Real Estate Professional Shekhar AgrawalEarns Lakhs with Smart Strategies | Digital Azadi

Summary

Shekhar Agrawal, a 26-year-old from Kolkata, shares his inspiring journey from financial struggles to becoming a digital millionaire. He discusses starting a real estate agency, learning digital marketing, and generating significant revenue in a short time. His story emphasizes the importance of perseverance, learning, and implementing digital strategies to achieve success in the real estate sector.

Takeaways

• 💼 Shekhar Agarwal, a college dropout from Kolkata, successfully transitioned to digital marketing after starting a real estate agency three years ago.
• 📈 After struggling for six months, Shekhar made his first sale in the seventh month using digital marketing, earning around ₹15,000.
• 💡 He credits digital marketing for generating 400 leads and earning over ₹9 lakh in revenue over the past five months.
• 🚀 Shekhar started learning digital marketing by borrowing money from a friend to purchase an online course.
• 🏠 Initially unfamiliar with real estate terms, Shekhar learned about the industry on the go, including key concepts like carpet area and built-up area.
• 🤝 His real estate business grew from just 2-4 sales per month to 8-10 conversions after applying digital marketing strategies.
• 💪 Shekhar emphasized perseverance and continued learning, particularly through failures in his initial digital ad campaigns.
• 🔑 He highlighted that getting started with even basic knowledge (Version 1) is more important than waiting for perfection.
• 🎯 His ability to generate leads for real estate properties with just ₹5,500 in ad spend, resulting in 400 leads, was a key success factor.
• 🌟 Shekhar's story serves as an inspiration, emphasizing that determination, upgrading skills, and proper guidance can lead to success in any field.

Q & A

What was Shekhar's initial struggle in his career?

Shekhar initially struggled as he came from a financially challenged background and had to support his family from a young age. He worked part-time at a cyber cafe after school to support his family.

How did Shekhar get into real estate business?

Shekhar's journey into the real estate business began when his friend suggested they start a partnership in real estate. They began their own real estate agency and learned the trade.

What was Shekhar's first breakthrough in the real estate business?

Shekhar's first breakthrough came after seven months of hard work when he successfully converted a lead into a client, which resulted in a significant revenue of 10,000 to 15,000 INR.

How did digital marketing help Shekhar grow his business?

Digital marketing helped Shekhar generate leads and increase his revenue. He learned digital marketing and applied it to grow his business, resulting in generating a revenue of 9 lakh INR in the past five months.

What was Shekhar's initial challenge with digital marketing?

Shekhar's initial challenge with digital marketing was not knowing how to generate leads, where customers would come from, and not understanding the terms used in real estate marketing.

What was the turning point for Shekhar in improving his digital marketing skills?

The turning point for Shekhar was when he found an online course by Digital Aajadi and decided to invest in it despite financial constraints, which significantly improved his digital marketing skills.

How did Shekhar's approach to learning digital marketing differ from others?

Shekhar's approach was to learn digital marketing thoroughly before moving on to other aspects of his business. He focused on mastering one area at a time, starting with digital marketing before considering website development.

What was the impact of Shekhar's investment in the digital marketing course on his business?

After investing in the digital marketing course, Shekhar saw his subscriber count increase from 1100 to 3300 and his monthly sales conversions increased from two to ten.

What was Shekhar's strategy for targeting leads in his digital marketing?

Shekhar's strategy involved learning how to effectively target leads through digital marketing. Initially, he struggled with this, but after learning more, he was able to get leads easily and at a lower cost.

How much revenue has Shekhar generated since he started applying digital marketing?

Since Shekhar started applying digital marketing, he has generated a revenue of 9 lakh INR, with approximately 2 to 3 lakh INR still in the market that has not been realized yet.

What advice does Shekhar have for others looking to start their own business?

Shekhar advises others to start with what they have and focus on moving forward. He emphasizes the importance of learning and implementing what you've learned, and not to give up even when facing challenges.