to film

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breathtaking cinematic vision visuals

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like I do editing extremely fast and

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efficient for short form media and then

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monetizing your account in order to make

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the most out of your millions of views

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and to finally be able to go full-time

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and Achieve that location freedom and

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time Freedom along with it and so much

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more all inside one organized online

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course in order to excel your progress

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in my course I basically lay out my

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exact blueprint in a step-by-step

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process that has led me to explod and

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growth so that you can easily apply

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these same exact systems and strategies

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into your own account in order to find

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success I also do have a 30-day money

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bag guarantee so if for whatever reason

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if you are not satisfied with your

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experience just shoot me an email so if

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you were someone who is looking to

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Kickstart your journey into this

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Instagram thing into the new year and

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get a head start I think you will find a

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lot of value out of this course and you

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could be a few viral videos away from

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life-changing results like it was for me

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if you are interested feel free to check

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out the link in the description to learn

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more and check out what other amazing

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bonuses that you will receive along with

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enrollment if you have made it until the

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very end thank you so much for watching

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watching I hope you guys are doing

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absolutely amazing and I will see you

play11:02

guys in the next one

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later

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